Huawei opens its seventh Brand Shop in SM Fairview

Huawei’s further expands as it opened its seventh Huawei Brand Shop in SM Fairview Friday, October 31, 2014. Gracing the ribbon cutting ceremony is the Huawei Ambassador Ms. Jasmine Curtis Smith. The aggressive expansion is a testament to Huawei’s full commitment to bringing only the latest technology at an affordable price and without compromise to all Filipinos nationwide.

  “This move aims to bring Huawei even closer to our customers who are looking for better technological options to suit their needs and lifestyle. We are committed to bringing our customers nothing but the latest in mobile technology,” said Charles Wu, Huawei Device Philippines country manager.



The new shop takes after the brand’s signature highly experiential style, marked with interactive areas to help shoppers discover and try the new devices at their own pace. Huawei’s Brand Shops are characterized by a premium and sleek yet comfortable look and feel, designed to make shopping an enjoyable experience.

Huawei brand ambassadress Jasmine Curtis-Smith attended the launch where she met fans and posed for groufies using the latest flagship phone – Ascend P7. Equipped with an 8MP 5P non-spherical lens front-facing camera, the Ascend P7 is especially designed to capture the perfect panoramic selfie or groufie shot.

The Ascend P7 also embodies excellent craftsmanship with edge as the sleek unit features a high-powered combination of 4G LTE and Huawei’s unique dual antenna, which greatly improves signal reception and allows users to enjoy unlimited media viewing. The 6.5mm-thick, five-inch full-HD phone also provides enhanced strength and durability against everyday use with Corning Gorilla Glass 3 front and rear covers.

During the launch, two lucky raffle winners took home their new Ascend G6 units.

In the past month, Huawei also opened brand shops in SM City Bacolod and SM Lanang Premier, Davao City, bringing their products closer to customers outside Metro Manila.

“Our expansion here in the Philippines will continue as we roll out new products that cater to what people need. Aside from making our presence felt all over Metro Manila, we’re also targeting key cities nationwide, especially Cebu, Bacolod, Cagayan de Oro, and Davao where we have recently opened brand shops. We’re all about making life better through technology, powered by a commitment to ‘Make It Possible’. And as new needs arise, we will cater to that,” Wu said.

Huawei recently joined the ranks of the world’s 100 top brands in Interbrand’s 2014 Annual Best Global Brands Report. The world’s leading brand consultancy cited Huawei’s “technological prowess in both its consumer products as well as in its enterprise solutions”, better positioning the brand to dominate key areas of the IT market.

Huawei launches its 4th brand in SM Southmall

Huawei opens 4th brand shop in SM Southmall

A new Huawei brand shop has been opened in SM Southmall, Las Piñas City due to the growing demand for Huawei devices in the city and in southern Metro Manila.

The new shop is located on the third floor of SM Cyberzone. Huawei’s aggressive expansion makes this its fourth brand shop in the country in less than two months. Designed to be highly experiential, the store has interactive areas where shoppers can try Huawei devices – 3G/4G LTE smartphones, tablets, and mobile broadband devices, among others – at their own pace.

“The Brand Shop further strengthens the retail offering of Huawei and gives shoppers an opportunity to avail of the very best of accessible premium devices,” said Charles Wu, Huawei Device Philippines country manager. “And our brand of consumer device shopping is significantly different as we want them to really experience Huawei’s brand essence the moment they step into the store.”

Operated by MemoXpress, the new Huawei shop takes after the brand’s signature premium, clean, and comfortable feel and look.

Started operating in May 2014, the other two brand shops in Metro Manila are located in SM North EDSA and SM Megamall. Early this month, Huawei opened its first store outside Manila in Ayala Centrio Mall, Cagayan de Oro City. Additional stores are set to open in the coming months.

To celebrate the shop’s opening, Huawei hosted a road show and gave Huawei goodies and surprises to those who participated. A groufie kiosk also delighted guests as groups of friends posed for groufies using the recently launched Huawei Ascend P7. Equipped with an 8MP 5P non-spherical lens front-facing camera, the Ascend P7 is especially designed to capture the perfect panoramic selfie or groufie shot.

Snap every special, spontaneous moment of your life before they are gone. With the innovative 1.2 second Ultra Snapshot function and voice-activated snapping function of Ascend P7, you’ll never miss a special moment. Huawei Ascend P7's unique Ultra Snapshot function enables the user to be camera-ready 1.2 seconds after double-clicking the down volume button intuitively while in locked mode, instead of spending time trying to unlock the screen.

The Ascend P7 embodies excellent craftsmanship with edge as the sleek unit features a high-powered combination of 4G LTE and Huawei’s unique dual antenna, which greatly improves signal reception and allows users to enjoy unlimited media viewing. The 6.5mm-thick, five-inch full-HD phone also provides enhanced strength and durability against everyday use with Corning® Gorilla® Glass 3 front and rear covers.

For more updates about Huawei Device Philippines, follow the brand on Facebook ( www.facebook.com/HuaweiDevicePH ) and Instagram (@huaweideviceph).