HONOR 400 5G Breaks Sales Records with Star-Studded Launch

Leading global smart devices provider HONOR Philippines just released its newest AI-packed smartphone, the HONOR 400 5G nationwide. Starting June 28, successful pre-orders can now claim their HONOR 400 5G at any HONOR Experience Stores or online via Lazada https://bit.ly/Laz_H400_PR, Shopee https://bit.ly/Shop_H400_PR, and TikTok Shop https://bit.ly/TikTok_H400_PR.

 

Priced at only Php 22,999, the HONOR 400 5G comes with FREE exclusive items worth ₱9,397, including a JBL Go 4 speaker, HONOR Choice Earbuds Clips, and a Jisulife Pro 1 when pre-ordered from June 17-2, 2025. Plus, pre-order customers get the chance to win a Rolex GMT Master II worth ₱600,000 or a Hermès Lindy Mini Bag worth ₱420,000!

 

HONOR fever has been proven yet again with a record-breaking first day sale of HONOR 400 5G on June 28, 2025. Shoppers who pre-ordered the viral AI phone nationwide are seen in long lines to claim their units.

“We are honored to have been joined by the HONOR Stars --- Miss Universe Philippines 2019 Gazini Ganados and one of GMA Kapuso’s leading ladies Ashley Ortega in this very special milestone. For months, the team has worked tirelessly to bring Your AI Phone HONOR 400 5G to the Philippine market. Today’s launch is a proud moment that reflects the success of those efforts,” said HONOR Philippines Vice President Stephen Cheng.

 

Redefining Mobile Photography

The HONOR 400 features a cutting-edge 200MP Ultra-clear AI Camera System that includes a 1/1.4-inch large sensor, f/1.9 aperture, and dual stabilization (OIS + EIS) to ensure exceptional clarity, even in low-light conditions. A 12MP Ultra-Wide and Macro Camera captures expansive shots, while the 50MP Portrait Selfie Camera delivers professional-grade selfies with lifelike details.

 

Big crowd and long lines scene at SM Baliwag. 

 

AI-Powered Creativity

With advanced AI Editing tools, the HONOR 400 allows users to transform photos into dynamic videos using Google’s Veo 2 model on Google Cloud. The HD Moving Photo feature captures vivid, live moments, while the AI Eraser and AI Outpainting tools simplify editing for everyday users.

 

Built for Durability and Performance

The HONOR 400 is powered by a 6000mAh Silicon-carbon Battery, offering extended usage even in extreme conditions and maintaining over 80% health after four years of use. With 80W HONOR Wired SuperCharge, the device can charge up to 40% in just 15 minutes.

 

Pricing and Availability

Available in stunning color options—Midnight Black, Tidal Blue and Desert Gold—the HONOR 400 5G is now available for pre-order across the Philippines for only Php 22,999 (24GB + 512GB)! Get it now at any HONOR Experience and Partner Stores, and online via Lazada https://bit.ly/Laz_H400_PR, Shopee https://bit.ly/Shop_H400_PR, and TikTok Shop https://bit.ly/TikTok_H400_PR.

 

You can also #BringPhotosToLife with #YourAIPhone via Home Credit easy installments of as low as ₱979/month for 18 months! Check the best HONOR products and deals for you here: https://hcph.info/3I2m1gb.

 

To know more about HONOR 400 5G, head on to: https://bit.ly/Web_H400_PR. For more exciting announcements, you may visit HONOR’s website www.hihonor.com or social media platforms: Facebook (Facebook.com/HonorPhilippines), Instagram (Instagram.com/honorph) and TikTok (Tiktok.com/@honorphilippines). To check out HONOR’s complete list of retail stores, go to https://www.hihonor.com/ph/retailers/.

 

SM Prime Earns Top ESG Honors at 15th Asian Excellence Awards

 SM Prime Holdings, Inc. (SM Prime), one of Southeast Asia’s leading integrated property developers, was honored with six major awards at the 15th Asian Excellence Awards held by Corporate Governance Asia on June 27 in Hong Kong. The recognition affirms SM Prime’s leadership in advancing environmental sustainability, sound corporate governance and strong investor engagement in the region.

Among the accolades received were the Sustainable Asia Award, Best Environmental Responsibility and Best Investor Relations Company – Philippines. These awards reflect SM Prime’s integrated approach to climate resilience and stakeholder engagement.

The 15th Asian Excellence Awards honors companies and executives across Asia who demonstrate exemplary performance in governance, business ethics, environmental responsibility and investor engagement.

In addition to corporate honors, SM Prime’s leadership team was individually recognized for excellence in governance and capital market engagement. President Jeffrey C. Lim was named Asia’s Best Chief Executive Officer for Investor Relations, while John Nai Peng C. Ong was recognized as Asia’s Best Chief Finance Officer for Investor Relations and Compliance Officer. Alex D. Pomento was also awarded Best Investor Relations Professional.

 

“These recognitions reflect our continued focus on sustainability, transparency and long-term value creation,” said Jeffrey C. Lim, President of SM Prime. “We are committed to developing resilient communities while upholding strong corporate governance and aligning our growth with the evolving expectations of our stakeholders.”

 

Now in its 15th year, the Asian Excellence Awards honors companies and executives across Asia who demonstrate exemplary performance in governance, business ethics, environmental responsibility and investor engagement. This year’s theme, “The Role of Asian Corporations on Climate Neutrality,” highlights the growing urgency for credible, ESG-driven leadership in the region.

 

SM Prime’s strong showing at this year’s awards underscores its role as a key contributor to sustainable urban development in the Philippines—anchoring growth in climate-aligned innovation, inclusive stakeholder value and good governance practices.

Ever Bilena welcomes Thai A-lister Pond Naravit in milestone endorsement deal

Ever Bilena, the Philippines’ top homegrown cosmetics brand, proudly introduces Thai actor and singer Pond Naravit Lertratkosum as its newest brand ambassador. This milestone partnership marks two exciting firsts: Pond becomes Ever Bilena’s first-ever Thai endorser, and Ever Bilena becomes Pond’s first brand endorsement in the Philippines.

 

A popular star under GMMTV and a member of RISER MUSIC’s boy group PROJECT JASP.ER, Pond is best known for his roles in popular series such as Fish Upon the Sky, Never Let Me Go, We Are, Our Skyy, and Leap Day. With his charm, authenticity, and international appeal, Pond has earned a devoted fan base across Southeast Asia.

 

"Pond is confident, relatable and passionately connected with his audience, something we also stands for as a brand," says Denice Sy, chief sales & marketing officer of Ever Bilena. "His cross-border influence and genuine spirit make him the perfect ambassador for Ever Bilena as we continue to champion beauty that's inclusive, empowering, and globally relevant."

 

To celebrate this exciting partnership, Ever Bilena has prepared a lineup of special campaigns, exclusive promotions, and fan-focused activities that both Narawins (fans of Pond and his partner Phuwin) and PangPonds (Pond’s solo fandom) can look forward to. Pond will front several of the brand’s top products, including a limited-edition collection curated especially for this collaboration!