Procter & Gamble partners with Shopee for this year’s campaign titled #ChallengeTheChores

Procter & Gamble partnered with the leading e-commerce platform in Southeast Asia Shopee, to launch its latest campaign as part of this year’s International Women’s Day. Titled #ChallengeTheChores, this campaign responds to the global call for us to challenge gender stereotypes by fostering a sense of joint responsibility within the household and encouraging family members to team up and tackle household chores together.  

The campaign will be progressively launched across five Southeast Asian markets, including Singapore, Malaysia, Indonesia, Philippines, and Vietnam, featuring a series of challenges that aim to inspire families to take on household chores together, such as doing the laundry and attending to a child’s needs. 

Since Covid-19, 75% of caregiving chores have fallen on women, with several extra responsibilities and commitments added to their already busy lives. To further illustrate the importance of addressing this need for shared responsibility, the campaign will feature a video of how household chores can be equally divided and tackled together.

Alexandra Vogler, P&G e-commerce Senior Director, Asia Pacific, Middle East & Africa, said, “P&G is deeply committed to equality and inclusion. Through this campaign, we want to raise awareness of the imbalanced distribution of chores. Through an entertaining short film and an interactive, gamified experience, we hope to inspire people to #ChallengeTheChores and drive greater equality within households.”

Shopee also found that women are the most active shoppers on the platform in product categories such as household and other fast-moving consumer goods. As e-commerce becomes more prevalent, Shopee looks to leverage its platform to encourage meaningful conversations through a fun, personalized, and interactive experience for customers.

Martin Yu, Director at Shopee Philippines, said, “We are proud to partner with P&G, a world-leading FMCG brand, on this meaningful initiative. Besides encouraging families to take on equal responsibilities of household chores, we also seek to provide our users with a wide assortment of products to make everyday household chores convenient and  manageable. We look forward to launching more of such engaging campaigns with P&G that would enrich the shopping experience for our users.”

During the campaign period, shoppers in each market can look forward to various activities and exclusive content that will inspire the whole family and help them rediscover the fun of tackling household chores together. These include live streams featuring Key Opinion Leaders on their challenges when tackling household chores and how they teamed up with their partners to overcome those challenges. It also includes exclusive in-app activities to snatch up special deals and win prizes and the classic Shopee Catch game to collect as many P&G products giveaway or vouchers as possible.

The #ChallengeTheChores Campaign will run from March 17 to March 19. For more information about the campaign and the best deals and promos, visit https://shopee.ph/m/pg-super-brand-day. 

No Rome releases ‘Spinning’ feat. Charli XCX & The 1975 Out now on Dirty Hit

‘Spinning’ is the new single from No Rome, featuring Charli XCX and The 1975. Produced by No Rome with Matthew Healy and George Daniel, the track is a slice of pure, joyful, escapist pop that is testament to No Rome’s inimitable talent and endless musical ability.  The single is accompanied by a 7" pink vinyl pressing featuring a remix of the track by A.G. Cook. Purchase it here.

The single follows a series of releases that have seen the Filipino pop star collaborate with Beabadoobee, Jay Som, Bearface and Dijon, seamlessly managing to incorporate each artist’s unique style with his own.  

 

To accompany ‘Spinning’, No Rome has collaborated with Japanese artist Hideyuki Tanaka and designer Samuel Burgess - Johnson to create a visual world around the release, complete with animated characters for each artist and a psychedelic universe for them to inhabit. 

 

Additionally, No Rome, Charli XCX and The 1975 have teamed up with NFT platform Foundation to auction original artworks designed by Hideyuki Tanaka & Samuel Burgess-Johnson and raise money for 3 different charities of the artists choosing. Rome will donate a portion of profits to 

Right Start, Charli to Girls Make Beats and Matty to One Tree Planted. The artworks are available to view now and bidding begins at 7PM GMT / 2PM ET / 11AM PT Friday here.

 

With the release of ‘Spinning’, the flood of support No Rome has seen over the last 12 months from BBC Radio 1, Apple Music 1, Vogue, The Face, High Snobiety, NME, The Guardian, DIY, Complex, Hypebeast, The Fader and Paper Mag to name a few, is only set to continue. With his highly anticipated debut album due for release later this year, 2021 is set to be No Rome’s best year yet.

 

 

No Rome, Charli XCX, Matty Healy and George Daniel by Hideyuki Tanaka and designer Samuel Burgess-Johnson

 

Keep up to date with No Rome:

 

INSTAGRAM // FACEBOOK // TWITTER // SPOTIFY // APPLE MUSIC // YOUTUBE

 

Shopee launches #TatakPinoy initiative in February to help local sellers amidst the pandemic

Shopee, the leading e-commerce platform in Southeast Asia and Taiwan, recently launched the #TatakPinoy initiative in February to help local sellers amidst the pandemic. Through this initiative, Shopee provided local sellers with enhanced visibility on the platform to promote locally-made products.

 

Martin Yu, Director at Shopee Philippines, said, “The Philippines is considered as one of the fastest-growing e-commerce markets in the region, and we’ve observed that more Filipinos are shifting to online platforms to address their needs. To help local sellers better reach these consumers, Shopee wants to ensure that local sellers are well-equipped with the tools and knowledge to make it in the industry. With the launch of #TatakPinoy, it was our goal to boost the local economy and to promote the quality products made by fellow Filipinos. We take pride in these sellers’ craftsmanship and we invite other aspiring Filipino entrepreneurs to try it out as well.” 

 

As the #TatakPinoy initiative allowed local entrepreneurs to broaden their reach and grow their brands’ presence online, Shopee featured two local sellers, Bengie Antido and Dante Sargento, who shared how they built and gained more recognition for their online businesses: 

 

Bengie Antido of Kayamanan ni Juan Trading 

Bengie Antido’s shop, Kayamanan ni Juan, is a social enterprise offering a wide variety of high-quality bags, t’nalakwallets, and wooden bracelets, with 90% of the products crafted by tribespeople in General Santos City. Besides being a key source of income for him and his local community, it also served as an avenue for Bengie to share the culture and local traditions with people across the world. However, after the lockdown, Bengie found it harder to market the items due to the lack of tourist footfall in the city. 

 

As a result, Bengie decided to transition into an online business on Shopee to reach a wider audience. Going digital was complicated at first, but with the support and guidance from the Shopee Seller Marketing Center, Bengie learned how to utilize vouchers and promotions to give his buyers a more rewarding online shopping experience. He also takes time to answer all inquiries from prospective customers via the chat function on the platform.

 

This decision helped his business stay afloat amid the ongoing pandemic and led to more inquiries from customers as well as a 60% increase in his overall sales. With #TatakPinoy, Kayamanan ni Juan gained a bigger following. “Because of #TatakPinoy, we received a 20% increase in orders. The virtual trade fair helped our business gain more visibility and also secured the livelihoods of so many people,” Bengie said.  

 

Dante Sargento of MO’s Food Products

Dante Sargento of MO’s Food Products sells products like bagoong, sinamak (spiced vinegar), and ginisang alamang (shrimp paste). To him, these items are not just condiments — they are part of the local culture and tradition.  

 

To preserve this heritage, Dante chose to sell these products online to reach more Filipino consumers. He found that it was more convenient and less expensive to sell on Shopee and the online platform allowed him to reach a broader and more diverse consumer base, without having to go out. 

 

Dante shared that Shopee’s tools like the secure in-app chat feature and learning programs, such as the Seller Masterclasses, were a big help in his overall experience as a seller on Shopee. With the help of Shopee’s robust ecosystem, he was able to build his online presence and actively engage with his customers through the chat feature, which helped to increase his sales up to 20%. 

 

During the #TatakPinoy campaign, Dante received more orders than usual. “I was surprised that within the three days of participating in the campaign, I got the same amount of orders that I was usually getting in a week. I am thankful that Shopee gave my business more visibility and opportunities to grow.”

 

As consumers continue to rely on online platforms to satisfy their needs, both local sellers encouraged other entrepreneurs to explore the growing opportunities in e-commerce and shared some words of advice.

 

“Always ensure that you are selling good quality products to build your credibility and reputation. Build good relationships with the buyers so you’ll get better ratings that will translate to better sales. It’s also vital to do your research on the industry and the platform so you can be familiar with its helpful features,” Bengie said.

 

“Selling online can be overwhelming at first, but sellers can and need to learn to adapt, especially in the new normal. Use this chance to overcome your fears and discover new opportunities through innovation,” Dante added. 

 

To know more on how to be a Shopee seller, visit https://seller.shopee.ph/edu/home. 

 

Don't forget to shop, buy load, and pay bills with ShopeePay to enjoy discounts and rewards. Enjoy all-day 15% coins cashback, capped at 200 coins, exclusively on March 15. Visit https://shopee.ph/m/shopee-pay for more details.

 

Download the Shopee app for free via the App Store or Google Play.

TikTok Philippines shows the world what it means to be creative, talented, and strong #LikeAFilipina!

F​ilipinas have gained recognition over the years for their beauty, wit, passion, and ability. This Women's Month, TikTok wants to honor women across the globe who have shown the world how amazing it is to be #LikeAFilipina. 

 

The #LikeAFilipina video campaign, which runs for the whole month of March, showcases the different faces and facets of Filipino women, from homemakers to athletes, educators to artists, and more. Through the campaign, TikTok Philippines hopes to showcase every Filipina's excellence and creativity in their fields of expertise, and also inspire other women and girls of all ages and nationalities to be the very best that they can be.

 

Over the last few days, creators on the app have been sharing wonderful short video content using the #LikeAFilipina hashtag. Here are some of the most beautiful and empowering ones to watch.

 

Jump #LikeAFilipina

https://vt.tiktok.com/ZSJNjRwFR/

Filipinas know how to stay fit while having fun. And they're great at it, too!

 

Play #LikeAFilipina

https://vt.tiktok.com/ZSJNEboJM/

Who says gaming is just for guys? Women have found their place in the gaming world -- and they continue to grow in number! 

 

Hoop #LikeAFilipina

https://vt.tiktok.com/ZSJNjJmh6/

Women can play ball just as well as any man, sometimes even better!

 

Train #LikeAFilipina

https://vt.tiktok.com/ZSJN2cS4r/

An awesome Filipina is strong enough to carry heavy weights, both in the gym and in the real world.

 

Move #LikeAFilipina

https://vt.tiktok.com/ZSJNjRee9/

Flexible, fluid, and adaptable - these are all fantastic traits displayed by many Filipinas. 

 

Dance #LikeAFilipina

 

https://vt.tiktok.com/ZSJNjqeLK/

A Filipina is great at rallying other women together, and building a community that is uplifting and encouraging.

 

As part of the #LikeAFilipina campaign, a livehouse was held via TikTok Live last March 13, 2021, from 5:00 PM to 11:00 PM. The livestream featured female creators from the fields of entertainment, sports and fitness, music, business, and gaming, including Miss Universe 2018, Catriona Gray. 

 

While she was live, Catriona answered questions from viewers, and talked about feminism, saying, "It means allowing them to lift up each other and to do whatever they want to do as long as it's respectful and considerate of others, that's what feminism is to me. It's not about being better than men. It's not about being radical. It's just about having women's rights as human rights and it being equal."

 

Along with Catriona Gray, 5 other featured creators joined the #LikeAFilipina livehouse. Fitness coach Anne Aniag, demonstrated how to do a 40-minute full body workout during her livestream. Singer Zendee, who captivated the world with her vocal prowess, serenaded viewers. Steffi Santana, co-founder and CMO of Lola Nena's, talked about being an empowered businesswoman, and how she continues to pursue greater heights for her business. Gamer Aya Ezmaria chatted with viewers while streaming a video game. Finally, entrepreneur Ayn Bernos, founder of Morena the Label, took time to answer questions during her livestream.

 

You can find a lot of phenomenal videos from Filipina creators on TikTok. Discover more, and even share your own #LikeAFilipina content on the app using the hashtag. Download TikTok on your iOS and Android devices today to get started.

METROTOWNE: THE Community Designed for the Driven by the Driven

If youre on the lookout and is planning to buy your next home. You might consider PHINMA's Metrotowne. It has many amenities offered that may be available to you. Aside from its close to everything important such as schools, hospitals and business establishments.

The event started with a solemn showroom blessing followed by ceremonial activities.

The event, which was conducted with all the safety protocols in place, started with a solemn showroom blessing, followed by a historical groundbreaking ceremony and ribbon-cutting rites with the attendance of PHINMA Properties Management led by the Vice President for Construction Management, Roberto Nuez, the Assistant Vice President for Construction Management, Crisanto Iglesias, the Vice President for Operations, Francis Villegas, the Vice President for Sales & Marketing, Rogelio M. Garcia and PHINMA Properties President & CEO, Raphael B. Felix. They were also accompanied by their Joint Venture Partners from Giant Philippines Incorporated namely Director Renato T. Claros, Lance Claros, Steven Claros and Don Claros.

After the morning’s ceremonial activities, the launch proper was held and hosted by Gelli Victor, which had motivating talks from two very encouraging guest speakers, Gretchen Ho and Nico Bolzico.

The ribbon cutting rites with the attendance of the PHINMA Properties Management and Partners.(From L-R: Mr. Cris M. Iglesias- AVP for Construction Management, Mr. Rogelio M. Garcia-VP For Sales & Marketing, Mr. Francis Z. Villegas- VP for Operations and Mr. Roberto S. Nuez- VP for Construction Management)

Gretchen spoke about how she constantly stays hungry and passionate. She shared how she rose from being a volleyball superstar to having her own career on camera, as well as finding ways to still build her own businesses and advocacies on the side. Nico, on the other hand, shared how he stays positive in spite of challenges and adversities. He also opened up about his passion for content creation, as well as his successful private ventures into agriculture and farming.

Guest speakers, Gretchen Ho and Nico Bolzico, sharing their inspiring stories

Guest Speaker Gretchen Ho how she lives a driven life and balances her personal and career ventures.

Just like Gretchen and Nico, anyone can live a life of success in Metrotowne. PHINMA Properties President and CEO, Raphael Felix shared, “Earning your place in the world comes easier if you come from a place that helps cultivates your drive to succeed. Metrotowne is not just any mid- rise, it is a home meant to help a person rise.”

In attendance for the groundbreaking ceremony are the PHINMA Properties Management and Partners.(From L-R: Mr. Cris M. Iglesias-AVP for Construction Management, Mr. Roberto S. Nuez- VP for Construction Management, Mr. Raphael B. Felix- President & CEO, Mr. Renato Claros-Director of Giant Philippines Inc. (JV Partner), Mr. Francis Z. Villegas- VP for Operations and Mr. Rogelio M. Garcia-VP For Sales & Marketing

This is because Metrotowne was created by a group of perfectionists who wanted to create a safe haven that was close to everything important such as schools, hospitals and business establishments. Where people have the space to be creative, and the space to secure a life of leisure. It is a 2.1 hectare development with five 15-storey residential buildings designed in a modern-contemporary way. It offers 24-sqm studios as well as 48-sqm 2-bedroom units, with indoor and outdoor amenities for recreation and entertainment.

Metrotowne was also consciously designed not just for the determined people of today, but the tireless people of tomorrow. Made to be future-proof, it is strategically built in a flood-free area, and created to withstand natural calamities and the ravages of time.

Mr. Raphael Felix, CEO and President of Phinma Properties giving the opening remarks.

If you were not able to watch the Grand Launch, you can still catch in on the Facebook page of PHINMA Properties at https://www.facebook.com/PhinmaPropertiesOfficial or the Facebook page of Metrotowne at https://www.facebook.com/phinma.metrotowne

Mr. Rogelio Garcia, VP of Sales and Marketing - Phinma Properties giving the closing remarks.

Metrotowne model units are now available for viewing. In light of the safety protocols, visitors who are interested can call 0917-535-6800 or please visit to https://phinmaproperties.com/maayo/metrotowne/ to schedule a safe home tour.

Make the most out of your sweldo at Shopee’s Payday Sale!

One of the best things about online shopping—aside from the thrill of adding to cart and the joy of finally receiving your package, of course—is how it enables you to make the most of your hard-earned sweldo. You can choose from a wide variety of products, negotiate with sellers, and enjoy plenty of sales. Shopee offers all these and more, including exclusive discounts, coins cashback, and even big prizes, to create rewarding shopping experiences for all its users. 

 

Planning a shopping spree this payday? Make the most out of your sweldo at Shopee’s Payday Sale this March 15 with these helpful tips below:

Always check for free shipping 

Who doesn’t love free shipping? Before checking out, double-check if free shipping vouchers are available. Your favorite shops also often offer free shipping vouchers on select items. This Payday Sale, get your carts ready—you can enjoy all-day free shipping with no minimum spend from thousands of participating shops.

 

Avail of cashback rewards

Shopee coins are cashback rewards you can use to get discounts on your next purchases. Every peso counts, so try to earn as many coins as you can while shopping. To earn more, click on the "Daily Check-In" button on the Coins Rewards page, rate and review your purchases, play Shopee Games, and watch live streams. Want more coins? Shop during the Payday Sale to enjoy all-day 15% cashback, capped at 200 coins, with no minimum spend!

 

Go cashless with ShopeePay for more perks

Shop, buy load, and pay bills with ShopeePay, Shopee’s built-in mobile wallet, to enjoy safe transactions and rewards. Use ShopeePay during the Payday Sale to enjoy all-day sitewide free shipping and 15% coins cashback. You can also enjoy ₱1 deals from Jollibee, Dunkin’ Donuts, and McDonald’s with ShopeePay. Buy ₱10 mobile load for only ₱6 all day, and enjoy bigger discounts at 12 AM-1 AM, 12 NN-1 PM, and 5 PM-6 PM. You also get 20% cashback when you pay your bills using ShopeePay for the first time.

 

Get exclusive discounts on Shopee Mall

Check out the Payday Sale to enjoy up to 90% off on top Shopee Mall brands such as Penshoppe, L'Oréal Paris, Logitech, Unilever Homecare, Unilever Foods, Omega Houseware, Xtreme Appliances, and Huggies. Use the code MALLPAYDAY15 on all Shopee Mall items to enjoy 15% cashback, capped at 200 coins, for ₱500 minimum spend. For more discounts, you can also apply multiple shop vouchers per order. 

 

Bonus: join Shopee Prizes to win exciting rewards

Get a chance to score big prizes by playing fun Shopee Prizes! Play Shopee Hourly Prizes to win a gadgets bundle worth ₱15,000, Shopee Farm for a Nintendo Switch, Shopee Candy for a pair of Galaxy Buds, and Shopee Bubble for a Huawei Matebook Bundle.

 

With these tips, you can indulge this coming payday without hurting your wallet! For more information on the Shopee 3.15 Payday Sale, visit https://shopee.ph/m/payday-sale. 

 

Download the Shopee app for free via the App Store or Google Play.

Xiaomi’s latest flagship smartphone, Mi 11 is sold out in the Philippines!

Xiaomi’s latest flagship phone the Mi 11 has sold out, highlighting the Philippine markets’ anticipation for the smartphone that promises to help content creators make movie magic. Xiaomi Philippines expresses their gratitude to the multitudes of Filipino Mi fans and is happy to be an enabler of igniting Filipino creativity. 

The Mi 11, Xiaomi’s latest flagship smartphone, sold out in the Philippines

 

Mi 11, the smartphone that surpassed its predecessors, debuted with a Qualcomm Snapdragon 888 chipset, 108MP triple rear camera, cinematic audio, and 50W wireless charging. The Mi 11 comes in an 8GB+256GB variant with enhanced LPDDR5 3200MHz RAM + UFS 3.1 storage. 

 

While stores may have sold out, those yearning for the chance to make movie magic with the Mi 11 can watch out for announcements on Xiaomi Philippines’ social media accounts. 

 

For more information, please refer to mi.com, 

Product images available here: Mi 11

The vivo Y31 packs all the technology you need to successfully complete the latest TikTok challenges

TikTok has definitely taken the world by storm thanks to its convenience, entertaining yet digestible content, and it being an avenue for users to express their creativity.

It has also been viewed as a platform that promotes connection and healthy competition in the form of user-generated challenges and trends that are enticing enough to even make lurkers try it out.

Here are some examples of these trending challenges that you can try today:

Driver’s License challenge

No, this isn’t a challenge for you to head out, get a driver’s license and somehow manage to snap a good or wacky photo on the ID. The Driver’s License challenge was created based on a chart topping song of the same name by Fil-Am actress and singer Olivia Rodrigo. 

The challenge is to channel a somber and bare version of yourself while lip-syncing the second chorus of the song, then, when the beat drops, capture yourself in all your glow-up glory—proving that nothing can bring you and your beauty down for long.

What you’ll need:

-       A stunning outfit

-       Glowing filters to highlight your glow-up

-       Olivia Rodrigo’s Driver’s License as your backup music

-       A whole lot of tears and sadness for the first half of the video

Sample: https://vt.tiktok.com/ZSJLFse4A/ by Jen Barangan

When You Remember challenge

While this challenge is simpler compared to the previous item on the list, it also entails drawing emotions from your memories. The #WhenYouRemember challenge highlights instances when you go about your daily life and you suddenly remember dumb and embarrassing moments you’ve committed throughout your existence.

What you’ll need:

-       Embarrassing/Dumb/Clown memories (preferably those others can relate to)

-       The same facial reaction you get during these random moments shot in several locations.

-       Basstrologe’s “Somebody to Love” as your background music 

Sample: https://vt.tiktok.com/ZSJLYSAjk/ by @aliciaslikes

Voiceover challenges

Always wanted to try voice acting or news casting? Some TikTok users and creators in this industry regularly share their scripts and tips for other users to “duet” and try out.

What you’ll need:

-       A headset

-       A template made by TikTok users in the voiceover/news casting industry (ex. Show Suzuki and Michael Bristor)

Sample: https://vt.tiktok.com/ZSJL2YFpN/ by Show Suzuki

Center of gravity challenge

This last challenge on the list will make you and a friend or partner ROFL (Roll on the floor laughing) literally for sure. The center of gravity challenge involves a male and a female going down on all fours to follow a sequence that will eventually lead them to place both hands on their back; all highlighting just how different a male and female’s “center of gravity” are. 

What you’ll need:

1.    A partner of an opposite sex assignment

2.    A mat or carpet to comfortably fall on

Sample TikTok: https://vt.tiktok.com/ZSJL2pWvQ/ by WillVanHoozer

To successfully complete these challenges and even stand out from the millions who try them out, you will also need a smartphone that not only captures clear, vibrant, and smooth videos and has the capabilities for you to record and edit seamlessly, but has enough juice to work until you’ve achieved perfection. 

You’d think such a phone would be expensive, but that is no longer the case, especially with the new vivo Y31. It sports flagship-like features like an 8GB RAM + 128GB ROM, a Qualcomm® Snapdragon™ 662 processor, and a fast-charging 5000mAh battery all for just P12,999.

Buy one today via Shopee, Lazada, or any vivo concept store and kiosk and conquer all types of TikTok challenges all-day, every day.