realme Sets a New Standard for Premium Sound with Latest Audio Devices

 Along with the newly released realme 14 Series 5G, realme Philippines is stepping up with three new premium audio devices built especially for the Squad - the realme Buds Air7, realme TechLife Studio H1, and the realme Buds T200 Lite.

This lineup complements any lifestyle, from long road trips, beachside chill sessions, or even intense gaming nights with friends; there’s a pair for every kind of listener, making them the accessory of choice for the new realme 14 Series 5G.  

Noise off,  Music on with realme Buds Air7 for P2,999

For those who want to block out distractions and fully immerse in their music, the realme Buds Air7 are the buds of choice to escape the noise. 

From bustling airports, crowded malls, and busy gyms, the 52dB Smart Active Noise Cancellation drowns out ambient noise to let the music take center stage. This allows users to focus on studying, working out, or lounging at a park. It is also paired with a 6-mic noise cancellation system, making it easy to take calls and meetings even in public. 

These buds also have Hi-Res Audio Certification for crisp and dynamic audio quality. For those who are always on the go, the realme Buds Air7 is made to keep up because a quick 10-minute charge delivers 10 hours of playback while a full charge ensures 52 hours of non-stop listening, more than enough to fuel road trips and international flights. 

Available in the elegant shades of Ivory Gold and Moss Green, the realme Buds Air7 combines effortless style with unstoppable performance.

 

Pure Studio Sound with realme TechLife Studio H1 for P3,299

For those who demand a premium, studio-quality listening experience, realme's first-ever headphones, the realme TechLife Studio H1, are in a league of their own.

Designed for audiophiles who are passionate about creating and feeling the music, these headphones offer Hi-Res Audio Certification and LDAC support, delivering depth, clarity, and true-to-life sound.

The Squad can recreate the feeling of a front-row concert experience or a private studio session with their favorite artists right in the comfort of their own space. 

There’s also 43dB Hybrid Active Noise Cancellation with three adjustable levels that allow perfect balance. Whether you want complete silence in a noisy environment or just the right background noise, these headphones adapt to your surroundings for the perfect balance of isolation and awareness.

At the same time, the realme TechLife Studio H1 sets a new benchmark for battery life with an astonishing 70 hours of use. That’s nearly three days of continuous listening, making them the ultimate choice for long-haul days. The Squad can get these premium headphones now at select realme stores nationwide.

 

Feel the beat with realme Buds T200 Lite for P1,099

The realme Buds T200 Lite brings energy with a 12.4mm Dynamic Bass Driver that elevates the listening experience. From late-night bonfires to high-energy workouts, the Squad will feel the bass in every beat.  

The Dual-Device Connection feature makes switching between devices easier, eliminating the hassle of constantly disconnecting and reconnecting. And with 48-hour battery life, the realme Buds T200 Lite is a must-have for the long summer days ahead. 

The realme Buds Air7, realme TechLife Studio H1, and realme Buds T200 Lite are now available at all official realme stores nationwide. For the Squad looking to complete the experience, there’s still time to grab the realme 14 Series 5G and get a free TechLife Bluetooth Speaker 2 until March 30 only while supplies last.

 

To keep posted on the latest news and announcements from realme, visit the brand’s official website, and follow its Facebook page.

 

Mega Prime Foods Marks Global Debut with Dubai Launch

Mega Prime Foods Inc. (MPFI) is strengthening its global footprint with a strategic expansion into Dubai, introducing its leading product categories—including Mega Sardines, the Number 1 Sardines in the Philippines, Mega Mackerel, Mega Squid, Mega Prime Corn & Mushroom, and Mega Prime Nata—to the Middle Eastern market.

As part of this exciting move, MPFI participated in Gulfood2025 at the Dubai World Trade Center (DWTC) in Dubai, United Arab Emirates (UAE), one of the world’s largest food and beverage exhibitions, alongside the Export Sales and Marketing teams, providing a platform to showcase Mega Sardines’ fresh-catch quality, Mega Mackerel’s rich and flavorful taste, Mega Squid’s quality seafood offering, Mega Prime Corn & Mushroom’s kitchen convenience, and Mega Prime Nata’s refreshing versatility. These products were introduced not only to Filipinos in the UAE but also to Dubai’s diverse, multicultural community, reinforcing the company’s vision: “To bring pride to Filipinos by providing world-class brands that uplift people's lives.”

MPFI also took part in Barrio Fiesta Dubai and Mega Prime Foods at Kooya Filipino Eatery, where key Filipino influencers in Dubai—such as Love, Josie, Bengs Hyu, Pinay Indian Accent, and Kai Torreflores—joined the celebrations, expanding the brand’s presence in the region.

Strengthening its foothold in the UAE market, MPFI has partnered with Baqer Mohebi Enterprises to make its products widely available in Baqer Mohebi Supermarkets across key locations in Dubai.

“Our entry into Dubai is a milestone that reflects our commitment to delivering high-quality Filipino flavors to the global stage,” said Michelle Tiu Lim-Chan, President and CEO of Mega Prime Foods. “We are excited to connect with international partners and expand our reach, ensuring Mega Prime Foods remains a trusted name in households worldwide.”

This expansion marks a proud step forward in MPFI’s journey to bring authentic Filipino flavors to the world, uplifting Filipino heritage and solidifying its position as a global food player.

 

Strengthening MPFI’s Global Presence

This expansion comes at a pivotal time as MPFI celebrates its 50th anniversary, marking five decades of excellence and innovation in food manufacturing. Establishing a stronger foothold in the UAE is a significant step in the company’s mission to make Filipino products a recognized staple worldwide.

Dubai presents an ideal opportunity for MPFI’s international growth: (1) As a leading culinary hub in the Middle East, it attracts top chefs, restaurateurs, and food innovators from around the world. (2) Its diverse and multicultural population fuels a strong demand for international flavors, including Filipino cuisine. (3) With a well-developed food industry and status as a global trade center, Dubai serves as the perfect launchpad for MPFI’s high-quality products.

Beyond its large Filipino community, Dubai allows MPFI to introduce authentic Filipino flavors to a broader international audience, positioning Filipino cuisine alongside the world’s most celebrated food cultures.

Committed to Global Growth

MPFI’s entry into Dubai is part of its broader international strategy, reinforcing its dedication to food excellence, innovation, and authenticity. As it expands beyond borders, the company remains committed to upholding the quality and heritage that have made Mega a household name for generations.

For more information, visit megaprimefoods.com.ph or shop at its official stores in Shopee,  Lazada and Tiktok Shop.

 

Insights on digitalization, sustainability, and financial independence from #Women2025

 To address the evolving landscape of women-led businesses, SPARK! Philippines, the Quezon City Government, and Robinsons Department Store hosted #Women2025: WomEntrepreneurs in the Digital Era at Robinsons Galleria Ortigas. This event fostered dialogue among women leaders in business and governance, examining the critical roles of digitalization, financial empowerment, and sustainability in entrepreneurial success.

Denice Sy on digitalization and staying competitive in beauty

Ever Bilena Cosmetics, Inc. chief sales and marketing officer Denice Sy, discussed how digitalization has been instrumental in keeping Ever Bilena relevant for 42 years in the beauty industry. She emphasized that staying competitive in a fast-moving market requires leveraging digital tools, particularly CGI technology and social media, to create compelling brand narratives. With the support of a team of Gen Z and millennial marketers, Ever Bilena continuously adapts to emerging trends and engages with consumers more effectively.

Denice also shared how data-driven insights enable her team to monitor ad spend, engagement, and campaign performance in real time, ensuring that marketing strategies are refined for maximum impact. She highlighted the importance of brands remaining agile and open to experimentation while replicating successful strategies for sustained growth. To address the evolving landscape of women-led businesses, SPARK! Philippines, the Quezon City Government, and Robinsons Department Store hosted #Women2025: WomEntrepreneurs in the Digital Era at Robinsons Galleria Ortigas. This event fostered dialogue among women leaders in business and governance, examining the critical roles of digitalization, financial empowerment, and sustainability in entrepreneurial success.

Denice also shared how data-driven insights enable her team to monitor ad spend, engagement, and campaign performance in real time, ensuring that marketing strategies are refined for maximum impact. She highlighted the importance of brands remaining agile and open to experimentation while replicating successful strategies for sustained growth.

 

On sustainability, she reaffirmed Ever Bilena’s commitment to corporate responsibility, referencing partnerships with Plastic Bank (2023) and Republic Cement’s EcoLoop to reduce plastic waste. Looking ahead, she expressed her hope for Ever Bilena to become a net-zero company within the next decade, ensuring that consumers can support a brand actively working to offset its environmental impact.

During the open forum, she advised small business owners to focus on authentic branding, purpose-driven messaging, and affordability to stand out in a competitive market. When asked how women can excel in business, she stressed the importance of self-confidence and trusting one’s own decisions, as personal belief is the foundation of success.

 

Mayor Joy Belmonte on financial independence and women’s economic empowerment

Quezon City mayor Joy Belmonte delivered the closing remarks for the morning session, focusing on violence against women and the role of financial independence in breaking cycles of abuse. She emphasized that economic empowerment gives women the ability to make independent choices, support their families, and build a secure future.

 

She highlighted the significant rise in women-led businesses in Quezon City, with over 4,000 new enterprises since 2021, now comprising 40% of the city’s 70,000 businesses. The city’s initiatives, such as Pangkabuhayang QC and Tindahan ni Ate Joy, have helped women launch and sustain their own businesses, providing them with financial security and opportunities for growth.

Mayor Belmonte encouraged attendees to recognize the progress made by women in business and governance while continuing to push for gender equality.

 

“Malayo na, pero malayo pa,” she remarked, emphasizing that while women have come far, there is still much work to be done in creating a more inclusive and equitable future.

 

Women leading the way

#Women2025 highlighted how digitalization, sustainability, and financial empowerment are shaping the future of women-led enterprises.

 

Aside from Denice Sy and Mayor Joy Belmonte, the event also featured Melanie Magboo, CEO of Binibini Marikit; Janine Codizal, marketing manager of ECORA PH; Mona Celine Yap, department head of the Quezon City Small Business and Cooperatives Development Promotions Office; Corrs Valenton, owner of Corrsy’s Kitchen; Everly Aguilar, owner of Simo’t Sarap Chicken Wings; Kate Jennifer Enrile, wealth solutions officer at GCash; and Rachel Jennel Halfon, licensing officer I at the Quezon City Small Business and Cooperatives Development Promotions Office.

These women, each making strides in their respective industries, showcased the power of innovation, resilience, and community-driven leadership in shaping a more inclusive and empowered future for women entrepreneurs. Their insights reinforced the importance of innovation, adaptability, and self-confidence in navigating the evolving business landscape.

 

 

Lionsgate Play Unveils a Scorching Summer Lineup

Summer’s here, and boredom doesn’t stand a chance! Whether you’re soaking up the sun or chilling indoors, the perfect watchlist is essential. From breezy summer romances to chilling horrors and good, old fashioned, wacky adventures - Lionsgate Play brings you a scorching line up of titles that will transport you to new worlds. No matter your mood, these hot picks promise to keep you entertained all summer long. Let the summer binge begin!

Letters to Juliet (2016)

In Verona, Italy, the city of Romeo and Juliet's enduring romance, aspiring writer Sophie (Amanda Seyfried) stumbles upon a hidden wall where the heartbroken leave notes asking for Juliet’s guidance. After unearthing a 50-year-old letter, Sophie joins its author, Claire (Vanessa Redgrave), in a search for her lost love. Accompanied by her grumpy grandson Charlie (Christopher Egan), the trio discovers that sometimes the greatest love story ever told is your own.

own.

Midsommar (2019)

Ari Aster’s chilling folk horror film takes place in a remote Swedish village during what seems to be an idyllic midsummer festival. In the hopes of reigniting the passion in their crumbling relationship, young couple Dani (Florence Pugh) and Christian (Jack Reynor) visit the village with Christian’s friends. What’s supposed to be a peaceful retreat rapidly distorts into a harrowing experience, as the villagers' seemingly innocent festivities reveal a sinister and deeply disturbing reality that will leave even the most hardened viewer shaken.

The Unbearable Weight of Massive Talent (2022)

The Unbearable Weight of Massive Talent delivers a hilariously unhinged version of Nicholas Cage as "Nick Cage," a creatively drained actor accepting a million-dollar gig at a superfan's birthday. This seemingly simple appearance spirals into a wild ride of CIA espionage, high-octane action, and self-referential humor as Cage embodies his iconic roles and explores a "Cagedom" shrine. Director Tom Gormican's action-comedy is a loving homage to Cage's legendary career and a blast of nostalgia for anyone who's ever loved a Cage flick.

Florida Girls (2019)

Laura Chinn’s series, Florida Girls, dives into the messy reality of adulthood for four lifelong friends – Shelby, Kaitlin, Jayla, and Erica  – who live in a small Florida town. When one moves away to follow her dreams, the rest are forced to confront their lack of direction and figure out adulthood on their own terms. Inspired by Chinn's own experiences growing up on Florida's West Coast, the series delivers a raw and relatable portrayal of friendship and self-discovery. It also features an all-female cast, including Patty Guggenheim, Laci Mosley, Melanie Field, and Chinn herself. 

Barb and Star Goes to Vista del Mar (2021)

Those looking for an absurd escape into sunshine and silliness will never go wrong with Barb and Star Goes to Vista del Mar. Lifelong pals Barb and Star go on a quest to trade their Midwestern routine for a chaotic adventure in the sun-soaked Vista Del Mar. Armed with their hair curlers and favorite culottes, they test if the grass really is greener on the other side. Their vacation takes a few wild turns involving romantic entanglements, unexpected alliances, and a truly bonkers villain with a diabolical plan. Costarring (and co-written by) Kristen Wiig and Annie Mumolo, this hilarious film is a summer vacation must-watch with the girls.

realme 14 Series 5G Hits PH Market with Intro Price Starting at P19,499

 The newest addition to the realme Number Series makes its local debut at an introductory price starting at P19,499 SRP

 

After making waves at MWC 2025 with its color-changing design, MagicGlow Triple Flash, and underwater capabilities, the all-new realme 14 Series 5G has officially landed in the Philippines. The launch was streamed live on realme’s official Facebook page, marking its highly anticipated local debut.

The latest Series, which includes the realme 14 Pro+ 5Gand realme 14 Pro 5G, provides impressive mobile photography capabilities, a sophisticated design, and various features for a complete smartphone experience. The realme 14 Series 5G is meticulously crafted to meet the Squad’s diverse needs and dynamic lifestyles. 

Expertly crafted for work, play, and everything in between, the realme 14 Series 5G is the ultimate daily smartphone. The realme 14 Pro+ 5G, powered by Snapdragon 7s Gen 3 and equipped with a 6000mAh Massive Battery, delivers smooth performance and stunning photography with its Triple Sony Camera System and MagicGlow Triple Flash. On the flip side, the realme 14 Pro 5G, featuring the Dimensity 7300 Energy 5G Processor, ensures seamless productivity. Its 50MP Sony IMX882 OIS main camera supports underwater photography, making it ideal for content creators and photography enthusiasts.

Overall, the realme 14 Series 5G guarantees Triple Clarity in Every Shot, delivering exceptional photo quality in any setting or environment. Equipped with advanced camera features such as Night Photography for low-light brilliance, Underwater Mode for seamless aquatic captures, AI Snap Mode for intelligent scene optimization, and Telephoto for precise long-range shots, it ensures that every moment is captured with stunning detail and clarity. 

First-Selling Offers and Availability

Available in stylish Pearl White and Suede Grey colors, the realme 14 Series 5G debuts with competitive pricing: P27,999 SRP for the realme 14 Pro+ 5G (12GB+512GB) and P21,999 SRP for the realme 14 Pro 5G (12GB+256GB).

To officially welcome the newest addition to its Number Series, realme is treating the Squad to exciting first-selling promos. Fans who visit any realme physical store nationwide from March 20-30, 2025, can grab the realme 14 Series 5G and receive a FREE TechLife Bluetooth Speaker 2 worth P1,799.

Additionally, there are offline-exclusive offers from March 20-30, 2025. Customers can avail themselves of an 18-month installment term at 0% interest using Home Credit and Credit Card. Furthermore, at select realme Offline Stores, customers can participate in a "Spin The Wheel" event for a chance to win exciting prizes, including a realme Watch S2, realme Pad, realme Pad Mini, or a TechLife Bluetooth Sensor Speaker on March 21-23 and March 28-30, 2025.

Meanwhile, great deals also await online shoppers until March 27, 2025. The realme TikTok Shop offers the realme 14 Pro+ 5G for as low as P25,363. This is bundled with a FREE realme Watch S2 with a steel wristband worth P4,499 while supplies last.

Similarly, the realme Shopee Flagship Store has the realme 14 Pro 5G available for as low as P19,499, along with a FREE realme Watch S2 with a silicone wristband worth P3,999.

Keep posted on the latest news and announcements from realme, visit the brand’s official website, and follow its Facebook page.

 

TCL Launches FreshIN 3.0: Breathe Better and Save More This Summer

 With rising electricity and medical costs, prioritizing your health and well-being has never been more important. As temperatures soar and air quality declines this summer, staying cool should not come at the expense of your health—or your wallet. Yet, many traditional air conditioners

circulate stale air, trap allergens, and drive up energy bills, leaving you choosing between comfort and cost.

 

TCL Electronics, a global leader in consumer electronics, introduces FreshIN 3.0, the new generation of air conditioners that help you save more, breathe better, and stay comfortable all summer long. Designed for efficiency and convenience, it tackles the common hassles of air conditioning—high costs, poor air circulation, and fluctuating temperatures—so you can enjoy a fresher, healthier home without the usual drawbacks.

“We have continuously pushed the boundaries of air conditioning technology, delivering the industry's most advanced fresh air solutions. The TCL FreshIN 3.0 series elevates this innovation with its patented FreshIN Technology,  making the series the next generation of air conditioners,” says Joseph Cernitchez, TCL Philippines Brand Manager.

Smart Air Quality Control for a Healthier Home

The TCL FreshIn 3.0 AC's visible air quality display empowers you to breathe more easily. A built-in TVOC sensor that tracks indoor air quality in real-time, giving you peace of mind about the air your family breathes. The Filter Life Span Reminder tells you exactly when to change your filters to maintain optimal performance.

 

With FreshIN Technology, featuring a liftable fresh air inlet, the AC actively brings in fresh air while maintaining stable indoor temperatures—so you’ll never experience sudden chills or stuffy heat. The QuadruPuri Filters include a four-layer purification system that captures large particles, bacteria, PM2.5, and dust, ensuring your indoor air is free from allergens and pollutants.

T-AI Energy-Saving for Better Consumption

TCL’s AI-driven energy-saving algorithm optimizes cooling efficiency, reducing power consumption by up to 37%. Ideal for families and households in warmer climates, this feature makes FreshIN 3.0 an eco-friendly choice that helps you save money while reducing environmental impact.

The TCL FreshIN 3.0 air conditioner features Electricity Consumption Monitoring via the TCL Home App, which provides users with an energy usage chart. This smart feature helps you track and optimize your AC consumption, ensuring greater efficiency and cost savings.

 

Voice Control for Ultimate Convenience

Hands full while cooking or playing with your kids? Just say “'Hey TCL, turn on the AC.” With Hey TCL, Google, and Alexa voice control, you can easily adjust the temperature, activate FreshIN mode, or turn the unit on and off—without lifting a finger. Even when the internet is down, TCL’s offline voice control ensures you stay in command.g

Extend your smart home ecosystem with the TCL FreshIN 3.0. Compatible with Google Home and Alexa, it connects seamlessly to your smart TV, smartphone, or Alexa soundbar through TCL Home or Google Assistant, enabling voice and remote control.

Ready for a home with healthier, fresher air? Visit your nearest TCL authorized dealer store or shop on the official Lazada and Shopee Mall pages to experience advanced air quality and cooling technology.

For more information, visit the TCL website at https://www.tcl.com/ph/en.