Philippine Seven Corporation Marks 40th Anniversary with the Opening of Its 4000th 7-Eleven Store

If my partner and I are too lazy to cook for lunch or dinner, or if we're craving ice cream, 7-Eleven is our go-to for quick food and drinks. I love that they always have ready-to-eat meals and snacks available anytime of the day. Plus, 7-Eleven just celebrated its 40th anniversary with the opening of its 4000th store!

 The Philippine Seven Corporation (PSC), the local licensee of 7-Eleven convenience stores, marked a major milestone this week with the opening of its 4000th store. This achievement, which coincides with the company’s 40th anniversary, underscores the impressive growth of the Paterno-led company since its inception. The landmark store, located in the bustling Newport District of Pasay City, is a testament to PSC’s journey from a single location to becoming an essential part of Filipino daily life.

A Milestone Four Decades in the Making

PSC first opened its doors on February 29, 1984, with a modest store located at the corner of EDSA and Kamias Road in Metro Manila. Since then, 7-Eleven has expanded into a household name, serving millions of Filipinos across the country. “Reaching 4000 stores is an incredible milestone that reflects the trust and loyalty we’ve earned from our customers over the years,” said PSC co-founder and chairman Jose T. Pardo. The 4000th branch represents the culmination of decades of dedication, hard work, and a commitment to convenience.

Expanding Into Underserved Areas

As PSC celebrates this milestone, the company’s growth strategy is far from slowing down. With plans to open 450 new stores by the end of the year and another 500 in 2025, PSC is setting its sights on underserved regions across the country. The farthest branch to date is located in Western Mindanao, reflecting the company’s commitment to reach more remote communities. PSC President and CEO Jose Victor Paterno emphasized, “We are focusing our efforts on reaching communities that need us the most.”

A Focus on Sustainability and Innovation

In line with modern consumer needs, PSC is integrating sustainability and innovation into its stores. The new 4000th store features upgraded dining spaces and is equipped with solar panels, showcasing PSC’s dedication to environmentally friendly practices. Furthermore, the store highlights the company’s evolving product line, including popular brands like 21 To Go chicken and Cafe Reserve, catering to the demands of modern customers.

Celebrating 40 Years with the Filipino Community

To honor its 40-year journey, PSC has launched the “Forty-gether kasama ang paborito mong kapitbahay” campaign, celebrating its strong connection to the Filipino people. This initiative highlights 7-Eleven’s role as a constant companion in neighborhoods across the Philippines, offering convenience and fostering moments of connection in everyday life.

With a continued focus on growth, sustainability, and innovation, Philippine Seven Corporation is poised to remain a cornerstone of Filipino communities, ensuring that 7-Eleven continues to bring convenience and care to more areas, both urban and rural, in the years to come.

Join 7-Eleven's Grand Anniversary Sale for an Incredible 'Grocery Day' with Over 300 Must-Have Items!

Convenience store giant 7-Eleven Philippines marks another anniversary with a giving-back treat to customers this 7-Eleven Day. Happening on July 7 to 11, the 24-hour, five-day birthday sale is dubbed as the brand’s biggest bash, with discounts of up to 50% across over 300 item categoriesplus limited-time deals on its in-house eats like Crunch Time Chicken, City Cafe, 7-Fresh Siopao, and Big Bite Hotdog.

As 7-Eleven continues to lead the industry in store footprint, meal innovations, and service enhancements, 7-Eleven Day is another effort to show gratitude to its customers who continue to flock to the brand’s thousands of neighborhood stores. What’s more, 7-Eleven is positioning this year’s celebration as a ‘grocery day’ for the public with big discounts and deals available for pantry essentials and personal care items.

Pantry favorites that will be on sale include soft drinks, noodles, sweets, biscuits, chips, bread, and even alcoholic beverages. The same discounts and deals also apply to personal care products such as popular toothpaste, lotion, and soap brands, making the five-day event the perfect time to save and stock up for Filipinos.

Apart from the price markdowns on its grocery items, 7-Eleven is also slashing off prices from its in-house food classics.. Every order of one-piece Crunch Time Chicken will be sold at P10 off from July 6 to 11; City Cafe and Prima coffee selections in small cups are at P20 off on Jul 11; all variants of Big Bite Hotdog will only ring at the till for P23 on July 11; and the different flavors of the 7-Fresh Siopao – pancit crab, adobo, asado, and bola-bola – will have P6 discount on July 11 as well.

 

Rallying around the theme of customers “deserving” this special treat – 7-Eleven pulls all the stops to make this sulit sale event possible as it celebrates another year of being Filipinos’ convenience store favorite

Troop to the nearest 7-Eleven store nationwide from July 7 to 11 to avail of the sale items. To allow more people to enjoy the discounts, a quantity limit for each sale item per customer will be strictly implemented. Sale items per day may vary per store. For more information and updates, visit 7-Eleven’s website and social media pages.

 

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