Ayala Land Inc. and Make It Makati launched its It All Happens in Makati campaign

Makatizens and visitors all flocked to Paseo de Roxas last weekend as Ayala Land Inc. and Make It Makati launched its It All Happens in Makati campaign with a dynamic street meet that brought together some of the city’s well known and best kept food and lifestyle offerings and establishments. 

 

The event showcased how multifaceted Makati is – being far beyond just the financial center it is most known for. From well-followed incognito food critic “Masarap ba?” pop quiz, insider information on the city’s secret spots, free-flowing Heineken Silver beer, to rousing sets by The Authority band, and great beats by DJ Agnes, the launch was a fitting start to a slew of things to come.   

     

David Celdran and Nicole Andersson, both Makati enthusiasts, served as event hosts and revealed some insights and their very own faves about the world-class city. We all know that everything happens in Makati, but the event proved that there’s even more to look forward to. 

 

Makaturismo’s Ichi Yabut presented details on the interesting and fun Makati walking tours and their collaboration underlining that “There is so much to see around Makati, and it truly is a destination.” JC Cailles of Fine Dining Manila announced teaming up with Make It Makati as their new “resident fine dining guy”. Everyone can anticipate regular content from him on their social media pages, as well as a sure to be awaited Makati fine dining guide in the works. Make It Makati is also collaborating with Jungo TV to launch an exclusive channel to provide more interactive content to the public. 

 

Ayala Land Estate Head for Makati Shiella Aguilar spoke about the ever-changing Makati skyline, particularly the newest additions including Tower Two within the Ayala Triangle Gardens, which design-wise blends the architecture of a premier office building with that of the green space of the gardens. There is also the Samsung Performing Arts Theater at Circuit Makati, and One Ayala, a terminal to ensure better commuting experiences for Makatizens with its queueing system and various loading bays. 

 

With everything featured at the It All Happens in Makati Grandest Street Event, Ayala Land Estates Head of Marketing and Communications Chrissy Roa said that “Makati is truly a special place and I am happy that we can now talk about it as a lifestyle destination. More than just being a financial capital, Makati is a dynamic city with countless places of interest for art, culture, food and leisure. Makati is a beautiful fusion of the older classics and the younger, innovative features and offerings.”

 

Keep up-to-date as It All Happens in Makati, and discover the ins and outs of the city @MakeItMakati on Facebook and Instagram.

 

Come Back to Christmas at Ayala Land

Makati is the home of various Christmas initiatives that have become annual traditions. For decades, families have been flocking together to witness the brightly-lit Ayala Avenue with festive decorations that fascinate adults and children alike. This yearly event would always be followed by the Festival of Lights, which is a brilliant, family-oriented show at Ayala Triangle Gardens. However, with the recent pandemic that quaked the nation, traditions were challenged and face-to-face gatherings stopped…but only for a while.

L-R-Mel-Ignacio-Senior-Estate-Head-of-Makati-Chrissy-Roa-Head-of-Marketing-and-Communications-Ayala-Land-Estates

Shiella Aguilar, Estate Head for Makati; Mel Ignacio, Senior Estate Head of Makati; Chrissy Roa, Head of Marketing and Communications, Ayala Land Estates (L – R, standing) Sharon Vital, Marketing Manager for Makati; Sueyen Austero, Festival of Lights 2022 lighting designer; Misha Quimpo, Project Development Manager for Makati; Ohm David, Festival of Lights 2022 show director; Alex Jamisola, Senior Marketing Associate for Makati

In 2020 and 2021, Ayala Land held its traditional events either virtually or on a very intimate scale on site. But now, after a two-year hiatus, Makati will once again MAKE CHRISTMAS HAPPEN. This 2022, Ayala Land invites everyone to celebrate the kind of Christmas that they love and miss by launching a series of BIGGER and BRIGHTER displays and events running from November to December.

Ready to ignite your spirit this holly-jolly season? Check out these events happening in none other than the vibrant and trailblazing city of Makati.

November 3: Ayala Avenue Ceremonial Lighting of Christmas Decors

Ayala Land is lighting up Ayala Avenue to officially welcome the Christmas season. The ceremony is putting local heritage on the forefront as ornaments commonly found in holiday-decorated Filipino homes—like parols, stars, and capiz lights—adorn the Makati Central Business District. In the spirit of keeping cherished traditions and in line with Ayala Land’s advocacy for sustainability, the giant parols from last year’s decorations will remain to be the main element. The parol, after all, is the best way to symbolize the Filipino Christmas and is also a symbol of hope.

This year, to show that the Christmas spirit is truly alive in Makati, more parts of Ayala Avenue will be lit up. In addition to the decorations in front of Tower One, each bay along the whole stretch of Ayala Avenue will now have more ornaments. A gigantic parol installation by the courtyard of Ayala Triangle Gardens was also added to make it easier for those who would like to have their photo taken close to the decorations.

Drive down with your family and witness the magic as your littles ones gleam with joy at the sight of dazzling, giant parols.

November 10: Festival of Lights at Ayala Triangle Gardens

After two years of virtual shows, the Festival of Lights is finally going back to Ayala Triangle Gardens LIVE starting November 10.

This year’s show will be a LIVE 360-degree experience. The light show that people have come to love through the years will still be there. Conceptualized by Director Ohm David and Lighting Designer Sueyen Austero, the familiar dancing string lights and magical laser lights with floating shapes will remain, but in addition, a gigantic 3D animated video will be projected on the canopy façade at the Ayala Triangle Gardens courtyard. The 3D projection, created in collaboration with Kroma and Acid House, will begin the show with a fun and magical introduction to the actual Light Show. 

Three musical medleys with a fresh, new take were composed to accompany the show. The first is an orchestral rendition by the Manila Symphony Orchestra, followed by a TikTok inspired rendition - a collaboration among composers Tris Suguitan, Jazz Nicolas and Mikey Amistoso, and finally a chorale rendition by musical composer Jazz Nicolas. The chorale medley features the angelic voices of the Pembo Elementary School children’s choir.

December 2 to 31: Christmas market at Ayala Triangle Gardens

Looking for something new this season? Ayala Land partnered with the French Embassy to put up a one-of-a-kind Christmas Market at Ayala Triangle Gardens. Inspired by the Marche de Noele Christmas market in Paris, Lille, and Starsboug, visitors will be transported to a new kind of atmosphere that merges two cultures: French and Filipino. The Christmas market will feature French restaurants and products, as well as Filipino artisanal goods. 

Come by on the launch date, December 2, to catch attractions you wouldn’t want to miss, including performances by French and Philippine children’s choirs, and Carnivale acrobats roaming around ATG!

December 15 to 23: Simbang Gabi at Ayala Triangle Gardens

Christmas traditions can’t be complete without Simbang Gabi. Ayala Land is hosting the gathering of devout Makatizens from December 15 to 23 at Ayala Triangle Gardens. All visitors are also invited to watch the Philippine Youth Symphonic Band perform live at the opening night, December 15, as they commemorate the meaning and purpose of the season.

December 20 to 22: Christmas Holiday Concert at Circuit Makati 

What’s more, Ayala Land makes Christmas happen at the Makati-based destination known for entertainment and arts—Circuit Makati. The Samsung Performing Arts Theater is hosting the  Christmas Holiday Concert at Circuit Makati featuring performances by the Manila Symphony Orchestra and Steps Dance Studio among many others.

Finally, a bigger and brighter Christmas is here! Feel the warmth, feel the love, on-ground and face-to-face as Ayala Land makes Christmas happen this 2022 and beyond.

For more updates visit Ayala Land at www.ayalaland.com.ph and via social media on Facebook @officialayalaland and Instagram @ayalaland; as well as Make It Makati on Facebook and Instagram @makeitmakati. #MakeItMakati