This week is the last chance to sign up your kids for Goldilocks Junior Crew

The Goldilocks Junior Crew is a new summer tradition that began in 2015. It is Goldilocks' annual Kids Marketing program that encourages children to be responsible at an early age. The weekend program invites kids ages 6 to 12 years old to participate in a weekend of learning where they are exposed to the value of discipline and hard work. Now on its fourth year, the Goldilocks Junior Crew is expanding its reach to include 11 more Goldilocks stores in Visayas and Mindanao.

This week is the last chance to sign up your kids for this great learning experience!

For only P550, your child can take part in an enjoyable and valuable learning experience. The fee includes the Junior Crew kit, meals, certificate of participation, and a DYC kit for their Graduation activity on May 25.


Head over to your nearest Goldilocks store and register for the last Junior Crew workshop! For more information, visit www.goldilocks.com.ph or check out the official Goldilocks Facebook page at Facebook.com/GoldilocksPH

A Goldi-Good Time at the Goldilocks Junior Club Fun Day

Back in my days, summer was all about going out--not out to party but to play out in the streets with friends, under the scorching heat of the sun. We chased each other, played tumbang preso, skipping rope, piko, syato, sipa, Step No, patintero etc..

If there was a downside to all the high tech devices our children could easily get their hands on, with Youtube as their nanny and all the installed games on their gadgets, playing those traditional games have become the stuff of parties, fiestas and even TV show games.

That is why as part of its 50th year celebration, Goldilocks Bakeshop brought back and introduced to these young kids several pinoy games at the Junior Club Fun Day held at the SM Mall of Asia Arena Music Hall, last week.

Early in the day, registered Goldilocks Junior Club members received a free shirt, meals, and other freebies when they arrived. The festivities prompted curious onlookers to sign up for a membership and avail of its numerous perks.

Event host and sports broadcasting personality Chiqui Reyes was on hand to make sure that the program went smoothly, providing fun and excitement for everyone.

A notable theme throughout the entire day was the emphasis on classic Filipino childhood games. Indeed, particIpants and members of the audience were able to reconnect with their Filipino heritage through games like sipa, tumbang preso, and piko, which brought back fond memories of playing outside on the street with friends.

“At a time when most kids’ idea of fun is to be isolated in a virtual world of screens and games, Goldilocks wanted to remind them about the joy of group interaction and physical play,” noted Goldilocks Marketing Director Cherry Caluya. “These larong Pinoy form a delightful part of our Filipino customs, and today’s children will greatly benefit from learning them,” she added.

In addition to the classic Pinoy games, attendees were entertained by the Bearkada Bears, who had a dance number and a photo session with the crowd.  Members were also able to participate in a DYC (Decorate Your Cake) session, and join in on a traditional pabitin game with cool prizes and goodies.


The country’s number one bakeshop made sure that the Goldilocks Junior Club Fun Day was a day to remember for everyone.

For more information about the Goldilocks Junior Club, log on to www.goldilocks.com.ph, or join the conversation through Facebook or Twitter via GoldilocksPH

Goldilocks sets the stage for the first Goldilocks Junior Crew Summer Workshop

Now that the school is over, you can make the best summer experience for your kids. As your little ones has been focused on academic learning all year,  summer is the perfect time for experimental learning. Let him join the first Goldilocks Junior Crew Summer Workshop, to learn the importance of hardwork and let the skills shown during the 5-days workshop while developing self discipline and meet friends along the way.

Goldilocks, the country’s number one bakeshop sets the stage for the sweetest summer memories yet. It marks the launch of the very first Goldilocks Junior Crew summer workshop, I witnessed how the   children interact with each other, build camaraderie, learned self-discipline and have fun all at the same time.  Last April 20, we had a dibs of what the Goldilocks Junior Kiddie Crew would bring to the kiddie participants. The first batch of excited kids who were cute in their yellow aprons were first introduced to each other,  toured the kitchen, greeted the mall goers, watched as the cashier attended the buyers, assisted the crews, had an art session afterwards. The workshop lasted for 5 days, from April 20-25. It was a successful event as parents and kids learned the value of hardwork and responsibility.

Goldilocks open its doors to all aspiring Goldilocks Junior Crew members. The kids should be from ages 6-12. He will learn first—hand what it's like to be behind the scenes of the country’s number one bakeshop. In addition to an educational immersion store experience, children will get to participate in various games and art sessions, as well as the fan favorite Goldilocks Decorate Your Cake activity. The workshop takes place over the course of five days, with two hours each day devoted to learning responsibility and enjoying the experience.

Cherry Caluya, the Marketing Director of Goldilocks Philippines, said, “Throughout the
entire history of our brand, Goldilocks has always been about bringing smiles to the faces of children. We've always seen their happiness at Goldilocks as our responsibility, and with the
Goldilocks Junior Crew Workshops, a big part of our goal is making sure that we set a good example for them."

With the Junior Crew Workshop, she hopes that the children who participate will be exposed to the value of discipline and hard work, while developing their social skills as they make new friends during the summer.

The registration fee of P550 is inclusive of a Goldilocks Junior Crew uniform, art materials, meals, and a certificate of participation. interested participants can sign up for the Junior Crew Workshop from March 16 to April 30, at selected Goldilocks stores around the country.

To find out more, please visit httg://wvwvgoldilocks.com.gh or visit the Goldilocks Facebook page at httg://facebook.com/GoldilocksPH.