#IpanemaSelfeet swept us off our feet

Mr. Patxi Elizalde, Ipanema managing director

Ipanema launched the campaign #IpanemaSelfeet last September 17, 2014 at its fourth store at the ground floor of the SM North EDSA Annex. The store offers the latest collection from Ipanema with fashionable designs inspired by the vivid and colorful Brazilian lifestyle and its signature buttery soft sole. Mr. Patxi Elizalde , Ipanema managing director and Ms. Cecille Loretizo  the Sales and Marketing Manager graced the event.

Flip flops with all the styles, colors, and designs that are available in the mall, is  the most photographed thing in the instagram nowadays. Ipanema the premium Brazilian flip flop brand dares you to take pictures of your favorite pair and post that in the social network with the official hashtag #IpanemaSelfeet. You can choose from these fresh and colorful design, just click and post right away.

Ipanema flip flops are the perfect companion -- whether it is to an adventure in a dream destination or just a leisurely stroll within the city. No matter where you go, your feet will definitely take you farther in comfort and style. Ipanema flip-flops and slippers are available at Ipanema stores in SM City Lucena, SM Clark in Pampanga, Centrio Mall in Cagayan de Oro, Bambu, Shoe Salon, and leading department stores like SM Department Store, Robinsons Department Store, Rustan’s Makati and Landmark.

For more information about #IpanemaSelfeet, visit www.facebook.com/IpanemaPhilippines.

Patxi Elizalde, Anton del Rosario and Cecille Loretizo

To kick start the #IpanemaSelfeet campaign is a series of mall events called IpanemaSelfeet Sunday in key cities like Manila, Cebu and Davao. If you’re in the mall where the event is happening, just take your Ipanemaselfeet, upload your photo on Facebook or Instagram with the hashtag #IpanemaSelfeet and present it to the Bambu or Ipanema Store to get discounts.

The Ipanema Selfeet Sunday events will have stations complete with Ipanema flip flops and fun backgrounds worthy of even the most demanding selfie aficionado. Open to the public, the event will also feature the latest collection of Ipanema, celebrity appearances and entertainment, games and a chance to win free Ipanema flip flops, as well as discounts from the Ipanema store.

The Ipanema Selfeet Sunday events will start at Robinsons Ermita in Manila on September 21, Ayala Center in Cebu on October 12 and Abreeza Mall on November 16.

The fun continues online with the #IpanemaSelfeet contest on Facebook and Instagram. Simply upload your Ipanemaselfeet on Instagram or on the Ipanema Philippines Facebook page with the official hashtag, #IpanemaSelfeet and get a chance to win discounts on Ipanema flipflops!


Ipanema flip-flops and slippers are available at Ipanema stores in SM City Lucena, SM Clark in Pampanga, Centrio Mall in Cagayan de Oro, Bambu, Shoe Salon, and leading department stores like SM Department Store, Robinsons Department Store, Rustan’s Makati and Landmark.