Shop, Play, and Win All Month Long: Welcome SMACtober Surprise!

For most Filipinos, a trip to the mall is never just about running errands. It’s a weekend ritual, a form of self-care, and a social tradition. In recent years, local retail culture has warmly embraced the concept of the "budol," that satisfying feeling of bringing home an unexpected beauty staple, a closet refresh, or a fun home upgrade.

This October, SMAC is bringing its biggest celebration of deals, rewards, and member experience yet with SMACtober Surprise, a first-of-its-kind month-long experience for SMAC members.

Bringing together games, exclusive vouchers, amazing deals, and more across digital, in-store, and social platforms, it gives you more ways to shop, save, and get rewarded throughout the month.

“SMACtober Surprise is a milestone for SMAC as we bring together exciting ways for our members to play, save, win, and be rewarded throughout the month. While the in-store experience remains at the heart of SMAC, we’re evolving that experience through the SMAC&SHOP app, creating more innovative, interactive, and relevant ways for members to engage with the brand. From games and digital experiences to limited-time offers and surprises, SMACtober Surprise brings a new sense of excitement to the everyday shopping experience.” says John Patrick Cua, Chief Operating Officer.

“As we continue to evolve, we also want to make SMAC more relevant to the next generation of shoppers while staying meaningful to the members who have been with us through the years. It’s about making the value of being a SMAC member even more rewarding—bringing together the familiarity of the in-store experience with the convenience and new possibilities of digital.” he added.

Making the Everyday Shopping Experience Better

Rather than just a typical one-off sale, October brings a continuous lineup of member-exclusive perks, gamified app features, and savings that seamlessly elevate members’ shopping routine. SMACtober integrates rewarding moments directly into how you shop, play, and share.

1. Making every moment more rewarding

Whether you’re waiting in line, getting your nails done, or simply having a few minutes to spare, the SMAC&SHOP app gives you more ways to play, win, and get rewarded anytime, anywhere.

Check your app daily for Super Vouchers of up to 60% off (new vouchers drop every Thursday!) or try your luck with MAX Voucher Claw and win up to 20% off vouchers. You can also Shake (your phone) & Win up to 10,000 SMAC points as good as cash every Tuesday, Thursday and Saturday. Whether you have a few minutes to play or on the hunt for your next exclusive treat, make every tap count!

2. Discovering the hottest picks in-store

Some of the best finds are the ones you discover while you’re already at the mall.

Throughout October, you can look out for Amazing Deals -- featuring up to 50% OFF deals, Buy-One-Get-One sets, curated bundles, and member-exclusive pricing across fashion, home, groceries, and lifestyle finds at over 4,000 partner stores nationwide. You can browse through the deals here: https://bit.ly/SMACtober_AmazingDeals

3. Celebrating Hauls and earning points

Of course, no good find stays a secret for long. We don’t gatekeep here!

Share your favorite SMACtober Surprise experience such as your best budol finds, or maybe you and your friends enjoying the games can get a chance to win 500 SMAC points that are as good as cash. Just tag @smacph, use the hashtags #SMACtober and #SMACBudol, and complete the entry form here: https://survey.zohopublic.com/zs/QjC2aq

Because the best budol comes with rewards. Discover more surprises, deals, and rewards waiting for you this SMACtober.

Upgrading your everyday shopping routine has never been easier. SMAC is the Philippines' leading retail loyalty program, accepted across more than 4,000 partner stores nationwide.

Download the SMAC&SHOP app on Google Play Store or Apple’s App Store to explore SMACtober Surprise offers and discover continuous ways to play, save, and win throughout October.

Stay updated on the latest perks and weekly surprises by following SMAC on social media.

5 Cozy Home Upgrades to Brighten Up Gloomy Days

 As the weather gets cooler after summer, our home naturally transforms into our personal sanctuary–it’s safe, dry, and simply everything we need it to be. Because of that, it’s the perfect time to hit pause, refresh our living spaces, and establish warm, comforting routines that make the gloomy weather feel a little brighter.

If you’re looking to make your indoor days even more comfortable, here are five cloudy-day must-haves for your ultimate home retreat.

1. The Ultimate Comfort Food Feast

 

Nothing warms the soul quite like a hot bowl of soup, your favorite comforting drink, or freshly baked treats on a chilly afternoon. 

 

When it gets a little colder, make your kitchen warm and inviting by stocking up on some comfort food. Whether you are whipping up some comforting champorado, brewing a cup of hot chocolate, or boiling a hearty stew, a quick trip to SM Markets will give you everything you need to keep your pantry stocked.

 

2. Cozy Bedding and Plush Layers

 

True comfort starts with what you sink into at the end of the day. It is time to swap your lightweight summer linens for plush beddings and heavy blankets that can keep you warm.

 

Adding textured layers to your bed or living room sofa instantly makes your space feel much more comfy and relaxing. You can easily find these aesthetic bedroom refreshes and soft linens at SM Home inside SM Store, where the wide selections fit every ambience and preference. 

 

3. Immersive, Indoor Gaming Fun

 

When going outside isn't an option, bringing the fun indoors is essential. 

 

Create a dedicated entertainment corner where you can lose yourself in virtual worlds. If you are a gaming enthusiast, a day spent indoors at home is the perfect excuse to dive into immersive new adventures. You can even check out the new Nintendo Store located at SM Makati to pick up the latest co-op games or the so-called “cozy games” (like decorating or farming rather than combat) to enjoy with the whole family on a lazy afternoon.

 

4. Dedicated Self-Care and Wellness Rituals

 

Days when you just stay at home because the weather is hitting perfectly are gentle invitations to slow down and pamper yourself. They’re the best time to turn your bathroom into a mini-spa with must-have self-care essentials.

 

Think soothing lavender body washes, hydrating face masks, and deeply moisturizing lotions to keep your skin nourished during the cooler weather all waiting for you at SM Beauty. Setting aside just 30 minutes for a warm bath and a mindful skincare routine is the perfect antidote to the gloom and the blues.

 

5. Warm Ambient Lighting and Home Accents

 

Bright overhead lights can sometimes feel harsh when the sky is gray outside. Instead, lean into warm, soft lighting that makes your home feel even more of a safe space. 

 

Placing amber-hued lamps, fairy lights, or beautifully scented candles in the corners of your room instantly shifts the mood. To really make your home feel like a sanctuary, keep an eye out for SM Home’s new collections designed to bring touchable warmth and modern style straight to your living room.

 

Upgrading your home for the season can both feel really good and incredibly rewarding. As you gather your chilly-season essentials, don't forget to bring along your SMAC. SMAC turns your everyday lifestyle purchases into points that you can use for future shopping sprees. Your points are as good as cash, as 1 SMAC Point = ₱1.

 

Even better, staying indoors this August comes with extra perks. When you use the SMAC&SHOP app, you can enjoy app-exclusive offers and even play fun in-app games for a chance to win exciting prizes! From August 20 to 31, 2026, play every day for a chance to win up to 1,000 SMAC Points or ₱500 OFF ACE vouchers. Plus, earn up to EXTRA 100 SMAC Points when you play every day (25 points every 3-day streak).

Not a member yet? You can easily start your rewarding lifestyle journey by getting your very own SMAC for only ₱200, which gives you a five-year membership. Once you have your card, make sure to link it to the SMAC&SHOP app so you can enjoy your full benefits.

 

Download and sign up on the SMAC&SHOP app today to seamlessly earn and pay with points using your SMAC QR, enjoy app-exclusive vouchers, check your points balance in real time, shop your favorite brands online, and track your Road to SMAC Prestige. And there’s more–stay tuned for exciting new things coming your way in the coming months from SMAC!

 

To discover all the partner stores where you can earn and use your points, visit the official SMAC Partners Page athttps://digiweb.smac.ph/partners. Stay updated with the latest offers, lifestyle tips, and member promos by following SMAC on their official social media channels at bit.ly/SMACSocials.

A Wais Guide to Treating Yourself Better this Mother’s Month

Happy Mother’s Day! This May, we’re celebrating you, the “CEOs” of the household: the one who keeps everything running and makes life at home work like clockwork.

Being “wais” this Mother’s Month isn’t just about spending less. It’s about getting more out of what you already spend. Even with rising prices, you can still make room for little treats and meaningful rewards just by being smarter with your budget and the rewards you already have.

If you shop at SM Store or SM Markets, chances are you have a SMAC and/or the SMAC&SHOP app. The key is simply using it well, so your everyday spending turns into bigger savings and more rewarding ways to celebrate yourself this Mother’s Day. Here’s how to make your SMAC work harder for you:

1. Treat your points like actual cash

The best thing about your SMAC Points is that 1 SMAC Point = 1 Peso. 

Think of it as “extra” you can use to give yourself a little more this Mother’s Month. Use your points to cover everyday essentials like groceries at SM Markets so you can free up your budget for something special, like that new pair of shoes at SM Store. It’s essentially "found money" that helps you treat yourself without stretching your budget.

2. Time your big buys with the 3-Day Sale

We all know the excitement of SM Store’s 3-Day Sale. If you’ve been planning a bigger purchase for yourself or the home like a new air fryer or something you’ve been putting off like a pair of nice shoes, this is the best time to go for it.

On top of sale discounts, SMAC members get an extra 10% off every Saturday and Sunday, while SMAC Prestige members enjoy an additional 10% off starting Fridays. That’s more savings layered on top of already great deals, so your budget stretches further without extra effort.

3. Use the app to skip the guesswork

If you haven’t downloaded the SMAC&SHOP app yet, this is your sign. Instead of wondering how many points you have at checkout, you can check your balance instantly and see what you can already use for your next purchase. You can also shop online and have items delivered straight to you.

And if you’re shopping in-store, you can even pay using your SMAC QR, so you don’t have to dig through your bag while juggling everything else.

 

 

 

4. Don’t ignore the little rewards

Sometimes it’s the small things that make shopping feel easier.

Little extras like free gift wrapping might seem simple but they make a difference, especially during busy days. This Mother’s Month, you can get your gifts wrapped for free at SM Store with a minimum P250 spend using SMAC, or no minimum spend for SMAC Prestige members. It’s one less thing to worry about, so you can just focus on enjoying the moment.

And if there’s one thing to remember, it’s this: being “wais” isn’t about doing more. It’s about making what you already have go further. So instead of overthinking your budget, use what you already have to give yourself a little more this Mother’s Month. A stress-free way to treat yourself, with rewards that quietly stretch every peso a little further.

Not a member yet? You can get a SMAC for only P200 for a 5-year membership. Once you have your card be sure to link it to the SMAC&SHOP app so you can maximize every purchase.

Download and sign up on the SMAC&SHOP app to earn and pay with points using your SMAC QR, check your points balance, enjoy app-exclusive offers, and shop online. You can also win up to 1,000 SMAC points daily until May 10 when you play on the app.

SMAC is the leading retail loyalty program in the Philippines with over 4,000 partner stores nationwide. To know more about where you can use your SMAC, visit https://digiweb.smac.ph/partners.

Stay updated with the latest offers and updates from SMAC by following us on our social media pages.