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Showing posts with label CHAGEE. Show all posts
Showing posts with label CHAGEE. Show all posts

Friday, August 22, 2025

Tara, CHAGEE! Manila, are you ready for the BO·YA craze?

 The wait is over. Global tea sensation CHAGEE is making its highly anticipated Manila debut, serving up its global favorite and best-selling drink, BO·YA Jasmine Green Milk Tea.

The Jasmine Green Milk Tea, fondly known to the global milk tea community as BO·YA, is CHAGEE’s signature drink that has sold more than 600 million cups to date. It is made from whole tea leaves, specifically a blend of premium green tea leaves native to Yunnan high mountains, Dabaihao Green Tea, and Double-Petal Jasmine. Whether they’ve followed the hype online or are just discovering CHAGEE, milk tea fans now have the chance to sip the drink that’s taken the world by storm — freshly brewed in the heart of Manila. 


BO·YA Jasmine Green Milk Tea gained global popularity because of its distinct rich tea body and natural floral aroma, made possible through high quality ingredients and modern tea craftsmanship. Using traditional multi-round scenting methods, the Jasmine blossoms are layered over the green tea leaves to absorb the scent of the flowers, leaving a naturally-layered aroma. The result is BO·YA, crafted from premium tea leaves and paired with Arla milk for a naturally smooth taste. With no artificial flavouring tea base and no artificial sweeteners, it offers a pure and authentic milk tea experience. 


Aside from BO·YA, CHAGEE’s first three stores in Manila are now serving its lineup of high-quality teas that are internationally famed. The rich Da Hong Pao Milk Tea, smooth Osmanthus Oolong Milk Tea, aromatic Lapsang Souchong Black Milk Tea, and the distinctive Glutinous Green Milk Tea are among CHAGEE’s first offerings in the country, and will be available in its newly-opened stores at SM North EDSA, Robinsons Galleria, and Venice Grand Canal starting August 29.


CHAGEE Robinsons Galleria, and CHAGEE Venice Grand Canal Mall stores

 

CHAGEE will also be bringing to the Philippines its globally acclaimed Tea Bars that promise to elevate Filipino tea enthusiasts’ tea-drinking experience. The international tea brand’s first stores in the country are designed with welcoming, modern spaces that inspire meaningful connections over a comforting cup of tea. CHAGEE Tea Bars boast a minimalist design paired with warm, natural elements that encourage tea appreciation and offer a quick calm retreat amid the bustling city. By seamlessly blending contemporary aesthetics with tea craftsmanship, each location sets a new standard in the local cafe-hopping scene.

BO·YA Jasmine Green Milk Tea in Large Tear and Win Cup


In celebration of its arrival in Manila, CHAGEE is kicking things off with its  “Tear and Win” promo. Available at all three stores from August 29 to 31, customers can receive an upgrade to the Tear & Win cup with any purchase of large fresh milk tea where they can peel open a special perforated section on their cups to reveal instant prizes including iPhones, Jo Malone perfumes,  limited-edition merchandises, and even a Louis Vuitton Speedy bag! 


CHAGEE is also offering special bundle deals where customers can enjoy two large BO·YA Jasmine Green Milk Teas for PHP 165 (UP PHP 330), or one large BO·YA Jasmine Green Milk Tea and one large Da Hong Pao Milk Tea for PHP 169 (UP PHP 334), with both bundles eligible for the “Tear & Win” promo. Additionally, guests who collected vouchers from CHAGEE's pop-up event can start redeeming them at CHAGEE stores starting August 29.


Customers can now download the CHAGEE app from the Play Store or Apple App Store to access exclusive vouchers and explore the full menu. Follow the official CHAGEE Philippines Facebookand Instagram pages for more updates on CHAGEE.


Tuesday, July 8, 2025

CHAGEE is finally bringing its famed authentic milk teas to the PH!

International tea chain, CHAGEE, is finally bringing its famed authentic and high-quality milk teas to the Philippines. The tea chain is slated to open its first three stores in Metro Manila in August, promising to elevate the local cafe-hopping and tea-drinking culture in the Philippines with its naturally-sourced ingredients and modern tea bar concept. Ahead of its grand opening, CHAGEE will mount its first-ever pop-up event from July 7-13 at SM North EDSA, The Block Atrium, allowing Filipinos to score exclusive merchandise and take first sips of its best-selling drink.  

CHAGEE has more than 6000 stores globally, with presence in key markets such as China, the United States, Malaysia, Singapore, Indonesia, and Thailand. The Philippines is its fifth market in Southeast Asia. Adding to the brand’s growing international footprint is the grand opening of its first three stores in Manila located at SM North EDSA in Quezon City, Robinsons Galleria in Ortigas Center, and at the Venice Grand Canal in Taguig in August.

 




CHAGEE milk teas are known internationally for containing zero artificial sweeteners and zero artificial flavouring tea base, exhibiting the brand’s strong focus on health. Catering to the growing consumer demand for healthier options without compromising on flavour, CHAGEE builds its offerings with authentic, high-quality, whole tea leaves. Additionally, each cup of CHAGEEmilk tea is prepared using state-of-the-art technology. 

 


The tea chain is also famed for its modern tea bar concept inspired by traditional tea artistry while incorporating innovation. Its stores are built with a welcoming tea house environment designed to foster moments of connection. CHAGEE’s stores in Singapore and the United States, for example, are uniquely designed to provide guests a multi-sensory journey—engaging sight, scent, and taste. Its first stores in the Philippines are also expected to follow the same tea bar concept, built to enhance the country’s already vibrant tea and cafe-hopping scene.

 

Prior to the local grand opening of CHAGEEstores, the brand will mount its week-long CHAGEE 7-Day Power Up Challenge on July 7-13 at SM North EDSA. The brand’s first-ever on-ground event in the market will feature exciting activities and games to give Filipinos a chance to win exclusive merchandise and prizes. Pop-up visitors are set to enjoy a line-up of fitness challenges such as giant bowling, basketball, mini golf, and the chance to participate in complimentary fitness dance classes, owing to the brand’s commitment to wellness. The event also gives guests an opportunity to be among the first in the country to try CHAGEE’s signature drink, BO·YA Jasmine Green Milk Tea, for free. 

 






Milk tea enthusiasts can keep an eye out for upcoming events through CHAGEE’s official app now available for download through the App Store or Google Play Store. Follow the official CHAGEE Philippines Facebook and Instagrampages for more updates on CHAGEE.

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