Y.O.U Beauty and Mr. Tadahiro Shimada Collaborate to Create a Skincare Series Tailored for Oily and Sensitive Skin Types

 

The beauty of Asian skin is as diverse as the continent itself. Genetics and climate play a huge role in how the skin behaves and responds. Only by understanding these factors can beauty brands understand the importance of tailor-fitting and formulating products that address the unique requirements of Asian skin.

From the humid tropical regions of Southeast Asia to the cold, dry climate of Northeast Asia, the wide expanse of the Asian continent is home to more than half of the world’s population– bringing with them incredible beauty and diversity.

For international beauty brand, Y.O.U Beauty, taking care of Asian skin by formulating products tailored and suited for the various needs has been its goal from day one. This is why, together with renowned Japanese cosmetic research and development expert and former R&D Director of Shiseido Global Tadahiro Shimada, Y.O.U Beauty created the Radiance Glow–a skincare series for those with oily, combination and sensitive skin.

 

“The Radiance Glow series are products we developed for people with oily, combination, and sensitive skin to deliver a gentle-yet-effective brightening solution and help them achieve that healthy glass skin,” said Mike Cabbo, Y.O.U Beauty Brand Manager for the Philippines. “At

Y.O.U Beauty, we believe in providing effective and accessible beauty products that will allow our customers to be as beautiful as they feel. We are honored to have worked with Mr. Shimada for our new product line as his decades-long expertise and knowledge about Asian skincare and beauty allowed us to create the Radiance Glow series.”

 

Made for the Sensitive Skin

Y.O.U Beauty’s Radiance Glow line was formulated in Japan and involves five products that will get you that healthy glass skin glow in as early as 10 Days.

 

“Asian skin is more prone to sensitivity due to a thinner stratum corneum–making it easily irritated due to harsh chemical ingredients in skincare,” Mike explained. “Oily, combination, and sensitive skin are common skin types in Asia, and its diverse weather conditions, as well as genetics, contribute to how our skin behaves and interacts with the ingredients we put on our face. This is why it’s vital for any beauty and personal care players to understand Asian skin conditions and formulate products that will address these concerns.”

 

Every product in the Radiance Glow line is formulated with the new Mizu Glow Technology which allows for mild and high-efficiency skin brightening. It contains Sakura extract which helps reduce melanin production for a lighter complexion while promoting softer & smoother skin, 99% pure Niacinamide that minimize pores and C-three Complex that is 7x more brightening than 10% Vitamin C.

Steps for getting that Radiant Glow

Ready for that radiant glow? Here’s how Y.O.U Beauty’s Radiance Glow line can help you achieve your beauty goals:

 

Cleanse

A great skincare routine starts with a clean face. Use the gentle-yet-powerful Radiance Glow Purifying Facial Foam (P299) to effectively cleanse and brighten your complexion without stripping your skin barrier. The facial foam contains Amino Acids to maintain skin moisture and reduce that skin-tightening feeling after cleansing.

 

Prep

Prep your skin to ensure that the products will reach their maximum effectivity with the Radiance Glow Toner Essence (P329). It’s supercharged with C-three Complex, Niacinamide, Sakura Extract, and Panthenol to help brighten the complexion and retain moisture for visibly plumper and glowing skin. Plus, it’s lightweight and does not leave your skin feeling sticky.

 

Boost

Take that step towards glowing glass skin with the Radiance Glow Illuminating Serum (P499). Formulated with multiple brightening actives including C-three Complex, Niacinamide, and Sakura Extract, this lightweight serum reduces skin dullness for healthy glowing skin. It also contains Bisabolol to help calm the skin and strengthen the skin barrier which is great for those days when your skin is breaking out or is being extra sensitive.

 

Protect + Repair

Lock in all the goodness with the Radiance Glow Advanced Day Cream (P469) and the Radiance Glow Active Night Gel (P469). Protect your skin from harmful UV rays with the Radiance Glow Advanced Day Cream, a lightweight, non-greasy cream equipped with sunscreen agents and enriched with C-three Complex, Niacinamide, Sakura Extract, and Bisabolol to effectively brighten and calm skin so you can get that healthy, glowing complexion.

 

End your day with the Radiance Glow Active Night Gel that’s infused with lavender for that extra relaxing effect. It also contains C-three Complex, Niacinamide, Sakura Extract, and Panthenol so you wake up with radiant and supple skin in the morning.

 

The key to getting that radiant, glowing skin lies in ensuring that you’re using the product suited for your skin type and needs. The Radiance Glow Series is available in YOU Beauty official Lazada, Shopee, and TikTok Shop or visit select Watsons, SM Beauty, Robinsons Department Stores, Gaisano Capital Group, Prince Retail Group, KCC, Mart One and The Landmark. Be in the loop and learn about the newest product offerings and deals by following @youbeauty_ph on Instagram and TikTok, and youbeautyph on Facebook.

 

Y.O.U Beauty keeps your skin protected and glowing while you enjoy the sunny outdoors!

Do Everything this Summer with YOU Beauty
Summer in the Philippines is something that all Filipinos are looking forward to, it can be the time of the year where we can get to unwind, cool off from the heat and enjoy meaningful travels with family or friends. YOU Beauty shares how we can all enjoy this season without worrying the harmful effects from the sun.

Summer is the season where everyone enjoys their time outdoors, it is when everyone gets to spend time for leisurely adventures, may it be cooling down either at the beach or in the pool, appreciating the highland breeze by trekking on the mountain tops or taking advantage of the sunny weather to learn a new sport.

The dry season undeniably has a great and very noticeable effect on our skin. There is intensified heat that dehydrates our skin, sweat and pollution that clog our pores and cause impurities, and make-up that may further add to our skin’s state of distress. It goes without saying that any tropic escapade you embark on requires taking ample steps towards giving your skin all the love and care it needs.

This summer,Y.O.U Beauty lets you enjoy all these activities with confidence, keeping your skin protected and glowing while you enjoy the sunny outdoors! The three main things you need to keep in mind to maintain a healthy summer glow are proper hydration, skin barrier protection, and sunscreen application.

1. Gently Cleanse your Skin
The first step on any skincare routine is to remove all the dirt that might have accumulated on your skin from your daily activities. A gentle cleanser is perfect for eliminating dirt and grime to keep your skin feeling fresh. Y.O.U Beauty recently launched its Amino LowpH Mousse Cleanser, formulated with 28% Amino Acid Complex, 5x Ceramides and Korean Centella Asiatica for a gentle cleanse and fresher skin--every pump gives you an extra soothing effect!

2. Hydrate your Skin

Hydration is a vital step you need to take to survive the scorching heat. Staying under the sun during the hot weather can severely dehydrate the skin, which often leads to a damaged skin barrier. Luckily, you can avoid this by applying a moisturizer that can lock-in skin moisture and repair your skin barrier! Applying moisturizer twice a day is highly recommended, and if you're in the search for a good one, you can add Radiance Up! Deep Moisturizing Cream to your skincare stash. It's a gel-like moisturizing cream that has dual-function, infused with Ceramide 1-3-6 and Powerful Brightening System to support skin barrier repair and boost skin radiance.

3. Don’t forget to apply sunscreen

 

Applying sunscreen is one of the most important steps in your summer skincare routine. Wearing sunscreen formulated with SPF 30 or above and reapplying at least every 2 hours can work wonders on your skin. Find the right SPF for your specific needs, as sun protection can be provided by a chemical and mineral sunscreen. It's important to choose the one that provides the best level of protection from UVB and UVA. This summer, YOU Beauty recently launched its newest addition to the growing skin care product category: Sunbrella Intensive Care Aqua Sunscreen. This is a gentle SPF 50+ PA++++ sunscreen that provides 8X all-around protection against UVA, UVB, blue light, and IRA. It contains skin-caring SymWhite 377, Ectoin, Moringa Seed Extract, and Ceramide for skin barrier support and extra nourishment. 

 

Excessive sun exposure can cause skin damage. The good news is we can still enjoy all our summer activities by being consistent on following a simple skincare routine that will help us restore our skin’s natural balance. To make sure your skin maintains its healthy glow, YOU Beauty helps you stay protected while having fun under the sun. Check out the latest products and offering from YOU Beauty through @youbeauty_ph on Instagram and Tiktok, get the latest deals on our official stores in Shopee, Lazada, or visit select Watsons, SM Beauty, Robinsons Department Store, Metro Retail, LCC Department Store, Gainsano Capital Group, Prince Retail Group, KCC, Mart one and The Landmark.

 

Y.O.U Beauty proudly introduces its newest NoutriWear+ Series!

When it comes to finding the right foundation, you want something that matches your skin tone, covers any imperfections, lasts all day, and looks and feels natural all at the same time. Finding that perfect foundation isn't exactly an easy task. A heavy foundation feels cakey on the skin and camouflages your complexion, but a light foundation can give you exquisite coverage without looking overdone. 

To help create this look like an enhanced version of your skin and showcase your natural beauty, Y.O.U Beauty proudly introduces its newest NoutriWear+ Series, makeup products made with Litestay technology to provide you with a lightweight but full-coverage long-lasting base makeup and Immortelle C-Lock Essence to deeply nourish your skin. This series is formulated with key ingredients such as Centella Asiatica Extract, commonly used in serums, and SPF 25 & PA +++, with UV protection to protect skin from the harmful effects of UVA & UVB rays. 

Your Makeup with Skincare Benefits In One Product

Two products from the NoutriWear+ Series that Y.O.U Beauty are launching this month: the NoutriWear+ Velvet Liquid Foundation and the NoutriWear+ Complete Cover Concealer. 

 

The NoutriWear+ Velvet Liquid Foundation is the perfect soft, light-diffusing primer that blends seamlessly into the skin that results in a velvety matte finish without feeling heavy. It’s made with Innovative Litestay™ technology, which combines Filmexel(R) and Soft Light-diffusing Powder that creates the appearance and texture of a breathable, lightweight film that feels like your own skin but with full coverage of up to 24 hours. This technology helps control excess sebum without leaving skin feeling dry.

Not only does the Velvet Liquid Foundation preserve skin's elasticity thanks to its Immortelle C-Lock Essence which benefits from the Immortelle flower extract but it also provides antioxidant properties and can help reduces fine lines by regenerating new cells and activates collagen production, nourishing the skin.

 

Y.O.U Beauty’s NoutriWear+ Velvet Liquid Foundation also contains Centella Asiatica Extract that is well-known for soothing the skin and its anti-inflammation properties. This ingredient is also rich in amino acids and is known to effectively calm skin and reduce redness on the skin.

 

2-Easy Steps to Apply the NoutriWear+ Series for an Enhanced Natural Look 

Knowing that everyone has a different skin tone, the NoutriWear+ Series offers options for those with warm to neutral undertones. The mistake of choosing the wrong shade for foundation is common among new and even long-time makeup fans, but the easiest way to tell is to look at the veins on your wrist. If they are blue, you have a cool undertone. Green veins mean you have a warm undertone, and if you see both blue and green, you are neutral.

 

Knowing your undertone will help you choose from the five available shades of The NoutriWear+ Velvet Liquid Foundation: Warm Ivory, Pink Nude, Yellow Beige, Medium Beige, and Sand Beige. 

 

Here’s how you can enhance your natural beauty with a natural no-makeup makeup look:

 

STEP 1: Lightly apply the NoutriWear+ Velvet Liquid Foundation to your skin with a brush in circular motions for a flawless finish, or with a beauty blender or sponge to apply more layers for more coverage and a natural look.

 

You can also apply the liquid foundation using your beauty fingers to achieve a very natural, skin-like finish - you can give yourself a facial massage at the same time!

 

STEP 2: After the foundation is absorbed, use the NoutriWear+ Complete Cover Concealer to cover additional areas such as acne spots and under-eye areas. This concealer comes with a precision-angled brush tip for easy and targeted application, perfect for covering all imperfections.

 

Wear Your Confidence and Celebrate the Unique YOU

Staying true to its mission of celebrating each person's unique individuality, Y.O.U Beauty's NoutriWear+ series gives women and men a natural glow that allows them to go about their day with confidence. The NoutriWear+ series offers full coverage, positive effects on the skin, and a subtle look that enhances their beauty.

 

In celebrating the unique YOU, Y.O.U Beauty is on the lookout for Brand Ambassadors to be the FACE of their products. Be sure to follow them on their social media channels for some exciting updates: Facebook | Instagram | Youtube | Tiktkok

 

Shop these new Y.O.U Beauty products today on the brand’s official stores on Shopee and Lazada