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Thursday, May 18, 2023

ASUS announces three #IncrediblySlim Zenbook laptops, combines productivity and sustainability

 

This new Zenbook lineup is redefining the meaning of ultraportable, a new chapter in Zenbook’s heritage that boasts ultra-thin and light features, powerful and uncompromised performance with the industry-leading 13th Gen Intel® Core™ Processor with Intel® Evo™ verification, vibrant ASUS Lumina OLED display, durable Military Grade Standard,  and a leap to the next generation of eco-friendly and sustainable technological advancements.

“The new 2023 Zenbook series offers incredible and uncompromised performance designed to empower every Filipino individual to help them achieve their goals. We are confident that the 2023 Zenbook series can provide more with less harm to our environment, adhering to the Zenbook heritage and taking ASUS to a brand new milestone, says ASUS Philippines Country Manager George Su”.

Incredibly Slim and Vibrant Lumina OLED for all

The new 2023 Zenbook series features the new ASUS Lumina OLED Display. It promises a more accurate, adaptive, and reliable laptop experience while giving a visual marvel experience. In addition, users can activate the ASUS OLED Care screensaver to prevent OLED screen aging using the MyASUS app. 


ASUS Lumina OLED technology is available and exclusive across the new ASUS Zenbook series. It lets you enjoy an incredible viewing experience with a high contrast ratio, deeper blacks, fast response time, and a 70% less blue light reduction that protects users from eye strain. To know more about the benefits of this technology, check it here Why ASUS Lumina OLED

Incredibly Slim for every new gen of Filipino individual

Perfect for on-the-go professionals, the ultra-thin and light Zenbook S 13 OLED (UX5304) is the world’s slimmest OLED ultraportable laptop weighing only 1 kilogram with a 1-centimeter thin body. 

With the growing trend for work and life balance, this new Zenbook was designed to have a sophisticated ceramic-coated look and feel, ideal for people needing a reliable, attractive, and timeless device anywhere and any time of the day. Slim as a pen, the new Zenbook S 13 OLED is 30% slimmer with more features to give the best user experience, using fewer materials as compared to the previous models. 

Adhering to ASUS’ philosophy of responsible innovation, ASUS is also joining the movement and leaping to produce sustainable devices in the long run. The all-new Zenbook S 13 OLED uses recycled materials in its design, including post-consumer recycled (PCR) plastics, post-industrial recycled (PIR) aluminum, and PIR magnesium alloy.

This device is the most eco-friendly Zenbook ever made, reducing its carbon footprint by 50%. To complement its longer product life cycle, the packaging of this new Zenbook is 100% recyclable with reusable and compostable materials. 

As a commitment to do more with less through the Zenbook series, ASUS is joining forces with CORA Philippines, a non-profit organization founded by celebrity and United Nations Goodwill Ambassador Antoinette Taus. CORA is dedicated to creating sustainable programs that help solve issues centered on poverty, hunger, inequality, and climate change that directly affects underprivileged Filipinos. With this partnership, ASUS and CORA aim to promote the importance of creating sustainable programs to conserve the environment and the lives of future Filipinos through a series of activities. 

The Zenbook S 13 OLED (UX5304) comes in an eco-friendly Basalt Gray color with a starting price of PHP 79,995.00. It will be available with up to Intel® Core™ i7 processor,16 GB of RAM, and 512 GB of storage. 

Incredibly Slim for every multi-talented individual

Truly a unique laptop that could give a versatile performance, the new Zenbook 14 Flip OLED (UP3404) would suit you, whether you’re masculine or feminine, because of its convertible and stylish design. 

This new Zenbook is the most versatile and incredibly slim with its thin and light form factor. It is capable of a 360° hinge that allows the device in four different modes: Laptop, Tent, Stand, or Tablet, which offers users a wide range of options to work or relax anytime. 

Content sharing will now be easier and faster with the Tablet Mode, keeping up with the demands of the digital world can be faster using the Stand Mode, convenience is within your fingertips because of the Laptop Mode, and relaxing after a long day is now possible because of the Tent Mode. 

The Zenbook 14 Flip OLED also features a touchscreen ASUS Lumina OLED display. making this device a truly reliable work partner. Upon purchase, the Zenbook 14 Flip OLED will also come with an ASUS Pen 2.0 to replicate the natural feeling of having a real-life pen.

The ASUS 2.0 produces the finest lines and the broadest brush strokes on sketches, and it will also be easier and faster to work or present anytime time of the day. 

The Zenbook 14 Flip OLED (UP3404) comes in a premium Ponder Blue color, and it will be available with a starting price of PHP 74,995.00. It will be available with up to an Intel® Core™ i7 processor,16 GB of RAM, and 512 GB of storage.

Incredibly Slim and compact for every creative digital nomad 

One of the winning products during the 2023 Red Dot Product design, the new Zenbook Pro 14 OLED (UX6404) is a compact, thin and light creator laptop packed with features a creative professional needs. 

This new creator Zenbook boasts the latest NVIDIA GeForce RTX™ 4060 GPU with NVIDIA Studio Drivers for content creators, making it a reliable tool for faster rendering, photo or video editing, and a more efficient multitasking experience.

For a seamless and precise editing experience for creative professionals, this new Zenbook Pro has the ASUS DialPad technology customized for Adobe Creative software, now also compatible with other applications. It also features ASUS IceCool Pro thermal technology to ensure the device stays cool and efficient during heavy-duty applications.

As an additional feature, this new Zenbook Pro Creator laptop will have a dedicated MUX Switch to reduce the latency and increase the response time for 3D applications, and perfect for casual gaming on the side.

The Zenbook Pro 14 OLED (UX6404) comes in a premium Tech Black color for PHP 139,995.00. It will be available with an Intel® Core™ i9 processor, 32 GB of RAM, and 1 TB of storage. 

Incredibly Slim, powerful, and durable

For an ultimate and powerful laptop experience, these three new Incredibly Slim Zenbook laptops boast an industry-leading 13th Gen Intel® Core™ Processor and Intel® Evo™ Certification. With this Intel technology, users are assured that they will not experience any hiccups at any time of the day. 

The 2023 Zenbook series is ultra-durable. For 2023, ASUS doubled the Military Grade Standard testing, which means these new Zenbook series have a longer lifespan as compared to the previous models. It underwent 26 rigorous and ultra-demanding procedures and 12 testing methods to ensure that the device will survive every environmental condition that you face every day.

Lastly, these new Zenbook laptops will have two years of ASUS Global Warranty, as well as an additional ASUS Platinum Protection warranty for one year starting from the date of purchase, making it perfect for users traveling abroad with their new Zenbooks. ASUS also has 69 service centers nationwide if you ever run into any problems with your new Zenbook. 

Availability & Pricing in the Philippines

The all-new 2023 Zenbook series will have a starting price of PHP 74,995.00 and will be available through Home Credit with up to 18 months of flexible payment terms with 0% interest in-store for ASUS Fans. Learn more about these Incredible Slim laptops, you may check the official page of Where to buy: ASUS OLED Laptops, or you may follow the official social media pages of ASUS. 


Sun Life ASCP breaks new ground into the virtual world with campus hiring in Metaverse


As an organization that aims to drive digital transformation and technology advancements in the country, Sun Life Asia Service Center Philippines (ASCP) taps into the power of Metaverse for its talent acquisition and recruitment activities as it rolls out its campus hiring among technology university students across the region. 

The campus hiring in Metaverse is in line with the company’s overall recruitment efforts with the goal to equip university students in their career journey right from their graduation, to the internship and formal employment. Furthermore, Sun Life ASCP envisions to achieve a more streamlined and efficient hiring operation, identifying the right talents for each available role, ultimately providing a positive candidate experience throughout the hiring process. 

 

The Metaverse will mirror the actual facilities of the Sun Life ASCP office through 3D technology – allowing candidates to create their own fun avatars and easily roam around, engage and interact with Sun Life ASCP’s HR recruiters and hiring managers – just like how it was in real life. Apart from the launching of Metaverse, Sun Life ASCP will also roll out its very own Sinag Chatbot, which will be the candidate’s companion – guiding them in their queries, concerns, and other application requirements when they engage with it in ASCP’s Facebook page. The utilization of this automated tool will enable faster turn-around time in processing applications while saving resources and expenses for both the candidate and the company. 

With the launch of these new digital innovations, Sun Life ASCP is eyeing to target a total of 300 potential candidates – contributing a total of 10-20% of new hires for the company. Through this, it expects to generate a minimum of P100,000 savings per hire. 

 

“Sun Life ASCP has been constantly innovating and leveraging new technologies to enhance its operations, improve customer experiences and overall deliver best-in-class services,” shared Chandan Barve, VP and Chief Administrative Officer, Sun Life ASC. The launch of campus hiring in Metaverse and Sinag Chatbot at ASCP are in line with our digital first approach and will help improve the company’s overall recruitment effort as we establish a more efficient and effective hiring process. As a result, candidates can enjoy a positive and seamless experience all throughout the hiring journey.”

 

Some of the past innovations implemented by Sun Life ASCP were the gamification of its performance management where it leveraged on game-like elements such as scoring, rewards, and competitions to create a more engaging workplace experience, and hosting of virtual job fairs and webinars for job seekers to easily apply and follow-up their applications in the comforts of their home. Since then, the company has achieved scale, growth, and operational maturity by providing Business Processing, IT, investment research and enterprise infrastructure to Sun Life’s global businesses. Moreover, it continues to enhance its business model by building a digital culture and mindset – all enabled by the latest technologies, data-driven insights, skill sets, talent, and agile and innovative frameworks.

 

What makes the Metaverse campus hiring a critical digital intervention?

In this age of rapid digitalization, companies are leveraging more on technologies and tools to effectively engage with their audiences. According to Gartner, a leading technology research and consulting firm, digitalization is defined as the use of digital technologies to transform and enhance business models – creating new opportunities for revenue and value creation. By embracing digitalization, companies can stay ahead of the curve and remain competitive in an ever-evolving marketplace.

 

With over 85 million Filipino internet users in the country, it is no surprise that brands heavily invest on digital tools and platforms to continuously pivot, innovate and overall improve the efficiency of its operations. Based on the Digital Report 2023 by We Are Social and Meltwater, the Philippines is the third country in the world with the most time spent online citing that 74.4% of the population search on how to do things while 66.9% invest their time for education and study-related purposes. When it comes to social media, Filipinos spend an average of 4 hours each day on social media platforms with Gen Zs comprising the most significant demographic. This is attributed to the pandemic when people mostly stayed at home prompting them to go online and rely on digital channels to connect, study, work, and consume content. 

 

Despite its infancy, one of the emerging digital platforms that has been garnering attention is Metaverse – a virtual world where people can build, own, and interact through an immersive and engaging experience utilizing virtual and augmented reality. It allows users to experience both the digital and real-world in the same space which involves a blend of visuals, technology and sound – delivering an extraordinary and engaging online environment. Globally, various companies have already adopted this Web3 technology similar to how they adopted social media – from exchanging goods and services to education and leisure. With its vast opportunity to revolutionize the way businesses operate and engage with stakeholders, the Metaverse presents exciting opportunities to build brand awareness, foster customer loyalty and expand reach – most especially among social-savvy Gen Zs who love to discover new things and immerse in new experiences. 

 

You can now save P500 with the Redmi A1 and Redmi 12C price slash promo!


 

Xiaomi has a special treat for fans who are looking for budget-friendly smartphones. You can now save P500 with the Redmi A1 and Redmi 12C price slash promo!

 

The Redmi A1 is an entry-level phone that’s both practical and powerful with the MediaTek Helio A22 processor with expandable storage, perfect for daily social media browsing, online classes and meetings, and so much more. From P3,799, the Redmi A1 received a permanent price slash of only P3,299.

 

Redmi 12C is also an affordable smartphone that boasts of a spacious storage, smooth performance thanks to its MediaTek Helio G85 processor, and large 6.71” HD+ display. It’s the ideal phone for hardworking professionals and side-hustlers who want to make it big. From today until June 30, you can get all three Redmi 12C variants at discounted prices:

 

      3GB + 32GB: P4,999 (from P5,499)

      4GB + 64GB: P5,999 (from P6,499)

      4GB + 128GB: P6,999 (from P7,499)

 

Don’t miss out on Xiaomi’s price slash promo, available via Xiaomi’s Lazada, Shopee, and TikTok shops (@XiaomiPhilippines). For more information, visit Xiaomi's official Facebook page and Xiaomi’s official website.

Procter & Gamble's Commitment to Equality and Inclusion: Strong Progress and New Actions in Asia Pacific, Middle East, and Africa



Procter & Gamble (NYSE: PG) recently announced new commitments aimed toward advancing Equality & Inclusion (E&I) across Asia Pacific, the Middle East, and Africa (AMA), at its fifth annual #WeSeeEqual summit for the region. The event saw participation from world-renowned advocates and personalities from the private and public sectors. 

 

P&G President for Asia Pacific, Middle East, and AfricaStanislav Vecera, announced new commitments to advance progress in the region:

 

1.      Through its Always and Whisper ‘Keeping Girls in School’ program, P&G will educate more than 35 million adolescent girls on puberty and menstrual hygiene across Asia Pacific, the Middle East, and Africa, over the next 3 years.

o    The company will focus on increasing awareness about the need for period education and preventing girls from missing and dropping out of school. 

 

2.      Over the next year, P&G will set up a task force of certified ‘Mental Health First Aiders’ across Asia, the Middle East, and Africa.

o    Studies point out that there is a close connection between mental health and DEI. The mental health of an individual can also be affected by factors such as microaggressions, lack of representation, and unconscious bias. P&G’s ‘mental health first aiders’ will be P&G employees from different workgroups who will be trained and certified by licensed authorities and organizations to provide support and assist peers experiencing mental health issues. Across markets for 19,000 employees in the region, these First Aiders will act as the first line of response and will be equipped to identify signs and symptoms of emotional distress and initiate a supportive conversation with a colleague, guide them towards available resources in the company, and encourage them to seek professional support.

 

Held in partnership with the UN Foundation, the summit focused on emerging trends and insights in the DEI space including bridging the gap between generations, particularly focusing on Gen Z, as it becomes a prominent cohort in the workforce and consumer base; diversity in leadership styles and perspectives to foster innovation and creativity; and how different stakeholders can accelerate progress to serve consumers and communities. For the first time, the summit also shed light on mental wellness as an integral part to advancing E&I, highlighting biases that can lead to discrimination and exclusion, which can have a negative impact on mental wellness.

 

Stanislav Vecera, President – Asia Pacific, Middle East and Africa, Procter & Gamble said: We know that everyone brings unique backgrounds, perspectives, and experiences to the table that can unlock growth in businesses and society. We will continue to step up as a company, through our brands, and with our partners, to create value for our employees and communities.” He added: “We are delighted to host the 'We See Equal' Summit, built on the theme of ‘Unique and United’ - it's a chance for us to connect with thought leaders and have open, honest conversations about how we can continue to advance equality and inclusion.”

 

The company also shared strong progress on commitments across the AMA region made last year as part of the annual #WeSeeEqual summit in 2022:

·       Last year, P&G introduced the 'P&G ReLaunch program' in three markets - India, Singapore, and the Philippines – to welcome back talented professionals who took a break from the workforce and looking to restart their careers in STEM roles, with targeted support and development. This program is now part of the company's commitment to strengthen diversity in STEM (Science, Technology, Engineering, and Mathematics) and will focus on people looking to relaunch their careers in IT, Research & Development, and Product Supply

·       As part of its commitment to spend a cumulative total of $300 million by deliberately working with women-owned and women-led businesses across the AMA region, from the year 2021 to 2025, P&G has made headways on this front and has already invested $175 million in this initiative. Through its flagship AMA Women Entrepreneurs Academy program, P&G has built the capability of over 1000 Women Entrepreneurs in 10 markets in the region that will enable them to make their businesses more competitive

·       P&G committed to improving the accessibility of its brand advertising, including social media content and websites, by making most of our communication accessible to people with sight and hearing impairments by 2024. The company has made strong progress on this commitment and by 2024, a majority of its communication will be accessible to people with sight and hearing impairments

·       P&G continues to work towards achieving equal representation of female directors behind the camera for the company's brand advertisements. In the AMA region, P&G has increased the representation of female directors from 16% in 2019 to more than 35% today. The company aims to achieve 50% women behind the camera through a comprehensive set of actions to build, fuel, and connect a pipeline of diverse female talent in advertising, media, and content

 

The P&G ‘We See Equal’ Summit saw the participation of influential personalities and global leaders, including:

·       Guneet Monga Kapoor, first Indian Oscar-winning producer, CEO - Sikhya Entertainment 

·       Eddie Ndopu, Award-winning Humanitarian, Storyteller, Disability Practitioner

·       Elissa Freiha, Founder & Chief Executive Officer, Womena

·       Sarah Harden, Chief Executive Officer, Hello Sunshine

·       Sia Nowrojee, Senior Director, Girls & Women Strategy, United Nations Foundation

·       Aparna Raje Piramal, Writer (Chemical Khichdi), Speaker, Educator

·       Chieko Asakawa, Visually impaired Computer Scientist, IBM Fellow 

·       Simidele Adeagbo, Olympian and Advocate

 

“Mounting evidence continues to show that gender equality is somewhere between about one to three centuries away, depending on the report you favor and what you want measured. Accumulating data points repeatedly reveal deepening disadvantage and discrimination and worrying outcomes”, said Sia Nowrojee, Senior Director, Girls and Women Strategy, UN Foundation. “But our window to act is now. We believe that companies have a unique responsibility to See Equal, and those that do will join the global team of people who believe the dignity and opportunity of all people is worth fighting for.”

 

To inspire corporates and society alike, the summit also hosted global P&G leaders including:

·       Shailesh Jejurikar, Chief Operating Officer

·       Fama Francisco, Chief Executive Officer – Baby, Feminine & Family Care and Executive Sponsor – Gender Equality

·       Bala Purushothaman, Chief Human Resources Officer

·       Markus Strobel, President – Skin & Personal Care

 

The #WeSeeEqual program demonstrates P&G’s continued commitment to creating a more equal and inclusive world and is also a winner of theU.S. Secretary of State’s Award for Corporate Excellence for Women’s Empowerment in 2019. As one of the world’s largest advertisers, P&G and its brands will also continue to leverage their influential voice in media and advertising to drive further awareness, tackle bias, spark conversations, and motivate change. 

Marvel Studios’ Ant-Man and The Wasp: Quantumania, now available on Disney+

Enter the Quantum Realm and witness the beginning of a new chapter in the Marvel Cinematic Universe in Marvel Studios’ “Ant-Man and The Wasp: Quantumania,” now available exclusively on Disney+.

Superheroes Scott Lang (Paul Rudd) and Hope Van Dyne (Evangeline Lilly) continue their adventures as Ant-Man and The Wasp. After Scott’s daughter Cassie (Kathryn Newton) discovers a way to enter the Quantum Realm, they embark on an adventure into the mysterious world together with Scott, Hope, Hank Pym (Michael Douglas), and Janet Van Dyne (Michelle Pfeiffer).

Upon entering the Quantum Realm, they encounter a unique world with mysterious creatures and meet Kang the Conqueror (Jonathan Majors). When Kang gives Scott a dangerous mission, he and the rest of the family must push their limits and brace themselves against threats within the Realm in order to save the universe.

Catch the latest Marvel Studios film on Disney+ today.

Beat the Heat with TCL’s Cool Truck Tour – Intramuros to Trinoma This May

  Escaping from the blazing sun has become a daily mission for many Filipinos. Likewise, extreme heat's impact on  our everyday lives ha...