Samsung and PLDT Team Up to Help OFWs Stay Connected

 Global No. 1 TV brand Samsung partners with telecommunications giant PLDT Global to make their televisions and sound devices available on Tindahan ni Bossing (TinBo), PLDT’s one-stop digital shop for overseas Filipino workers (OFWs).

Over the years, Samsung has consistently pushed the boundaries in entertainment experiences, going even further to support every aspect of an individual or family’s lifestyle. Most recently, it has partnered with telecommunications giant PLDT Global to bring its life-changing technologies to the homes of Filipinos working abroad.

From left to right) Artemio Quiama, Jr., Vice President of Strategic Partnerships for PLDT Global; Edith Gomez-Cudiamat, Chief Operating Officer for PLDT Global; Albert Villa-Real, Chief Executive Officer for PLDT Global; Chris Almazan, Head of AV Business for Samsung Electronics Philippines (SEPCO); TS Lee, Business Director for AV Business; Yna Quimson, Head of Corporate Marketing; and Mahir Al-Rubah, Head of AV Product Marketing

Technology that bridges meaningful connections

The partnership extends Samsung Electronics’ reach to OFWs and their families who use the one-stop digital shop. This platform serves as an all-inclusive hub where Filipinos working abroad can offer direct support to their families back home.

(From left to right) Albert Villa-Real, Chief Executive Officer for PLDT Global, and Chris Almazan, Head of AV Business for Samsung Electronics Philippines shaking to the agreement for placing Samsung’s cutting-edge technologies on their TinBo platform.

Its services include bill payment, online entertainment subscriptions, and purchasing big-ticket items such as appliances and electronics. Through this new partnership, Samsung will specifically offer its market-leading innovations at exclusive discounted rates.

“With the partnership of PLDT Global and Samsung Electronics Philippines, we’re very happy that we can extend our exclusive and amazing offers at Samsung — specifically on the TV and sound device categories,” said Chris Almazan, Samsung Electronics Philippines Corporation’s Head of AV at the contract signing.

Beyond that, the partnership aims to help Filipinos who need to earn a living abroad and support their families feel more connected to them and to opportunities that are still available, no matter where they are. 

PLDT Global’s Chief Executive Officer Albert Villa-Real asserts, “These partnerships…are about creating meaningful connections that keep Filipinos abroad closer to home, to their families, and to the opportunities that matter the most.”

To learn more about Samsung’s leading TV and sound device technology, visit www.news.samsung.com.

Samsung and RUNRIO Champion Health, Wellness, and the Spirit of Manila

 

Samsung Philippines, building on its recent successful runs in key areas in the country, elevated its partnership with RUNRIO through the Galaxy Manila Marathon, a landmark celebration of health, wellness, and the vibrant spirit of Manila on August 10, 2025, at the SM Mall of Asia (MOA) Complex.

Drawing 19,000 runners, the event stands as one of the country’s largest and most anticipated fitness gatherings this year. Samsung continues to champion a lifestyle of movement and discovery, encouraging participants to rise higher in their fitness journeys while appreciating iconic local landmarks in Manila passing through the storied grounds of Rizal Park, the enduring walls of Intramuros, the sweeping views along Roxas Boulevard, and the cultural landmarks of the Cultural Center of the Philippines (CCP) Complex. 

Team Galaxy led by Miss Universe 2018 Catriona Gray (center), Jeff Lo (third from left), Raffy Castillo, RUNRIO Founder and CEO Coach Rio de la Cruz, Nicole de la Cruz, Jolo Luarca, Samsung Electronics Corporation Head of Brand and Social Aika Lim de Rivera, and Samsung Electronics Corporation Head of Product Marketing for Mobile Experience Joseph Aruta, strike a post-race pose, celebrating a day of movement, wellness, and community spirit. 

Powered by the latest Galaxy Watch innovations, Samsung continues to inspire wellness journeys through its Galaxy Watch series. The newly launched Galaxy Watch8 and Galaxy Watch8 Classic serve as powerful companions for anyone striving to stay on top of their health. 

 

“The Galaxy Manila Marathon shows how AI and innovation can take wellness to the next level. With features like the Running Coach and the power of the Samsung Galaxy Ecosystem, the Galaxy Watch8 series helps users run smarter and push further,” Samsung Electronics Philippines Ecosystem Product Marketing Manager Michelle Tee shared.

 

“Our aim is to continue inspiring Filipinos to live healthier, more active lives. The event shows how technology and wellness can move together, empowering runners to push limits, stay connected, and achieve their personal best,” Tee emphasized.

Redesigned to help you reach for Ultimate Wellness

 

The Galaxy Watch8 series offers a smarter, more connected way to stay motivated, whether you are training for your next marathon or simply embracing a more active lifestyle. Its sleek design meets rugged functionality, with a 50% brighter display and 3,000 nits peak brightness, runners can easily track stats even under the harshest daylight.

 

Whether you are training for your first 5K or chasing a personal best, the Galaxy Watch8’s Running Coach delivers personalized plans and real-time guidance based on your fitness level. Stay motivated with the updated Together feature that now supports running—challenge friends, track progress, and make every mile count.

 

The Galaxy Watch8 series is also built for those who want more than just distance tracking—it is your smart wellness coach on the go. It is the first smartwatch to introduce an Antioxidant Index, letting you measure carotenoid levels in just five seconds to support healthy aging. Equipped with the advanced BioActive Sensor, it provides runners with in-depth health insights, empowering them to train smarter, recover better, and push further.

 

Michelle Tee, Samsung Electronics Corporation Product Marketing Manager for Galaxy Ecosystem, shares the innovative health and fitness features of the Galaxy Watch8, highlighting how technology can inspire a more active lifestyle.

 

To help you stay balanced, High Stress Alert notifies you when it is time to slow down, while the Mindfulness Tracker logs your mood and guides you through calming breathwork. Not only that! With the AI-powered Energy Score, you will get a quick read on your physical and mental energy so you can plan your day—and your next run—smarter.

Created together with Google, the Galaxy Watch8 series is the first smartwatch to launch with Gemini, Google’s powerful AI assistant and run on Wear OS 6, bringing next-level intelligence to your wrist.  Go hands-free and stay in stride with natural voice commands that let you manage apps like Samsung Health, Calendar, Reminder, and Clock effortlessly.

 

Optimized with the new One UI8 Watch, the interface is sleek, intuitive, and tailored to the Watch face. Multi-info Tiles let you view key metrics like weather, events, and health stats at a glance, while the Now Bar and depthless notifications keep your most important updates front and center, so you can focus on your pace, not your screen.

 

Crafted for endurance and everyday elegance, the Galaxy Watch8 is made for the long run. With a fully reengineered structure and 30% more efficient component layout, it is now 11% thinner for a lighter, sleeker fit. Designed for all-day comfort, it will not weigh you down whether you are racing, training, or cooling off, available in 44mm or 40mm, in Graphite or Silver. 

 

For a more refined look, the Galaxy Watch8 Classic adds timeless sophistication with a rotating bezel and handy quick button, available in 46mm Black or White. Plus, both models can be customized with stylish bands to suit every runner’s lifestyle—on and off the race course.

 

For those pushing boundaries outdoors, the Galaxy Watch Ultra is the toughest and most advanced Galaxy Watch yet. With up to the longest battery life in the lineup and a durable titanium build—now available in the bold new Titanium Blue—it is made for endurance, performance, and adventure.

 

For more information on Galaxy Watches, visit

 

Galaxy Watch8: https://www.samsung.com/ph/watches/galaxy-watch/galaxy-watch8-40mm-silver-bluetooth-sm-l320nzsaasa/buy/

 

Galaxy Watch8 Classic:

https://www.samsung.com/ph/watches/galaxy-watch/galaxy-watch8-classic-46mm-black-bluetooth-sm-l500nzkaasa/buy/

 

Check out this story in the Samsung Philippines Newsroom: https://news.samsung.com/ph/rise-higher-samsung-celebrates-wellness-with-the-galaxy-manila-marathon

Samsung Launches Smart System ACs with Built-in Wi-Fi in SEA & Oceania

Samsung Electronics Co., Ltd. recently announced the launch of its new system air conditioner (SAC) lineup in Southeast Asia and Oceania, marking a key step in the company’s efforts to expand its presence in the region’s fast-growing climate solutions market.

As part of this expansion, Samsung is strengthening its focus on the local B2C market with the 1-Way Cassette model, which offers advantages in both design and installation, making it suitable for residential environments in addition to commercial spaces. This means it addresses the rising consumer interest in ceiling-mounted units, which are more space efficient than conventional wall-mounted residential air conditioners. 

“Our goal is to make intelligent climate solutions more accessible across Southeast Asia and Oceania,” said Hank Choi, VP and the Head of Air Solution Business Team for Digital Appliances Business at Samsung Electronics. “By combining powerful AI features with thoughtful design, as well as expanding availability, we’re providing air conditioning systems that bring convenient cooling tailored to each customer’s environment — not only in commercial spaces, but increasingly for residential settings as well.”

Seamless Connectivity and Advanced Technology Ensure Comfort

Samsung’s latest SAC lineup includes 1Way, 4Way, 360 Cassette, duct and ceiling types to meet the diverse needs of modern consumers. The 1Way model directs airflow in a single direction, the 4Way model disperses air in four directions and the 360 Cassette delivers omnidirectional airflow in a circular pattern. 

These indoor units offer a seamless smart experience with built-in Wi-Fi, enabling direct connectivity to the SmartThings app without the need for additional kits or devices. Through SmartThings, users can remotely operate the air conditioner with a broad range of functionality — including turning it on or off, and activating modes such as WindFree™. AI Energy Mode, which reduces energy consumption depending on usage conditions, can easily be accessed through the built-in Wi-Fi. 

User can control the air conditioner with the Bixby voice assistantthrough the mobile phone, which lets the user utilize a range of functions via voice, including adjusting fan speed, changing operation modes, checking indoor temperature and humidity, and carrying out precise actions like activating WindFree™ mode at a scheduled time. 

In addition to improved usability, the product specifications have also undergone several changes. First, all models in the latest SAC lineup have been changed to use R32 refrigerant, instead of R410A refrigerant used in Samsung’s conventional SAC models. Additionally, outdoor units are equipped with Samsung’s Durafin™ Ultra technology. It features a corrosion-resistant layer to protect the heat exchanger from rusting, thus helps the outdoor units maintain the performance.

Expanded Lineup Caters to More Types of Spaces

To make SAC solutions more accessible to customers, Samsung plans to diversify its distribution strategy. Continuing its existing approach, the company will support sales through professional installers to meet a wide range of business needs. Within the lineup, the 4Way and 360 Cassette models are available in various cooling capacities, ranging from 5.2kW to 16kW, making them well-suited for different commercial environments.

At the same time, to meet the growing demand from residential customers, the 1Way model will be made available through general retail stores. Compared to the 4Way and 360 Cassette models, the 1Way model is more compact and offers a design that is better suited to home interiors. With a height of just 135mm, it requires slim ceiling clearance, allowing for easier installation in residential spaces. In Southeast Asia and Oceania last year, quantity of sales of Samsung system air conditioners grew by more than 20% year-on-year, with sales volume of the 1Way model rising by over 35% in this high-growth market. Based on the launch of 1Way models in retail stores, Samsung aims to keep the trend this year.

For more information, visit https://news.samsung.com/ph/.

Smart Spending: How Gen Z Filipinos Choose Their Phones

 

- For many Gen Z Filipinos, purchasing a mobile device is an exciting milestone. A smartphone serves as their all-in-one tool for on-the-go productivity, content creation, and everyday entertainment. While performance and quality are key factors in their decision-making when it comes to purchasing a smartphone, today’s Gen Z also values a seamless product experience and strong post-purchase support. They’re looking for a device that not only performs well but also stands the test of time.

With their increasingly digital-first lifestyles, durability is also a top priority. That’s why, beyond a reliable device, a dependable customer service is equally essential—offering peace of mind that help is there when they need it most.

Easy, simple, and quality after-sales care

We’ve all had to reach out to customer service for various reasons – to rebook flights, to return a product, to refund purchases, and more. This is why reliable customer service is something that we all expect from the brands we trust. The same goes for mobile devices – for Gen Zs, convenience is a key factor in their purchases. Thus, filing a service request should be quick and easy.

For Samsung users, customer service support is available through various platforms such as customer care hotlines (PLDT 1-800-10-7267864, Globe 1-800-8-7267864, and Standard 8422-2111) from Mon-Fri, 9 am to 6 pm, Samsung’s 24/7 Live Chat, or through Viber (search Samsung Customer Service). Samsung Members can also reach out through the Samsung Members app. Users can check for more information through Samsung’s self-help guides.

Aside from providing excellent after-sales service, Samsung also continues to innovate to provide users with devices that are built to last with long-lasting performance. Galaxy devices benefit from up to 7 generations of OS updates and upgrade support, along with up to 7 years of security updates. Coupled with Samsung Care+, Gen Z customers can plan for the unplanned with enhanced coverage and enjoy using their devices worry-free for years to come.

Extra peace-of-mind with Samsung Care+

As mobile phones are essentially partners to one’s lifestyle, young Filipinos need to have the assurance that their device remains safe everywhere they go, especially when they have an active lifestyle.

Accidents can happen at any time that can significantly disrupt daily routines, making everyday tasks more challenging and potentially costly. Thus, Samsung highlights the importance of after-service care, ensuring users can protect their devices from everyday mishaps and maintain seamless functionality.

This is why Samsung created Samsung Care+, a worry-free total device protection service that provides worldwide coverage for unlimited repairs for accidental and liquid damage and one (1) device replacement per year for up to 2 years.

Available to both new and existing users, Samsung Care+ can be availed in a variety of ways: by including along with a purchase of a Galaxy device, adding after purchasing the device within 30 days, or visiting the nearest Samsung Authorized Stores nationwide. Customers can also avail of Samsung Care+ online through samsung.com.

Samsung Care+ is covered by an extensive network of Authorized Samsung Service Centers nationwide, which means that users are sure to get quality service from Samsung experts and authentic Samsung parts as quickly and efficiently as possible, wherever they are.

To learn more or to purchase Samsung Care+ for your Galaxy device, visit https://shop.samsung.com/ph/samsung-care-standalone or visit Samsung.com/ph to stay updated on the latest Samsung products.

You can also find the link to this story in the Samsung PH Newsroom: https://news.samsung.com/ph/the-gen-z-smart-money-move-what-young-filipinos-choose-in-smartphones

Samsung Redefines Home Entertainment with Vision AI TVs

The new Samsung AI TVs aren’t just smart—they think for you. Powered by Vision AI, these next-gen screens adapt to your lifestyle, learn your habits, and bring you cinema-level clarity every time you hit play. We got to experience that at the exclusive preview of Samsung 2025 AI TVs. 

Samsung revealed its much-awaited 2025 lineup of AI TVs and sound devices during the exclusive preview at The Podium Hall in Ortigas, designed to enable Filipinos to enjoy more personal and seamless experiences at home. 

Building on years of refining its AI innovations, Samsung returns with more advanced and more intelligent screens that personalize and enhance everyday living, this time powered by Samsung Vision AI.

With the core focus of utilizing AI to enhance the user experience across every touchpoint, the global number one brand for 19 years transforms the TV into a hub of smart solutions, catering to all lifestyles and addressing various needs. Through its breakthroughs in AI TV technology, the new models will deliver meaningful and useful AI technology to its users, ultimately simplifying, enhancing, and empowering the lives of every kind of Filipino across the country.

 

Envisioning Personalized, Elevated Experiences with Vision AI

 

Now powered with Samsung Vision AI, the new AI TVs become the gateway to richer, more enhanced experiences at home. As part of its goal of creating a better future for all, Samsung introduced meaningful AI technology in the form of its TVs, which serve as a companion to rely on, evolve according to their specific needs, and put the user in control of their day-to-day life. 

“With Vision AI, Samsung is taking things to a whole other level,” said Samsung Philippines Head of AV Business Chris Almazan. “As we start this new chapter for Samsung TVs, we are excited for you to witness the power of you and AI and how these screens connect entertainment, personalization and lifestyle solutions that adapt to you, enhancing everyday experiences.”

Making the Samsung TV aware of its surroundings, adaptive to user preferences, and autonomous in delivering intuitive features, Samsung Vision AI’s suite of intuitive AI-powered features enables the TV to seamlessly integrate into various lifestyles, empowering users to do more and live more at home. 

From more immersive viewing to effortless home monitoring, Samsung’s AI TVs powered by Samsung Vision AI take smarter living to the next level, no matter the lifestyle. From AI Picture and Sound that create immersive viewing to Universal Gesture that allows for easy control of the TV without a remote, the TV takes smarter living to the next level.

 

Samsung’s 2025 TV Lineup: Exploring Limitless Possibilities Through AI

The lineup, comprising Neo QLED 8K, Neo QLED, QLED, Samsung OLED, and The Frame models, delivers not only lifelike, vibrant visuals and symphonic sound but also new AI-powered features that add value to one’s daily life. With new and improved features, Samsung’s new AI TVs bring limitless possibilities to life.

The flagship Neo QLED 8K boasts impressive performance, powered by the new NQ8 AI Gen3 Processor. Samsung’s most advanced yet, the NQ8 AI Gen3 Processor upscales content to 8K resolution while maintaining sharp and smooth picture quality. Meanwhile, the TV’s anti-glare technology minimizes reflections in bright environments, providing crystal-clear visuals without distractions.

Meanwhile, Samsung Real QLED TVs produce a billion shades of color, thanks to their real quantum dot technology, which delivers better color accuracy, brightness, and viewing angles. Certified as authentic QLED technology, Samsung’s QLED TVs contain genuine quantum dot film made of cadmium-free quantum dot materials for a safe viewing environment.

As a market leader in OLED TVs, the new Samsung OLEDpromises smoother and faster gameplay with a 165Hz refresh rate. The Motion Xcelerator 165Hz ensures crisp visuals at unbelievably fast speeds and smooth motion performance for VRR games.

With the expanded Art Store featuring more than 3,000 artworks from leading museums and galleries, The Frame becomes a canvas that seamlessly blends with the home’s interior.

As Samsung introduces its new AI TVs, Samsung bridges closer to achieving its aim of bringing meaningful AI to Filipinos. “With Samsung technology, our customers can have intelligent, personalized experiences that have a tangible, positive impact in their everyday lives,” said Samsung Philippines Head of Corporate Marketing Yna Quimson.

 

Pre-order today until June 30, 2025 at https://www.samsung.com/ph/tvs/pre-order/ to get your hands on Samsung’s new AI TVs and save up to Php 65,000 off and enjoy exclusive sound device freebies, and get a chance to win a 100” Neo QLED Vision AI TV worth Php 349,999  and Q Soundbar worth Php 62,499 Learn more about Samsung’s AI TV lineup and Vision AI at samsung.com/ph.

The Next Big Thing in TV Is Almost Here: Samsung Vision AI 2025

With artificial intelligence becoming integrated into every area of society, it comes as no surprise that AI can also be applied to one’s home life. Leveraging the power of AI, the global number one television brand Samsung, challenges the limits of what is possible by delivering seamless, smart, and connected living by introducing screens that do more than entertain. 

Through its 2025 lineup of screens, Samsung challenges Filipinos to rethink how they use their TVs and how much value these devices could bring to their everyday lives.

Samsung Vision AI: From Passive Watching to Active Living

Although televisions are widely used for entertainment, Samsung sees them as vital instruments that offer more than passive watching—they have the potential to simplify and enrich everyday life. Samsung Vision AI makes this a reality, transforming TVs into companions that are attuned to your needs and adapt to your lifestyle to best complement your life and passions. 

Designed with you at the core, Samsung’s upcoming 2025 TV lineup is powered by Samsung Vision AI, a suite of intuitive AI-powered features that allow the TV to upscale entertainment, simplify home management, boost productivity, and more. 

Through just one screen, Samsung Vision Al is set to enhance, enrich, and empower life as we know it. Samsung’s 2025 AI TVs boast a range of capabilities—from improving picture resolution and fine-tuning sound for immersive viewing to ensuring your pets are well taken care of with SmartThings—with Samsung Vision AI, enabling you to live your life at home to the fullest.

To become among the first to experience the power of Samsung Vision AI, register today until May 31 at https://samsung.com/ph/tvs/handraiser/. When you register, you stand a chance to win a 50" Neo QLED 4K AI TV worth Php 69,999 or an AI Q Soundbar worth Php 32,999.

You can also avail of an exclusive Samsung Reservation offer, getting up to Php 10,000 worth of e-vouchers when you pay Php 500 at https://samsung.com/ph/gift-card/e-vouchers/pre-registration-tv-evoucher/.

Learn more about Samsung's AI-powered innovations by visiting news.samsung.com/ph/.

Elevate Everyday Living: Samsung AI Appliances for Today’s Moms

 As Mother's Day approaches, Samsung introduces the perfect gift for the superhero of every home: time. Samsung's AI-powered digital appliances are designed to understand moms' needs and simplify their daily tasks, giving them more moments to focus on what truly matters—family and self-care. Like how moms effortlessly anticipate their family's needs, Samsung's AI-powered appliances predict and adapt to household patterns and preferences, making home life easier. 

With the average Filipino mom investing more time in family care and household management, while often balancing work responsibilities, Samsung seeks to make their days at home worry-free with AI-powered home solutions. 

Connected through SmartThings, these appliances create an intuitive ecosystem that anticipates mom's needs before she even has to ask. At the same time, Samsung AI appliances are designed to help save energy for worry-free use throughout the day.

Filipino moms are the heart of every home, often prioritizing everyone else's needs above their own. Samsung’s AI-powered appliances give mothers the gift of convenience, understanding their routines and giving them precious time back in their day.

The Perfect Temperature, Automatically

Mom can breathe easy at home and enjoy comfortable cooling with WindFree™ Premium Plus, which gently and quietly disperses air to prevent unpleasant cold shafts. This aircon utilizes Fast Cooling technology to cool the room faster and more efficiently. Apart from automatically maintaining the perfect temperature throughout the day, AI WindFree™ Premium Plus’ built-in air purification system creates cleaner air at home by removing dust, allergens, and airborne pollutants.

Laundry That Handles Itself

The Bespoke AI Laundry All-in-One Combo streamlines laundry day by combining washing and drying in a single seamless operation. Its AI Wash feature detects fabric types and load weights, automatically adjusting settings for optimal cleaning while protecting clothes. For busy mornings when preparing school uniforms or work attire, the Heatpump Drying technology delivers a large amount of clean clothes quickly without compromising quality, thanks to the washing machine’s 25 kg capacity.

Smarter Food Management 

Samsung’s Bespoke AI Side-by-Side Refrigerators with SpaceMax™ Technology maximize storage space while All-around Cooling keeps food fresh longer. The Family Hub™ screen serves as the kitchen command center, allowing moms to share photos, play music, search for recipes, and access household information. Through SmartThings, moms can even monitor and control their refrigerator remotely when away from home.

Experience Comfortable Living This Mother's Day

Make this Mother’s Day special by giving mom the gift of effortless home management! When you purchase a Samsung AI Windfree™ air conditioner until June 25, get an A9 Tablet worth P8,999 and aircon installation for free. Meanwhile, purchasing Samsung’s Bespoke AI appliances until July 31 includes a one-year extended warranty*, an additional 5% discount when you pay with participating credit cards, free Samsung Care+, and savings of up to P28,520.

Experience Samsung's AI Home solutions at samsung.com/phor visit any authorized Samsung dealer nationwide.

*On select units

Per DTI Fair Trade Permit No. FTEB-220218 Series of 2025 and DTI Fair Trade Permit No. FTEB-219174 Series of 2025