Infinix reports exceptional growth in Q1 2024

Achieving Highest Year-on-Year Global Market Share Growth in Q1 2024

 

Infinix, a trendy tech brand crafted for young consumers, reports exceptional growth in Q1 2024. According to IDC's Worldwide Quarterly Mobile Phone Tracker, Infinix achieved the highest year-on-year global market share growth amongst all major smartphone brands worldwide. Infinix's year-on-year market share growth increased from 1.7% to 3.7% in Q1 2024, and its global smartphone shipments surged by a remarkable 150.6% year-on-year, achieving four consecutive quarters of rapid and sustained growth.

 

"We are absolutely thrilled with our exceptional performance in the first quarter of 2024," said Tony Zhao, General Manager at Infinix. "Our entire dedicated team has worked tirelessly to bring young, tech-savvy consumers around the world the very best products at attainable price points. The launch of our highly acclaimed Infinix NOTE 40 Series and Infinix GT 20 Pro this year has been instrumental in our success, as we have strategically focused on addressing key consumer pain points, particularly in areas of charging capabilities and gaming performance. This has helped Infinix earn widespread positive acclaim and cement our position as a leading innovator in the global smartphone market."

Infinix's parent company, Transsion Holdings, has also benefited from the brand's success, now ranking 4th in global smartphone shipments with an estimated 10% market share. Infinix's exceptional performance has been pronounced in key markets such as Africa and Southeast Asia, and the brand has secured top 5 positions in smartphone market share in over 20 countries around the world and recorded impressive year-over-year growth rates. This remarkable achievement underscores Infinix's unwavering commitment to making advanced technology accessible to a broader global audience.

 

Strong Regional Performance

Infinix's exceptional performance has been pronounced in key markets such as Africa and Southeast Asia, and the brand has secured top 5 positions in over 20 countries around the world and recorded impressive year-over-year growth rates. In the Philippines, a key market in Southeast Asia, Infinix achieved a remarkable 27.1% market share in Q1 2024, ranking first amongst all the smartphone brands. This is a significant increase of 19.7 percentage points year-on-year. The brand's success is driven by its active engagement in creative marketing, celebrity endorsements, and cross-industry collaborations, bringing new energy and competitiveness to the smartphone market.

 

Leading the Market with Q1 2024 Triumphs

In 2023, Infinix earned a spot in Kantar and Google's Top 50 Chinese Global Brand Builders Report. Additionally, Fast Company ranked Infinix sixth in the World's Most Innovative Companies of 2024 within the Asia-Pacific sector, making it the only smartphone brand on this prestigious list.

 

Behind Infinix's robust global market share performance lies its alignment with the preferences of young individuals, evidenced by its innovative products and creative marketing. During the first half of 2024, Infinix captured significant attention from young people and gaming enthusiasts worldwide with the launch of the Infinix NOTE 40 Series and the GT 20 Pro.

 

These offerings included the introduction of the All-Round FastCharge 2.0, which aimed to address consumers' demands when it comes to charging capabilities. Some of these remarkable features include 100W Multi-Speed FastCharge, Wireless MagCharge, and the Cheetah X1 chip supporting multi-functioning charging modes. Infinix GT 20 Pro, being the only smartphone in its price segment that offers a dedicated gaming display chip, strives to offer users an immersive gaming experience.

 

Looking Forward

Infinix's remarkable achievements in Q1 2024 reflect its commitment to delivering innovative and affordable products, leveraging a multi-faceted marketing approach, and driving technological advancements. The brand's diversified and youth-oriented marketing strategies have contributed to its excellent global performance and reputation. Moving forward, Infinix aims to provide users with superior products and services, setting new benchmarks and striving for even greater success in the coming quarters. Coming soon also is the Infinix GT 20 Pro features a vivid 144Hz display for smooth gameplay and stunning visuals, the best affordable choice for gamers of all levels.

 

 

For more updates on the Infinix Series, check out Infinix’s Facebook page and Facebook Community.

 

LG Electronics launched a global campaign ‘Optimism your feed'

 

LG Electronics (LG) today launched a global campaign called ‘Optimism your feed,’ which aims to help users bring more optimism to their social media experience by inviting them to proactively engage with positive and inspiring content on their feeds.

 

“As a customer-focused brand, LG is a passionate champion of optimism. We aim to create positive changes in people’s lives by being intentional with our positive activities both online and in the real world,” said Kim Hyo-eun, vice president and head of LG’s Brand Management Division. “In the AI era, LG remains committed to our unwavering promise of ‘Life’s Good.’ We will continue to enhance our customers’ lives with a human-centric approach, fostering hope for a better future.”

 

A new global survey commissioned by LG found that social media is both a source of anxiety and a place where people turn to be entertained, keep up with friends and family, and stay informed about news and current events. According to the survey, almost half of respondents (45 percent) report their social media feeds consist of an equal or greater amount of negative content than positive content. One in four respondents (28 percent) claimed negative content on their social media feeds has increased their anxiety and one in five (20 percent) said it has made them unhappy. Other studies also suggest that algorithms often promote negative and niche conversations.

 

The global survey sought to understand the triggers that affect how algorithms work and how to increase your feed’s positive content. The result is the ‘Optimism your feed’ playlist of original content that, when interacted with, will pull more optimistic content into your feed.[i] ‘Optimism your feed’ is part of LG’s global Life’s Good campaign, introduced last year to inspire and encourage people to approach life with an optimistic attitude.

 

Created in collaboration with global influencers renowned for their optimistic influences including Tina Choi, Victoria Browne, Josh Harmon and more, the ‘Optimism your feed’ playlist includes over 20 short-form videos ranging from motivation to feel-good content.

Additionally, LG is consulting with social media experts including Professor Casey Fiesler, an information scientist and technology ethicist, with a PhD in Human Centered Computing. Fiesler researches and teaches in the areas of technology ethics, internet policy, and online communities, and has published on topics such as social media content moderation and recommender systems. She also educates the public on these topics as a content creator.

 

Social media has become an integral part of our lives, and algorithms play a significant role in the content that we see in these spaces. LG’s global playlist and campaign gives users the opportunity to see more positive and uplifting posts. By being more conscious about what we choose to engage with, we can bring stronger optimism, balance and happiness to our lives.

 

According to Fiesler, “Recommendation algorithms determine what we see on social media by predicting what content we are likely to engage with. These algorithms can therefore send us down ever more specific niches – for good and for bad. Research has shown that left unchecked, users can go down negative rabbit holes and encounter harmful content quite quickly. One of our first lines of defense needs to be improving our digital literacy, and paying more attention to how algorithms influence our online experiences. And the good news is that we do have some control over the input for these algorithmic predictions; if we choose to engage with optimistic content, there’s a good possibility we will see more of it.”

 

Victoria Browne, a global influencer and TEDx Talk speaker, said, “The algorithms on our social channel can have a big impact on the content we see online, which impacts our mental health. That’s why I’m passionate about ‘Optimism your feed’, and I hope that people use this playlist as a foundation to retrain their algorithm and encourage positivity in all aspects of their lives. So much of the stigma and difficulty of tackling mental health is that it is unseen. With this campaign, we are saying you should reach out to your friends, and that we can help each other. Our algorithm should recommend content that makes us feel more connected to people, not less.”

 

The ‘Optimism your feed’ playlist can be found on LG’s global TikTok channel (@lge_lifesgood) and global YouTube channel (@LGGlobal), and will later spread to various social media platforms through collaborations with influencers around the world. More details can be found on the campaign page on lg.com (lg.com/lifesgood).

The Umbrella Academy Season 4 premieres August 8th

It’s the final timeline!

"Courtesy of Netflix"

The Hargreeves siblings have scattered after the climactic showdown at the Hotel Oblivion led to a complete reset of their timeline. Stripped of their powers, each is left to fend for themselves and find a new normal — with wildly varying degrees of success. Yet the trappings of their uncanny new world prove too hard to ignore for very long. Their father Reginald, alive and well, has stepped out of the shadows and into the public eye, overseeing a powerful and nefarious business empire. A mysterious association known as The Keepers holds clandestine meetings believing the reality they’re living in is a lie and a great reckoning is coming. As these strange new forces conspire around them, the Umbrella Academy must come together one last time — and risk upsetting the shaky peace they’ve all endured so much to secure — to finally set things right.

RELEASE DATE: August 8th, 2024 

CREATED FOR TELEVISION BY: Steve Blackman

SHOWRUNNER: Steve Blackman

EXECUTIVE PRODUCERS: Steve Blackman, Jennifer Cecil, Mike Richardson, Keith Goldberg, Scott Stuber, Beau Bauman, Pascal Verschooris, Jesse McKeown, Abbey Morris, and Jeremy Webb.

BASED ON: The Dark Horse Comic Book Series by Gerard Way and Gabriel Bá (both of whom serve as co-executive producers on the series)

KEY CAST: Elliot Page, Tom Hopper, David Castañeda, Emmy Raver-Lampman, Robert Sheehan, Aidan Gallagher, Justin H. Min, Ritu Arya, Colm Feore, Nick Offerman, Megan Mullally, David Cross

PRODUCED BY: UCP, a division of Universal Studio Group, for Netflix

The HUAWEI WATCH FIT 3 embodies the perfect blend of style and efficiency

Whether it’s top-tier workout equipment or the ideal workout fit, people are always searching for the ultimate fitness gear. And in today’s ever-evolving world, where technology and wellness are increasingly intertwined, no workout getup is complete without wearable technology — especially a smartwatch. 

Big and bulky fitness trackers are a thing of the past. Today’s smartwatches combine sleek design with robust functionality. Among them, HUAWEI’s line of fashionable fitness smartwatches shine brightly. The HUAWEI WATCH FIT 3 embodies the perfect blend of style and efficiency, making it a true game-changer for fitness buffs and fashion geeks alike. Flaunting its ultra slim (at 9.9mm) and lightweight (with an aluminum alloy body) design, plus a vast and bezel-less display with 1.82” AMOLED screen, a premium rotating crown that has turn-to-access features, and five stunning colorways, the HUAWEI WATCH FIT 3 is designed for ultimate style and comfort.  

If you recently got a HUAWEI WATCH FIT 3 to be your new fitness buddy, here are a few easy ways to make sure you get the most out of it:

1. Set Clear Goals with Activity Rings

The first step in any fitness journey is setting clear, achievable goals. The HUAWEI WATCH FIT 3 offers Activity Ring tracking that allows users to set customized activity goals. Utilize the smartwatch’s next-gen activity rings to monitor Move, Exercise, and Stand goals. Users can set daily or weekly targets and let the HUAWEI WATCH FIT 3 remind them to stay on track.

2. Monitor Heart Rate for Optimal Workouts

Working out is most effective when the right intensity is achieved. With the new HUAWEI TruSeen™ 5.5, the HUAWEI WATCH FIT 3 features upgraded heart monitoring sensors, which helps users stay in the optimal heart rate zone especially when working out. Whether they are aiming to burn fat, improve cardiovascular fitness, or increase endurance, the HUAWEI WATCH FIT 3’s optimized heart monitoring allows users to adjust their workout routines to better fit their fitness levels and goals. 

3. Track Nutrition and Calorie Count with Stay Fit

Users looking to lose weight or maintain a specific diet will find the Stay Fit app particularly useful. The app features calorie tracking, calorie deficit monitoring, and customizable weight gain or loss plans. Stay Fit also guides users toward balanced and sustainable weight management, taking into account different factors such as activity level and dietary choices. Users can pair the HUAWEI WATCH FIT 3 with the Stay Fit app to keep track of their calorie intake. They can log their meals and let the smartwatch help them to stay on track with their nutrition goals.

4. Use the Workout Apps and Programs

The HUAWEI WATCH FIT 3 utilizes the HUAWEI TruSport™ Scientific Sport System which lets users track over 100 sports modes depending on their workouts, covering both indoor and outdoor activities like walking, running, cycling, swimming, and more. The HUAWEI WATCH FIT 3 has added 5 new sports modes: football, basketball, padel, e-sports, and track run. Users can choose their desired program from different personal fitness courses to keep their workouts varied and exciting. The with voice-guided fitness animations will ensure users are performing the exercises correctly and efficiently.

5. Monitor Sleep Patterns

Recovery is as important as the workouts themselves. The HUAWEI WATCH FIT 3 features  HUAWEI TruSleep™ that offers more than just tracking sleep duration. It detects different sleep activities and has a sleep breathing awareness feature, which monitors breathing patterns during sleep to help detect irregularities that may signal possible sleep disorders. Users can use these insights to make adjustments to their bedtime routine and enhance their overall sleep quality, making sure they wake up refreshed and ready to take on their day.

The HUAWEI WATCH FIT 3 is not just a chic tool to tell time, it’s a cutting-edge device that seamlessly integrates into users’ daily routine. Available in Gray, the HUAWEI WATCH FIT 3 boasts a versatile NFC module that can double as users’ access card, allowing effortless travel with just a flick of the wrist. With more smart features including an impressive 10-day battery life, bluetooth calling, local music playback, service widgets 2.0, calendar and weather apps, push notifications and quick-reply functionality, and iOS and Android compatibility the HUAWEI WATCH FIT 3 enhances users’ daily life and fitness journey with precision and flair.

The HUAWEI WATCH FIT 3 is available in the Philippines at HUAWEI stores nationwide and online through the HUAWEI Online Store, Shopee, and Lazada. Customers can choose among different variants: the HUAWEI WATCH FIT 3 in Green, White, Pink, and Black comes with a corresponding Fluoroelastomer strap, priced at PHP 6,499, while the HUAWEI WATCH FIT 3 in Gray comes with Premium Nylon strap, priced at PHP 6,999. Enjoy 0% installment through HomeCredit. 

To learn more about the HUAWEI WATCH FIT 3 visit Huawei’s official website or social media accounts (Facebook | Instagram).

HONOR Magic6 Pro Emerges as the Premier AI Camera Phone Featuring the Pro-grade Falcon Camera System

Leading smart devices provider in the Philippines, HONOR, has successfully launched two experience stores in SM City San Lazaro and SM City Bacolod in light of the HONOR Magic6 Pro availability in the Philippines.  

“The HONOR Magic6 Pro remains our best phone yet in the Magic Series with its DSLR-like camera capabilities. It never ceases to amaze HONOR fans, especially for its AI features. We’re grateful for their unwavering support and as always, we promise to bring only the best tech innovation in the market,” said Stephen Cheng, HONOR Philippines Vice President. 

The pro-grade Falcon Camera System of HONOR Magic6 Pro features an industry-leading 1/1.3-inch Super Dynamic Falcon Camera H9000 HDR sensor, enabling users to capture intricately detailed images and enhance brightness across a wide range of lighting conditions. With its customized HDR sensor, the HONOR Magic6 Pro achieves an impressive 210% improvement in dynamic range over the HONOR Magic5 Pro, ensuring accurate color reproduction even in high-brightness scenarios. This allows users to effortlessly take stunning photos that highlight fine details and preserve highlights, offering an exceptional photography experience. 

 

The HONOR Magic6 Pro is set to revolutionize smartphone photography with its AI-powered Next-generation HONOR Falcon Camera System, delivering a pro-grade camera experience. This advanced system includes a 50MP wide camera, a 50MP ultra-wide camera, and an impressive 180MP periscope telephoto camera, outperforming most competitors in the current market for sports photography, with an optimal zoom range from 2.5x to 10x. 

  

The 180MP periscope telephoto camera offers up to 100X digital zoom, allowing users to capture exceptional clarity during sports events. The upgraded AI capture algorithm, HONOR AI Motion Sensing Capture, effortlessly predicts and captures decisive moments in ultra-high definition.  

 

Additionally, the customized HDR sensor provides a phenomenal 210% improvement in dynamic range, ensuring true-to-life colors even in high-contrast lighting conditions. The camera also features an ultra-large variable aperture of f/1.4 and f/2.0, offering users greater control over the depth of field. With significant enhancements in both hardware and software, HONOR aims to establish the Magic6 Pro as the top choice for capturing sports and action moments with unparalleled quality. 

 

Available in Epi Green and Black, HONOR Magic6 Pro can be purchased through selected HONOR Experience Stores with FREE HONOR Watch GS3 for every walk-in purchase until May 31, and via Shopee (https://bit.ly/Shop_M6Pro_PR), Lazada (https://bit.ly/Laz_M6Pro_PR), and TikTok Shop (https://bit.ly/TikTok_M6Pro_PR).  

   

For more affordable offers, the HONOR Magic6 Pro is also available at Home Credit for as low as Php 1,719/month with FREE Harman Kardon Luna and HONOR Earbuds X3 worth Php 11,699. Take advantage of the offer at https://bit.ly/HONORPH_HomeCredit 

 

For more exciting announcements, head on to HONOR Philippines’ social media platforms: Facebook(Facebook.com/HonorPhilippines), Instagram(Instagram.com/honorph/) and TikTok Shop: (Tiktok.com/@honorphilippines). To check out HONOR’s complete list of retail stores, go to https://www.hihonor.com/ph/retailers/.