Priva partners with the ChicDriven Women Empowerment Expo




Priva Assistant Product Manager Karole Santos, Chic Driven Co-Founder Issa Litton, blogger Denise Heredia, Tessa Prieto-Valdes and Phoemela Baranda at the Priva booth

It was an afternoon of fun and information as Priva partners with ChicDriven Women Empowerment Expo last July 16 and 17 and gathered a powerhouse cast of women, like Sharleen Cu-Unjieng of Mustela, Aisa Mijeno of Salt, and Go Negosyo Awardee Michelle Fontelera of ZenZest to share their best advice on to what makes women happy in different aspect of their lives. The event was hosted by Ms.Gelli Victor.

The modern-day woman does not settle for anything less than perfect. From her style, to her look, down to every single detail there is to notice about her, she likes to take things up a notch. When it comes to her personal care products, she expects the same level up. Her intimate care needs are no different. In fact, Priva is made precisely for the woman who wants more—and gets it! From the makers of pH Care, the Priva line is the advanced whitening feminine wash used for everyday care of the modern-day woman’s intimate area with added benefits that specifically address her needs.



The expo was exactly the venue that drew Priva women together: the ones who aspire for more and want to level up. With the “chic driven” woman in mind, the expo intended to “share, inspire, and empower women to truly have it all.” Since Priva‘s latest variant, Perfect Care 2-in-1, highlights that same unbridled and uncompromised need of women to enjoy perfect intimate care, it came in as the perfect partner for the ChicDriven Women Empowerment Expo.

Theta healer, makeup artist and life coach NingTadena; athlete, model and doctor Ian Banzon and fashion writer, stylist and Cosmopolitan Fashion Director Donna Pita at the Priva booth







The ChicDriven Women Empowerment Expo was packed with activities, booths, and workshops all intended to help women amplify the awesomeness in their Priva lives. Part of the exciting lineup of FREE seminars at the ChicDriven Women Empowerment Expo wasa special segment “How To Attract The (Perfect) Life and Love You Want” held last Sunday afternoon, July 17. A powerhouse cast of women, like Sharleen Cu-Unjieng of Mustela, Aisa Mijeno of Salt, and Go Negosyo Awardee Michelle Fontelera of ZenZest all shared their top tips for becoming your own boss. This was immediately followed by a detailed Priva how-to with Image Consultant, Theta Healer, and NLP Practitioner Ning Tadena, where she shared her expert insights for manifesting and attracting your dream life…and dream man. Model, triathlete, and doctor Ian Banzon and happily married celebrity fashion stylist Donna Cuna-Pita joined Tadena in running through the requisites for making your dream a reality.



The Priva booth at the expo was equally as exciting. Aside from being able to pick up your own stash of Priva goodies there, the booth also came with an interactive afternoon module that pushed women to step out from the shadows and into their own limelight through an interactive GIF activity. It was a testament to the fact that Priva supports overall women confidence and empowerment.



Priva is able to satisfy exactly what women want and need precisely because it also stops at nothing short of giving go-getters perfect intimate care. Tested by OB-Gynecologists to be safe and effective for everyday use, Priva is formulated with tried-and-tested ingredients that provide noticeable whitening and smoothening results in as early as 7 days. Plus, it has RevitaCoolTM, which provides a refreshing feeling with every wash.

From the ranks of the ultra-popular Priva  Skin Lightening and Cooling Intimate Wash with glutathione (pink) and Priva Skin Firming and Cooling Intimate Wash with collagen and KwaoKrua (blue), comes Priva's most advanced variant to date for the even more meticulous maven. The NEW! Priva Perfect Care 2-in-1 Intimate Wash(gold) is the first multi-benefit feminine wash specially formulated with glutathione to help lighten dark skin areas and collagen to improve the smoothness of the skin. It provides leveled-up confidence because of its multi-faceted approach of addressing these specific and sophisticated intimate care needs. It is definitely made for the “chic driven” woman.Now, women can truly “have it all.”

The NEW! Priva Perfect Care 2-in-1 Intimate Wash is available in 60mL (P69.00) and 150mL (P149.00), and is available in leading supermarkets and beauty stores nationwide.


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