Saturday, August 9, 2025

Metrobank Kicks Off the Season with #EarlyGIFT Challenge and Happy Holideals

 For a lot of Filipinos, owning or upgrading their home and car count among their biggest life goals and the best holiday gift they can give to themselves and their loved ones. This August, Metrobank begins the celebration of the holiday season early with a call to jumpstart Filipinos’ journey to financial mindfulness, as well as great deals to help them finally make these dreams a reality, and achieve it even earlier.

A month before the –ber months, one of the world’s longest holiday season, the bank launched its early holiday season advocacy and offers at a media event on August 8 at One Ayala Malls. The event was made more meaningful and underscored the pre-holiday call to act early, as Jose Mari Chan, the country’s holiday season icon, serenaded the audience with the earliest carols of the year, to help spread the message of early planning and joyful, purposeful spending.

Your guide to turning your dreams into reality

Last year, Metrobank introduced G.I.F.T., a pre-holiday tradition that encourages Filipinos to plan ahead of the holidays using four practical financial principles: Get guided by goals, Invest your bonus wisely, Follow a budget plan, and Take advantage of deals --- all before the holiday season rolls in. With international studies showing that 8 out of 10 people are not able to achieve their new year resolutions made in January, taking up Metrobank’s challenge to start planning their financial goals in August gives them the clearer headspace before the biggest spending or saving season of the year, and increases their chances of fulfilling their goals. The bank aims to make more Filipinos be more financially mindful and help them avoid the so-called financial hangover often experienced post-holidays.

This year, Metrobank is taking the next step with the introduction of the #EarlyGIFT Challenge – encouraging Filipinos to take concrete action towards their dreams. This is an invitation for every Filipino to jumpstart their journey to financial mindfulness this August.

The challenge is simple: participants only need to write down one goal they truly want to achieve in the next 12 months. Ensure that this goal is meaningful, specific enough to track, and realistic enough to reach within a year. Then, share it on social media with the hashtag #EarlyGIFT, and invite their family and friends to do the same. 

Chief Marketing Officer Digs Dimagiba said the #EarlyGIFT Challenge will help start a change in mindset for individuals to be more financially purposeful which then creates a ripple effect towards better decision making.

“We encourage all Filipinos to become more financially mindful and resilient by redefining our usual holiday traditions when it comes to financial planning. Let us all start making our resolutions early in August – take the time to reflect, make just 1 specific and realistic goal that you can publicly commit to doing for the next 12 months, and inspire others to join you so you have a support system and this time, you as well as your family and friends can all finally accomplish your resolutions and grow together,” he added.

Your partner to achieving the car and home of your dreams 

To help Filipinos get started early in achieving their biggest life dreams in August, Metrobank also announced the bank’s Happy Holideals promo. 

Metrobank Consumer Lending Group Head Peaches Cuenco shared “Metrobank believes that your dreams of moving into a new home or driving a new car should not wait until the holiday season. With our Happy Holideals promo that offers low rates, waived fees, and more, you can start working on your goals today and we will be your financial growth partner every step of the way.”



The Happy Holideals promo lets borrowers who will apply and have their car or home loan approved before October 15, 2025, and booked by October 31, 2025 will enjoy exclusive rewards, competitive loan rates, and so much more: 

  • Waived fees of up to PHP100,000 on both home and car loan applications. This includes mortgage registration fees, documentary stamp tax, and notarial fees. 
  • Low interest rates, starting at 8.70% interest rate per annum (p.a.) for car loans and 6.50% interest rate p.a. for home loans with a minimum term of three years. 
  • Free car insurance from AXA Philippines for the first year on car loans.  


Clients can conveniently apply online through Metrobank's website or visit the nearest Metrobank branch.  

By rolling out these offers ahead of the traditional holiday rush, Metrobank brings the joy of the season earlier than expected. 

To learn more about the Happy Holideals promo or how to join the #EarlyGIFT Challenge, visit www.metrobank.com.ph or follow Metrobank on its official social media channels. 

 

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