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Monday, August 19, 2024

Lola Amour, Maki, and Jikamarie Unite Music and Art in Crocs' New Campaign

The worlds of music, fashion, and self-expression have converged in a new collaboration featuring some of the fastest rising musical artists in the Philippines as Lola Amour, Maki, and Jikamarie celebrate artistry and individuality as they team up with Crocs, the iconic footwear brand known for its commitment to individuality and comfort, to create a collection that embodies their unique styles and artistic visions.



“We’ve all heard their music – from Lola Amour’s ‘Raining in Manila’, the city pop song that makes you want to dance in the rain in the middle of the capital to self-love and growth anthems like Jikamarie’s ‘The Sun Is You’ and Maki’s ‘Dilaw.’ These songs not only capture the essence of each artist's journey but also embody the unique styles and creative visions that they bring to life,” said Franceska Flores, Marketing Head of Crocs Philippines. “Through this collaboration, we gave them free rein to translate their creativity and use the Classic Clogs and Jibbitz as their canvas for self-expression–pieces of art that we hope will resonate not only with their fans but for Filipinos yearning for that freedom to showcase their individuality and style.


The partnership is part of Crocs’ ongoing collaboration with local artists–those who embody the brand’s “Come As You Are” ethos. Last year, the brand teamed up with digital artists and illustrators Jethro Olba, Soleil Ignacio, Kim Borja, Isabel Weber, and Carriel Veloso (Tyang Karyel).


Lola Amour brings their retro-yet-modern aesthetic with the Classic Clogs in Moss Green decorated with Jibbitz that encapsulate the fun of youth.


Lola Amour: Where retro meets modern


Lola Amour, known for their retro-infused sound and infectious energy, brings a nostalgic yet modern twist to the collection. Their design features bold, colorful patterns that evoke the playful spirit of their music. Their Classic Clog in Moss features Jibbitz reminiscent of school days, making friends, and finding yourself.


"We wanted to create something that not only looks cool but also feels like us," said the band. "These Crocs are all about having fun and expressing yourself, just like our music."



Jikamarie brings her trademark whimsy and eclectic style with her Classic Clogs in Dark Iris featuring Jibbitz that run the gamut of colors and textures


Jikamarie: A Burst of Color and Creativity

Jikamarie, the vibrant singer-songwriter known for her eclectic style and infectious positivity, brings a burst of color to the collection. Her classic clogs are a riot of furs, pearls, butterflies, set on a Classic Clog in Dark Iris, capturing the essence of her joyful, carefree approach to life and music. With her pair representing her favorite things, from music notes to smiley faces, Jikamarie's design is a celebration of creativity and individuality.


"I want people to feel happy and confident when they wear these Crocs," Jikamarie said. "They're all about embracing who you are and letting your true colors shine.”


Maki brings nostalgia to the fore with his Classic Clogs in Tan decked in Jibbitz that represent his vibrant energy of young adulthood.


Maki: Memories of carefree youth

Known for songs that celebrate self-love, growth, and self-expression through art, Maki’s classic clogs represent the carefree-ness of youth, a continuation of what his smash hit “Dilaw” embodies. Through his Classic Clogs in Wheat and favorite charms such as bears, stars, and a video ko game controller, Maki captures the vibrant energy and optimism of young adulthood, inviting fans to embrace their true selves with confidence and joy.


“For me, art is a powerful tool for self-expression and connection. It’s about conveying emotions, telling stories, and creating something that resonates with others on a deeper level. Whether it's through music or fashion, art allows us to share a piece of who we are with the world,” said the crooner.



A Collaboration Beyond Fashion

Crocs is bringing bold simplicity to life with this season’s collection, giving you the opportunity to create looks that reflect your personality and unleash self-expression. By collaborating with Crocs, Lola Amour, Maki, and Jikamarie are encouraging their fans to embrace their individuality and wear their personalities on their feet.


“Crocs have long been a symbol of comfort and versatility, and this collaboration takes that concept to the next level by infusing it with the creativity and passion of three incredible artists. The collection is a reminder that fashion is not just about what you wear, but how you express yourself,” said Ms. Flores.


Watch the campaign video to be captivated and inspired by the musician’s masterpieces and find your own. Explore the artists’ curated Crocs collections, and shop the customized pairs at crocs.com.ph.

TCL redefines #LivingACoolLife with Whitelines appliances

 In today's fast paced world, finding balance between work and personal life is essential to truly appreciate life's simple joys. Home should be a place of relaxation, not additional stress.

 

TCL, a global leader in consumer electronics and one of the world's top two TV brands, is redefining what it means to #LivingACoolLife with its new Whitelines appliances. Experience the future of home with an innovative lineup that includes advanced air conditioners, state-of-the-art refrigerators, and efficient washing machines, all designed to simplify your life.


Beyond its dominance in panel TVs and global shipments, TCL has achieved a staggering 34% average growth across all its products due to the unwavering support of Filipino consumers.

 

“At TCL, our main mission is to bring exceptional, smart technology appliances into the heart of Filipino homes. That's why we're constantly innovating. We are happy and proud to introduce new appliances that will simplify your life and inspire greatness. With the newest line of TCL home appliances, Filipino families can live life fully and coolly experience the future of home living, today,” says TCL Brand Manager Joseph Cernitchez. 

 

He continues, “We're committed to demonstrating how TCL Whitelines enhance daily life. From the precision of our washing machines, the reliability of our air conditioners, or the efficiency of our refrigerators, TCL Whitelines is designed to exceed expectations and meet diverse needs”

 

Building on its strong position, TCL launches the #LivingACoolLife campaign, highlighting its innovative air conditioners, refrigerators, and washing machines as the perfect smart home trio.

 

Prepare to elevate your home with modern cool Whitelines appliances. It’s about time to embrace every moment, transform your life and start #LivingACoolLife. 

 

 

Living in Style and Convenience

 

After a long day, imagine sinking into your couch, and with just a tap, the TCL Air Conditioner, instantly gives you a wave of cool comfort. Enjoy a serene atmosphere, perfectly cooled to your liking.

 

Meanwhile, craving something delicious? Your TCL Refrigerator stands as the stylish guardian of your kitchen, keeps every ingredient at its freshest, and ready to inspire your next culinary delight.

 

Say goodbye to laundry stress. With TCL washing machine combine speed, smart technology, and user-friendly controls for a hassle-free wash, so you can spend more time on what truly matters."

The full reveal is coming soon! Discover how TCL transforms your home with cool, calm, connected living. #LivingACoolLife

 

Sunday, August 18, 2024

realme Philippines Teases the Upcoming Launch of the realme 13 Pro Series 5G

Following the success and milestones it has achieved for realme 12 Pro Series 5G and realme GT 6, realme Philippines is now gearing up for the realme 13 Pro Series 5G launch. The brand has confirmed the arrival of the latest smartphone lineup via a teaser post on its official Facebook page, although the official date of the launch has yet to be announced.

The much-anticipated realme 13 Pro Series 5G stirred excitement for fans as it features realme’s first-ever Ultra Clear Camera with AI. This technology marries next-gen camera innovations with stunning designs to empower young users to capture the world in a whole new way.

Known for its legacy of integrating popular culture into innovative designs, such as the realme 10 Pro 5G Coca-Cola® Edition, the GT NEO 3T Dragon Ball Z Edition, and the GT NEO 3 Naruto Edition, realme collaborates with the Museum of Fine Arts, Boston (MFA) this time for the realme 13 Pro Series 5G. The partnership aims to bring inspiration from one of the legendary masters of Impressionism, Claude Monet, to the realme 13 Pro Series. 

The collaboration is said to be the first of its kind in the smartphone industry, combining unique elements from Monet's iconic works enhanced with a state-of-the-art flash gold process to create a premium aesthetic appearance. Drawing inspiration from Monet’s depictions of nature and beauty, the design of the realme 13 Pro Series 5G reflects the stunning play of light and color found in two of his masterpieces: Grainstack (Sunset) and Water Lilies. The golden haystacks and purple water lilies in these paintings were transformed into two exclusive color variants, Monet Gold and Monet Purple.

The realme 13 Pro Series 5G launch reaffirms the brand’s focus on providing the Squad with immersive experiences through Ultra Clear Camera with AI and standout design. Stay tuned on realme’s official Facebook page for the realme 13 Pro Series 5G launch announcement..


Saturday, August 17, 2024

Smart unveils Loan-A-Load service

 Mobile services provider Smart Communications Inc. (Smart) has unveiled Loan-A-Load, an innovative service that enables subscribers to borrow data, especially when they are running out of data allocation.

Initially available to Smart Prepaid users on Android devices, Loan-A-Load packages start at 100 MB Open Access Data for P5, 200 MB Open Access Data for P10, and 300 MB Open Access Data for P15, all valid for one day. This gives subscribers the flexibility to accomplish their essential online tasks when needed.

 


To avail of the service, customers must simply turn on their Smart mobile data with WiFi turned off, opt for Facebook Free Mode, and have their mobile number linked to their Facebook account. On the Facebook Mobile Center, subscribers may choose their preferred Loan-A-Load package then click ‘Confirm.’

 

"Now that we’ve shifted most of our activities online, online connectivity has become essential. With Loan-A-Load service, we want to ensure our subscribers can stay connected whenever and wherever they need it the most—even if they have run out of load,” said Lloyd Manaloto, First Vice President-Prepaid Marketing, Content and Business Development.

 

"Smart is proud to offer this service to our subscribers, as it leads the way in delivering solutions that truly improve our users' daily lives," said Jerome Y. Almirante, VP and Head of Innovations and Digital Services at Smart.

 

Loan-A-Load is particularly useful when traditional top-up services are inaccessible, such as during natural disasters or emergencies. Subscribers can quickly borrow data to stay informed and connected with loved ones.

 

Loan-A-Load may also cater to students and professionals who rely on mobile data for online classes or remote work, ensuring they don’t miss important sessions or deadlines due to a lack of data.

 

The Loan-A-Load service may only be used by the borrower one at a time. Borrowers should also not have an existing loan balance and have been active on the Smart network for at least 30 days. As soon as the borrower has paid off his or her previous loan, he or she may use the service again.

 

‘Loan-A-Load’ is powered by Smart’s superior mobile network, recently recognized for delivering the Philippines’ Best 5G Coverage Experience by independent network analytics from Opensignal.

 

To learn more about ‘Loan-A-Load,’ visit https://smart.com.ph/pages/loanaload 

 

 

 

Jollibee Donates PHP 5 Million to National Academy of Sports in Honor of Philippine Olympians

 On August 14, 2024, Jollibee, the nation’s leading fast-food chain, announced on social media its pledge of PHP 5 million to the National Academy of Sports (NAS). 

The announcement comes fresh off of the Philippine delegation's recent success at the 2024 Paris Olympics, which saw gymnast Carlos Yulo bring home a historic haul of two gold medals, and boxers Nesthy Petecio and Aira Villegas bringing home bronzes to mark the Philippines’ best Olympics performance by far.  

In honor of the PH team's historic achievement, the brand is focusing its efforts in helping build the next generation of world-class Pinoy athletes. The Php 5 million donation will be used to support the student-athletes of NAS through additional infrastructure/equipment that will enhance their learning experience and training. 

As a world-class brand that has always advocated for Pinoy Pride, Jollibee aims to continuously champion world-class Filipino talent and help them succeed at the global stage.

 

 


HARD MOUNTAIN DEW is now available in the PH

PepsiCo is launching its first alcoholic beverage, HARD MOUNTAIN DEW, in the Philippines today.  

Launched in the United States in 2022, HARD MOUNTAIN DEW is a ready-to-drink alcoholic beverage that contains zero caffeine, no added sugar, 5% alcohol by volume (ABV), and 100 calories per serving.

“We’re excited to bring in HARD MOUNTAIN DEW to give our Filipino consumers a new take on Mountain Dew, our number one soda brand in the Philippines*. As our first ready-to-drink alcoholic beverage, HARD MOUNTAIN DEW’s bold flavors bring fun back into the lives of busy adults who want a responsible way to go from work to play,” said Nitin Bhandari, Sr. Director and General Manager, Philippines, Malaysia, Singapore.

 

According to Bhandari, by offering an innovative take on Mountain Dew, PepsiCo is taking a step toward the company's larger vision for ready-to-drink alcoholic beverages.

 

“PepsiCo has a rich history of pushing boundaries and delivering innovative new products that responsibly meet the evolving needs of drinkers, both globally and nationwide. We see the ready-to-drink category as a great area of opportunity, as it has grown by 10% and is expected to accelerate over the next few years,” he added.

 

As the company expands into the RTD alcoholic beverage space, Bhandari affirmed the company’s commitment to adhering to responsible marketing on all its alcoholic products.

 

“Our alcoholic beverages are thoughtfully crafted for adults of legal drinking age who enjoy responsible consumption. In compliance with local regulations, our packaging prominently displays the word "HARD" with an enhanced visual design and a clear 5% ABV identified on the can. This effectively differentiates our alcoholic products while meeting consumer expectations and regulatory requirements,” he said.

 

Available starting August 15, 2024, in 330ml single-serve cans and 4-pack bundles, HARD MOUNTAIN DEW is available at major supermarkets, convenience stores, pubs, and bars in key select cities in two bold flavors Original and Beach Blast.

 

For additional HARD MOUNTAIN DEW information, visit and follow @HardMountainDewPH on FacebookYoutubeX (Twitter)Tiktokand Instagram.

 

 

Friday, August 16, 2024

Get 10% Off on Smart and IoT Products from Cherry Philippines When You Sign Up Today!

 Discount, discount, discount! CHERRY Philippines is as assertive as ever. Not only do they give out quality products, but affordable prices. Visit their online shop on the days of August 16 to September 16, 2024 so you get can 10% off Smart and IoT products! All you have to do issign up to get exclusive discounts, promotions, and more!

The Internet of Things or IoT is a network of things with technology with the agenda of exchanging and connecting data with different systems and devices using the internet. CHERRY Philippines offer a variety of products that will help you in many ways. There are security cameras for safety, cleaner and vacuums for disinfecting, fans to beat the heat, and more! Remember that you should visit and sign up at cherryshop.com.ph from August 16 to September 16 only to get 10% off voucher on Home and Smart CHERRY products. 

Smart products from CHERRY are always a SMART purchase, so go ahead and visit the CHERRY website and get 10% off some items. Live SMART with CHERRY. Just connect every device in your home using the CHERRY IoT Solutions Application. With just one click, you can turn oand off your new appliance in your house.

For more information, visit: 

CHERRY Shop PH: www.cherryshop.com.ph

Shopee: https://bit.ly/CherryPhShopee

Lazada: https://bit.ly/CherryPhLazada

Le Pont Residences: Luxurious Living Redefined by RLC Residences in Pasig City's Bridgetowne Estate


Last week, I had the pleasure of being invited to a room tour at Le Pont Residences, situated in the Bridgetown area. The event was graced by RLC Residences' celebrity ambassador, Heart Evangelista, adding an extra touch of glamour to the launch.


During the visit, I explored a 2-bedroom showroom that left a lasting impression. It truly stands out as one of the best spaces I’ve ever seen, offering a perfect blend of luxury and comfort. What makes it even more appealing is its prime location. The residence is just a stone’s throw away from a mall, and the community is ideal for families. With a nearby park, schools, and a church, it's a place where you and your kids can truly thrive.


RLC Residences is a premier developer in the Philippines known for creating innovative and sustainable residential projects. One of their standout developments is Le Pont Residences, located within the Bridgetowne Destination Estate in Pasig City. Le Pont Residences offers a luxurious living experience with a focus on spacious and modern designs.

RLC Residences marked the second half of the year with the eagerly awaited showcase of the final tower of Le Pont Residences. 






Le Pont Residences, French for "The Bridge," has connected Filipinos to an elevated lifestyle and valuable investment opportunity within the 31-hectare master-planned Bridgetowne Destination Estate (BDE) in Pasig City. This premium high-rise property by RLC Residences debuted its first tower in 2023 and offers convenient city living thanks to its proximity to offices, a premium mall, and other establishments within the estate.  

Speaking to members of the media during the event, John Richard Sotelo, RLC Residences' Senior Vice President and Business Unit General Manager, and Robinsons Land Chief Marketing Officer, highlighted that the performance of the first tower of Le Pont Residences outpaces the government's 10-year tenor of 6.5%.

“In just 1 year and 6 months since launching the first tower, the net value has already appreciated by 8%, with current unit prices at Php 310K/sqm compared to the initial launch price of Php 286K/sqm. We are also proud to share that Le Pont Residences is actually the fastest selling property in the area since we launched the first building last year,” Sotelo added.

Also present during the event is the brand ambassador of RLC Residences, Heart Evangelista, who shared her enthusiasm with the launch of Le Pont Residences’ last tower. “I’m so happy to be here with my RLC Residences family and celebrate this milestone with them. I also saw the new showroom of their two-bedroom unit, and I love how big the size and how efficient it was designed. Definitely a great home and investment to check out.”



When Your Personal Space Turns Into Your Headspace

Le Pont Residences’ second tower offers efficient and generously-sized units with loggias so future residents can have enough space to attend to their everyday priorities. From one to three-bedroom units to bi-level penthouse options in Tower 1, RLC Residences now offers executive one-bedroom and four-bedroom unit options in Tower 2 to provide more options to potential buyers who wish to experience comfortable living while maximizing space and functionality.


One-bedroom unit at Le Pont Residences by RLC Residences. Artist's Perspective.

All these units come with smart home deliverables for additional safety and convenience, along with appliances such as an air conditioning unit, refrigerator, range hood, cooktop, and washer and dryer, while penthouse units will have a dishwasher deliverable.

Le Pont Residences' Work Lounge. Artist’s Perspective.

Le Pont Residences also boasts an array of hyper-sized amenities curated for the lifestyle of its future homeowners. Located in multiple floors within the development, facilities such as The Clubhouse, Infinity and Wading Pools, Fitness Center, Pet Park, Game Simulator, and Work Lounges are exclusively available for the residents. On the top floor is the Altitude 51, where exclusive function villas and Sky Lounge will soon be made available for private events and celebrations.


But what makes Le Pont Residences a perfect home and investment choice is its sustainability commitment. The development recently got its preliminary EDGE certification from the International Finance Corporation, making it the first and only EDGE-certified sustainable condominium within BDE. The building's efficient water and energy-saving features such as rainwater harvesting system and eco-friendly fixtures in units and common areas reduce ecological footprint and provide significant cost savings to homeowners over time. In addition, Le Pont Residences anticipates future needs by offering e-parking spaces for electric vehicles on select parking slots.

“We are truly proud of how Le Pont Residences can bridge our future homeowners to the best life that they envision for themselves and their families. We can’t wait for them to experience what it’s like to live in a home and community where they can achieve their life goals while making great memories with their loved ones,” ends Sotelo.

To find out more about Le Pont Residences, visit rlcresidences.com or check out their new showroom on the Ground Floor of GBF Center 1 in Bridgetowne Destination Estate.


Beat the Heat with TCL’s Cool Truck Tour – Intramuros to Trinoma This May

  Escaping from the blazing sun has become a daily mission for many Filipinos. Likewise, extreme heat's impact on  our everyday lives ha...