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Thursday, January 5, 2023

LG partners with Jeff Staple to present the Creator's Room at CES 2023

 

LG Electronics (LG) is partnering with Jeff Staple, the famed New York-based designer known for his streetwear brand – STAPLE, his creative agency Reed Art Department – and numerous, high-profile collaborations with sneaker and fashion brands, to present the Creator’s Room at CES 2023. Designed in conjunction with Jeff and bearing his distinctive sensibilities, the Creator’s Room is a curated ‘living space’ fitted with stylish objects, artwork and LG’s latest lifestyle solutions.

Located inside LG’s booth at CES, the Creator’s Room perfectly illustrates how the company’s premium home appliances can blend in with and enhance any lifestyle. The space also shows off the unique aesthetic that has made Jeff a favorite of streetwear fans and ‘sneakerheads’ the world over and includes some of his most-cherished items, such as limited-edition sneakers, figurines and art books.

 

Supporting Jeff’s passion for shoes and adding to the hip, young vibe of the exhibit is a double row (2 x 5) of the LG Styler™ ShoeCase, a space-friendly solution for storing, displaying and caring for limited-edition footwear. Also seamlessly slotting into the space is the LG Styler ShoeCare, which leverages LG’s hygiene-enhancing TrueSteam™ technology to keep shoes fresh and looking their best. Additionally, both creative, cutting-edge products reflect the company’s commitment to good ESG management as their gloss exteriors are made entirely from recycled plastics.

All of the advanced appliances on show in the Creator’s Room are compatible with the LG ThinQ™ app, which offers access to a range of features and personalized services that help create a more convenient and customized user experience. For example, the app can be used to change the color of the refrigerator with MoodUP™, whose LED door panels present users with more than 190,000 possible color combinations to experiment with. The app also makes it possible to choose and change the image displayed on the ARTCOOL™ Gallery air conditioner’s integrated LCD screen, select from the different lighting colors and effects available for the ShoeCase, or remotely control the ShoeCare.


“Designed in partnership with the legendary Jeff Staple, the Creator’s Room introduces the tailored lifestyle that can be achieved through LG’s new concept lifestyle solutions,” said Sookie Roh, vice president and head of LG Electronics Home Appliance & Air Solution brand communications. “We will continue to create aesthetically- and technologically-sophisticated solutions delivering a more customized user experience and a better life at home.”


Visitors to LG’s booth (#15501, Las Vegas Convention Center, Las Vegas) at CES 2023 from January 5-8 will have the opportunity to experience the exclusive Creator’s Room collaboration with Jeff Staple as well as all of the company’s latest lifestyle innovations.

Manulife brand ambassador Anne Curtis, fulfilling your dreams is not impossible if you are focused on your goals

 

You can’t be ‘self-made’ alone, as it requires finding the right team to work, learn, and grow with, so you can maximize your potential. For multi-faceted A-lister and Manulife brand ambassador Anne Curtis, fulfilling your dreams is not impossible if you are focused on your goals, and have the much-needed support to achieve them. 

 

As wife to content creator and creative director Erwan Heussaff and mother to two-year-old Dahlia, Anne shared how her priorities have evolved — thinking more about her family than herself, especially when making financial decisions. The mindset has become almost selfless, focused on building a beautiful future for the people who matter to her. 

 

“I am happy that my personal advocacies go hand-in-hand with my partnership with Manulife. I love how they really brought out the “Anne with a Plan” in me, especially now as my life and family goals continue to evolve and grow. My family has become my top priority, and my focus is to ensure that we are ready to face whatever the future holds while living our lives to the fullest,” Anne said.

 

 “I encourage Filipinos to be goal makers — have the courage to reach for your dreams and become more financially empowered to get the future that you want,” she added. “By learning to save, finding creative ventures to help augment your income, and securing insurance and investment policies, you can seize every opportunity to be a step closer to your financial goals.” 

 

Anne had been taught the importance of being financially smart, having started in the entertainment industry at a young age. “I learned early on that I must work hard to get what I want. My parents taught me the value of hard-earned money when I started earning — malaki na noon ‘yung Php1,000, my first paycheck. It made me realize the value of hard work. Along the way, you also want to make sure that what you’ve worked hard for all these years, may mapupuntahan.  I am glad that Manulife has always been there to guide me on how to maximize my hard-earned money, and sustain financial stability and growth, so I can better prepare for my future and that of my family.” 

 

To help Filipinos make more informed financial decisions by being goal makers, Manulife has developed a way to help consumers identify which life and health insurance products best fit their priorities, life stages and goals. “We at Manulife want to support every Filipino, wherever you are in your life journey, and make your everyday better. To this end, we’ve aligned our insurance solutions with Filipinos’ most common life goals. Whether you are someone who wants coverage to help with expenses if you fall ill; a parent who wants to plan for your children’s future; a professional who wants to save for retirement; or an entrepreneur protecting your business and employee well-being, we have a plan for you,” said Melissa Henson, Chief Marketing Officer, Manulife Philippines. 

 

Anne added: “I was a policyholder years before I became their brand ambassador, so I have a long-standing relationship with Manulife. With Manulife as my financial partner, I know I am always protected, no matter what life may bring.” 

 

“It won’t happen anytime soon but planning for retirement is also on my mind. Some might view it as slowing down, but I view retirement an opportunity to explore new interests and adventures. While I have my businesses and investments, I plan on getting a Manulife retirement policy to support my dreams for that stage of my life. I encourage everyone to get a retirement plan while young because you only need to set aside a small amount regularly, and see your investments grow.” 

 

To learn more about how to become a goal maker like Anne, visit. www.manulife.com.ph.

 

Samsung Electronics unveiled the newest additions to its customizable Bespoke Home lineup


Ahead of CES® 2023, Samsung Electronics today unveiled the newest additions to its customizable Bespoke Home lineup. Samsung’s latest home appliances and services were designed to meet a growing demand for customization and provide a new level of intelligent connectivity that empowers users to be more sustainable in the kitchen. Including a wider selection of Bespoke refrigerator types, a bigger and more immersive 32-inch screen for the Bespoke 4-Door Flex™ with Family Hub™+, and advanced AI Pro Cooking for the Bespoke AI™ Oven that optimizes and assists in preparing meals, the Samsung-powered kitchen is becoming a smarter, more versatile, and more interactive space than ever.

 

“At CES 2023, we are continuing to build on the success of our Bespoke lineup with the introduction of new Bespoke refrigerators and built-in appliances that give consumers even more ways to express themselves in their kitchens,” said Junhwa Lee, EVP and Head of the Customer Experience Team of the Digital Appliances Business at Samsung Electronics. “Our goal is to maximize the freedom customers have to pursue personalization and productivity in their kitchens, with new features enhanced with everything from large, responsive screens on our refrigerators to AI-powered cooking assistance. These latest features and products go beyond simply helping users in the kitchen and allow them to truly express themselves through the power of customization for more enjoyable experiences. Furthermore, with the latest kitchen innovations and customizable designs, these new appliances work seamlessly with SmartThings services to provide unmatched convenience and savings at home.”

 

Bespoke 4-Door Flex™ With Family Hub™+ Brings Bigger Display and Better Connectivity

The new Bespoke 4-Door Flex™ Refrigerator with Family Hub™+ introduces powerful Family Hub™ features to a 4-door Bespoke design, combining an all-in-one communication and entertainment hub with an impressively large display.

 

The Bespoke 4-Door Flex™ Refrigerator with Family Hub™+’s dynamic features are showcased on its 32-inch, bezel-less FHD screen that is nearly two times larger than that of previous models. In addition, the new larger dashboard takes advantage of the bigger screen, allowing users to conveniently experience SmartThings services as well as monitor and control their compatible home appliances. 

 

The refrigerator also features new Family Hub software. Samsung TV Plus[1] now offers more than 190 free channels,[2] while Google Photos integration transforms the platform into a digital photo frame that makes it easy to share and display photos. Thanks to the larger screen space and Samsung TV Plus’s new picture-in-picture (PIP) feature, users can catch up on their favorite TV shows while checking and monitoring the status of other kitchen appliances while keeping an eye on what they are cooking at the same time. 

 

The Bespoke 4-Door Flex™ Refrigerator with Family Hub™+ is set to launch in North America and Korea in the first half of 2023. In addition, a Family Hub software update will roll out to all markets where Family Hub refrigerators are sold in 2023. This includes Korea, the U.S., East and West Asia, Latin America and Europe.

 

Bespoke Expands to Include Popular Side-By-Side and Top-Mounted Freezer Refrigerator Models to Provide Even More Customization in the Kitchen

In keeping with the Bespoke design aesthetic, the Bespoke Side-by-Side refrigerator features a flat, minimalist design with a customizable front panel available in both glass and stainless-steel finishes. Users have the option to choose from a wide range of door colors[3] and finishes to harmonize their refrigerator with their home décor. The fridge’s sleek design is completed by Auto Open Door,[4] featuring a recessed handle for a streamlined design and easy opening via a tap that releases the door.

 

Inside, the Bespoke Side-by-Side Refrigerator features the latest in food storage and cooling technologies. The internal Beverage Center™ provides easy access to the Plumbing Water Dispenser and AutoFill Water Pitcher with Infuser, providing you with cold or naturally flavored water[5] at any time. Meanwhile, the Dual Auto Ice Maker is always ready to chill users’ drinks with Cubed Ice or Ice Bites.

 

Like the Bespoke Side-by-Side Refrigerator, the Bespoke Top-Mounted Freezer Refrigerator is available in stylish colors that seamlessly blend with contemporary kitchen interiors. Inside, Samsung’s Optimal Fresh Zone+ and Active Fresh Filter keep food fresh for long while eliminating 99.99% of bacteria.[6] Users of Samsung’s Bespoke Side-by-Side or Top-Mounted Freezer Refrigerator can also enjoy added energy savings through SmartThings Energy’s AI Energy Mode. While enabled, AI Energy Mode will optimize the compressor speed and the frequency of the defrost cycle, based on users’ usage patterns and surroundings,[7] helping households save money and reduce their carbon footprint.

 

The Bespoke Side-by-Side Refrigerator will be available in the U.S. in the first quarter of 2023, while the Bespoke Top-Mounted Freezer Refrigerator will be available first in Thailand in March 2023,[8] and will be subsequently launched globally.[9]

 

Prepare Healthy Meals Like a Master Chef With the Bespoke AI Oven

The Bespoke AI™ Oven[10] makes meal prep a breeze, combining powerful intelligence with innovative cooking technologies to produce delicious meals that cater to users’ dietary preferences. 

 

AI Pro Cooking optimizes cooking settings while monitoring food. If the oven is set to cook a recognized dish using the cooking mode, temperature and time the oven recommends, the AI Pro Cooking system will even send users food warning notifications to prevent burning.[11] Using an internal camera and powerful AI,[12] the oven’s Sense Inside[13] feature – the first food recognition and burn detection[14] AI algorithm of its kind to receive an AI cooking appliance verification by UL Solutions – can recommend cooking settings by recognizing 80 different dishes and ingredients[15].

 

Whether users are testing a healthy recipe or looking to elevate everyday recipes at home, the Bespoke AI™ Oven makes mealtimes more convenient. Integration with SmartThings Cooking and Samsung Health allows the Bespoke AI™ Oven to analyze users’ workout stats and diet goals to recommend meal options based on the ingredients they have at home. 

 

Topping off the Bespoke AI™ Oven’s modern, clutter-free design is its convenient Push to Open Door, which replaces a traditional handle for a simpler and more streamlined look. Available in five elegant and modern design options, the Bespoke AI™ Oven is currently available in Europe and will launch in North America in the third quarter of 2023.

 

Samsung’s latest Bespoke home appliances take the smart kitchen to the next level by powering more personalized cooking experiences and making it easier for households to save energy. To learn more about the latest additions to the Bespoke lineup, please visit Samsung.com.



[1] Samsung TV Plus for the Bespoke 4-Door Flex™ Refrigerator with Family Hub™+ is currently only available in Korean and U.S. markets.

[2] Channel offerings are updated monthly. Total number of channels may change in January of 2023.

[3] Color options may vary by region 

[4] The door automatically opens about 25 mm. If you do not open the door further, it will close automatically after 2 seconds (automatic closing may not be possible in certain environments).

[5] To produce flavored water the Infuser should be filled with your preferred fruits or herbs before using it.

[6] Verified by global quality testing and product certification company Intertek to eliminate 99.99% of Staphylococcus Aureus and Escherichia Coli bacteria.

[7] * Available on specific models from May 2023 through a Wi-Fi update. The test results are based on a comparison of the factory setting temperature when using AI Energy mode and without using AI Energy mode. Results may vary depending on the usage conditions and patterns.

** Available on Android and iOS devices. A Wi-Fi connection and a Samsung account are required.

*** SmartThings will display a notification before activating the saving algorithm in both 'Maximum mode' and 'Custom mode.'

[8] The Bespoke Top-Mounted Freezer Refrigerator’s availability excludes the U.S. market.

[9] Features may vary by region.

[10] Features may vary by region.

[11] EU models provide users with alert to prevent overcooking and are able to send burn notifications for recognized dishes. 

[12] Available on Android and iOS devices. A Wi-Fi connection and Samsung account are required.

[13] Only available when using the Customer Recipe menu. The type and quantity of some ingredients may not be recognized.

[14] The probe method in burn detection is out of the verification scope.

[15] European model recognized 106 dishes

ASUS today announced its Seeing An Incredible Future launch event at CES 2023


ASUS today revealed its latest lineup of innovations, world debuting products, and sustainable actions during its Seeing An Incredible Future virtual launch event for CES® 2023. New featured innovations include the world’s first glasses-free 3D OLED laptop display technology, which provides a unique visual and working experience for creators. ASUS also announced its out-of-this-world creator solutions including Windows 11-ready with up to the latest 13th Gen Intel® Core i9 HX series CPU and GeForce RTX 40 series Laptop GPU. New models include ProArt Studiobook 16 3D OLED (H7604)Zenbook Pro 16X OLED (UX7602BZ)Zenbook Pro 14 OLED (UX6404)Zenbook 14X OLED (UX3404)Vivobook Pro 16X OLED (K6604)

A range of new commercial products was also announced, each delivering incredible performance, versatility, and expandability for business. Highlights included the new ExpertBook B9 OLED (B9403CVA)an incredibly light and powerful commercial laptop crafted for business executives, and the ASUS Chromebook Vibe CX34 Flip (CX3401FBA) laptop for immersive gaming and versatility. This array of new business solutions offers the perfect companions for non-stop productivity, durability, and security. 

During the show, ASUS emphasized the brand’s pioneering role in innovating for a sustainable future. “As we progress on this incredible journey towards sustainability, we continually leverage our technological leadership, data-driven rigor, and human-centered philosophy,” said ASUS Co-CEO S.Y. Hsu, “our goal is to ultimately create a net-zero enterprise that drives the shift towards a circular economy — with a responsible supply chain creating shared values for each and every one of us.”

Leveraging technology to create durable, reliable, and sustainable innovations 

Over a decade ago, ASUS introduced the world’s first carbon-neutral laptop, followed closely by the revolutionary ASUS Bamboo-series laptops and, more recently, our first carbon-neutral business laptop in 2022. After these early steps toward creating a better future, ASUS continues to innovate and today showcased some of the sustainable actions being taken to bring exciting innovations that create the most ubiquitous, intelligent, heartfelt, and joyful smart life for everyone. 

This year, over 90% of ASUS consumer laptops will meet EPEAT and ENERGY STAR® 8.0 standards. By focusing on product quality, functionality, durability, and upgradability, ASUS ensures longer product lifecycles by building products from the ground up with sustainability in mind. ASUS uses sustainable materials in product manufacturing and packaging — and has actively procured and employed 1,500 tons of PCR (Post-consumer recycled) plastic since 2017, along with over 20,000 tons of recycled paper in 2022. To do more, ASUS consistently pushes recyclability, resulting in over 40,000 tons of electronic waste (e-waste) being recycled in recent years. 

And our sustainability efforts don’t stop there. By building more durable products, we are able to reduce waste and prolong the life of our laptops, as well as ensure users have incredible experiences, no matter where they are. That is why the all-new 2023 ASUS consumer laptop models and beyond will undergo the strictest durability testing of any product in the consumer laptop market — the extraordinarily tough MIL-STD 810H US military-grade standard, based on 12 test methods and 26 test procedures — to deliver long-lasting value, reliability, and durability. 

Additionally, ASUS has partnered with Ishizuka Glass for our antimicrobial treatments, using its IONPURE antimicrobial agent on select products. ASUS was the first in the laptop industry to introduce the ASUS Antimicrobial Guard Plus[i], which can inhibit the spread of 99% of virus and bacteria ― including COVID-19 ― over a 24-hour period[ii]. This technology is specifically tested[iii] on viruses such as Influenza A (H3N2) and H1N1; it also follows ISO 21702 and ISO 22196 testing protocols to help ensure a more hygienic user experience. 

Incredibly exciting software and hardware for creators 

During the CES 2023 event, ASUS introduced a range of new and updated software and hardware innovations for content creators. ProArt Creator Hub 2.0 is designed to ensure creators can best utilize their powerful ASUS hardware and software to bring their best ideas to life. This new version hosts a refreshed, modern user interface and an exclusive new feature — Color Control, which combines all the color solutions specific to creators. ProArt Creator Hub 2.0 updates the ASUS Dial and ASUS Control Panel capabilities to not only allow new customizations for Adobe ® apps, but also for productivity, entertainment, and content creation apps — including Microsoft 365, Spotify, YouTube, and popular web browsers. ProArt Creator Hub 2.0 will be available for all Studiobook, Zenbook, and Vivobook models with ASUS Dial, ASUS DialPad, or ASUS ScreenPad Plus. It will also be available for the ProArt mouse range as well as all ASUS touchscreen monitors. 

To push the limits of the creator experience, ASUS has joined forces with Pantone®, the world-leading authority on color, to provide an opportunity for creators to gain access to and utilize the Pantone resource database, including the Pantone Libraries, Color Space data, Color Harmonies, and much more. All these features will be available on all ASUS creator laptops via the ASUS-exclusive ProArt Creator Hub 2.0 software.

In an exciting industry-first announcement, ASUS today also introduced ASUS Spatial Vision, the world's first glasses-free (autostereoscopic) 3D OLED technology, which allows immersive 3D experiences on a laptop — with no wearables required. This is made possible using a lenticular lens and advanced eye-tracking camera technology, enabling the display to weave distinct images for each eye, resulting in an autostereoscopic 3D image. Users can also switch effortlessly between 2D and 3D. This new technology can totally change creator workflows, they will be able to see the details of 3D objects and effects directly on the screen without needing to review physical prototypes, saving time and money while making their workflow more efficient.  

These incredible OLED displays offer a 1,000,000:1 contrast ratio, a 0.2 ms response time, and a 120 Hz refresh rate for seamless visuals ― all while minimizing crosstalk for the smoothest viewing experience. They also offer great potential for rapidly growing metaverse applications. This glasses-free 3D OLED technology integrates with the exclusive apps in the ASUS Spatial Vision Hub, which allows users to watch 3D videos and movies, play 3D games, and enjoy 3D model visualization or content creation, while also offering unlimited potential for developers to build their own ecosystems.  

Creativity in mind, full of innovations 

ASUS ProArt Studiobook 16 3D OLED (H7604): 3D OLED creator mobile workstation 

ASUS ProArt Studiobook 16 3D OLED (H7604) is the world's first 3D OLED creator mobile workstation, transcending the ordinary to go far beyond the everyday. It has a refined Mineral Black finish and features a step-wise design that enables slimmer screen bezels and makes room for the rear air vents. This design also allows the laptop screen to lie flat, offering any viewing angle up to 180°.

With its groundbreaking new glasses-free 3.2K 120 Hz 3D OLED display, content creators and gamers can view 3D photos, videos, or even games ― without cumbersome glasses or headsets. Creating 3D visual content is made faster and more intuitive, and ASUS Spatial Vision technology allows 2D visual content to be seamlessly converted to immersive 3D in real time with the flick of a switch. The super-bright OLED panel delivers stunning detail and vivid colors, featuring adaptive dimming technology to maximize display life. 

Its unstoppable 13th Gen Intel Core i9-13980HX processor, NVIDIA GeForce RTX 40 series laptop GPU, up to 64 GB of upgradeable memory and ultrafast storage frees creators to do what they do best: create and design, without boundaries. The certified color-accurate 16-inch 3.2K 120 Hz 3D OLED display does full justice to every creative vision, providing unrivaled visuals. A large, stylus-compatible haptic touchpad and the intuitive ASUS Dial rotary control offer ultimate precision and control in apps. It also enables seamless connectivity to all the latest peripherals via dual Thunderbolt 4 ports, with up to 40 Gbps transfer speeds.  

Additional benefits include advanced ASUS IceCool Pro thermal technology, which gives the ProArt Studiobook 16 3D OLED the edge when it comes to performance and quietness. It also has the ASUS Dial for precise and intuitive creative control.  

For those who prefer a more conventional display, a traditional 2D OLED touchscreen panel is also available. Later, in Q2 2023, the ProArt Studiobook 16 OLED family will be updated with a model featuring a pro-certified NVIDIA RTX laptop GPU. 

ASUS Vivobook Pro 16X 3D OLED (K6604): Wow the world in 3D 

ASUS Vivobook Pro 16X 3D OLED (K6604) is an innovative 16-inch laptop for creators that also features ASUS Spatial Vision technology with the world's first glasses-free autostereoscopic 3D OLED 3.2K 120 Hz display.

This powerful creator-focused laptop is powered by a 13th Gen Intel Core i9 HX series processor, with graphics provided by the latest NVIDIA GeForce RTX 40 series Laptop GPU, along with a MUX Switch and NVIDIA Studio Driver support for an on-demand performance boost during content creation and gaming. 

Vivobook Pro 16X 3D OLED has advanced ASUS IceCool Pro thermal technology and the ASUS DialPad for precise and intuitive creative control. It also benefits from dual Thunderbolt 4 ports for ultrafast transfer speeds of up to 40 Gbps and a standard SD card reader. 

ASUS Zenbook Pro 16X OLED (UX7602BZ): The most powerful Zenbook yet 

Partnering with Intel, ASUS has redesigned the impressive Zenbook Pro 16X OLED (UX7602BZ) with a unique Intel processor with the latest ASUS Supernova System-on-Module (SoM) Design. This module packaging technique reduces the motherboard core area by 38%, increasing the overall cooling efficiency of the system and leaves extra room for the GPU power components, giving users more stability and higher GPU performance. This design adopts low-loss substrate-like materials, and shortens the distance between the CPU and memory by placing both components on the circuit board, allowing the memory to hit an incredible 7500 MHz. In addition, the laptop adopts a liquid metal thermal compound, reducing its temperature by 7°C in high performance mode, allowing it to achieve a total TDP of up to 155 W.  

The ultra-compact ASUS Supernova SoM enables ultra-powerful performance from the 13th Gen Intel Core i9 H series processor, and NVIDIA GeForce RTX 40 series laptop GPU, and fast LPDDR5X DRAM, the new 2023 Zenbook Pro 16X OLED will offers 1.4X faster video editing and up to an astounding 8.9X faster 3D rendering times compared to the previous model, enabling creators finish creative projects in record time.  

This laptop has a world-leading 16:10 3.2K 120Hz OLED HDR NanoEdge touchscreen. The Active Aerodynamic System Ultra (AAS Ultra) auto-tilting keyboard ensures a comfortable typing angle and enhances system cooling for maximum performance. There’s a White RGB intelligent keyboard lighting system with smart interactivity features. The innovative ASUS Dial allows precise fingertip control in Adobe and most other apps, while the larger ASUS NumberPad features haptic feedback and enhanced pressure sensitivity for easier number entry. 

With its ASUS Supernova SoM, LPDDR5X DRAM, and optimized GPU, Zenbook Pro 16X OLED redefines what a compact creator laptop should be, helping to take creativity to the next level. 

ASUS Zenbook Pro 14 OLED (UX6404) and Zenbook 14X OLED (UX3404): All about performance and portability 

Weighing just 1.65 kg and measuring less than 1.8 cm thick, Zenbook Pro 14 OLED (UX6404) has top-tier performance, best-in-class visuals, surprising innovations, and a compact chassis, expanding the possibilities for creators on the go. An all-new, cutting-edge 2.8K 120 Hz OLED NanoEdge Dolby Vision® display produces jaw-dropping detail, super-smooth motion, and ultra-vivid colors. It is also Pantone Validated for color accuracy and has a cinema-grade 100% DCI-P3 gamut. Creating or enjoying visual content has never been better thanks to its bright and clear HDR imagery and deep blacks. 

For outstanding performance during any creative task, Zenbook Pro 14 OLED is powered by up to the latest 13th Gen Intel Core i9 H-series processor and studio-grade NVIDIA GeForce RTX 40 series laptop GPU, matched with fast, expandable DDR5 RAM.

Zenbook Pro 14 OLED includes enhancements to productivity and creativity, such as the ASUS DialPad for intuitive app control, ASUS Pen 2.0 support, along with a full set of I/O ports. Furthermore, a long-lasting high-capacity 76 Wh battery makes Zenbook Pro 14 OLED the perfect match for serious on-the-go creation.  

Zenbook 14X OLED (UX3404) puts mobile life on a rock-solid footing. This powerful model has a thin-and-light chassis and comes in two colors, Sandstone Beige and Inkwell Gray. The Sandstone Beige version has a lid made from a new ecofriendly Plasma Ceramization coating technique that creates a ceramic-like finish and stone-like feel. And inside, there’s up to the latest 13th Gen Intel Core i9 H-series processor, studio-grade NVIDIA GeForce RTX graphics, and fast LPDDR5 memory. There’s also a bigger 14.5-inch 16:10 2.8K 120 Hz OLED HDR NanoEdge display and a longer-lasting 70 Wh battery. 

 Incredibly powerful business solutions 

ASUS ExpertBook B9 OLED (B9403CVA): Ultralight, uncompromised performance for business executives 

ASUS ExpertBook B9 OLED (B9403CVA) is the first all-metal ASUS laptop to employ an eco-conscious manufacturing technology. This ecofriendly manufacturing process helps to reduce production materials by up to 29%, and shortens manufacturing time by up to 75% to maximize energy efficiency[iv]. The upshot is a stronger finished product created using fewer overall resources, minimizing carbon emissions.  

This laptop is powered by a 13th Gen Intel CPU supporting the Intel vPro® platform, has an upgraded 2.8K display with a 90% screen-to-body ratio, a smart cooling system consisting of dual fans with smart dust removal to reduce fan noise, enhanced FHD IR camera resolution, and benefits from a touchpad that’s 26.8% larger than the previous generation. While sustaining multiple improvement, it remains one of the lightest 14” business laptop in the world, lighter than most other 13" laptops. The 16:10 OLED display provides vivid and accurate colors, with a larger visual workspace, perfect to manage data analysis and market intelligence tasks. Crafted from an ultra-lightweight magnesium-lithium alloy, it offers US military-grade durability, and is lighter, stronger, and more portable. 

ExpertBook B9 OLED also delivers superior security and privacy, including NFC login, a Kensington lock slot, a physical webcam shield, a canera, and fingerprint sensor for Windows Hello login. Extremely portable, powerful, and tough, ExpertBook B9 OLED is the perfect device for daily work and frequent business travel. 

In 2023, all ExpertBook series products will be EPEAT Gold verified and exceed ENERGY STAR standards, aligning with the ASUS commitment towards circular economy. This is made possible by using environmentally friendly materials and ensuring energy efficiency across the entire product lineup. 

ASUS Chromebook Vibe CX34 Flip (CX3401FBA): Increased versatility for exceptional gaming experiences  

ASUS Chromebook Vibe CX34 Flip (CX3401FBA) pairs incredibly realistic visuals and exceptional performance to deliver unmatched cloud gaming experiences and nonstop productivity on the go. This remarkable device delivers an immersive gaming experience, featuring a 16:10, 144 Hz WUXGA display with an 83% screen-to-body ratio and full 360° ErgoLift hinge, an anti-ghosting keyboard with four-zone RGB lighting[v], and ultrafast WiFi 6E technology. ASUS Chromebook Vibe CX34 Flip has a durable chassis and a distinctive Pearl White finish that includes exclusive orange-accented WASD keycaps for added flair. Integrated Harman Kardon-certified spatial audio adds to the immersive experience, and testing to MIL-STD 810H US military-grade standards ensures durability.  

Powered by up to a 12th Gen Intel Core i7 processor and 16 GB of memory, ASUS Chromebook Vibe CX34 Flip delivers performance and responsiveness to empower users with the ultimate device for cloud gaming, work, and everything in between. Easily access over 1,400 games through cloud gaming platforms, as well as Google Workspace apps and other productivity apps on Google Play to breeze through projects or enjoy entertainment on the go, with a spacious PCI Express® SSD giving fast-access storage. The laptop runs for up to 10 hours[vi] on a single charge, ready for work or play throughout the day ― even when on the move. 



[i] To identify which specific areas on your model are protected by ASUS Antimicrobial Technology, please refer to the relevant product website for more information. 

[ii] Clinical testing using the ISO 21702 and ISO 22196 standard protocol proved that viral and bacterial growth were inhibited by 99% over a 24-hour period. A 99% reduction in potentially harmful microorganisms is defined as the number of viruses and bacteria on the surface dropping from 1,000,000 (cfu/pfu) to 100 (cfu/pfu).

[iii] COVID-19, H3N2, H1N1, E. coli and Staphylococcus tests were performed by independent third-party laboratories: Boken Quality Evaluation Institute, Japan Textile Products Quality and Technology Center, and National Defense Medical Center. 

[iv] Numbers might vary based on different models and manufacturing processes

[v] The keyboard color layout is based on Google gaming keyboard UI, it cannot be customized or adjusted.

[vi] Based on Chromium OS power Load Test. Battery performance is based on a mix of standby, web browsing and other use. Charging time requires the battery to be at least 5% charged, with the device inactive and using the included charger. Actual battery life depends on usage, specifications, applications and environment, among other factors.

HONOR 5.5 Sale: Get the Magic5 Pro and HONOR 200 Series with Big Discounts

  Leading smart devices provider HONOR is literally dropping its powerful photography smartphones HONOR 200 series and HONOR Magic5 Pro this...