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Friday, June 2, 2017

Watsons launches #GetActive campaign to inspire everyone to be healthy

Back in the day when I was 40lbs overweight. I had difficulty of breathing and walking. Each time I climbed the stairs, I would hear popping sounds from both knees. I got scared I consulted an Ortho. The doctor told me that I should exercise and gave me diet plan to lose weight. I was 140lbs back then. I got those unwanted pounds from eating pork, drinking sodas and indulging in too much dairy (read: ice cream).

I enrolled myself in a gym for 2 years. My trainer told that I should be fit in about a year. I got results for just 5 months of religiously exercising, eating healthy food and taking the right vitamins. I got my ideal weight of 108 for my height. I am 5'2 tall and managed to keep it for about a decade.

 Sam Ajdani

I cut my rice intake to 1/2 cup each meal, no sodas, no dairy, no pork and fatty food, no chichirya or chips. Those were trying times but I got used to it. With my regular exercise, it helps me manage my weight and reduce my risk of developing diseases.

Watsons PH launches Get Active campaign on May 23 at Square One BGC. The event was attended by media and hosted by Samantha Purvor. It was a fun event as Sexy Chef Barni Rennebeck  prepared healthy chocolate oats snack to the media.  Dr. Mitzi Reodica gave some lecture on what right Vitamins to take.  Sam Ajdani demonstrated some good exercise to be done at home.

Sexy Chef Barni Rennebeck
Dr. Mitzi Reodica

In a research  conducted by Watsons Insights on Shoppers Experience (WISE), a research division of the world’s largest international health and beauty retailer A.S. Watson Group, 66 percent of Filipinos believe they have good knowledge on health, however surprisingly, 57 percent do not exercise regularly to stay healthy.

This shows majority of Filipinos are interested on health. But, there are so many things that get in their way from staying healthy. Either they get too busy or get too tired from a hectic work schedule, family duties, household chores and long hours of traffic.

That’s why Watsons, the leading health and beauty chain in the country, launches #GetActive campaign to inspire Filipinos to be healthy through small, everyday active changes in their routine to improve their health. To be healthy doesn’t necessarily mean doing major changes and adjustments in our lives like starting to train as a tri-athlete, spend 2 hours in the gym 3 to 5 times a week, own a fancy health equipment at home, spend thousands of pesos on healthy meals or cook difficult or time-consuming healthy recipes.

Watsons Marketing Director Viki Encarnacion

“Watsons #GetActive campaign is one of our continuous efforts and part of our commitment to improve the lives and health of Filipinos by inspiring them to take small steps to improve their health,” says Watsons Marketing Director Viki Encarnacion. “Small steps such as drinking more water, taking the stairs instead of the elevator, taking deep breaths in between work e-mails, walking from one building to another instead of riding a car or taxi if it’s just in the same area, walking your dog during weekends, and smiling more often can go a long way for our health. The list of small steps which we can do is endless, our days are full of opportunities to do these and Watsons can be their partner to improve their health” adds Encarnacion.
Watsons Group Marketing Manager Karen Fabres

Watsons also recognizes the importance of a holistic approach to health. Aside from healthy diet and exercise, taking vitamins is also important. Vitamins bridges the nutrient gap people don’t get in their regular diet and lifestyle, and can help prevent illnesses.

There are different types of vitamins available and formulated to fulfill different nutritional needs. Some of them are:
Vitamin A for immunity, vision and healthy skin
Vitamin B complex for energy production
Vitamin C for immunity and protection against diseases
Vitamin E for cell damage repair or prevention and for healthy skin.
At Watsons, there are different brands and products available to fulfill every individual’s nutritional needs depending on age, gender and preferred form – such as Enervon, Conzace, Ceelin, Revicon, Myra E, Centrum, Stresstabs, Berocca, Rogin E, Fern C and Watsons Generics.

To further encourage its shoppers, Watsons is offering up to 20 percent off on select vitamins for select period of time in stores. And for its loyal members, Watsons is offering customers a chance to win trips to Bali, Guam or Sydney, or win an iPhone 7 or iPad for a min P500 single-receipt purchase of select vitamins and health products. Promo runs until June 28, 2017 and is exclusive to SM Advantage, SM Prestige, PRiMO and BDO Rewards Card holders. Promo is in partnership with and Philippine Airlines. (DOH-FDA-CDRR Permit No. 127 s. 2017)

So what are you waiting for? Start doing the small changes in your routine – perhaps on your next meal or next day at work or school!

Start to #GetActive and be healthy with Watsons! Visit any Watsons store nationwide. Visit or

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