Golden Haven celebrated its 38th year in the deathcare industry

 

Golden Haven, the most prominent institution in the Philippine deathcare industry, celebrated its 38th year in October 2022 by touting its exemplary achievements through the decades, not the least of which was building beautifully themed memorial parks across the country.

 

In fact, in 2022 alone, the highly trusted memorial park developer launched over ten new memorial parks and facilities in the country’s popular destination towns: Antipolo, Bukidnon, Iligan, Liliw, Manaoag, Padre Garcia (Batangas), Puerto (Cagayan de Oro), Sariaya, Subic, and Tagum. 

Each newly launched memorial park bears its own theme that lives up to Golden Haven’s trademark elegant and well-curated designs. And each park sprawls on vast and exquisitely landscaped terrain that boasts lush nature backdrops and an unmistakable air of tranquility.

 

In its memorial park in Norzagaray, Golden Haven launched the Aqua Columbarium, a facility that features a mural symbolizing the rich aquatic wildlife in the Amazon River and the Brazilian seas, complementing the park’s Brazilian Garden theme. 

 

Indeed, Golden Haven stayed on track all throughout 2022, undaunted by the lingering challenges spawned by a health crisis and global conflicts. It held multiple park launchings and successfully mounted numerous industry events that showcased its premium selection of memorial products—from lawn lots to garden niches to columbarium vaults to its posh family estates and mausoleums.

 

Thus, to say that Golden Haven Memorial Parks, Inc. had a stellar 2022 would be a well-earned acknowledgment of its accomplishments—its numerous awards and recognition; its innovative service offerings; its environmentally friendly upgrades in services and locales; its excellent customer care; and in its lineup of premium yet affordable product options and low capital requirement.

 

Honoring its commitment to sustainability, Golden Haven also accelerated its solar project, powering half of all of its parks with solar energy. 

 

Aside from creating a chain of scenic memorial parks where families preserve and create memories, Golden Haven came up with notable innovations to improve its service. 

 

One of its most memorable events for 2022, “Resurgence: Grand Investor’s Night,” attracted an overwhelming number of buyers and sellers, and encouraged financially savvy OFWs, retirees, millennials, and others to invest in inflation-resistant memorial properties. On that one evening, Golden Haven sold more than 300 lots. Attendees likewise met influential real-estate expert Chris Suarez, and listened to his meaningful talk on memorial lot investments. 

 

Likewise in 2022, Golden Haven launched its “Sales and Collection on Wheels,” which allowed people from all over the country to purchase a Golden Haven property, and enabled existing clients to update their accounts with 100 percent waived penalty. 

 

Golden Haven also initiated online efforts not only to boost their presence in various parts of the world, but to impart investment knowledge to Filipinos, wherever they may be. For one, the developer conducted a virtual international roadshow, joined by OFWs from different parts of the world, with the objective of teaching hardworking migrant Filipinos the value and importance of investments. 

 

Another online initiative in the past year was “Golden Hour,” a quarterly livestream program that engaged thousands of Golden Haven followers. Its latest episode featured a simultaneous Christmas Tree lighting ceremony in all Golden Haven branches nationwide. 

 

As the memorial industry leader in digitalization, Golden Haven released the Golden Haven Mobile App in 2022. Available for download in the Apple Store and the Google Play Store, this app enabled Golden Haven clients and investors to monitor their accounts and payments, and access customer care anytime, anywhere. Aside from this, clients can now enjoy the added convenience of being able to pay using their e-wallet. What’s more, Golden Haven now accepts online reservations through their website. 

 

As a testament to the supreme quality of Golden Haven’s memorial parks, the developer also bagged two prestigious awards in 2022. 

 

In October, the 10th Annual PropertyGuru Philippines Property Awards recognized Golden Haven Cebu as the “Best Memorial Park Landscape Architectural Design”. Meanwhile, prominent award-giving body The Outlook 2022 by Lamudi recognized Golden Haven as the “Highly Commendable Best Property Seeker Support” in September 2022. 

 

Finally, Golden Haven introduced Flexihaven, its service offering that allows customers to use their purchase in any of more than 30 Golden Haven Memorial Parks all over the country. Flexihaven likewise enables customers to take advantage of the excellent investments on offer at Golden Haven. Prospective property seekers can come in at a low cost—with no risks involved—but with a proven high return on their investments. 

 

This year, Golden Haven will undoubtedly stay ahead of the curve and continue to launch picturesque themed memorial parks all over the Philippines. With its outstanding performance in 2022, 2023 looks to be another bountiful year for the developer, its sellers, and its stakeholders.

 

Coco Martin is the new face of RiteMed

Affordable medicine is important for those who cannot afford to buy it because it ensures that everyone has access to the medical care they need to maintain their health and well-being. Without access to affordable medicine, individuals may not be able to afford to treat illnesses or chronic conditions, which can lead to serious health complications and even death. 

It also ensures that individuals are not forced to choose between paying for medicine and other basic necessities such as food, housing, and clothing. Furthermore, affordable medicine can help to reduce the financial burden of healthcare on individuals and families. That's why RiteMed is always within your reach. 

The country's leading pharmaceutical brand RiteMed has officially unveiled its new brand ambassador with the launch of its latest TV commercial (TVC) featuring the well-loved and highly respected actor-director Coco Martin.

Coco graciously accepted the challenge of continuing the legacy and advocacy of the Queen of Philippine Movies, Ms. Susan Roces, of empowering the masses in opting for quality and affordable healthcare.

Coco rightfully opened the TVC with the line “Ang sabi ng lola ko, ‘wag mahihiyang magtanong...at hanapin ang check", which not only gives honor to Ms. Susan but also reminds the people of the Filipino culture of listening to the advice of their elderly loved ones.

@lola_lamon @Coco Martin is the new celebrity ambassador of @ritemedofficial #huwagmahihiyangmagtanong #ritemedph ♬ original sound - Lou Sv

 

Filipinos remember the wife of the late Fernando Poe Jr. (FPJ), the King of Philippine Movies, for her famous lines in TV and radio commercials that espoused affordable medicines such as: “Bawal ang Mahal” and “Huwag Mahihiyang Magtanong”. Ms.  Roces passed away in May 2022. Since then, RiteMed conducted a long and thorough selection process to be able to choose "The Rite One" to take the place of the late actress.

 

Coco, who became a hero of the masses for his role in "FPJ's Ang Probinsyano", one of the longest-running and most successful soap operas in Philippine TV's history, emerged as the hands-down choice.

 

The actor-director even suggested the adaptation of Ms. Susan’s famous tagline, Huwag Mahihiyang Magtanong, well-aware that everyone should have the right to ask questions. “Una, para hindi tayo magkamali. Pangalawa, ang mga ang mga Pilipino po ay likas na mahiyain; tinuturuan tayo dito na may alternatibo. Pag naiisip natin na ‘mahal yan’, tinuturo sa atin ng RiteMed na may alternatibo na mas mura," Coco stressed.

 

“Maraming maraming salamat po sa pagtitiwala. Napakalaking obligasyon po itong ipinasa po sa akin,” Coco said in his speech during the contract signing with RiteMed. “Naikwento ko nga po na kapag dumadaan ako sa Quiapo at pag nakikita ko yung overpass doon, ang laki laki ng billboard ni Tita Susan.  Pumasok sa isip ko, ‘sino kaya ngayon ang papalit kay Tita Susan?’ kasi iba po talaga. Hindi lang bilang apo niya sa 'Ang Probinsyano' o sa mga proyekto naming. Alam na alam ko po kung anong klaseng tao si Tita Susan. Hindi po siya basta basta nagtitiwala sa mga produkto ng hindi niya nasusubukan dahil ayaw niyang masira ang kanyang pangalan.

 

The actor-director emphasized the impact and the legacy that Ms. Roces left and how she became the voice of every Filipino especially when it comes to affordable health care.

 

“Sobrang laki po ng naging impact. Alam naman po natin na mahirap ang buhay, lagi tayo nag-iisip kung paano makakamenos at paano pa rin natin maitatawid yung pangangailangan, lalo na yung kalusugan. Kasi si Tita Susan, silang mag-asawa ni FPJ, parang sila yung simbolo ng bawat Pilipino eh, na kapag may sinabi sila o may ginawa sila, lahat nakikinig. Napakalaking impluwensya nila sa mga Pilipino, kaya ingat na ingat si Tita Susan talaga sa mga paggawa niya ng mga proyekto at kung ano man ang mga ineendorso niya, lalo na po itong RiteMed.

Atty. Joey Ochave, RiteMed President, welcomed the new brand ambassador with great honor.

 

“It was 11 years ago when we had Ms. Susan and it was one of the best decisions that we’ve made.  She was not just a face and a voice. She was a co-creator of the brand. The sudden shift on the lighter tone of 'Huwag Mahihiyang Magtanong' was her idea,” recalled Ochave.  “From then on, RiteMed took this advocacy to heart.”

“Just a brief history, RiteMed was launched upon the request of the government then. Before, people had the impression that generics are sub-standard. Because of this, we strived to change that perception as people still wanted to associate themselves with a brand, because a brand is a badge of trust. Parang pangalan iyan, ang hirap magtiwala sa hindi mo kilala, sabi nga ni Ms Susan.”

RiteMed, thus, worked hard to make quality healthcare more affordable. “We want to assure everyone that [RiteMed] is a brand that you can trust. It’s a company branding and not just a product brand,” Ochave highlighted.

 

RiteMed General Manager Vince Guerrero said Coco possesses the traits that they are looking for in a brand ambassador.

"Coco not only understands but actually represents the aspirations of the masses, which is why he is esteemed by the common people for advocating what is right," Guerrero said. "As the new face of the brand, we believe he will be a good reflection of RiteMed’s continuing thrust to provide affordable quality healthcare to our people.”

Coco acknowledges the weight of being the new face of a trusted brand. “Alam kong ang laki ng responsibilidad bilang brand ambassador ng RiteMed.  Ito po ay legacy ni Tita Susan at iyon po ang panghahawakan ko.” 

Metro Pacific Health partners with mWell to deliver the best possible healthcare services to the Filipino people

Metro Pacific Health (MPH) and Metro Pacific Health Tech Corporation (MPHTC) have signed a Collaboration Agreement to deliver the best possible healthcare services to the Filipino people. MPH, the largest integrated healthcare network in the Philippines, and MPHTC, the developer of the country’s first fully integrated health platform, mWell, are both under the corporate umbrella of Metro Pacific Investments Corporation (MPIC). 

The collaboration involves several areas of cooperation, including integration of services, branding and marketing partnership, and the streamlining of resources and services to make the healthcare-related services of MPH and MPHTC available to as many Filipinos as possible. The agreement will allow MPHTC and MPH to align their efforts in engaging with patients and doctors to get them onboard the Metro Pacific Group’s healthcare ecosystem. 

This follows MPH’s unveiling of its blueprint for growth to expand services to meet customer needs better, modernize healthcare with state-of-the-art technology in medical science and data, improve the end-to-end customer experience, and make world-class quality healthcare more accessible to many Filipinos. 

As the country’s leading and most-valued integrated healthcare network, MPH shall harness the power of technology to deliver world-class treatment with compassionate care at accessible prices for every Filipino.  Recognizing the challenges of providing healthcare in the scattered islands of the Philippines, MPH shall roll out virtual care and online consultations via its digital platform mWell MPH.

Through this platform, patients can access the outpatient services of MPH's nationwide network of 19 hospitals, 22 outpatient care centers (OCC), and its roster of thousands of doctors accredited within the MPH network. 

MPIC Chairman and CEO, Manny V. Pangilinan says, “Our mission is to create a truly responsive healthcare system for the Filipino. We should allow more permanent access to medical services and the answer is technology. This partnership complements the health service that is delivered traditionally through our hospital network, facilitated by the reach and equity of the mWell brand. Our digital infrastructure transcends the geographic limitations of traditional delivery platforms.” 

 

With mWell MPH, patients can schedule face-to-face or 24/7 virtual consultations with doctors holding clinics at MPH hospitals or OCCs, order medicines for pick-up or home delivery, and schedule onsite or home service laboratory and diagnostic procedures. mWell MPH will also provide patients with easy access to their electronic medical records (EMR) and the ability to share these with their doctors.

 

“mWell MPH is our effort to provide a digital front door to our network of integrated healthcare services delivered by our hospitals and other fulfillment centers,” said Celso Bernard G. Lopez, MPH’s Chief Transformation Officer, while adding that “mWell MPH will allow our customers to experience a patient journey like never before, which leverages on digitalization and synergies across our network.”

 

For doctors, mWell MPH will allow them to easily access a full calendar and appointment management system for consultations at the clinic or virtually. This is in addition to the platform's EMR management system and the ability to seamlessly order procedures and prescriptions from MPH facilities for their patients. Doctor-to-doctor referrals and multi-disciplinary patient management are also made possible by the platform.

 

“Metro Pacific Health is the heart of Filipino healthcare. As we complete the development of our digital platform and tap into mWell’s reach and brand, we shall care with compassion, cure with expertise, and serve a wider network of patients while responding to the needs of more doctors nationwide,” said MPH’s Chief Executive Officer, Dr. Harish Pillai.

 

“At the forefront of digital healthcare, mWell in partnership with Metro Pacific Health, will utilize the power of the mWell and mWell MPH platforms to provide better healthcare for more Filipinos—this is our shared north star” said MPIC Chief Finance, Risk and Sustainability Officer Chaye Cabal-Revilla.

 

mWell MPH will be made available to MPH partners, such as smaller hospitals, primary care clinics, and maternity clinics. As the Philippine Government prepares for the launch of the Universal Healthcare Act, the use of a virtual care platform by these partners will allow them to refer their patients with more specialized needs easily to the country’s leading hospitals, such as Makati Medical Center, Cardinal Santos Medical Center, Asian Hospital and Medical Center, Riverside Medical Center, and Davao Doctors Hospital.

mWell’s fully integrated health ecosystem provides access to over 500 family doctors, specialists, and mind health experts. Aside from 24/7 consultation, mWell offers fitness and nutrition programs designed by experts and the mWellness Score—a digital tracker that measures physical health, step count and sleep daily. Insurance products, home care, medicine delivery, and emergency service are also available on the app. mWell’s advocacy programs include the National mWellness Day—the biggest nationwide digital medical mission and mWell OnTheGo, a portable digital clinic for remote communities and partner LGUs.

AirAsia Philippines is reminding its guests that they must comply with the eTravel requirements

AirAsia Philippines is reminding all arriving international guests to fill out the Philippine One-Stop Electronic Travel Declaration or the eTravel card three days or 72 hours before their scheduled departure to facilitate a hassle-free entry to the country.

The eTravel platform which replaces the One Health Pass is the only travel requirement for fully vaccinated Filipino and international travelers.  It is available online via etravel.gov.ph.

AirAsia Head of Communications and Public Affairs Steve Dailisan shares, “During the recent months, we monitored around 20% of arriving international guests who are still unable to complete the eTravel requirement prior to their flight, causing long queues at the arrival area.   As a mandatory requirement of the Philippine Government on safety and security,  we would like to highly encourage the compliance of our guests as we promote a seamless customer experience with AirAsia."    

The Department of Tourism, meanwhile, noted that more than 4.8 million tourists are expected to visit the Philippines this year.  The World’s Best Low-Cost Airlines expect arrivals to increase beginning Q2 2023 during summer, especially for the island destinations including Bohol, Boracay, Cebu, and Puerto Princesa.

To encourage more international tourists to visit the Philippines, AirAsia recently opened its 3x weekly flight to Kaohsiung, Taiwan. Travelers flying to Guangzhou (Canton), China, and Tokyo (Narita), Japan may now find the best value deals through the airasia Super App. Flights to these key routes are expected to start next month.

Departing international passengers at the NAIA Terminal 3 are also advised to allocate ample time before their estimated time of departure to facilitate smooth check-in, security clearance, and immigration screening.  

The World’s Best Low-Cost Airline is also advising its guests to download the Super App, and regularly visit the airasia fly safe page and airasia Super App social media platforms Facebook and Twitter for flight schedules and other travel advisories.  

vivo Philippines upgraded vivo Y02s storage to 3GB RAM and 64GB ROM internal storage

 

The slim yet powerful vivo Y02s got a boost to deliver the best experience to Filipinos! From 3GB RAM + 32GB ROM, vivo Philippines upgraded the storage to 3GB RAM and 64GB ROM  internal storage for the same price at PHP 5,999.

 

The vivo Y02s is vivo’s slimmest yet most powerful smartphone in its price range because it comes in a very thin 8mm body and is also loaded with a huge 5,000 mAh. In fact, it comes with a trendy 2.5D ergonomic design that can easily fit in your pocket or a small handy bag. 

 

This smartphone has many uses making it a reliable companion for activities online and offline including social media use, photography, entertainment, gaming, and more! It has a 6.51-inch HD+ Halo FullView Display with 1600*720 (HD+) resolution perfect for everyday browsing or shopping, and a multi-Turbo 5.5, and Ultra Game Modes for an uninterrupted gaming experience.

 

vivo Y02s’ upgraded 3GB of RAM and 64GB memory is also powered by a large 5000mAh battery, Fast Charge technology which offers 10W charging via USB-C, and MediaTek Helio P35 chipset to ensure sufficient phone storage and a smooth performance despite having many applications running in the background. 

 

It also does not disappoint in terms of the camera features. The vivo Y02 has 5MP Front Camera + Aura Screen Light that can capture beautiful selfies and 8MP main camera complemented by vivo’s AI editing software that can amaze you even in low light conditions. 

 

For the price of PHP 5,999 coupled with an upgraded 3GB+64GB storage, the vivo Y02s definitely bring greater value! Get yours now in Flourite Black and Vibrant Blue at the nearest vivo concept stores or kiosks!

 

To know more information and the latest news on vivo Philippines’ promotions, events, and other announcements, visit vivo Philippines’ official Facebook page or website.

HONOR X9a 5G gets tested in an experiential launch in the Philippines

(HONOR Brand Marketing Manager Joepy Libo-on, Vice President Stephen Cheng, Country Manager Sean Yuan, GTM Manager Steven Yan, PR Manager Pao Oga with HONOR stars)

 

The NEW HONOR X9a 5G has been tested on several occasions during its official launch on January 19, 2023. Celebrities, guests from the media, and partners have been gathered in an overnight event at Taal Vista Hotel Tagaytay to experience the toughness of the new HONOR X9a 5G.

“To see is to believe, that’s why we came up with this launch that really puts HONOR X9a 5G’s toughness to the test. Our guests have seen first-hand how durable our new phone is and we are very confident that the activities we laid out for have showcased the top-of-the-line performance of HONOR X9a 5G,” said Stephen Cheng, HONOR Philippines Vice President for Marketing.

During the afternoon festivities, guests were challenged to participate in games that highlighted HONOR X9a 5G’s top specs such as shooting its screen with a toy gun and in a paired drop test where one has to throw and the other catches. A selfie area in front of Taal also brings out the best in HONOR X9a 5G’s super triple camera capturing the crisp and accurate colors of the famous volcano. The viral phone has also withstood the outdoor badminton and smash challenges.

 

HONOR X9a 5G Specs

 

Sporting a 120Hz Premium OLED Curved Display, the HONOR X9a 5G brings users a large screen of 6.67-inch with an impressive screen-to-body ratio of 93%, guaranteeing an immersive viewing experience for all your favorite content.

An ultra-large 5100mAh battery in a compact body awaits you too. So far, the HONOR X9a 5G is the thinnest and lightest smartphone to feature a battery larger than 5000mAh, which allows it to support up to 2 days of daily use for a truly uninterrupted user experience. With just 30 minutes of charging, the HONOR X9a 5G delivers 12.5 hours of video streaming, sparing users from having to worry about their battery.

Designed for a style conscious audience, the HONOR X9a 5G is available in two stunning colors: Titanium Silver and Emerald Green. Starting from January 20 to February 3, the HONOR X9a 5G will be available to purchase via all HONOR kiosks and partner online stores –  Lazada (http://bit.ly/3XHFPIC), Shopee (http://bit.ly/3XzEfrS), Tiktok Shop (http://bit.ly/3kfHhTS), and Home Credit.

HONOR fans can finally avail the HONOR X9a 5G via Home Credit, for as low as Php 661 per month with insurance, Php 765 without insurance, and on a 0% interest installment payment.

 

HONOR X9a 5G is priced at Php 16,990 with FREE HONOR Earbuds X3 Lite worth Php 3,999.

 

For more information and announcements, you may visit HONOR’s website www.hihonor.com or social media platforms: Facebook (Facebook.com/HonorPhilippines), Instagram (Instagram.com/honorphilippines/) and TikTok: (Tiktok.com/@honorphilippines).

Midea U, the world’s first U-Shaped Inverter Window Air Conditioner

When buying an air conditioner, there are many considerations to keep in mind. Foremost of this is knowing the right aircon capacity that suits your and your family’s needs. Putting this step first in your process can save you a lot of time, money, and effort in the long run. 

 

Helping families navigate through this process, Midea (pronounced mai-dia), the leader in intelligent home solutions, introduces Midea U, the world’s first U-Shaped Inverter Window Air Conditioner with design-driven features, shares important pointers to keep in mind when buying a new aircon for your home.  

 

First off, the size of the room is an important consideration when selecting the right AC model and capacity.  Take some time to assess your room size by measuring the area in square meters. For square and rectangular types of rooms, multiply the length of the area by its width or (L x W). For a triangular type of area, multiply its length by the width and divide it by 2. Based on the sheet guide by the Department of Energy, a 20 – 30 sq.m room needs at least an aircon with 9,496 kilojoules per hour to 14,771 kilojoules per hour or an estimated 1.0 hp – 1.5 hp rating. 

Keep in mind that your room will never reach the cool temperatures you are looking for if you install a small-capacity AC unit in a big room. Likewise, installing an aircon with high horsepower in a small room will leave more humidity in the air and can make your room feel sticky or damp. It will also cost you more money due to its inefficient cycle.

 

Luckily, the Midea U 1.0hp and 1.5hp Window Type Inverters fit most standard rooms with many features not found in ordinary aircons. Midea U has a Quick Cooling function that delivers a long airflow distance of up to 20ft so you can feel cool and refreshed in a smart and efficient way. 

 

Not only does this U-shaped window-type inverter provide a cooling breeze, but it also has Ultra-Quiet Operation mode that efficiently let the AC operate in silence for as low as 42dB which is 9 times quieter than conventional air condition units so you can have a perfect slumber at all times.

 

This easy-to-install aircon unit is also built with a full DC inverter and uses only an hourly consumption of 0.36 kWh or an estimated monthly bill of up to PHP588 for 8 hours of consumption per day. What’s more, it is also intelligently installed with R32 Refrigerant which is used in the refrigeration cycle of air conditioning systems that cause no harmful effect on the environment, especially the ozone layer. This type of refrigerant also efficiently absorbs heat to provide better air-cooling solutions.

 

It’s a smart-enabled aircon unit too – using Midea Air or SmartHome apps which are available for iOS and Android devices, you can easily remotely check and change the temperature, select modes, and fan speeds, and even program a cooling schedule. Midea U will also respond to voice commands through Google Assistant and Alexa- enabled devices so you can have comfortable and pleasant moments at home with your family in every corner, anytime.

 

By knowing first your aircon’s cooling capacity, as well as the features that are available, will definitely make the process of choosing the right aircon for your home a breeze so you can enjoy precious moments of happiness with your family.

 

Midea U Window Type Inverter is now available at Midea Philippines’ official website at https://www.midea.com/ph and available at the following Midea Philippines flagship stores: Midea Lazmall: https://bit.ly/MideaLazmallPage, Midea ShopeeMall:https://shopee.ph/mideaphilippines, and Midea Official Online Store: https://www.shop-mideaphilippines.com. You can also check out more Midea intelligent home solutions at leading appliance stores nationwide.

MR.DIY items you can easily buy for home improvement this 2023!

With the holiday season officially over, now is a good time to re-evaluate and set new goals for 2023. Whatever your new year’s resolution is, MR.DIY is here to help you achieve it by providing the most useful things at home for your convenience!  

Whether you’re looking at sprucing up your home or taking time to prioritize self-care in 2023, here are household items you can easily buy at the largest one-stop shop for home improvement.

# 1 – Design and decorate your furniture and interior spaces

A brand-new year often symbolizes new beginnings, but starting anew doesn’t necessarily mean leaving everything behind. Do not let your dilapidated but still functioning home furniture go to waste; restore them with wooden PVC foil. If you want to further amplify your space and give it a fresh new look, opt for a nice wallpaper that you can install in any part of your home effortlessly. MR.DIY offers a variety of wallpaper designs and PVC foils that you can choose from!

# 2 – Spice up your bathroom 

The bathroom is one of the areas of your home that needs the most attention. Thankfully, MR.DIY has cleaning aids and tools such as a toilet brush set, toilet bowl deodorizer, and gel air freshener to help you get rid of the unnecessary dirt and smell in your bathroom. While you’re at it, add a bathroom holder to keep your vanity and shower area organized!

# 3 – Organize and declutter your space

Keeping your home clean is one way to have a clear mind. Avoid building up clutter with MR.DIY’s storage boxes. Having these home basics will save you from doing trivial tasks and give you more time for more important household chores. As you organize and tidy up, it is inevitable to spot some dirt along the way. Upgrade your regular sponges to MR.DIY’s sponge handles to make it easier for you to scrub those hard surfaces with a sturdy grip

# 4 – Kitchen essentials to keep you prepared and on-the-go

Moving on to kitchen essentials — why not give your refrigerator an upgrade? With all the food stock left behind over the holidays and the Lunar New Year, it’s not a bad idea to clean out your fridge. Upgrade your refrigerator tidying up game for as low as 50 Php!

Come do your post-Christmas and Lunar New Year essentials haul at MR.DIY! Come check out these items and many more when you head to any of MR.DIY’s branches in the Philippines. With over 300 stores, you can surely find a store near you today! 

To learn more about MR.DIY and its products, visit www.mrdiy.com/ph. You may also follow /mrdiyPH on Facebook, and @mrdiy.philippines on Instagram and Tiktok for updates and upcoming promos.

Coca-Cola Foundation and PHILSURIN Solidify Partnership for Sustainable Production

 Coca-Cola Foundation Philippines and the Philippine Sugar Research Institute Foundation (PHILSURIN) entered into an agreement to help boost the productivity of small sugarcane farms and increase the income of sugarcane farmers in Negros. The partnership will support the research and development of high yielding varieties and disease-free planting materials, and the establishment of a breeding facility to sustain the development of these HYVs for distribution to farmers. 

Since 2018, Coca-Cola Foundation Philippines, the social investment arm of Coca-Cola in the Philippines, has been partnering with PHILSURIN, a non-profit organization that aims to promote the development of the sugar industry by conducting research and development activities to improve the productivity, quality, and competitiveness of small sugarcane farms. The grant provided by Coca-Cola Foundation Philippines in 2018 for its Adopt-a-Seed Project upgraded PHILSURIN’s DNA research equipment for Variety Fingerprinting and faster disease diagnosis which then led to the production and distribution of disease-free and pure planting materials that can be harvested early and resulted to 50%-60% increase in the production of small sugarcane farms and consequently, the income of recipient farmers. 

The new agreement aims to establish a 10-hectare seed farm for PHILSURIN varieties; as well as hybridization and ripening sheds, both of which will augment the production of more high-quality seed canes and allow access for small farmers to avail of clean and pure planting materials. Due to climate change and increased land conversion to commercial areas, sugarcane farmlands have been decreasing in size, so high-yielding seed canes would be critical to increase and sustain the productivity of existing ones. 

“A good crop starts from a good seed. At PHILSURIN, we believe that even if there is less land to plant sugarcane compared to previous years, as long as we can increase their productivity through high-quality seed canes and proper training on good farming practices, then we can help assure the continuing livelihood of our sugarcane farmers and support local sugar production which is important for our local economy and consumers in general,” said Maria Regina B. Martin, Director General of PHILSURIN “That is why I am grateful to partners like the Coca-Cola Foundation Philippines for their support to this Project and for our enduring partnership that would make a significant impact on the lives of our farmers and their families and our local economy in Negros.” 

The two provinces of Negros are major producers of sugar in the Philippines but small sugarcane farmers in these areas are considered the most vulnerable stakeholders in the local sugar industry as they continue to face challenges in terms of resources, market, and technology. Partnerships and linkages that support the development of local sugar sector are critical to promoting the welfare of this vulnerable group.

“Coca-Cola is committed to partnering with PHILSURIN for the benefit of sugarcane farmers and their communities, consistent with our purpose of refreshing the world and making a difference for the communities we serve,” said Antonio del Rosario, Coca-Cola Foundation Philippines Chairman. “Like PHILSURIN, we believe in the important work of increasing productivity of small sugarcane farms through advanced research and technologies and of improving the welfare of farmers and their families.” 

Coca-Cola Foundation Philippines also has programs and initiatives in Western Visayas that support the conservation of critical watersheds, water for agriculture, water access for sanitation and health, and sustainable waste management solutions for communities.