Hope Comes to Muzon: New Classrooms for Brighter Futures

Every Filipino child deserves a space where they can learn, grow, and dream without limits. Yet for millions of students nationwide, the reality is far from this ideal. With a classroom shortage that runs in the hundreds of thousands, many children are forced into overcrowded rooms, shifting schedules, or even makeshift learning spaces.

But in Muzon Elementary School in Alitagtag, Batangas, hope has taken a concrete form—two brand-new classrooms that will now serve as safe and nurturing spaces for young learners.

On August 15, 2025, HOPE, the Philippines’ first certified B Corp and a pioneer in impact-driven initiatives, together with beloved lifestyle brand Sunnies Studios, officially turned over these new classrooms to the school community.

A Partnership for Change

This milestone is more than just a construction project—it’s the beginning of a promise. The classrooms at Muzon mark the first step in Sunnies’ pledge to fund 10 classrooms through HOPE’s flagship Generation HOPE campaign, a movement dedicated to closing the education gap by uniting purpose-driven organizations.

Reflecting on this milestone, HOPE Founder Nanette Medved-Po shared:

“I really thought we should approach the most beloved brands in the country and say we want to do something bigger, and we want to do it together. To inspire the nation to nation-build for education, we have to do it with the support of brands and businesses in the country. We are deeply grateful to Sunnies for partnering with us on this important mission.” 

More Than Four Walls

For the children of Muzon, the classrooms mean more than new desks and fresh walls. They represent a safe space where ideas can flourish, friendships can form, and futures can be built.

“Every classroom we build represents more than just four walls, it’s a place for learning, dreaming, and transformation. Sunnies’ commitment of 10 classrooms will create ripple effects that reach far beyond the students inside them,” said Selena Ortiga, Business Development Manager of HOPE.

This is the power of a classroom—it doesn’t just serve today’s students, it becomes a stepping stone for future generations.

When Style Meets Substance

For Sunnies Studios, this partnership is deeply aligned with their values. Known as one of the country’s most beloved lifestyle brands, Sunnies has long believed that business can be a force for good.

“We’ve always believed that style and substance can go hand in hand,” said Bea Soriano-Dee, Co-Founder and Head of Product Development at Sunnies Studios. “Partnering with HOPE allows us to make a meaningful contribution where it’s needed most. Education is something we deeply value, and we’re proud to help provide learning spaces that empower the next generation.”

A Ripple Effect for the Nation

Department of Education Secretary Sonny Angara praised the initiative, calling it “something truly game-changing, made possible with the support of the Philippines’ private sector. Partnerships like these show how the private sector can help shape the future of our students.”

From eyewear to sustainable product design, and now to building classrooms, Sunnies is proving that businesses can create lasting impact when they choose purpose alongside profit. Just this June, the brand launched the Sunnies Studios X HOPE Clean Lens, with proceeds going toward classroom construction—showing that even everyday choices can drive meaningful change.

A Future Built Together

With 10 classrooms pledged by Sunnies, and over 144 already built by HOPE across the country, each new school building becomes a symbol of what’s possible when communities, brands, and organizations work hand in hand.

For the students of Muzon Elementary, stepping into their new classrooms means stepping into a brighter, more hopeful tomorrow. And for the nation, it’s a reminder that when we come together, we can turn challenges into opportunities—one classroom, one child, one dream at a time.

To date, HOPE has built over 144 classrooms across the country, starting with every bottle of water sold, and now expanding through co-branded products and purpose-led partnerships.

For more information about Generation HOPE, please visit https://www.generationhope.ph/ or follow HOPE on Facebook at https://www.facebook.com/generationhope.ph or m@generationhope.ph on Instagram for more updates.

Patience, Chemistry, ‘Pusong PLDT’: High Speed Hitters Ready for Finals

  

It’s time.

 

After seemingly elusive chances at the podium in the past conferences, the PLDT High Speed Hitters are finally closing in on their first-ever Premiere Volleyball League (PVL) championship as they take on the Chery Tiggo Crossovers this Sunday at the Mall of Asia Arena.

 

The Manuel V. Pangilinan-backed team definitely revved their momentum all the way up to a fever pitch. Finishing the short but sweet PVL off-season conference undefeated, the High Speed Hitters took out the  Creamline Cool Smashers with a heart-thumping 5-set victory in the semifinals do-or-die.

 

For many, the team’s journey isn’t just about notching wins – it’s a major statement that their off-season blueprint and roster moves have paid off big time, successfully showcasing a championship-level squad that’s ready for anything.

 

 

PLDT’s flawless performance is a testament to the masterful off-season plan laid out by head coach Rald Ricafort. It’s a genius mix of returning superstars and fresh blood, perfectly blended to create a force to be reckoned with.

 

Fans are currently enjoying the full-throttle return of fan favorite opposite spiker Kim Kianna Dy, who's back in top form following a knee injury that sidelined her for 559 days; and the formidable presence of La Salle alumnae Kim Fajardo, Mika Reyes, and Majoy Baron, multi-awarded and highly touted as individual athletes collaborating once more in the pros. Adding to the fire are this season’s standouts Kiesha Bedonia and Jovy Prado, another player now fully recovered from an earlier ACL injury. Completing the team’s edge in offense and net defense, of course, is the ever-reliable libero captain Kath Arado manning the floor.

 

“Amid the injuries and the departures, our goal as a team was to be patient. We had to utilize the players that we have, choosing to develop the younger players and give chances to other role players as well,” said Ricafort. “I just feel that this time, we are all healthy and complete. Their conditioning was a big factor because of our back-to-back game schedules while on tour.”

 

“The maturity of the players also helped execute the direction and the system that we wanted to run,” he added.

 

This winning formula is fueled by the perfect balance of a dynamic youth movement and the steady wisdom of the team's veteran leaders, according to Ricafort’s observations. The team is currently the best blocking squad with Baron plus teammates Reyes, Bedonia, and Dy in the top 10. Arado is presently poised to bag another plum as she leads both the best receiver and best digger stats. This season’s revelation in Bedonia is the league’s second best server, also stepping up to deliver clutch performances as an attacker.

 

“The young guns are also helpful, especially during training, in raising the level of competition within the team,” said Ricafort. “For the vets, even from the past seasons, they’re always there to support the team. They’ve bought into the system that we have, so it’s been smooth-sailing until now. These are competitive players that are motivated intrinsically. That’s why they’re so easy to work with – day in and day out.”

 

In the 2024 PVL Reinforced Conference, PLDT lost to the Akari Chargers in a fierce semifinal match and then to the Cignal HD Spikers in the battle for bronze. The ladies landed fifth in the succeeding PVL All-Filipino Conference despite an impressive 8-3 win-loss record in the preliminary round.

 

Yet, through these past disappointing conferences, Ricafort said the team worked on their unique synergy on and off the court to not only elevate their game but also solidify their “Pusong PLDT” – a powerful combination of heart, grit, and a winning attitude.

 

Gearing up for their biggest match in years, the High Speed Hitters seem to be more than ready to leave it all on the court and fight for the championship title. The team’s successful campaign is a source of pride for leading internet and digital services company PLDT Home, reinforcing its commitment to providing the ultimate online experience for Filipino sports and entertainment fans.

 

“Every conference, we always try to compete and do our best regardless of the lineup that we have,” Ricafort said. “We always aim to win because that’s what we’re here for.”

 

Support the PLDT High Speed Hitters in their first-ever finals appearance at the Mall of Asia Arena on Sunday, August 17, 6:30 p.m. Follow the team’s championship journey by checking out their official social media pages on Facebook, X, Instagram, and TikTok.

 

BABYFACE CONCERT LIVE IN MANILA WITH PATTI AUSTIN AS SPECIAL GUEST

 Get ready, Manila! The legendary Babyface is set to light up the stage for a back to back concert with the award winning R&B artist, Patti Austin who will add a soulful vibe at the SM Mall of Asia Arena on October 27,2025.

Kenny Edmonds, also known as Babyface, is a 13-time GRAMMY Award-winning recording artist, songwriter, and the only producer to win the ‘Producer of the Year’ category four times, three times of which were in consecutive years (1995-1997); a record he holds to this day. Kenny is also co-founder of the legendary record label LaFace, which launched the careers of artists like Usher, Toni Braxton,TLC, Outkast, and P!nk.

This iconic artist is one of the most celebrated forces in music history, having written and produced hits for artists like Bobby Brown, Boyz II Men, Eric Clapton, Madonna, Beyonce, Bruno Mars, Ariana Grande, Mary J Blige, Celine Dion, Aretha Franklin, George Michael, Michael Jackson, Justin Bieber, Phil Collins, Janet Jackson, NSYNC, Chaka Khan, Faith Evans, Stevie Wonder, John Mayer, Lionel Richie, Michael Bolton, Kenny G, Lil Wayne, Luther Vandross, Barba Streisand, and countless others.

Patti Austin is a singer and songwriter and has done backup vocals and duets with artists such as Paul Simon, Billy Joel, and Michael Jackson. Her duet with James Ingram for “Baby, Come To Me” gave more spotlight to her name by becoming a No. 1 hit on the Billboard magazine pop chart. The song she wrote and sang “Say You Love Me” is much loved by Filipinos along with her other hits “All Behind Us Now”, “How Do You Keep The Music Playing”, “Stop Look Listen”, “Smoke Gets In Your Eyes”, “If I Believe”, “You Gotta Be”, “In My Life”, “It Might Be You” and “Rhythm Of the Streets”.

The back to back concert is presented by Ovation Productions with Blast TV as official media partners. Tickets for Babyface and Patti Austin in Manila are available at SM Ticket outlets and smtickets.com at PHP 8880, 8380, 7880, 6580, 6080, 4580, and 2580 inclusive of ticketing charges.

LOLA AMOUR RELEASE SOPHOMORE ALBUM LOVE ON LOOP

  New record explores the many phases of love, paired with a major concert this September 12

Fresh from a string of successful singles and international collaborations, beloved Filipino band Lola Amour has officially released their highly anticipated sophomore album Love On Loop, now available on all major streaming platforms. The album puts its focus on With You, a shimmering, heartfelt cut that captures the joy and vulnerability at the heart of the record. Across eight tracks, the album explores love in all its phases, from first crush to heartbreak to those inevitable romance relapses, blending stories that feel both deeply personal and universally relatable.
True to their growing global presence, Love On Loop features collaborations with New Zealand artist RIIKI REID (One Day Away) and Japanese collective KOKORO of Psychic Fever from EXILE TRIBE (The Moment), further expanding the band’s cross cultural reach while staying true to their Filipino roots. Produced in collaboration with international hitmakers Hyuk Shin and Cuurley, the album blends Lola Amour’s homegrown charm with global sensibilities.

The album also features the previously released singles Dance With My Mistakes, Misbehave, and The Moment (with KOKORO of Psychic Fever from EXILE TRIBE), alongside fresh new tracks like Did My Time, With You, and the title track Love On Loop. This new release sees Lola Amour experimenting more than ever, not just in sound but in the way they tell stories. While rooted in their trademark funk pop style, Love On Loop explores new genres and moods, capturing the fun, longing, hurt, and unforgettable moments that come with love.
To mark the release, the band will host an official Spotify Listening Party on August 15 at 8:00 PM (Philippine Time). The event marks a milestone for the band as they become only the second OPM artist to be featured in the platform’s interactive in-app experience, joining listeners from all over the world in real time as they play through the album and share stories behind each song.
Fans can RSVP and join here: https://party.spotify.com/event/16vfSb4GUj5eI0Ry0x2Exm
 

The celebrations continue with Love On Loop The Album Concert, a special concert on September 12 at One Ayala, giving fans the full album experience alongside Lola Amour’s biggest hits. Tickets are available via https://lolaamour.helixpay.ph/https://lolaamour.helixpay.ph/

 
With Love On Loop, Lola Amour cements their position as one of the Philippines’ most exciting bands, building on a year of viral moments, sold out shows, and collaborations that have brought them to audiences across Southeast Asia and beyond.

Stream Love On Loop now on all major platforms.

Samsung and RUNRIO Champion Health, Wellness, and the Spirit of Manila

 

Samsung Philippines, building on its recent successful runs in key areas in the country, elevated its partnership with RUNRIO through the Galaxy Manila Marathon, a landmark celebration of health, wellness, and the vibrant spirit of Manila on August 10, 2025, at the SM Mall of Asia (MOA) Complex.

Drawing 19,000 runners, the event stands as one of the country’s largest and most anticipated fitness gatherings this year. Samsung continues to champion a lifestyle of movement and discovery, encouraging participants to rise higher in their fitness journeys while appreciating iconic local landmarks in Manila passing through the storied grounds of Rizal Park, the enduring walls of Intramuros, the sweeping views along Roxas Boulevard, and the cultural landmarks of the Cultural Center of the Philippines (CCP) Complex. 

Team Galaxy led by Miss Universe 2018 Catriona Gray (center), Jeff Lo (third from left), Raffy Castillo, RUNRIO Founder and CEO Coach Rio de la Cruz, Nicole de la Cruz, Jolo Luarca, Samsung Electronics Corporation Head of Brand and Social Aika Lim de Rivera, and Samsung Electronics Corporation Head of Product Marketing for Mobile Experience Joseph Aruta, strike a post-race pose, celebrating a day of movement, wellness, and community spirit. 

Powered by the latest Galaxy Watch innovations, Samsung continues to inspire wellness journeys through its Galaxy Watch series. The newly launched Galaxy Watch8 and Galaxy Watch8 Classic serve as powerful companions for anyone striving to stay on top of their health. 

 

“The Galaxy Manila Marathon shows how AI and innovation can take wellness to the next level. With features like the Running Coach and the power of the Samsung Galaxy Ecosystem, the Galaxy Watch8 series helps users run smarter and push further,” Samsung Electronics Philippines Ecosystem Product Marketing Manager Michelle Tee shared.

 

“Our aim is to continue inspiring Filipinos to live healthier, more active lives. The event shows how technology and wellness can move together, empowering runners to push limits, stay connected, and achieve their personal best,” Tee emphasized.

Redesigned to help you reach for Ultimate Wellness

 

The Galaxy Watch8 series offers a smarter, more connected way to stay motivated, whether you are training for your next marathon or simply embracing a more active lifestyle. Its sleek design meets rugged functionality, with a 50% brighter display and 3,000 nits peak brightness, runners can easily track stats even under the harshest daylight.

 

Whether you are training for your first 5K or chasing a personal best, the Galaxy Watch8’s Running Coach delivers personalized plans and real-time guidance based on your fitness level. Stay motivated with the updated Together feature that now supports running—challenge friends, track progress, and make every mile count.

 

The Galaxy Watch8 series is also built for those who want more than just distance tracking—it is your smart wellness coach on the go. It is the first smartwatch to introduce an Antioxidant Index, letting you measure carotenoid levels in just five seconds to support healthy aging. Equipped with the advanced BioActive Sensor, it provides runners with in-depth health insights, empowering them to train smarter, recover better, and push further.

 

Michelle Tee, Samsung Electronics Corporation Product Marketing Manager for Galaxy Ecosystem, shares the innovative health and fitness features of the Galaxy Watch8, highlighting how technology can inspire a more active lifestyle.

 

To help you stay balanced, High Stress Alert notifies you when it is time to slow down, while the Mindfulness Tracker logs your mood and guides you through calming breathwork. Not only that! With the AI-powered Energy Score, you will get a quick read on your physical and mental energy so you can plan your day—and your next run—smarter.

Created together with Google, the Galaxy Watch8 series is the first smartwatch to launch with Gemini, Google’s powerful AI assistant and run on Wear OS 6, bringing next-level intelligence to your wrist.  Go hands-free and stay in stride with natural voice commands that let you manage apps like Samsung Health, Calendar, Reminder, and Clock effortlessly.

 

Optimized with the new One UI8 Watch, the interface is sleek, intuitive, and tailored to the Watch face. Multi-info Tiles let you view key metrics like weather, events, and health stats at a glance, while the Now Bar and depthless notifications keep your most important updates front and center, so you can focus on your pace, not your screen.

 

Crafted for endurance and everyday elegance, the Galaxy Watch8 is made for the long run. With a fully reengineered structure and 30% more efficient component layout, it is now 11% thinner for a lighter, sleeker fit. Designed for all-day comfort, it will not weigh you down whether you are racing, training, or cooling off, available in 44mm or 40mm, in Graphite or Silver. 

 

For a more refined look, the Galaxy Watch8 Classic adds timeless sophistication with a rotating bezel and handy quick button, available in 46mm Black or White. Plus, both models can be customized with stylish bands to suit every runner’s lifestyle—on and off the race course.

 

For those pushing boundaries outdoors, the Galaxy Watch Ultra is the toughest and most advanced Galaxy Watch yet. With up to the longest battery life in the lineup and a durable titanium build—now available in the bold new Titanium Blue—it is made for endurance, performance, and adventure.

 

For more information on Galaxy Watches, visit

 

Galaxy Watch8: https://www.samsung.com/ph/watches/galaxy-watch/galaxy-watch8-40mm-silver-bluetooth-sm-l320nzsaasa/buy/

 

Galaxy Watch8 Classic:

https://www.samsung.com/ph/watches/galaxy-watch/galaxy-watch8-classic-46mm-black-bluetooth-sm-l500nzkaasa/buy/

 

Check out this story in the Samsung Philippines Newsroom: https://news.samsung.com/ph/rise-higher-samsung-celebrates-wellness-with-the-galaxy-manila-marathon

POCO M7: Blending Performance, Design, and Entertainment for Today’s Youth

 POCO, a leading technology brand among young tech enthusiasts, today launched POCO M7. By combining elevated entertainment experience, upgraded performance, and futuristic design, POCO has crafted a smartphone that resonates with today's younger generation. "POCO M7 blends affordable mobile entertainment with practical upgrades and all-day endurance," commented Kang Lou, Senior Product Marketing Manager at POCO Global. "We believe that POCO M7 will serve as both a functional and emotional element, inspiring young users to explore more joyful lives."

Long-lasting battery life with faster, smarter charging

Thanks to revolutionary 5% silicon-carbon battery technology, POCO M7's 7000mAh (typ) battery is built for non-stop lifestyles, powering up to 2 days¹ of daily usage. Its flagship-grade silicon carbon technology packs improved energy density into a compact design while delivering extended endurance with up to 28 hours¹ of video playback, or 46 hours¹ of calling. Enhanced by a BatteryExtender Chip, POCO M7 features 3.0V low-voltage shutdown², helping to prevent battery damage and provide optimal device performance, along with up to 14² hours of video playback even at -20°C². When power runs critically low, 1% battery still delivers 64 minutes² of call time, or 10 hours² of standby, ensuring you never miss what matters most. 

Paired with 33W³ Fast Charging, POCO M7 offers 18W⁴ reverse charging, supporting other major devices on the market⁴. Meanwhile, Battery Health 4.0 intelligently adjusts the charging strategy to help provide smart charging solutions and extend the overall battery lifespan. For instance, Zero Power Instant On allows POCO M7 to power on within seconds after the battery is depleted. When battery drops below 40%, Boost Charging saves users from power anxiety by safely removing temperature controls to deliver fast charging.

Big screen entertainment with immersive 6.9'' FHD+ display

Featuring the largest-ever 6.9'' FHD+ display in POCO's M series, POCO M7 offers a wide-screen cinematic view ideal for on-the-go entertainment. Moreover, AdaptiveSync provides 9 levels⁵ of adaptive refresh rate adjustment, peaking at an impressively fast 144Hz⁵, allowing POCO M7 to deliver a seamless visual experience. To ensure long-term eye protection, POCO M7 is TÜV Rheinland Low Blue Light (Software Solution), TÜV Rheinland Flicker Free, and TÜV Rheinland Circadian Friendly certified. POCO M7 delivers a high-quality audio experience with Hi-Res Audio certification and a 200% volume boost⁶, giving you greater audio clarity and control wherever you are. 

Futuristic design with upgraded performance and features 

POCO M7 is available in three colors and design options, each representing a bold fusion of technology and trendsetting style. Drawing inspiration from the classic look of superheroes, POCO M7 Silver highlights subtle blue and red accents around its frame, while POCO M7 Blue evokes a mecha-inspired sense of adventure. For those who prefer minimalist elegance, the sleek Black keeps things simple and stylish. All models come with IP64⁷ dust and water resistance. POCO M7 is powered by the Snapdragon®️ 685 processor for faster, smoother daily tasks. Beyond the hardware, POCO M7 runs on the latest Xiaomi HyperOS 2⁹ for improved performance and efficiency. POCO M7 also introduces Google Gemini AI assistant¹⁰ and Circle to Search with Google¹¹ to boost productivity and creativity. To meet users' growing demand, POCO M7 is equipped with up to 16GB¹² of expandable RAM (based on 8GB version), and up to 2TB¹³ of expanded on-device data storage. For photography, POCO M7 packs a rear 50MP dual camera system that captures sharp, detailed photos in all scenarios, and an 8MP front camera for clear selfies. Advanced features include Auto Night Mode, Selfie Beauty Mode, and Dynamic Shots¹⁴.

Philippine Pricing and Availability

The POCO M7 will be available in the Philippines starting August 18, 2025, 6PM in two variants: 6GB + 128GB and 8GB + 256GB, priced at ₱7,499 and ₱8,499, respectively. From August 18 6PM to 31, buyers can enjoy special early bird prices of just ₱6,999 and ₱7,999. Available in Silver, Blue, and Black, the POCO M7 delivers long battery life, a large display, and next-generation features at an affordable price. POCO fans can purchase the Shopee-exclusive device online through the official POCO Global Store.

Mega Sardines: The Everyday Superfood Fueling Filipino Families

 

Sardines have long been a nutritional powerhouse, rich in omega-3 fatty acids, calcium, protein, and essential vitamins. They are an affordable, everyday way to support heart health, strong bones, and overall wellness for the whole family.

What sets Mega Sardines apart is how they are made. Through Mega Prime Foods’ System-6 process and complete vertical integration from fresh catch to hygienic canning, Mega Sardines retain their freshness, safety, and nutrient quality, earning them the “Superfood” recognition.

Six Reasons to Choose Mega Sardines:

1. Freshness Guaranteed – From catch to canning, Mega Sardines are packed within 12 hours to lock in all the natural nutrients and freshness you expect in every can.
2. Omega-3 Boost – Each can is loaded with healthy fats essential for brain function, heart health, and overall wellness.
3. Heart Health – Nutrient-rich profile supports cardiovascular health and helps reduce inflammation.
4. Complete Nutrition – Packed with vitamins, minerals, and protein to keep the family energized.
5. Guaranteed Safe & Preservative-Free – State-of-the-art processing ensures no human contact and no artificial preservatives, keeping sardines close to their natural state.
6. Sustainably Sourced – With plants in Zamboanga and Batangas, Mega Prime Foods uses automation to produce up to 3 million cans daily, reaching retail outlets, major social commerce platforms, and sari-sari stores nationwide.

Available in stores nationwide, including your neighborhood sari-sari store, healthy and delicious meals are always within reach.

3 Easy Ways to Enjoy Mega Sardines:

●        Tokwa at Mega Sardines with Tausi  Flavorful mix of crispy tokwa, Mega Sardines, and savory tausi. Perfect for a quick and satisfying meal.

●        Pininyahang Mega Sardines Sweet and savory twist with pineapple chunks and Mega Sardines that’s sure to bring comfort to your table.

●        Mega Sardines Pasta Aglio e Olio Simple yet flavorful pasta recipe with garlic, olive oil, and the rich taste of Mega Sardines.

Nutrition with Real-Life Impact

Beyond great taste, Mega Prime Foods is fighting malnutrition through its Mega Bigay Sustansya feeding program. Since 2019, it has helped thousands of children reach healthier nutrition, boosting the number of kids at a normal healthy weight by 46.4%.

At the ECCP 2025 Nutrition Forum, Chief Growth and Development Officer Marvin Tiu Lim shared:

“We measure [our program] before and after, and the results are remarkable. We’ve seen a 46.4% increase in children reaching a normal nutritional status, proof that the program works. It’s our part to ensure both kids and parents know how to eat well and make the right nutrition choices.”

He also underscored ongoing nutrition challenges in the Philippines, citing 3.4 million Filipinos affected by malnutrition (Action Against Hunger Philippines) and WHO data showing 1 in 10 children and 4 in 10 adults are overweight or obese.

This year, Mega Sardines also received the Seafood Superfood endorsement from the Medical Wellness Association, reaffirming its nutritional value and quality.

Mega Prime Foods believes small, everyday food choices can make a big difference. Choosing Mega Sardines means giving your family affordable, high-quality nutrition you can trust.

Learn more at Mega Prime Foods Inc. and discover how Mega Sardines can be part of your family’s wellness journey.

A Taste of History: San Miguel Pale Pilsen’s 135-Year Legacy in the ‘Balik Tanaw’ Limited Edition

Whether it’s a simple backyard barbecue, a weekend barkada get-together, or a full-blown fiesta, San Miguel Pale Pilsen  has always had a place at the table. For generations, its familiar golden hue and smooth, crisp taste have been part of countless toasts, laughter-filled stories, and late-night conversations. It’s more than just a drink—it’s a shared tradition that bridges age, distance, and even differences. In the Philippines, celebrations feel incomplete without it, because San Miguel Beer isn’t just a beverage; it’s the unspoken signal that good times are about to begin.

San Miguel Pale Pilsen has endeared generations of Filipinos with its signature, award-winning brew that has become the pride of Filipinos worldwide. For 135 years, this true global Filipino beer has captivated drinkers the world over by forging friendships, serving delightful experiences and unforgettable moments.

As it elevates itself as a cultural icon, the story of this beer lives in every memory shared over a bottle of San Miguel Pale Pilsen. From small get-togethers to large festivals, the brand has brought together people from all walks of life connecting with drinkers, young and old alike. It has shaped not just celebrations but also culture and storytelling across generations. 

 

San Miguel Brewery Inc. (SMB) flips through the pages of its history books to look back on its storied past and honor its rich heritage as the company and the brand celebrates its 135^th year. To commemorate this milestone, San Miguel Pale Pilsen releases a limited-edition can that celebrates SMB’s tradition of brewing excellence and how its brews have permeated into the very fabric of Filipino culture.

The limited-edition “Balik Tanaw” can conjures sceneries from days of old through the creative vision of renowned Filipino visual artist Francis Nacion. The collectible piece captures how San Miguel has become part of the Filipino way of life, re-imagining traditional milieu with San Miguel Pale Pilsen present and enriching social settings & personal milestones.

Famous for his stylized forms and distinct half-rendered visage which show both dark and bright sides, Nacion is recognized as one of the most celebrated local contemporary artists today. Since 2009, Nacion has mounted multiple solo exhibits, both here and abroad, showcasing works that illustrate his love and pride for his country and its culture.

 

This affinity with depicting local imagery inspired by traditional values and cultural significance made Nacion’s creation of San Miguel Pale Pilsen limited-edition “Balik Tanaw” can intuitive and intentional. The artist and his works resonate seamlessly with the brand, connecting with principles rooted in history and national pride.

 

Get the San Miguel Pale Pilsen limited-edition “Balik Tanaw” can to collect, enjoy, or to share. Order now from select supermarkets, groceries, and convenience stores, or through SMB Delivers via 8632-BEER (2337) or www.SMBDelivers.com.

 

For more promos and updates like and follow San Miguel Pale Pilsen on Facebook (www.facebook.com/SanMiguelPalePilsen). #TheTrueGlobalFilipinoBeer

#SMPP135thHeritageCan