Uratex Monoblock's 'Bawal ang Marupok' Campaign Returns with a Hilarious Twist

Uratex Monoblock, the trusted Filipino plastic furniture brand in the market, amplifies its “Bawal ang Marupok” campaign with a hilarious bang reflecting Filipino values of resilience amidst challenges, facing it with a touch of humor, and finding joy within the struggle. 

 

The landmark initiative “Bawal Ang Marupok” positions Uratex Monoblock as both a trailblazer and a standard of its own, with Uratex Monoblock receiving local certifications from the Department of Trade and Industry (DTI) and the Bureau of Philippine Standards (DTI-BPS), and the only brand to achieve Level 5 certification from the International Organization for Standardization (ISO), the highest plastic furniture standard in the country. The campaign was launched last year as part of the brand’s 30th anniversary. 

 

In its recent short video advertisement, viewers are transported into a familiar scenario where a young girl, seated on a Uratex Monoblock, is seen admiring her crush from afar. Despite the girl’s funny and over-the-top antics and reactions, the Monoblock remains intact. The girl may have fallen, but the Uratex Monoblock remains firm and reliable, ready to support in any situation—a glaring testament to its durability, quality, and strength, even in the most playful of situations.

“For over 30 years, Uratex Monoblock has continued its promise of providing quality comfort to Filipino homes. Our distinctions reflect our unwavering commitment to excellence and customer satisfaction, which caters to our customers’ comfort and peace of mind. With this, our products have surpassed a series of tests, including stress and drop testing, and ergonomic assessments, to ensure the brand's promise,” said Mr. Dindo Medina, Business Unit Director of Uratex Monoblock.

 

Similar to the girl in the video, we encounter daily scenarios that are often seen as 'marupok' or fragile. Through this campaign, we are reminded to be wise and prioritize the quality and safety that Uratex Monoblock guarantees in every piece. Investing in these sturdy, quality home furniture items is essential to ensure the safety and comfort of your loved ones, backed by a safety seal and reliable seat load capacity. In addition to the certifications, Uratex Monoblock can withstand up to 200 kilograms of weight, equivalent to the weight of three full-grown adults.

 

Uratex Monoblock offers a diverse range of home essentials that are carefully crafted, ensuring that the brand caters to various consumer preferences and home aesthetics. With common essentials like the 101 Classic, Americana, and Sofie Chair, they offer traditional monoblock chairs found in conventional Filipino households, ensuring that each chair not only retains its familiar appeal, but also upholds Uratex’s standards. 

From left to right: Uratex Monoblock Classic 101 Chair, 1001 Americana Chair, & Sofie Chair

On the other hand, they have a more trendy line that boasts innovative and contemporary designs such as the Olympia Armchair, Charlotte Bistro, and Marciana chair, seamlessly blending functionality and aesthetics and adding a touch of elegance and chicness to every living space.

From left to right: Uratex Monoblock Charlotte Bistro Chair, Marciana Chair, & Olympia Armchair

This shared value of resilience forms the cornerstone of Uratex Monoblock's commitment to delivering products that withstand the test of time, ensuring that every piece enhances the comfort and quality of life for consumers, no matter the decade.

 

“With a longstanding presence in Filipino homes, Uratex Monoblock reflects the resilience and adaptability ingrained in Filipino culture. Just as Filipinos navigate life's challenges with determination and grace, Uratex products embody durability and longevity, making them enduring companions for generations to come,” shared Mr. Medina.

 

The “Sulyap” ad is just the first of the many exciting executions the campaign has in store for its renewed “Bawal Ang Marupok” campaign, showcasing not only Uratex’s superior products but also the indomitable Filipino spirit. 

 

Don’t miss out on the laughter! Check out the surprising twist by watching the video on Facebook, Instagram, YouTube, and TikTok. For more information on Uratex and its products, visit https://uratex.com.ph/collections/monoblocs.

BSS Unveils AI Eraser on OPPO Reno11 F 5G

BSS, the subunit of the renowned South Korean boy band SEVENTEEN as well as the newest OPPO Reno Experts, have sprung into action to showcase the capabilities of OPPO’s newly rolled out AI Eraser. 

The free-to-use tool was recently rolled out to its OPPO Reno11 Series, which includes the OPPO Reno11 Pro, OPPO Reno11, and OPPO Reno11 F. It allows OPPO Reno11 Series users to easily remove objects from photos by circling them. 

As a dynamic and youthful boy group who revel in self-expression, BSS (SEVENTEEN) members SEUNGKWAN, DK and HOSHI continuously create content and capture candid moments on the go. There are times, however, when a precious moment captured contains an unwanted object or background that would otherwise have resulted in the perfect shot, such as the group picture (above) with an unwanted light stand in the background. 

With AI Eraser, this can easily be fixed in a flash. All they did was simply circle the unwanted light stand, and the OPPO Reno11 Series’ generative AI intelligently removed it, generating natural-looking content to fill the space. The result is the perfect composition that exactly matched their vision.

AI Eraser for the OPPO Reno11 Series is capable of accurately recognising objects from over 120 categories, including people, pets, trees, buildings, and flowers. It uses advanced generative AI to allow for class-leading, seamless edits to remove objects in the best way possible, creating natural-looking photos as a result.

OPPO Reno11 Series users can remove an unwanted object in an almost-perfect picture instantly.

 

AI Eraser is easy and convenient to use. Here’s a step-by-step guide: 

STEP 1: Find a picture that is almost perfect 

STEP 2: Tap Edit, followed by AI Eraser

STEP 3: Use Smart Lasso to draw around object, or use Paint Over to draw over an object

STEP 4: Watch the object disappear before your eyes as AI Eraser uses generative AI to intelligently fill in the blanks, so you can enjoy your perfect picture

 

More AI Eraser features

Smart Lasso and Paint Over are two available features under AI Eraser. Smart Lasso allows users to easily encircle unwanted subjects, making it a highly recommended feature for users who struggle with precision drawing or circling. 

Paint Over serves as a valuable complement to Smart Lasso, particularly when an object in the image contains an area that users would prefer not to remove. Both features come with a slider option to adjust the stroke size for even more precise object removal.

While many external smartphones within the OPPO Reno11 Series’ price range offer object removal tools, they tend to produce results that appear noticeably edited, creating unnatural-looking elements. 

“Reno11 Series is the first smartphone line at its price to feature such advanced generative AI image editing, and demonstrates OPPO’s commitment to enrich everyday experiences through technology for everyone,” said Leon Wang, Director of Reno Series Product Planning Development. 

 

Reno11 Series users in Phiippines can experience AI Eraser via an OTA update. 

For more information about the OPPO Reno11 Series and AI Eraser, please visit OPPO visithttps://www.oppo.com/ph/ or check out OPPO Philippines’ official social media pages on Facebook, YouTube, and TikTok.

*Image is simulated for illustrative purposes only. Sequences are shortened. Actual UX/UI may differ. 
*Function requires network connection and the availability may vary by country and device.

Watsons PH Advances Community Health and Sustainability Efforts Through Alagang Pangkalusugan Missions

Watsons has been conducting Alagang Pangkalusugan initiatives since 2013 in the country’s various regions, doing good for others by helping to provide free diagnostic tests and medications to areas in need through these medical missions.

 

As the country’s leading health retailer, Watsons remains committed to its sustainability goals of helping to uplift the health and well-being of the community by bringing healthcare closer and more accessible through such initiatives like the Alagang Pangkalusugan medical missions. The initiative that started in 2013 has been servicing numerous communities in quest of bringing together a healthier nation. To start the year off, the initiative has started strong with two Alagang Pangkalusugan medical missions.

 

Alagang Pangkalusugan heads to Visayas in the first quarter of the year. Medical missions kicked-off last February 21, 2024 in  CEO Gym in Tacloban, Leyte. The initiative helped  725 beneficiaries   where they were given free services like medical consultation, BP monitoring, ECG, blood glucose monitoring, uric/hemoglobin/cholesterol tests, chest X-ray. Watsons also gave the patients free medicines and vitamins.

 

The second Medical Mission was held in one of the biggest gyms in the province in Calape, Bohol. The largest Watsons medical mission to date,  948 total beneficiaries were served with additional services like tooth extraction, hearing tests, bone screening along with eye exams with free reading glasses, thanks to the brand sponsors and LGU partners.

 

SM Foundation, LGUs from the Province of Bohol and Tacloban along with partner brands were present in joining Watsons’ commitment to provide free health check-ups for underserved communities. 

 

In the past year, Watsons has seen a spike in employee volunteers who have devoted their time to give back to our local communities around the country. Opportunities of volunteering are always taken by employees to embody doing good as mentioned in the retailer’s tagline of “Look Good, Do Good, Feel Great”.

 

“Since 2013, Alagang Pangkalusugan has benefited over 7,000 Filipinos. We are very proud to be a partner of Filipino families in their journey to good health and to help those who have little or no access to medical consultations and services. This is part of the Watsons sustainability program’s commitment under the community pillar,” said Belle Pesayco, People - Supporting Communities Pillar Lead for Watsons PH

 

With such a great turnout to start the year, Watsons is set to bring the Alagang Pangkalusugan initiative to even more areas and communities in different parts around the country.

IT’S FINALLY HERE! WATCH THE BRIDGERTON SEASON 3: PART 1 MAIN TRAILER!

 

Dear reader, this author must inquire: what is the primary force that guides us on our paths? Is it our minds, or our hearts? Perhaps we should discover the answer together.... Bridgerton Season 3: Part 1 arrives May 16, only on Netflix.

Instagram: @bridgertonnetflix

Twitter: @bridgerton 

 netflix.com/bridgerton 

From Shondaland and new showrunner, Jess Brownell, Bridgerton is back for its third season and finds Penelope Featherington (Nicola Coughlan) has finally given up on her long-held crush on Colin Bridgerton (Luke Newton) after hearing his disparaging words about her last season. She has, however, decided it’s time to take a husband, preferably one who will provide her with enough independence to continue her double life as Lady Whistledown, far away from her mother and sisters. But lacking in confidence, Penelope’s attempts on the marriage mart fail spectacularly. Meanwhile, Colin has returned from his summer travels with a new look and a serious sense of swagger. But he’s disheartened to realize that Penelope, the one person who always appreciated him as he was, is giving him the cold shoulder. Eager to win back her friendship, Colin offers to mentor Penelope in the ways of confidence to help her find a husband this season. But when his lessons start working a little too well, Colin must grapple with whether his feelings for Penelope are truly just friendly. Complicating matters for Penelope is her rift with Eloise (Claudia Jessie), who has found a new friend in a very unlikely place, while Penelope’s growing presence in the ton makes it all the more difficult to keep her Lady Whistledown alter ego a secret.

• Episode Count: 8

• Filming Location: London, UK

• Showrunner/ EP: Jess Brownell

• Executive Producers: Shonda Rhimes, Betsy Beers, Tom Verica, and Chris Van Dusen

• Series Regulars: Nicola Coughlan (Penelope Featherington), Luke Newton (Colin Bridgerton), Claudia Jesse (Eloise Bridgerton), Luke Thompson, Benedict Bridgerton, Golda Rosheuvel (Queen Charlotte), Adjoa Andoh (Lady Danbury), Ruth Gemmell (Violet Bridgerton), Lorraine Ashbourne (Mrs. Varley), Simone Ashley (Kate Sharma), Jonathan Bailey (Anthony Bridgerton), Harriet Cains (Philipa Featherington), Bessie Carter (Prudence Featherington), Florence Hunt (Hyacinth Bridgerton), Martins Imhangbe (Will Mondrich), Calam Lynch (Theo Sharpe), Will Tilston (Gregory Bridgerton), Polly Walker (Portia Featherington), Rupert Young (Jack), and Julie Andrews (Lady Whistledown)

• Additional Key Cast: Hugh Sachs (Brimsley), Emma Naomi (Alice Mondrich), Kathryn Drysdale (Genevieve Delacroix), Sam Phillips (Lord Debling)

TCL Electronics continues to give exciting treats for their loyal customers on their 24th anniversary

TCL Electronics, a leading consumer electronics brand and the world's top two TV brand, continues to give exciting treats for their loyal customers as part of their 24th anniversary this month. Seize this stellar opportunity and get a massive discount on the stunning 55” TCL P635 TV!

 

Time to catch your breath and dig this! Get a huge discount of just Php20,995, down from its standard retail price of Php30,995. That's a Php8,000 price slash from its original cost. 

And that’s not all! As an additional bonus when you purchase the new TCL 55” P635 during this promotional period, you'll also receive a complimentary TCL S332W soundbar worth P4,095, enhancing your audio experience and creating a truly immersive viewing environment.

 

The TCL P635 TV boasts of High Dynamic Range (HDR), the latest standard for UHD contents, provides a superior experience with striking brightness, exceptional shadow details and vivid colors.

 

This TV model is also made of AIPQ 2.0, a new quad-core processor is built to optimize overall hardware and software performance, enhancing the entertaining experience. A chipset enabling TCL algorithm processes content in real time, detecting environment and upscaling display and audio. Pictures are optimized according to content, so oceans appear bluer, and rainforests more lush.

 

Meanwhile, audio quality is compensated dynamically based on volume, eliminating distortion of signal and speakers, and providing a more authentic auditory experience at any sound level.

 

When it comes to aesthetics, TCL P635 is created with a 3-sided edgeless-less design allowing a full-screen and wider visible viewing experience, which just feels right amongst all the ac.

The TCL P635 Anniversary Promo runs from April 15 to May 15, 2024.  For more information, please visit TCL’s official Facebook page or check out the TCL website at https://www.tcl.com/ph/en.

DTI Fair Trade Permit No. FTEB-190360 Series of 2024

HATASU rolls out its educational public service initiative, HATASU Careavan

 Known for their accessible and sustainable riding solutions, HATASU rolls out its educational public service initiative, HATASU Careavan, to further strengthen their goal of providing a 360-degree presales-to-aftersales customer journey. 

 

HATASU initiates an educational campaign with their HATASU Careavan

 

(HATASU Careavan: Goa, Bicol Leg)

 

HATASU has always been transparent about its mission to provide a 360-degree customer journey through addressing the riding needs and pain points of HATASUKIs. This starts from educating the market about ebike, partnering with top key dealers and financial institutions so that their ebikes are accessible to every Filipino, up until the purchase has been done by providing aftersales support. One of the ways the brand is fulfilling this mission is through their recently launched HATASU Careavan, a public service campaign to educate existing and potential ebike users.

 

The HATASU Careavan is an offline event touching base in different cities and provinces. During the two to three days event, the brand will be conducting ebike education talks such as a Safety Riding Program in coordination with the local government unit and a HATASU ebike 101 to introduce and demonstrate the different available HATASU ebike models and their functions.

 

The event is also an avenue for existing ebike users to have their units checked for repair or maintenance. Interested customers, on the other hand, can also avail their dream ebike during the HATASU Careavan wherein sales representatives and installment partners will be present to assist potential buyers with their inquiries.

 

“At HATASU, we want to do our part in ensuring proper road guidelines and etiquette are in place hence we are rolling out the HATASU Careavan campaign to empower our existing and potential customers with the proper ebike education as well as provide them an avenue to access our products and have them regularly checked,” says Austine Huang, HATASU Philippines COO. 

 

 

Successful 1st Leg at Goa, Bicol last March

 

The first-leg of the HATASU Careavan successfully concluded last March at Goa, Bicol in partnership with K-Servico. During the three (3) day event, the brand conducted talks on safe riding, ebike check-up for existing HATASU users, selling activities, test drive opportunities, and fun booth activities. 

Catch the 2nd Leg happening on April 12 at Bajada, Davao

 

HATASU recently announced that they’ll be having the second leg of the HATASU Careavan at Bajada, Davao in partnership with EMCOR. Visit their exhibit at JVR Building, EMCOR Bajada, Davao store from April 12-13 to catch the exciting activities and deals the brand prepared!

 

Want to know if your city is next? Follow the official HATASU Philippines Facebook page athttps://www.facebook.com/HATASUPH and their official TikTok page at https://www.tiktok.com/@hatasuph for updates on the next HATASU Careavan legs!

 

Hop On, HATASU Na! 

 

Cebu Pacific recognized as a Great Place To Work for 2024

Cebu Pacific, the Philippines’ leading carrier, has set another milestone after being recognized as a Great Place ToWork® for 2024. This is the first time an airline in Southeast Asia has achieved such distinction.

 

The Great Place To Work® Institute, a leading authority in workplace excellence and employee satisfaction, awarded the certification following an independent assessment thathighlighted CEB’s positive employee experiences across key areas including credibility, respect, fairness, pride, and camaraderie.

“This recognition reaffirms our dedication to providing a workplace where everyone can thrive. As we move forward, our focus remains on upholding Cebu Pacific’s core values and ensuring that our employees remain at the heart of its success,” said Felix Lopez, CEB Chief Human Resources Officer.

 

Over the years, CEB has focused on initiatives that foster community building, celebrate individuality through diversity and inclusion, and promote a healthy culture by creating spaces where every voice is heard and valued. These initiatives are at the heart of what makes CEB a great place to work, where employees feel supported and empowered to excel and contribute to something meaningful together.

 

Alongside these efforts, CEB has been recognized this year by Prosple as one of the top employers in the Philippines for fresh graduates and received the Best Employer Brand award at the LinkedIn Talent Awards in 2023. These accolades underscore CEB's commitment to providing an exceptional work environment for professionals at all career stages.

 

To learn more about CEB’s employee programs and job openings, visit www.linkedin.com/company/cebupacificair. 

 

 

Hyaloo Pore Repair Collection is Your Acne-Prone Savior

 

Having an acne-prone skin can have an impact on our confidence and self-esteem. But thankfully, there have been many advances in skincare to offer solutions for whatever skin issues we might have. One of them is Hyaloo which offers the new Pore Repair Collection, the latest innovation from the Korean skincare brand, that’s rich in Hyaluronic Acid (HA). 

 

HA is a naturally occurring humectant found in the skin, with an impressive ability to hold 1,000 times its weight in water. This means it plumps up skin, leaving it feeling more supple and hydrated, while simultaneously creating a barrier that prevents moisture loss. But the benefits of HA don't stop there! Studies have shown it can also reduce inflammation, a key factor in acne breakouts.

However, for truly acne-conquering results, we need something more. Enter Hyaloo's Pore Repair Collection, the latest innovation from the Korean skincare brand known for its gentle yet effective dermatologist-tested formulas. 

 

This collection harnesses the power of Hydra-BHA technology, a unique blend of:

• 4x Hyaluronic Acid: Delivers intense hydration and plumps skin.

• Salicylic Acid: A beta hydroxy acid (BHA) that gently exfoliates, unclogs pores, and fights acne-causing bacteria.

• Ceramides: Strengthens the skin's barrier, preventing moisture loss and irritation.

Here's how the 3 products in the collection work together to transform your acne-prone skin:

 

Hyaloo Pore Repair Foam Wash

This pH-balanced cleanser gently removes excess oil, dirt, and impurities, leaving skin feeling refreshed and calm. Its exfoliating properties unclog pores, visibly reducing acne and redness.

 

Hyaloo Pore Repair Deep Hydrating Gel

This lightweight, oil-free gel moisturizer is perfect for oily skin. It absorbs quickly, providing intense hydration without clogging pores. It's even gentle enough for use on both face and body!

 

Hyaloo Pore Repair Matte-Finish Water Cream SPF 50+ PA+++

This non-comedogenic water cream provides broad-spectrum sun protection without leaving a greasy residue. It's perfect for daily use, even on sensitive skin, and leaves your complexion looking matte and shine-free.

 

Hydration is an essential to any acne-prone skin type’s skincare routine and Hyaloo is here to be your “hya-mazing” best friend. Hyaloo paves the way for clear pores by promoting balanced, clear, and healthy skin through deep hydration. Hyaloo’s Pore Repair collection treats your skin with the gentle care it deserves, while providing potent ingredients to combat acne. All products in the Hyaloo Pore Repair range is vegan, cruelty-free, and fragrance-free.

 

Ready to say goodbye to acne and hello to hydrated, balanced skin? Shop Hyaloo's Pore Repair Collection exclusively at a Watsons and SM Department Store near you, or online at Hyaloo’s official Tiktok, Shopee and Lazada flagship stores. Follow Hyaloo on social media by checking the hashtag #HyalooPoreRepair and the handle @hyalooph on Facebook, TikTok and Instagram.