Beauty Made Easy: Alex Gonzaga x Issy & Co. Cosmetics

If youre looking for vegan, gluten-free, paraben-free and affordable make up. Then, you should try Issy and Co. Its a local brand that is making waves to  beauty vloggers nowadays due to its promise of quality and wearable products. 

I love that they have all the nicest and pigmented colors available for morenas like me.  I have tried their lip crayons before. It doesnt bleed or crack my lips. It is pigmented. One swipe and you're good to go. It has a lot of moisturizer too. So, its not drying. 

That's why I have been waiting for their next set of beauty must-haves.

Issy and Co. celebrity endorser Ms. Alex Gonzaga launches her first -ever beauty collection last July 17 via Issy and Company IG live.  

The whole collection which I love is consists of the three make-up products Alex cant live without. The highlighter, creme blush-on and the lip mousse. 

First is the creme blush with SPF15.  The creme blush can also  be used as a lip color or an eyeshadow base. The good thing about this creme blush is that its buildable and pigmented too. Its available in peachy tone, pink, a darker brown town, reddies hues and orange. 

Next is the highlighter slim stick because Alex prefers using highlighters to add shimmer on her inner eye. She calls it the goddess-like look. The highlighter slim stick also makes it easier to apply shimmer on the nose line and the cupids bow. It can even be blended with the creme blush for that natural soft glow. 

Im wearing the "smoked blush" lip mousse

The third one is the lip mousse, a power-packed lip product that's infused with skin-loving ingredients like Vitamin E, rosehip oil and SPF 15. Like Ive said before. Their lippies are super pigmented and it will not peel on your lips, at least for me.

Its long wearing. Its not heavy on the lips, it feels like youre wearing lip balm. It comes in nudes and neutrals, as well a dark wine shades- the signature lip colors Alex loves to wear herself. 

I tried the lip mousse in smoked blush and it looks good on me. 

Keeping in mind tne brand's purpose to offer beauty that easily accessible, the Alex Gonzaga collection with Issy & Co. are offered at reasonable price points: the creme blush is only P349, the highlighter slim stick is P329 and the lip mousse is P399. 

Issy and Co.'s collection with Alex Gonzaga will be available in six "Get the Look" kits, complete with how-to notes to achieve looks worn by Alex. 

The collaboration collection will be available online at Lazada, Shopee, and BeautyMNL and in stores at Landmark Trinoma and Makati. 

Issy & Co: Cruelty-Free MakeUp That's Also Vegan

I am an advocate for anything gluten-free, vegan and cruelty-free makeup, just because I have sensitive skin that would easily flare up for too much alcohol and or fragrances found in makeup or skincare. 

I've tried some of the high end cruelty-free and vegan make up brands before. I do until today. I love how it made my skin dewy, glowing and pimple-free. I am still checking out on our local products that would fit my skin. 


I just learned recently that Issy & Co. is cruelty-free and vegan-friendly makeup brand that do not test their cosmetics on animals or use animal products. They only use natural ingredients that are good for you and the earth. Plus, they are  affordable that you can have all the tints you want. 

An emerging make-up and self-care brand in the Philippines is currently making waves due to its promise of quality yet affordable and socially relevant, wearable products that help young Filipinos achieve their beauty goals effortlessly.

Issy & Co. first resonated with the “woke” Filennials or Filipino Millennials with its claim of manufacturing make-up products that are proudly vegan, cruelty free, paraben free, and gluten free; and has now captured the imagination of the beauty-conscious consumers looking for an affordable yet quality make-up brand.

Ms. Jasmine Ang, President of Issy & Co. said, “When we began Issy & Co. last month, we were very pleased to introduce a product that the market embraced. This continuing success, and the support of the Filipinos has made us more daring, and more confident to introduce an ever-evolving line of products that will remain true to who we are. We made sure that Issy & Co self-care products adhere to highest quality standards and are in fact dermatologically tested and produced in Taiwan in a GMP and ISO certified manufacturing lab.”

Staying true to its promise of “beauty made easy,” many satisfied customers embraced Issy & Co. products for its affordability, highly pigmented formulation and ease of application.

In additon to the brand’s expanding branding efforts,  Alex Gonzaga, one of the country’s top social media personalities, is now joining the Issy & Co. family as its brand ambassador.

“People know me as a no frills kind of girl. I am not one to take hours to put on make-up. But as a celebrity, I have to make sure that I always look my best 24/7 and thanks to Issy & Co., my beauty routine can be made easy,” said Alex Gonzaga on her Press Launch speech.

Issy & Co. products are available in Shopee, Lazada and Beauty Manila PH
For more information about the brand, visit and like their page:  hps://www.facebook.com/
issyandcompany/