Mary Kay to Name the New Face of Beauty at the 2015 Dream Beautiful Asia Pacific Grand Finale
Finalists from across Asia Pacific will gather in Hong Kong this February for the glamorous finale of Mary Kay’s third Dream Beautiful Contest. 100,000 women, coming from different countries in the region, faced each other to be part of the 24 pairs of finalists for this competition.
Each pair is composed of one extraordinary women - who dreams big, believe in the beauty of transformation, and aspires of becoming a model - and a Mary Kay Independent Beauty Consultant.
The 24 pairs of finalists were flown to Hong Kong for an intensive week of expert-led training workshops and a series of challenges from professional photo shoots to model castings. On the night of the finale, they will show off their style on the catwalk, where an expert panel of judges will crown three final winners who embody confidence, passion, and excellence. This year, Mary Kay will also recognize one exceptional Independent Beauty Consultant as the Beauty Artist of Asia Pacific partner.
Dream Beautiful™ is a celebration of the beauty and skill of both Mary Kay Independent Beauty Consultants and their customers who aspire to model, and of the journey they take together. It is a unique platform that discovers talent both on and off the catwalk and is a recognition of the strong bond and partnership between Mary Kay Independent Beauty Consultants and their customers.
“It is such a pleasure to celebrate the powerful ability of women to enrich each other’s lives. Helping women to feel beautiful and empowering them to live their dreams is at the heart of Mary Kay’s philosophy and brand. For the third year, our Dream Beautiful™ model and beauty artist talent search provides a platform for real women to step into the spotlight and truly shine,” K.K. Chua, president of Mary Kay Asia Pacific said.
The live Grand Finale show will take place at Kai Tak Cruise Terminal on Tuesday February 23. Over 500 Independent Sales Force, media and VIPs are expected to attend, together with seven renowned judges including:
Karolina Kurkova – International Supermodel
K.K. Chua – Mary Kay President of Asia Pacific
Sheryl Adkins-Green – Mary Kay Chief Marketing Officer
Stephen Webster – Mary Kay Vice President of Global Brand and Design
Sunjin Kim – Korean Celebrity Makeup Artist
Luis Casco – Mary Kay Global Makeup Artist
Jason Capobianco – Global Fashion and Beauty Photographer
In the lead up to the Finale, the 24 Dream Beautiful finalist pairs will engage in four days of exciting activities in Hong Kong.
“I love being part of an opportunity that gives girls from all over the world a chance to pursue their dreams. If I can be a role model or of service in any way to these young girls trying to get into this business, then I am grateful. I like the idea of what Mary Kay represents, and the authenticity of the brand,” shares Karolina Kurkova, supermodel and Mary Kay Dream Beautiful judge.
Three Dream Beautiful model winners will become the Face of Mary Kay Asia Pacific, while one Independent Beauty Consultant will become the Beauty Artist of Mary Kay Asia Pacific. Together, all four winners will have the opportunity to attend a Mary Kay global photo shoot in the U.S. The Mary Kay Independent Beauty Consultants of the winning models will also be recognized in Mary Kay’s Applause magazine and honored in their local markets. They will also be presented with Mary Kay seminar speaker opportunities.
The finale night will be live streamed online at www.mkdreambeautiful.com.
For the millions of Mary Kay Beauty Consultants, customers, and fans around the world, the finale night will be live streamed online at www.mkdreambeautiful.com.
Get inspired and motivated by real women at the Official Instagram: @MKDreamBeautiful & @ilovemarykayph.
Join in the conversation using #MaryKay, #MKDreamBeautiful & #MKP.
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