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Thursday, June 24, 2021

Work with Pride: How gender inclusion helps Filipino companies drive employee growth

Many people in Asian countries believe that being a member of the LGBTQ+ community hinders career prospects, according to Manulife’s 2020 co-sponsored study, “Pride and Prejudice,” in partnership with The Economist Intelligence Unit. Only 11% feel that being openly LGBTQ+ is advantageous to career progression, while 40% think otherwise. Further, 36% of respondents feel that it is easier for LGBTQ+ people to advance professionally if they keep their sexual orientation and gender identity private. These sentiments show the importance of diversity, equity, and inclusion (DEI) programs in the workplace, which help encourage employees to be their authentic selves at work, and allow and create “safe spaces” for personal and professional development.


Global life insurer Manulife, grounded by its corporate values of “Doing the right thing,” and “Sharing your humanity,”  has implemented key DEI programs across its markets around the world, including the Philippines, to ensure that everyone in the company has equal access to growth opportunities, regardless of background, and to cultivate an open, inclusive, and supportive work environment for all. 

 

“At Manulife, we are a building a workplace where everyone feels included and valued, and where they can bring their whole selves at work every day. We also encourage our team members to bring diverse ideas and experiences to the table so we can help our organization innovate and grow,” shared Richard Bates, President and Chief Executive Officer of Manulife Philippines. “Because we cultivate an open, supportive, and collaborative environment, we have become even more committed to put in place gender-inclusive programs and policies, and create comprehensive financial solutions that allow everyone to protect themselves and the future of those who matter to them, regardless of sexual orientation, gender identity or expression,” he added. 

 

To better understand the importance of inclusivity within and outside the workplace, Manulife Philippines’ employees and agents share their perspectives and experiences on how the company’s inclusive programs help drive their personal and professional growth, and contribute to their sense of fulfillment. 

 

A diverse workforce can better serve a diverse customer base

 

As an agency leader at Manulife, Julius Mamauag shared that some of his LGBTQ+ clients have personally expressed that they are worried about their future. They felt that it would be challenging to avail themselves of policies that protect them and their partners. 

 

“While I did not encounter any inequality issues when I became a Manulife advisor, I felt the insecurity of some of my LGBTQ+ clients in getting insurance and exploring investments. Fortunately, Manulife allows lifelong partners to be beneficiaries of their policyholders,” shared Mamauag. “I feel more fulfilled knowing that my work helps those who want to secure the future of the most important people in their lives, regardless of gender or sexual orientation.”

 

Echoing Mamauag’s view, Bam Reyes from Manulife’s marketing team also believes that having an employer who recognizes every person’s right to protection is essential. “Manulife also accepts domestic partners of their employees as legal dependents. More than being accepted in the community, what’s important for me personally is knowing that my employer recognizes our right to protect and financially secure the future of our loved ones, without biases, and notwithstanding age, gender, or preference.” 

 

Sharing an insight from Creativity Inc., a book written by Ed Catmull, co-founder of Pixar Animation Studios, Reyes also added: “There is a part of the brain that makes people jump easily to conclusions, seeing an image only as is. It made me think of how putting labels or stereotypes makes it difficult for people to empathize because before we get to know them, we’ve already judged them. So, we have to be mindful not to use these preconceptions, and instead treat everyone with fairness.” 

 

Diversity brings innovation

 

Manulife is second home for Kim Patrick Santos, who has been a Manulife financial sales associate for the last eight years. For Kim, diversity in the workplace inspires different ideas and perspectives, which results in innovation and making every day better. “By understanding and accepting differences, and fighting unconscious biases in places where we live, work and serve, diversity essentially empowers us to make better products and services, enforce more efficient systems that increase productivity, and produce higher customer engagement,” Santos said. 

 

Santos also stressed the importance of using inclusive language and avoiding stereotypes in everyday encounters and conversations, whether in the workplace, at home or in our communities. “The core of an inclusive workplace is respect. Gendered language reinforces harmful stereotypes and binary-based assumptions. As we know, words can either hurt or inspire, so we must educate ourselves, engage in self-examination, and practice empathy and compassion at all times.” 

 

Inclusivity strengthens employee relationship and retention

 

Many of Manulife’s LGBTQ+ community members have been with the company for many years, showing how a supportive workplace strengthens employee retention. 

 

Jayvee Bascos, from Manulife’s Operations Excellence department, shares that Manulife’s programs that support LGBTQ+ rights have helped him become more confident and perform better in his eight years at the company so far. He shared: “There were no inclusivity programs in my previous job. I appreciate how Manulife’s PROUD initiative has made me feel accepted. I feel that I belong here,” Bascos said. “We in the LGBTQ+ community have been fighting for our rights for the longest time. We do not ask for special treatment, only equal treatment,” he added. 

 

Across its various markets around the world, Manulife’s Professionals Reaching Out for Unity and Diversity (PROUD) aims to promote an inclusive workplace for LGBTQ+ employees to encourage their full and unencumbered contributions at work. In addition, PROUD organizes various events to promote inclusion and diversity and to educate the wider community about the importance of equality, acceptance, and allyship. 

 

In 2020, the United Nations (UN) Women 2020 Asia-Pacific Women's Empowerment Principles (WEPs) Awards also honored Manulife as one of the Philippines' most gender-inclusive workplaces, and the only insurance brand to have been recognized in the awards.

 

“To foster a culture of belonging, we do not view diversity, equity, and inclusion as merely a ‘check-the-box exercise,’ but a key differentiator and driver contributing to the growth of our business,” said Sudesh Thevasenabathy,  Diversity, Equity, and Inclusion Head of Manulife Asia. “As we continuously take action and keep our momentum as strong DEI champions, we will continue to build more inclusive products and solutions to take to the market, and create greater inclusion across the company through diverse talent, and enhanced training and leadership, which in turn drives high performance and develops inclusive leaders. By propelling ourselves forward on how we think and act as an organization and within our wider society, everyone can feel they belong.”

 

TikTok Celebrates Pride Month 2021

TikTok is a global entertainment platform that inspires creativity and fuels culture. As such, the platform is committed to nurturing the inclusive and diverse community within the app, by constantly working to make creators from various backgrounds and beliefs feel safe to express their truest selves. 

 

This June, in celebration of Pride Month 2021, TikTok has the unique opportunity to unite the LGBTQ+ community on the platform along with its supporters, through a series of celebrations aimed at empowering, educating, and entertaining all its users. Through this, TikTok hopes to ultimately foster a more inclusive space that is truly a free place for all. 

On TikTok, Everyone is Free to Be

TikTok commemorates Pride Month 2021 by elevating the conversation around its global campaign theme, 'Free to Be', which means having the freedom to be yourself in any and all spaces, being free to evolve into the person you are meant to be, and enjoying the freedom to create content without judgement. It also means being free to push yourself to be better in every way, including checking your biases, learning to understand other people's perspectives, taking an active stand against discrimination, and allowing anyone to feel free to be themselves without the pressure of societal or gendered norms. 

TikTok Celebrates Pride Month 2021

TikTok reinforces its role as an entertainment platform that empowers the LGBTQ+ community through initiatives celebrating, recognizing, amplifying, and elevating LGBTQ+ creators and trends, and spotlighting trailblazing LGBTQIA+ creators, businesses, and partnerships. These initiatives include:

• #ForYourPride Hashtag Challenge, a call-to-action to all users to declare what Pride means to you, and share what you do for your pride.

• New Pride-themed creative effects, filters and stickers.

• Global Pride March, a 12-hour Global Live Lineup featuring LGBTQIA+ talents, which aims to boost awareness for the Free to Be campaign. This is happening on June 24th, and will be hosted by countries around the world including the US, Canada,Latin America, Philippines, and more.  

Global Live Lineup

TikTok creators Zendee and Roanne and Tina, together with Apa Agbayani from Metro Manila Pride Org, a not-for-profit organization dedicated to educating, equipping and empowering the Filipino LGBTQIA+ community, will represent the Philippines at the Global Live Lineup, and will appear during Southeast Asia's slot on June 25th, between 10:30 AM to 12:00 PM. They will join participants from other regions, including Christine and the Queens, Abbyroberts and Biminibabes, Kesha, Queen Priyanka, Coyle Twins, Troye Sivan, Scott Hoying, Richumbley and Beingadp, Luxury Law, Tinashe, mechanicshopfemme, and Escandalamx.

 

Be part of the global Pride Month 2021 celebration on TikTok, and do your part to create a truly free space for every creator, uplift those in need of support, and amplify anyone who is already making a difference!

 

Download TikTok on your iOS and Android devices today.

 

Clean and Disinfect your home with SC Johnson Home Care Supplies available in Shopee

The COVID-19 pandemic is still here and its advisable to always have a clean and germ-free house. Anything that you touched frequently should be disinfected regularly such as door knobs, refrigerator, chairs, tables, remote controls, keyboards and phones. 

Its a good thing that SC Johnson Home Care Supplies is now in Shopee to ensure protection for the whole family.

Here are my recommended SC Johnson Products:

               FamilyGuard Disinfectant Aerosol Add to cart in Shopee for only P275

FamilyGuard Disinfectant Aerosol is a versatile product that kills 99.9% of virus, bacteria, and fungi and combat odors of several different surfaces, through a fresh scent.

FamilyGuard is used as a room and surface disinfectant aerosol. 

✅Kills the virus that can cause Covid-19. Kills 99.9% of household germs. 

 Kills H1N1 virus

✅Eliminate odors at the source, killing many of the germs that cause them, leaving a pleasant   fragrance. 

✅Regular air fresheners do not have this antimicrobial action. 

✅FamilyGuard is ideal for controlling odors caused by mold and mildew. 

✅Can be used on multi surfaces such as toilet bowls, washbasins, doorknobs, kitchen and  garbage cans, room with sick people, closets and many more. 

                            OFF Repellent Overtime Lotion 100ml  Add to cart in Shopee for P167

With the rainy season approaching, its about time to buy and  stock on insect repellent lotion to avoid dengue fever. Even though COVID is going on, there are dengue cases in Philippines and it is important to protect the whole family and the kids from mosquito borne viruses. Prevention is better than cure. That's why OFF! is vital to protect every family moment.                                                                                                                                                                                                                             

        Mr Muscle All Purpose Cleaner 3.7L -Lavender  Add to cart in Shopee

Your well-loved multi-purpose cleaner now comes in 3.7L or Gallon size. Save as much as 36% vs buying by the liter. Buy big, save big! Kills 99.9% of germs! Ideal for daily and deep cleaning because we know for a fact that it's critical to keep our environment clean to keep our loved ones safe and healthy.

With pleasant and enjoyable fragrance great for cleaning tiles, floors, kitchen and other surfaces of the house. Its very effective so you have more time for other activities with your family. "Clean Less, Live More"!


                    Baygon Liquid Mosquito Electric -Starter  Add to cart in Shopee for only P260

✅Aside from protecting our skin from mosquitoes with OFF, we can double up the protection in our home with Baygon.

✅Turn on Baygon Electric and it acts instantly, and continuously for up to 8 hours protection against mosquitoes.

✅Unique vaporizing system ensures same level of protection from the moment you turn it on until it is turned off.

✅One refill gives you up to 30 nights of continuous protection.

✅Consumes only 5 watts of electricity - same wattage as what you use for common cellphone



For your total home protection you can shop in  SC Johnson Official Store at Shopee .


Download the Shopee app for free via the App Store or Google Play.


Beko continues to do its part in protecting planet earth by designing and manufacturing innovative sustainable appliances

Beko, Europe’s no. 1 home appliances brand, remains committed to sustainability and saving the planet as part of its mission to empower next generations to live healthier lives. 

Beko continues to do its part in protecting planet earth by designing and manufacturing innovative sustainable appliances and will soon launch eco-friendly appliances supported by three key pillars, including use of recycled materials, use of bio-composites and products that use fewer chemicals.

The big picture is that Beko’s corporate culture goes beyond just making and selling appliances. 

“We are passionate about making sustainability affordable and accessible. This way the environmental benefits of our products are spread across the globe and are not just merely a luxury. With this in mind, developing new technologies enabling lower cost of sustainability is our number one priority,” said Gürhan Günal, Country Manager of Beko Pilipinas Corporation.

Arçelik, Beko’s parent company, has robust systems in place for increasing the reparability and recyclability of its products, and for sustainable productivity practices such as energy efficiency and reducing supply chain environmental impact. 

Arçelik has accomplished important milestones around its sustainability efforts.

It has been ranked 34 on Corporate Knights' 2021 Global 100 Index, the annual ranking of the world's 100 most sustainable corporations which looks at the performance of companies with more than $1 billion in revenues. This ranking makes Arçelik the most sustainable home appliance and houseware company in the world.

In 2019 and 2020, Arçelik became a carbon-neutral company across its global production operations via carbon credits earned through the Carbon Financing Project. Last year, it was named industry leader in the Household Durables category in the Dow Jones Sustainability Index. Arçelik has been included in the category for the fourth year in a row.

Arçelik is recognized as a "Top Impact Company” by Real Leaders for efficient use of resources and circular economy solutions to develop smart technologies, promote healthier lifestyles and empower local communities.

This year, Arçelik has been awarded as Gold Class and Industry Mover by S&P Global.

Furthermore, Arcelik’s 2030 greenhouse gas emissions reduction targets are approved by the Science Based Targets Initiative in line with the Paris Agreement’s goal of limiting temperature increase to well below 2°C. By 2030, 100% of the electricity used in production plants around the world will come from renewable sources, waste recycling will have increased to 99% in global operations, recycled plastic content will have increased to 40% and energy and water consumption per product will have decreased by 45%.

“With this in mind, developing new technologies enabling lower cost of sustainability is our number one priority. Beko’s goal is to eventually incorporate these sustainability measures into all our products. Beko’s brand purpose is empowering future generations to live healthier lives – which is only possible by living more sustainably and working towards a healthier planet. All of our actions and every product we use has an impact on nature. So beyond this seven-product portfolio, we are eager to adapt our existing technologies to make all our appliances more environmentally friendly, too,” said Gürhan Günal, Country Manager of Beko Philippines Corp.

With its parent company Arçelik, Beko will continue to increase investment in energy efficiency and renewable energy systems and be consistent in minimizing operational and supply chain environmental impact. 

“Beko is committed to protecting our Mother Earth by designing and manufacturing energy-efficient products and investing in resource efficiency in production. Beko encourages its competitors to follow suit,” said Günal.

Wednesday, June 23, 2021

The Landers Super Fuel Coupon Sale, is back, this time with bigger fuel discounts and savings!

Motorists who are members of Landers Superstore are in for a great delight as the most popular membership shopping establishment in the country announces yet another treat in celebration of its 5th anniversary: The Landers Super Fuel Coupon Sale, is back, this time with bigger fuel discounts and savings! 

Available from June 21 to June 27, 2021, the Landers Super Fuel Coupon Sale features an all-time high discount of up PHP12.00 off per liter on platinum, PHP12.00 off per liter on silver, and PHP6.00 off on Diesel! 

Every PHP 3,000 single receipt purchase at any Landers Superstore, entitles a member to  one fuel discount coupon. The more you shop at Landers Superstore, the more fuel coupons you collect!

Simply present your fuel discount coupon along with your membership card before fueling up at any Landers-Caltex Gas Stations. Members may use one of his/her discount coupons to fuel up one car only.

Landers Superstore branches are at Landers Alabang West – Daang Hari Road, Almanza Dos, Las Piñas City; Landers ArcoVia City – 1604, 99 Eulogio Rodriguez Jr. Ave, Pasig; Landers Balintawak – 1240 EDSA Balintawak, Apolonio Samson, Quezon City; Landers Otis – 1890 Paz Guazon St., Paco, Manila; or Landers Cebu – 23 Minore Park, Cardinal Rosales Ave. cor. Pope John Paul II Ave., Cebu.For more information about Landers Superstore’s exclusive offerings, visit http://landers.ph/.

Which Shopper Are You?

A survey conducted by Shopee, the leading e-commerce platform in Southeast Asia and Taiwan, revealed four types of online shoppers in the Philippines and their motivations for shopping online.

 

Shopee surveyed more than 3,000 Filipinos and found that value is the most important factor for online shoppers, with 42% of respondents stating that they are driven by the best deals and prices. 71% of them are females, ranging from 18 to 34 years of age.

 

There is also an emerging segment of consumers who prioritize shopping from their favored brands online. More than half of these brand lovers are around 25 years oldshowing how brand loyalty is becoming key to the online shopping experience for younger demographics.

Martin Yu, Director at Shopee Philippines, said, “The mid-year shopping season is an exciting time for Shopee. As more Filipinos go online to fulfill their shopping needs, we are also seeing more diverse preferences and shopping habits emerge. This is why we consistently listen to our users’ feedback and improve our features, services, and products to serve their  needs. Our 7.7 Mid-Year Sale is no different and comes packed with highlights such as the Payday Sale, ShopeePay Day, and other exciting promotions to deliver more value, variety, and fun to all shoppers.”

 

The four key types of Filipino online shoppers are:

 

1) The Sulit Shopper - Decisive shoppers who hunt for the best deals

 

42% of respondents are Sulit Shoppers. They prioritize finding the best deals and prices before making an online purchase. These shoppers are patient and take the time to research products, but act quickly when they discover deals they like. 

 

Key characteristics: 

 

      Decisive buying: 66% browse a maximum of just five items before making a purchase

      Deals seeking: 62% don’t typically plan purchases in advance—they shop whenever they see big discounts on products they’re eyeing

      Regular shopping: Half of them buy something online at least twice a month

 

Sulit Shoppers can rejoice at the 7.7 Mid-Year Sale, which offers non-stop deals and discounts. They can save money on shipping, get discounts, and claim cashback at the Vouchers Sale on July 6. During the 7.7 period, they can also tap on the Vouchers button on the Shopee homepage for one-stop access to the best deals.

 

2) The Shop-and-Go Consumer - Shoppers who enjoy the convenience of delivery to their doorstep

 

For a lot of Filipinos, online shopping’s main draw is convenience. 17% of shoppers surveyed turn to online shopping for its ease and safety. More than half of the shoppers in this community are 30 years old. They know what they want to buy and do not necessarily spend extra time on the app, but will often make impulse purchases if they stumble upon good deals.

 

Key characteristics:

 

      Quick decision-making: 64% browse through a maximum of five listings before they find what they're looking for 

      Proactive shopping: Almost one in two do their own research on products by either searching online or chatting with sellers

      Frequent shopping: 45% shop online twice a month on average, making them one of the most frequent purchasers

 

Shop-and-Go Consumers can take advantage of Free Shipping on Shopee’s home page. They’ll also love the convenience of ShopeePay, Shopee’s built-in e-wallet. On ShopeePay Day this July 1, they can enjoy ShopeePay-exclusive rewards, such as free shipping, cashback, and ₱1 deals. 

 

3) The Budol Shopper - Window shoppers who can also be spontaneous buyers

 

Making up 14% of respondents, the Budol Shopper refers to window shoppers who value variety and choice of products. Compared to the Sulit Shopper, the Budol Shopper browses more items on average, and are also more likely to spontaneously check out a product that catches their eye.

 

Key characteristics:

 

      Impulsive buying: 63% will buy an item because they felt like doing so at the moment

      Frequent browsing: 27% of window shoppers usually browse up to 15 items before each purchase

 

This 7.7, Budol Shoppers can window shop to their hearts’ content across Shopee’s themed days such as Home Tech Sale on June 24, Home & Outdoors Sale on June 25, Kids & Babies Sale on June 26, and Apparel & Shoes Sale on June 27. Each sale offers a huge selection of discounted products from popular categories. 

 

4) The Suki Buyer - Shoppers who have a good eye for brands

 

Suki Buyers make up 12% of respondents, and they shop online because they can find their favorite brands easily. Unlike Sulit Shoppers, shoppers who prioritize finding the best value, brand fans are less price-sensitive. Instead, they value having a large variety of brands to choose from, as well as accessing perks and loyalty points from brands they follow.

 

Key characteristics:

 

      Regular shopping from brands: 62% of them purchase from their favorite brands as frequently as twice a month

      Brand familiarity: About 1 in 4 follow their favorite brands on social media in order to stay informed of latest product launches

 

Suki Buyers will enjoy the RB Super Brand Day until June 23, Vivo Super Brand Day from June 27-28, and Olay Super Brand Day from June 28-30, which all offer exclusive deals from well-loved brands on Shopee Mall. SukiBuyers can also get exclusive perks from their favorite brands, such as 30% off vouchers, at the Shopee Mall Sale this June 29.

 

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