Beko Philippines is proud to champion its sustainability vision with Green Media Events's Takbo Para Sa Kalikasan’s second element series

Beko, one of the most sustainable companies globally, firmly believes that healthy living is only possible on a healthy planet. All actions, big or small, are steps towards a more sustainable future. Recognizing its significant role as an industry leader, Beko utilizes technologies and fosters a sustainability-first mindset among its people, empowering everyone to lead healthier lives.

Beko was recently lauded by TIME Magazine and Statista’s first-ever list of the most sustainable companies in the world, ranking 44th out of 100 companies globally, and is the highest-ranking home appliance company in the list. With a score of 75.68 out of 100, Beko aims to solidify its position at the forefront of sustainable manufacturing.

 

In line with this milestone, Beko Philippines is proud to champion its sustainability vision within the Filipino community with its partnership and support for Green Media Events's Takbo Para Sa Kalikasan’s second element series, Water Run, last July 14. 

 

The advocacy of the run on environmental stewardship is close to the heart of Beko’s commitment to sustainability as some proceeds from the event were provided to Pawicare, an independent group helping in marine turtle protection and conservation. Beko also traveled to Pawicare in San Narciso, Zambales to personally learn about the importance of saving baby marine turtles and donated Beko appliances that will provide practical convenience to the volunteers.

 

Beko employees also united for the project by joining the run and organizing fun activities for over 6,500 runners, which enhanced the overall experience and added more excitement to the event. Participants visited the Beko booth, where they were treated with pre-and post-run caffeine fixes. They experienced how to make freshly made coffee first hand using the Beko coffee machine to customize the free drink to their liking. Participants also snapped photos in the booth for a chance to win free Beko appliances.

“We believe that behind Beko's success is its commitment and focus on sustainability. We consistently look for better materials, manufacturing processes, and technologies to create reliable and powerful home appliances that give you comfort, so when you use Beko appliances, you know that you are also contributing to taking care of the planet,” shared Arel Atakol, APAC Managing Director, Beko.

 

As Beko continues to pursue its sustainability goals, it will strive to further develop and provide home solutions that care for every home, including our planet, ensuring a healthier environment for future generations. 

 

To learn more about Beko’s Sustainability efforts, follow @bekoph on Facebook and Instagram or go to http://www.beko.ph.

 

Judy Ann Santos-Agoncillo is Beko's Newest Brand Ambassador!

Beko Philippines recently welcomed its new family member, who is none other than the actress, entrepreneur, celebrity cook and true pro mom Judy Ann Santos-Agoncillo.

Judy Ann is the new face of global European brand Beko’s “live like a pro” campaign in the Philippines. This wife and mom to three kids said Beko makes it easy for people to live healthier lives, thanks to the advanced technologies in the brand’s appliances.

As one of the most trusted and credible names in show business, Judy Ann chooses a brand that’s trusted in over 140 countries and that’s Beko!

“Whenever I’m offered an endorsement or ambassadorship, I study it carefully. It has to be a product or brand that I use or I will use. At naniniwala ako na Beko is a perfect fit for me, not only because they have appliances like cookers, refrigerators and ovens but also because their values as a brand in providing healthier lifestyle to Filipino families align with mine,” said Judy Ann.

“This is the first time we have chosen a brand ambassador in the country and we’re very excited to have Judy Ann Santos-Agoncillo on board. We chose Judy Ann because in all aspects, she lives like a true pro, she can personify the same values and aspirations we have for the company and  who does not only have an amazing rapport and impact on the lives of Filipinos, but is also a hands-on and hardworking mother and wife to her family, who can surely represent our drive and purpose, to inspire living a healthy and sustainable lifestyle said Gürhan Günal, Country Manager of Beko Pilipinas Corporation.

“Beko as the leading freestanding home appliances brand in Europe, make sure our global plan is focused on creating awareness on the importance and impact of healthy living and sustainability on our daily lives; thus we are committed to provide services and products that contribute to this for every family and individual.” said Arel Atakol, Beko APAC CEO.

Beko has been focusing on healthy living for years, raising awareness and developing products that make healthy living possible and convenient to empower the new generations to live healthier. Beko produces products that inspire a healthy lifestyle, from nutrient-saving kitchen appliances, to refrigerators that preserve food better for longer. Its products save both time and effort, allowing you to put that time into yourself and your family.

For more information about Beko in the Philippines, go to http://bekopromos.ph or visit their Facebook page at https://www.facebook.com/bekoph.  

Show off your songwriting skills by joining the Beko Jingle Makers contest!

Beko Philippines is calling on all TikTok creators and songwriters to join the Beko Jingle Makers where the winner can win Php50,000 in cash and appliances!

Any Philippine resident can post an original Beko jingle on TikTok for 30 seconds minimum and get the chance to win the contest! The song must be performer solo or by a group, a cappella or with 1-2 instruments. The tune and lyrics must be original and not replicated, copied or adapted from other songs. The use of copyrighted materials, including but not confined to music and logos, is not allowed.

The jingle must be related to the Beko brand, products and/or healthy living. The song may not be submitted or aired elsewhere. An edited version may be used by Beko for upcoming official promotional materials.

For content inspo, check out bekoph on Facebook and Instagram or go to www.beko.com/ph-en. Beko, European Home Appliance Brand, makes appliances so people can live healthier and better lives.

You need to be following @bekoph on Facebook, Instagram and TikTok. To post an entry, your TikTok account needs to be public. On the caption of your entry post, you must include your account name on Facebook and Instagram (both must be public) and tag three friends on TikTok. All steps of the contest must be followed for each entry to be deemed valid.

The entries will be judged on Originality (20%), Wit/Creativity (20%), Relevance to Beko (50%) and Audience Impact/Likes (10%).

Amazing prizes await the winners! The grand prize winner will receive Php25,000 cash and Php25,000 worth of Beko products. The three runners-up will each win a Bagless Canister Vacuum Cleaner VCO20713WV. All participants will get 50% OFF Discount Vouchers (on selected models on HAT website) as participation prizes. 

The contest is open to all amateur/professional songwriters, musicians, music enthusiasts and any resident of the Philippines. Participants below 18 years old will need parental consent.

Participants must enter with a legitimate TikTok account (no dummy account/auto likes allowed).

Winners will be announced on October 29, 2021 on Beko PH's Facebook and Instagram pages. Winners will be notified via TikTok, Instagram or Facebook private message. Prizes must be claimed within 30 days upon notification or they will be deemed null. Non-cash prizes are not convertible to cash.

Beko Philippines reserves the right to declare invalid or to disqualify any invalid entries that are determined to be incomplete, illegible or inappropriate for any reasons. Beko will have exclusive rights and ownership of the winning song without remuneration of any kind. 

Show off your songwriting skills by joining the Beko Jingle Makers contest! Go to www.beko.com/ph-en for more details!

  

Beko PH launches innovative appliances with smart solutions

Beko Philippines, one of the largest home appliance brands in Europe, recently announced the launch of its innovative products suited to the culture and lifestyle of Filipinos.

With the brand’s equity of creating meaningful solutions, the appliances are developed to aid consumers with products that make daily lives better and more convenient. Among Beko’s products are refrigerators, washing machines, and cookers, which all feature useful smart solutions.

NeoFrost technology: preserving better for fresher, healthier food

Keeping food fresh to preserve its nutritive value for a much longer time is one of the common challenges households contend with. To address this problem; Beko innovated the NeoFrost technology for its refrigerators.

NeoFrost Technology creates two independent cooling systems for both the fridge and freezer compartments. The Active Dual Cooling System delivers two times faster and more stable cooling effect. Also, the New No-Frost Cooling System maximizes the space of the freezer compartment as it prevents ice formation on the freezer wall.

The fridge and freezer compartments also have separate airflow, providing balanced circulation between its shelves. This ensures that the foods are stored in the most ideal condition with the right airflow rate and temperature level. This means that the freshness and nutritional value of foods stored last for up to 50 times longer than usual. This also prevents air transfer from freezer to fridge compartment thus, food is safe from cross-contamination.

ProSmart Inverter Motor: saving energy, maximum washing performance

Washing machines have always been one of the energy-hogging appliances. The reason behind this problem is the inefficient flow of energy that runs the motor system. Beko leveraged on improving this by innovating the ProSmart Inverter Motor.

With this technology, the motor systems eliminate the friction between its small parts allowing for better washing performance at maximum silence. As compare to standard motors, it not only lasts three times longer but saves 60 percent more energy than the other A+++ washing machines.

Apart from its durable inverter motor, it also has Baby Protect Wash program that eliminates unwanted bacteria and viruses on your baby’s clothes thus, making it allergy and germ free.

IndyFlex+ Technology: cooking made easier

A standard electric cooker usually has limited coils to generate heat for its entire surface. However, since the heat is not distributed evenly, cooking multiple dishes are arduous and slow.

To help consumers to cook better, Beko integrated IndyFlex+ Technology to its cookers. It uses eight accurately arranged separate coils, to allow consumers configure the size and the number of pans that they use, all at the same time.
IndyFlex+ Technology also creates eight different cooking zones that can either be combined or independently managed for all pan sizes.

“Beko Philippines understands the underlying needs of modern Filipinos. As we now live in a fast-paced environment, people need efficiency and reliability to overcome the demands of their day to day living. With that breathes Beko’s drive to be the Official Partner of the Everyday,” said Dyeun Zapanta, Beko Philippines Sales and Marketing Head.

Since 2015, Beko Philippines already doubled its distribution in SM Appliance Center, the company’s exclusive retailer. The company has also tripled its sales through its improved and aggressive product line that continuously meets the need of the Filipino market.

Beko Philippines will soon open its door to other business partners as it aims to reach more Filipinos and become their Official Partner of the Everyday.

To know more about Beko and Beko Philippines, like the Beko Philippines fan page (@BekoPH) or visit the website at www.beko.ph.