Tecno Mobile Pouvoir 4 Review: More Power for the People

One of the first things I always consider when buying a new smartphone is the battery (next only to its looks and camera).  I always take into consideration the battery life, for I am always using my phone most for work in the morning and for binge-watching my favorite movies and series before bedtime. I think the only time I put down my phone is when I go to sleep. 

Last week, I got an email for another smart phone review. Now I’m not much of a techie, but getting the chance to try out new phones always gets me excited. This time its for a new smartphone brand called Tecno Mobile and the phone they were sending over was the Pouvoir 4 brand.

 

Coincidentally, I was watching Emily In Paris when I saw the email so I immediately searched for the meaning of Pouvoir. It sounded French and I was right! Pouvoir is indeed the French word for power, and that’s exactly what this phone was all about.

 

#ENERGYKING

The Pouvoir 4 comes in three colors, Cosmic Shine, Ice Jadeite, and true to its name it was indeed a Fascinating Purple hue. I also love the color design as it easily stands out with its glossy finish.

 

Tecno Mobile calls the Pouvoir 4 their #EnergyKing because it packs a huge 6,000 mAh battery! But that isn’t the only thing big about the Pouvoir 4 as it also has a big 7-inch HD+ screen.

 

According to Tecno Mobile, you can use the Pouvoir 4 for four days on a single charge or watch up to 792 minutes of movie time (I think that’s around  6 full movies); 516 minutes of video recording and 638 minutes of action-packed gaming. True enough I was able to watch all episodes of Emily in Paris, play fruit slasher in between during the day and it still had enough battery for to check out my favorite Instagrammers and updates of my Facebook groups. 

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With its 6,000 mAh battery life +7-inch HD + screen. I am ready to binge-watch my favorite series in Netflix. Lets get it on with Pouvoir 4 because battery is king. 🤴🎧 . . #Pouvoir4 #AlwaysPowerOn #Pouvoir4EnergyKing #Tecno @tecnomobile @tecnomobileph

A post shared by Lou Sv (@lemongreenteaph) on Oct 11, 2020 at 2:29am PDT

 

CAMERAS

The Pouvoir 4 is equipped with a 13MP AI Quad camera, two 2MP cameras and an AI lens at the rear, and 8MP dual flash camera at the front. The main camera packs a F1.8 big aperture and 8X digital zoom with a 77-degree shot angle that produces HD video recording function. The phone comes with a low light video record mode that automatically brightens video shots in the dark.

 

Check out the photos I took using the phone:

I think they turned out way better than I expected for a phone at its price point. Outdoor shots and good lighting were okay although it struggles a bit when it’s a bit dark. Still, compared to other phones, the Pouvoir 4 cameras can hold its own.

In the few days that I was able to use it, the Pouvoir 4 is a lot more suited for those who love to watch videos on youtube or movies and casual gamers. d casual gamers. Like I said the 7-inch screen is bigger than your regular phone display and it has a 90.55% screen ratio so it isn’t really significantly bigger than you’d think. Also it has dual speakers that provide stereo and digital sound solutions based on acoustic measurement and correction. It also runs on the latest Android with TECNO’s HI OS 6.0 UI. I’m not really an expert on UI but I didn’t have any problems navigating around the phone even though it’s my first time to use HI OS.

 

Lastly, the Pouvoir 4 comes loaded with a range of cool features such as face unlock, fingerprint sensor for optimized security along and a dedicated button along the side to for Google assistant. But the best part of all of this has got to be its price. The Tecno Mobile Pouvoir 4 is priced at just Php4,590 for the Pouvoir 4 3GB +32GB storage.

                                                                         AR Shot

So if you are looking for a budget phone that doesn’t deny you of the essential features like long battery life and big screen, the Pouvoir 4 would be a great choice to get your children for their e-Learning or if you need a secondary standby phone. 

 

TECNO Mobile Pouvoir 4 Specs

 

Android 10, HiOS

Dual SIM, Dual standby

7.0-inch HD IPS display, 1640 x 720 pixel resolution, 255ppi

2.0GHz quad-core processor

3GB RAM

32GB internal storage, expandable via microSD

8-megapixel front camera

13-megapixel + macro + depth sensor rear cameras

Rear-mounted fingerprint scanner

Stereo speakers

Headphone jack

4G LTE

WiFi

Bluetooth

GPS

FM Radio

microUSB

Dimensions: 174.9 x 79.6 x 9.2mm

Colors: Cosmic Shine, Ice Jadeite, Fascinating Purple

6,000mAh non-removable battery

 

 

Available at leading partner retailers at a competitive and affordable price of Php4,590 for Pouvoir 4 3+32 ; Php5,990 for Pouvoir 4 Pro 4+64 and Php6,990 SRP for Pouvoir 4 Pro 6+128.

 

Pouvoir 4 is available at partner retail stores, visit http://bit.ly/TecnoStoresPH.

Follow TECNO Mobile Philippines on facebook.com/TECNOMobilePH and get a chance to win your own Pouvoir 4.

 

Are you ready for KCON:TACT 2020 Season 2?

This is good news to all K-pop fans as Smart Communications brings KCON:TACT 2020 season 2 brought to you by GigaFest.Smart on your mobile browser.

Complete line-up of artists include AB6IX, A.C.E, ATEEZ, CLC, Day 6 (Even of Day), Dreamcatcher, Everglow, Ghost9, Ha Sung Woon, IZ*One, JO1, KARD, Kim Jae Hwan, Kim Woo Seok, Lee Eun Sang, LOONA, MAMAMOO, Natty, ONEUS, ONF, Park Ji Hoon, Sunmi, The Boyz, TOO, VeriVery, Wei, and WOODZ (Cho Seung Youn).

Gear up for one of the world’s largest K-Culture events from October 16 to 25, 2020 via GigaFest.Smart.

 

Co-hosted by CJ ENM and the Korean Creative Content Agency (KOCCA), the KCON:TACT 2020 season 2 is a K-Culture and pop music celebration featuring 10 days of 24/7 content such as live concerts, meet and greets, behind-the-scenes, and interactive activities with dozens of K-Pop artists and influencers.  

 

Live Giga with KCON:TACT 2020 season 2

 

With Smart, you can live big and LIVE GIGA with your passion for all things hallyu as you stan your favorite K-Pop idols, catch their performances, and get up close with their meet and greet sessions by simply visiting GigaFest.Smart on your mobile browser.

 

During the festival, you can go all-out by, turning on your light sticks, dancing to the hits of your idols, and connecting with fellow fans not just from around the country but also from all over the world. 

 

Be sure to register to Free Stories For All on the GigaLife App so you have more than enough data to post and share your favorite moments from the virtual festival.  

 

Exclusively available on the GigaLife App, Free Stories For All gives subscribers an extra 1 GB for Facebook, Instagram, Tiktok, and Twitter with every registration to any GIGA Stories offer.

 

To top it all, keep immersing in the K-Pop world with various content from the hallyu community with Giga Video and get 1 GB Video Every Day for YouTube and more, plus open access data, so you won’t miss anything from KCON:TACT season 2.

 

One-of-a-Kind K-Pop Fan Experience 

 

KCON:TACT 2020 season 2 is a much-anticipated follow-up to the successful first season of KCON:TACT held last June, which attracted roughly 4 million viewers from over 150 countries to celebrate 33 K-Pop artists, including Mamamoo, Kang Daniel, Stray Kids, Monsta X, GFriends, IZ*ONE, among many others, in its seven-day run.

 

Aside from a much longer run, KCON:TACT 2020 season 2 promises a unique K-Pop fan experience and spectacle by incorporating Augmented Reality, Mixed Reality, and eXpanded Reality technology throughout the festival.

 

Complete line-up of artists include AB6IX, A.C.E, ATEEZ, CLC, Day 6 (Even of Day), Dreamcatcher, Everglow, Ghost9, Ha Sung Woon, IZ*One, JO1, KARD, Kim Jae Hwan, Kim Woo Seok, Lee Eun Sang, LOONA, MAMAMOO, Natty, ONEUS, ONF, Park Ji Hoon, Sunmi, The Boyz, TOO, VeriVery, Wei, and WOODZ (Cho Seung Youn).

 

KCON:TACT 2020 season 2 is part of Smart GigaFest, a campaign to thank subscribers in a series of celebrations leading to the holiday season. This includes the recent launch of the GigaLife App, online concerts featuring top international and local artists, an online film festival, sports and mobile gaming events, and exclusive perks and promos, among others. Subscribers can look forward to more exciting announcements as Smart continues to bring Filipinos closer to their passions.

 

Better Video Experience for Smart subscribers 

 

Smart subscribers can enjoy streaming KCON:TACT 2020 season 2 powered by Smart LTE, the country’s fastest mobile data network, as certified by third-party mobile analytics firms such as Opensignal and Ookla. 

 

A recent report by Opensignal¹, an independent mobile analytics firm, shows that Smart has been consistently offering a much better Video Experience for subscribers compared to the competition for the past seven quarters starting in Q3 2018.

 

Moreover, Smart’s Video Experience score has increased from 42.4 points to 53.5 points, a rise of 11.1 points (26.3%) between Q3 2018 and Q1 2020.

 

In its April 2020 Mobile Network Experience Report for the Philippines², Opensignal also noted that Smart remained ahead of the competition in terms of Video Experience, Upload and Download Speed Experience, Voice App Experience, Games Experience, and 4G Availability. 

 

On the other hand, Ookla, the global leader in internet testing and analysis, recently named Smart as the country’s fastest mobile data network in the first half of 2020 after it achieved a Speed Score™ of 18.33, with average speeds of 15.94 Mbps for download, and 7.57 Mbps for upload, based on 2,810,963 user-initiated tests taken with Speedtest®.

 

For updates on KCON:TACT 2020 season 2 and the latest Smart promos and services, follow Smart’s official accounts on Facebook, Twitter, and Instagram and use the official hashtag #SmartKCONTACT.

 

PBA Bubble is first sports broadcast to be powered by Smart 5G

Smart Communications, Inc. (Smart) is setting another milestone in mobile technology and innovations as it brings the country’s first 5g-powered sports broadcast at the start of the Philippine Basketball Association (PBA) All-Filipino Cup this Sunday, October 11, in Clark Freeport in Pampanga. 

 

With its fiber-like speeds on mobile devices, Smart 5G will make it so much simpler and more efficient to capture and broadcast all the hardcourt action. As a result, fans can expect to watch more angles and content on their favorite teams and players. 

 

Smart 5G will also power ball-tracking cameras and even enable heat-sensing cameras to constantly monitor the health and safety of all the members of the 12-team league and the working teams behind the PBA. Media and bloggers covering the games inside the bubble can reach more audience powered by Smart 5G. 

 

“Both technology and basketball are in the DNA of Smart. In this unprecedented PBA league, we are bringing these two together with the country’s first ever 5G-powered sports broadcast, paving the way for new exciting experiences for organizers, players, and fans of the sport,” said PLDT-Smart Chairman Manny V. Pangilinan. 

 

“This reset is huge for Filipino basketball fans all over the country who have been missing the sport since we had that opening and ‘last’ game in March. Our support for PBA is in line with our thrust to bring Filipinos closer to their passions powered by mobile innovations made simple by Smart,” said Al S. Panlilio, PLDT Chief Revenue Officer and Smart President and CEO. 

"Pinagtrabahuhan ng PBA Board ang pagbabalik ng PBA at nagpapasalamat ako sa suporta ng lahat ng PBA teams para mangyari ito. We worked so hard to restart the games via this PBA Bubble para sa mahal naming PBA fans. Isang malaking karangalan din para sa aming lahat na ang liga ay maging fist 5G-powered sports broadcast sa Pilipinas sa tulong ng Smart 5G. Dahil dito, mas mapapabilis ang connectivity at broadcast para sa mga PBA players, fans, at supporters. Mabuhay ang PBA at Smart!,said PBA Commisioner Willie Marcial. 

 

Smart recently became the first mobile services provider in the country to roll out Smart 5G sites in key locations nationwide as it gears up to turn the Philippines into a ‘Smart 5G country.’ 

All Smart Prepaid and Postpaid subscribers can now experience fiber-like speeds on their 5G-certified devices at Smart 5G sites in Makati Central Business District (CBD), Bonifacio Global City CBD, Araneta City, Mall of Asia Bay Area, North Avenue in Quezon City, Taft Avenue in Manila, Ortigas CBD, EDSA, New Clark City in Pampanga. 

Smart 5G sites are also live in strategic locations in the cities of Manila, Quezon City, Makati, Taguig, Pasig, Mandaluyong, Marikina, Parañaque, Valenzuela, Caloocan, Navotas, San Juan, and Pasay and in the provinces of Boracay, Cavite, Cebu, Davao, Iloilo Laguna, and Rizal. 

To know more about Smart 5G, visit5g.smartand follow Smart’s official accounts on Facebook, Twitter, and Instagram. 

Essilor offers the Multi-pair Promo where you can buy one pair of Essilor lenses and get a second pair at 50% off

Due to the pandemic, millions of people all over the world are working from home, which means longer hours in front of computers. Add to that the frequent use of phones and other devices for entertainment and other purposes. While it is somehow necessary, this may be harmful to your eyes.

 

For starters, staring at a screen reduces a person’s blink rate, which is key to moistening the eyes and keeping it comfortable. Also, overexposure to blue light, which is the light emitted from digital screens, may pose some eye-related health risks. It has been shown that excessive blue light can increase eye strain, cause headaches and blurry vision, interrupt sleep cycles, affect hormones, and potentially do serious damage to long-term eye health. Fortunately, there are different types of lenses that can address different vision problems.

 

Essilor, the world leader in ophthalmic optics, offers a specially designed lens that filters harmful blue light hat comes not only from the sun, but also televisions, computer screens and cell phones. Essilor Crizal lenses can act as a shield and block harmful blue light. More than just helping you relax your vision, Crizal lenses can also provide protection against reflection, scratches, smudges, dust, water, UV and other enemies of clear vision.

Additionally, increased screen time can directly affect a person's visual acuity and range of sight. If you are already in your early 40s, you may also find yourself struggling to see a relatively distant object sharply after staring at your computer screen. Essilor can also help you with this problem with its Varilux® progressive lenses that can give you superior vision and smooth transition at any distance. 

 

With Varilux® lenses, there is no need to switch between glasses because you can simply instantly focus in any situation. It can also suit your active lifestyle and let you enjoy total comfort at any task.

 

As a way to help you maintain a healthy vision, Essilor is offering the Multi-pair Promo where you can buy one pair of Essilor lenses and get a second pair at 50% off until December 31, 2020.

 

This exciting Multi-pair Promo is perfect for making sure you have the right lens for your different daily activities. With this offer, you can buy a pair of Essilor lens that you can use for work, and the second one for your daily activities and hobbies, like working out at home, doing outdoor errands or playing video games. 

 

The Essilor Multi-pair Promo is available at leading optical shops in the country. For more information, visit Essilor’s website at www.essilor.com.ph/multi-pair-lifestyle-solutions

Government needs to spend more amid the pandemic to boost the country's sagging economy

The pandemic compromised the livelihood of our people. Everyone I know lost their job and is struggling financially and emotionally. With that said, some turned into side hustles/ online selling and the numbers are rising, with the hopes that this could help with their income. 

Despite the fact that economic growth and activity have slowed down as a result of the persisting COVID-19 pandemic, government spending should still continue to fast track economic recovery.

 

According to economist and Marikina (2^nd District) Rep. Stella Luz Quimbo, government needs to spend even in the midst of a crisis in order to boost confidence levels of the public, especially businesses.

Confidence booster. Marikina 2^nd District Rep. Stella Quimbo says government needs to spend more even amid the pandemic to boost the country’s sagging confidence. She joined BDO Chief Investment Officer Frederico “Fritz” Ocampo as a guest in the recent Market Sense webinar. 

"In a bad economic crisis, confidence level is very low—confidence of consumers, confidence of your workers. Everyone's afraid. Fear and anxiety have set in. Even business owners, they don't want to invest. In fact, they'd rather close shop. So this is a situation where government must step in. If the government is not spending enough, then our confidence will be deflated," Rep. Quimbo said as a guest in an episode of Market Sense, a monthly webinar series organized by the BDO Trust Group that combines the latest economic and market developments with seasoned expert advice to help investors take control of their investments and grow their wealth. "We need government to spend because there's a lot of market failures arising from the pandemic," she added.

Rep. Quimbo is one of the principal authors of House Bill No. 6815, or the Accelerated Recovery and Investments Stimulus for the Economy of the Philippines (ARISE Philippines) bill which was already approved by the Lower House. The bill calls for the release of P1.3 trillion in economic stimulus package to jumpstart the economy's recovery from the pandemic in the next four years. It aims to offer various forms of assistance to micro, small and medium enterprises and other sectors adversely affected by COVID-19, and targets to generate around 1.5 million jobs through various infrastructure projects and financial assistance to small businesses from 2020 to 2023. 

 

Projections in 2020 and hopes for recovery in 2021

 

Meanwhile, BDO Trust Group is looking at a gross domestic product (GDP) contraction of 9.6% in the 3^rd quarter, and a 6% contraction in the 4^th quarter to bring its full year 2020 GDP projection to negative 8.3%.

 

Nonetheless, to echo Rep Quimbo's call for more government spending, BDO Chief Investment Officer Frederico "Fritz" Ocampo said the country is poised for a recovery of 6.6% in 2021, as more government spending enters the economy.

 

“It would allow the economy to recover, and that would be the 2021 story,” he said. “We're facing a recession, which could be the deepest in 35 years. Therefore, the growth drivers were hurt a bit, especially consumer demand, which is 72% of the economy, as well as investments from large local corporates and SMEs. But as the economy slowly opens up once again, you'll see those drivers bouncing back.”

 

He expressed belief that the Philippines can stand out once again in the global stage, anchored on the country’s young population.

 

“The Philippines had 21 consecutive years of economic expansion, surpassed only by Australia. That is a testament to the resiliency and strength of the Philippine economy. While the growth drivers were hurt during the pandemic, the strengths of the Philippine economy remained intact. For instance, our young population is still there,” Ocampo stressed. “In a pandemic, you could see the value of that young population in terms of adaptability to the digital economy, in terms of proficiency in the use of the internet. Later on, these young population, many of them would be creating their own companies and become entrepreneurs. Many jobs were lost during this pandemic. To cope, our young population would be creating their own companies.”

 

Enjoy amazing deals on Infinix Phones this 10.10 Sale

Exciting deals and big discounts await you at the Infinix official Shopee store for its much-awaited 10.10 sale. Happening from October 9 to 10, you can take home your select devices at lower prices – including the Infinix Hot 9, which you can get at half the through the Shopee Price Chop promo.

 

Shoppers can slash 7% off its original price for the following Infinix devices:

 

Device	Exclusive 10.10 Sale Price
Infinix Note 7 6+128G	PhP 7,499
Infinix Hot9 play 4+64G	PhP 4,999
Infinix Hot 9 4+64G	PhP 5,499
Infinix Hot9 4+128G	PhP 5,999

 

Apart from these ‘Add-to-Cart’ worthy devices, Infinix is also bringing its latest addition to its S Series, the S5 Pro which offer users a complete experience with its 48MP AI triple camera, 6.53 FHD+ full view display, and large memory of 6GB RAM + 128 GB ROM based on the latest Android™ 10 system. The Infinix S5 Pro will be priced at PhP 6,950 – from its original price of PhP 7,490, during its 10.10 Sale.

 

An exclusive deal also awaits shoppers with the Shopee Price Chop promo, wherein you can own an Infinx Hot 9 device for only PhP 3,245 – a 50% drop from its original price of PhP 6,490.

 

Don’t miss out on these exclusive deals and take home your Infinix device from October 9 – 10!

 

To avail and know more about these deals, simply visit the official Infinix Shopee Store at:https://shopee.ph/shop/292089111. 

 

TikTok is raising mental health awareness

Are you okay? What have you been doing lately? What's stressing you up? 

Mental health remains one of the most neglected areas of public health globally. According to the World Health Organization^[1], close to 1 billion people are living with a mental disorder yet countries on average spend a mere 2% of their health budgets on mental health, leaving many without access to quality mental health services. In  the Philippines, the Department of Health urges the public to access free mental health e-learning course. 

World Mental Health Day is observed on 10 October every year, and provides an opportunity for the world to come together to address the challenges around mental health. This year, World Health Organization (WHO), the World Federation for Mental Health (WFMH) and United for Global Mental Health (UnitedGMH) have joined forces to spark conversations on how the global community can work together through the Move for mental health: let’s invest campaign. The campaign highlights how the COVID-19 pandemic and the implications, including social distancing measures and economic downturns are fuelling fear and anxiety that have further impacted people’s mental health. 

Another implication is the surge in the number of hours people spend online for work, entertainment and staying updated while remaining at home. The excessive time spent online has led to a new set of challenges, such as screen-time addiction and cyber bullying that have made it more important than ever to ensure a positive and balanced online environment. Along with the government and individuals, digital platforms play a big part to help users forge mental and digital resilience.

How digital platforms can be harnessed to promote mental health

 

From sharing mental health tips to personal struggles, digital platforms can play a critical role in raising awareness and educating users about mental health. TikTok for instance, launched the #thinkb4youdo challenge to encourage users in the Philippines and across the world to take a moment and consider, before partaking in negative behaviour or even dangerous acts online - from cyber bullying to self-harm. Such campaigns are becoming a call to action for the online community to play their part in creating a safe and positive environment for everyone.

 

 

                    https://www.tiktok.com/@kilimanguru/video/6870780070089231617

 

With the time we spend online today, more people are becoming aware that maintaining digital wellness is important and they are leveraging digital platforms to raise such awareness. Case in point, medical intern and TikTok creator Kilimanguru addresses mental health in one of his videos captioning: “Mental health matters. STOP THE STIGMA.”

However, digital platforms have a role that goes beyond just facilitating content sharing. There is also a need to ensure that a safe place is created on the platform for people to discover, create and connect. TikTok has rolled outmore robust features over the years, such as Screen Time Management and Restricted Mode, and users are empowered to take more control over how much time they want to spend on TikTok and limit the appearance of content that may not be appropriate for them. 

Make a personal commitment for a better mental health

Bringing up mental health challenges is a unique journey for everyone, but people should feel empowered to lead by example and share their battles with others to encourage them to get help. With digital platforms, we have actually seen a rise in people sharing their stories as a way to empower others. Each of us are responsible for our own mental wellbeing and there are practical ways that we as individuals can take to look after our mental health in the digital age, including:

●      Reduce time online - We can take a proactive approach to limit the time we spend online by turning off our digital devices at certain times of the day such as when you are sleeping or spending time with our loved ones. We can also disable unnecessary notifications as often it is hard to resist looking at the constant buzzing of new messages even when we are about to go to sleep. There are various measures in place today that help us to control how much time we spend online and we should be making use of these measures actively.

 

●      Change your focus - Many of us turn to devices like our phone purely as a force of habit to mindlessly kill time. But are you escaping into the digital world as a substitute for real life? Turning to apps like social media and forums may be easy and convenient, but there are often healthier, more effective ways to pass time. If you are feeling bored, consider exercising or taking up a new hobby. The takeaway is striking a balance between online and offline interactions and recognising that we do not have to be glued to our screens 24/7.

●      Take time for reflection away from the screen - It is very important to have introspective time away from our digital devices and practicing mindfulness. Try journaling or meditating. Keep track of all the great memories and positives — and practice gratitude for all the people and things you have in your life. 

 

While the above is by no means an exhaustive list, the key here is to make a commitment to prioritize our mental health. It is about taking the first step to understand what we can do as individuals and to act on it so that it is not just something that we talk about. 

It takes a community to address mental health

 

Raising mental health awareness and eradicating stigma around the topic requires a whole-of-society approach. While each one of us can take concrete actions in maintaining our own mental health, we can also play a role in supporting friends and family who are struggling. Employers for example can take active steps to create employee wellness programs that can help to build a nurturing environment for their organizations. 

 

Governments are increasingly committing to improving mental health services and making them accessible for all. They can also collaborate more closely with the private sectors and communities to understand the current needs and build relevant solutions to address current gaps. The private and public sectors will need to collaborate more closely than ever before to raise awareness on this crucial issue. Public-private partnerships and programs can help support efforts to raise awareness about mental health. 

 

This digital day and age has certainly brought about many new challenges, and it is absolutely crucial that digital platforms do their part to help users forge mental and digital resilience. However, the responsibility of promoting mental health does not fall on one person, party or organization. It requires a united approach and everyone can do their part to improve mental health and help others suffering from mental illnesses to expunge the stigma of mental health.

 ^[1]https://www.who.int/news-room/detail/27-08-2020-world-mental-health-day-an-opportunity-to-kick-start-a-massive-scale-up-in-investment-in-mental-health

Olay partners with Shopee, one of the leading e-commerce platforms in Southeast Asia and Taiwan, to launch Adult Fearlessly campaign

 Empowering women with the confidence to navigate adulthood, P&G-owned skincare brand Olay partners with Shopee, one of the leading e-commerce platforms in Southeast Asia and Taiwan, to launch Adult Fearlessly campaign. The campaign seeks to reach and engage with digital natives in Southeast Asia, empowering millennial women to #adultfearlessly and overcome the perceived challenges of 'adulting' and invest in quality products catered to their skincare needs. The refreshed brand campaign will be held exclusively on Shopee and rolled out in phases across six markets including Singapore, Indonesia, Malaysia, Philippines, Thailand, and Vietnam.

 

This second collaboration between Olay and Shopee builds on the previous success of Olay's regional campaign which launched the Retinol 24 product line last April. The campaign surpassed targets by almost double due to Olay and Shopee's hyper localised marketing strategy, enabling them to reach the right audiences. Adult Fearlessly aims to ramp up Olay's growth momentum on e-commerce with a digital-led campaign leveraging Shopee's marketing tools and core engagement features, such as Shopee Live stream and Shopee Games.

Shankar Viswanathan, Senior Vice President - P&G Market Operations - Malaysia, Singapore, Vietnam and E-Commerce - Asia Pacific, Middle East and Africa with Ian Ho, Shopee Regional Managing Director 

A study on over 16,000 consumers across Asia-Pacific revealed that 58% of millennial consumers are more influenced by online brand videos when choosing brands, including decisions about beauty and skincare needs[1]. As such, Olay teamed up with Shopee to conceptualise and co-create content, such as the campaign hero video, "Fearless with your choices", to capture the attention of millennial female consumers.

 

"We want to focus on how our consumers are integrating their lifestyle with their skin needs," said Lucy Moran, Olay and Personal Care Senior eCommerce Director, Asia Pacific, Middle East and Africa.

 

"As one of the top facial skincare brands in the world, we are continually innovating and advancing the way we connect with our consumers. With e-commerce driving a major shift from offline to online sales, there is potential to achieve further growth in this segment. Riding on this momentum to broaden our reach in Southeast Asia, we are partnering with Shopee once again to bring more engaging  and convenient experiences online, where consumers are able to access Olay products– all at the click of a button," she adds.

 

Ian Ho, Regional Managing Director of Shopee said, "The Health & Beauty category is one of the top-performing on Shopee, and the new normal has driven even more consumers to browse and buy skincare products online. We are proud to be able to support Olay in their e-commerce growth through this campaign. Our shared consumer insights and widening base of millennial users have enabled a hyperlocal strategy for Olay to deliver the best online shopping experience. We are confident in supporting Olay to achieve another successful campaign with us."

 

The Adult Fearlessly campaign is brought to life in the "Fearless with your choices" video, which strives to shift the mindsets of millennials as they confront their fears of turning 30. Olay seeks to inspire women by highlighting the positive aspects of this journey. With personal and financial independence that comes with age, women can make choices fearlessly, and invest in skincare products that are of good quality and value to make 'adulting' easier. 

 

Watch the video here.

 

The Olay Super Brand Day will run from Oct 18-20. Find out more about the Olay Adult Fearlessly Campaign here

 

Enjoy up to 42% OFF on realme devices via Shopee 10.10 Brands Festival Sale!

Online shoppers can expect to bag huge discounts of up to 42 percent from the Philippines’s top 2 smartphone brand realme at the Shopee 10.10 Brand Festival Sale on October 10. realme Philippines is discounting the price of select smartphones and Artificial Intelligence of Things (AIoT) devices.

The monthly repdigit sale event is a much-awaited online shopping date as big brands nationwide offer various promos, from discount vouchers and in-app games to the beloved free shipping promo. 

With the school year officially commencing, realme Philippines is offering promos on devices that can aid students in acing their virtual classes and offline modules. Parents and students looking for tech partners for schooling can score up to 42 percent off on select realme AIoT devices and as much as 12 percent off on premium realme smartphones.

Make learning more fun

E-learners can now get a chance to enjoy online-schooling with the help of capable realme devices. Starting at 12 midnight on October 10, realme devices will be having slashed-off prices in successive Flash Sale periods.  

For those in search of smartphones with durable and massive battery power, the quad-camera king realme 5i can be availed for only Php 6,490.00, while the triple-camera all-around smartphone, realme C12, will be retailed for only Php 5,490.00, giving purchasers a Php 500 off on both superb devices.

On the other hand, aspiring content creators can get a chance to level-up their game with the realme 6 Pro priced at only Php 14,990.00 — a staggering Php 2000 discount.

Home-school must haves

To get the all-in-one smooth e-learning experience, students can top off their devices with exclusive realme AIoT accessories. The realme Buds Neo, whose price will be discounted by more than Php 500, is perfect for digital learning with its low-latency feature and strong battery capability. The realme Buds Neo can be availed for only Php 1,449.00. On the other hand, to equip devices with the juice they need to stay powered throughout the day, the realme Powerbank 2 will be offered with a 42 percent discount, bringing the price to only Php 690.00.

“realme Philippines provides cutting-edge technology that can enable the youth to pursue excellence in their fields of interest. By making our products available in channels like Shopee, we get to reach more young Filipinos who dream big. Enjoy the promos we have in store for you at the Shopee 10.10 Brand Festival,” shares VP for Marketing Austine Huang. 

Purchasers can also enjoy amazing deals and discounts at Lazada 10.10’s Brand Mega Offer and Flash Sales. Score as much as Php 500 off on select realme smartphones and accessories. 

For more announcements on the much-anticipated sale, stay tuned in the official Facebook, Twitter, and Instagramaccount of realme Philippines. 

Continue to enjoy FREE InstaPay and PESONet transactions with PSBank with its waive fees extended!

Philippine Savings Bank (PSBank), the consumer banking arm of the Metrobank Group, continues to extend waiving of fees for PesoNet and InstaPay transactions made via the PSBank Mobile App. 

Effective until further notice, the extension aims to further encourage accountholders to maximize the use of digital payments in the new normal.

For more information, call our 24/7 Customer Experience Hotline at (632) 8845-8888, visit https://www.psbank.com.ph or https://www.facebook.com/psbankofficial/.