Orange Blush Salon’s Grand re-Launch At Franchise Asia Expo

 Orange Blush Salon (OBS), the fast-growing salon chain, gears up as it relaunches its brand at the upcoming Franchise Asia Expo set on July 21-23 at the SMX Convention Center in Pasay City.

The grand re-launch takes place at Booth 207 of this year’s franchise expo, touted as the biggest in the country. Hundreds of franchising businesses participate in this much-anticipated event, as OBS re-launches with revamped franchise packages that should make it easier to own an outlet of your own thru installment plans in partnership with BDO.

“We are excited to announce that during the expo, we shall be holding a three-day sale with P50,000 off on our franchise fee,” said the brand’s maker Joby Linsangan-Moreno. “Our main objective is to find suitable and qualified franchisees who could be our partners in expanding Orange Blush.”

OBS is eyeing to approve at least 10 franchisees at the Expo.

At present, there are eight franchised OBS branches, with one in Lipa, Batangas opening soon. The flagship branch and main office is located at Spark Place Mall in P.Tuazon corner 10th Avenue in Cubao, Quezon City.

Best known as a rebonding center, OBS, which originated in Cabanatuan, is set to open 10 new branches within Metro Manila and in Metro South (Batangas and Antipolo). For interested franchisees, there will be pre-approved branches located inside community malls, in partnership with Waltermart, Citymall, Vista Malls, SM Savemore, SM City, and Robinsons Townville malls.

Joby shared her valuable thoughts on franchising, stating, “Franchising is actually borrowing and sharing the owner’s operations standards with a fee. It is operating within the regulations of the franchisor with proven business system and standards.”

She added, “Franchising is for those who are willing to follow and adapt to the culture of the franchisor and for those who would want to invest and grow the business with the franchisor by sharing the same vision and beliefs.”

OBS is fast-becoming a household brand, thanks to significant exposures it enjoys on shows like ABS-CBN’s Umagang Kay Ganda, Magandang Buhay, and ASAP. It is at present the main hair and make-up sponsor for Banana Sundae.

Joby Linsangan-Moreno

The process of rebond, a permanent hair straightening procedure is the OBS brand’s strength, backed by a warranty service wherein customers availing the rebonding treatments are given warranty cards. In this set-up, clients are asked to return after a week for their hairs to be checked. If touchups are needed, OBS staff will do them free of charge.

A mild-mannered, hard worker who takes pride on her provincial roots, Joby further explained her vision for OBS: “Our goal is to become the top-of-mind hair salon in the country. We want people to think of Orange Blush Salon when they want to have their hair cut or rebonded. We want them to feel that at OBS, you are being cared for and that our customers are our highest priority. Our mission is to make our customers feel loved, happy, hopeful, and beautiful.”

Joby, a UST graduate who jumpstarted her salon business on a P30,000 shoestring budget, is now being handled by Asian Artist Agency.

“I have been attending workshops under the supervision of King of Talk Boy Abunda. I am truly honored for this golden opportunity to speak what’s on my mind and what’s in my heart, and to share my life and my stories to others.”

Those visiting the OBS booth at the Franchise Asia Expo SMX can expect some great vibes in the name of beauty and hope.

For more info, visit www.orangeblushsalon.com

Get the latest hair trends at Orange Blush Salon

The best way to start the year is with a new look, buy yourself a red matte lippie, draw the cat eye and sport a new  hair style or be adventurous enough to color your tresses. Whether your black, brown or red you can always richen the color by experimenting on the hues. Since, violet, blue, pink or even gray and bright rainbow ends is the color trend last year, why not try red or ronze this time.


I have been itching to get a new hair color since middle of last year. I am choosing between an ombre with a hint of red and pink, oh yes I have never been this adventurous with hair color. I have decided on red. So I have it prepped for a brown primer last August and most probably you have seen me sporting the dark brown-orange tress last year.

Before coloring, Im sporting a dark brown orange mane

I have been looking to richen the color by adding an allover red to it. Then a little highlights to soften up the ends.

That was when I got it colored last December 23 at Orange Blush Salon SM Megacenter Cabanatuan. My stylist (Ashley) put a hairspa treatment prior to coloring to prevent dryness to make it look and feel soft and shiny. The whole coloring plus treatment lasted 1 1/2 hour with hairspa and powerdose. The whole coloring process stung a bit, I got it washed out after 45 minutes, and was treated to Loreal Powerdose Lipidum to condition my chemically treated hair. Orange Blush Salon uses Loreal for their hair products.


 I still got my desired red with a touch of  brown which is a ronze.   Ronze is a mixture of copper red and bronze brown. It works well with my complexion though and freshens my overall look.

With my new Ronze color

If you have the same color as I do, maintain your color by staying out of the sun, wear a hat to protect your mane and buy a color conserving treatment to keep it away from turning to brassy orange and visit your salon every 6 to 8 weeks for maintenance.

If youre ready for a color change and is a Cabanatuan resident near SM Megacenter Cabanatuan. Book an appointment and get your hair colored by a professional. The world of hair color is a tricky business so better not try it at home by yourself.  Look for my stylist (Ashley) at Orange Blush Salon for that celeb-inspired style!


Clients can also avail of the salon’s other popular services such as the hair re-bonding, hair coloring and foot spa services.


At Orange Blush salon, they focus mostly on hair services, which they consider to be their main area of expertise. They are sought out for their haircutting, hair treatments, hair rebonding, hair straightening, hair coloring, and also their manicure and pedicure, foot spa and makeup. “We have decided to concentrate in the hair services, less the facials and massage treatments that other salons usually offer along with the hair treatments,” says Orange Blush salon owner Joby Linsangan-Moreno.

To know more about Orange Blush and its services, visit them at the Sotto Building, Del Pilar Street, Cabanatuan City, Nueva Ecija or call (044) 464.4114. You can also check out their website at http://orangeblushsalon.com/index.html or look them up on Facebook.

Orange Blush Salon holds ‘Orange Day’

It’s a special day every Wednesday at the Orange Blush Salon in Cabanatuan City, as they treat their clients with special promotions and discounts on all of their salon services.

Orange Blush salon owner Joby Linsangan-Moreno says that on Wednesdays, they treat their already important clients “a little more special” by giving discounts on their services. For instance, a haircut costs P80 on regular days, but only P60 on Wednesdays; regular hair rebond is at P1,000, but drops to P800 only on Wednesdays. All other salon services are also discounted.

But why Wednesday? What’s so special about Wednesday? Explains Joby: “It’s the midweek, and we usually have the lowest head count during this day; we wanted to come up with exciting and unique promos that can create a strong customer loyalty base and relationship and at the same time, think of promos that could strengthen our brand. It is always our priority to deliver salon services with the highest quality yet affordable services, that come with warranty.”

But that’s not all. They actually have promos all year round, as their way of reaching out to clients and thanking them for their patronage.

“We usually have monthly promos that are related to special events/holidays during the month or season, from January to December,” says Joby. “Like, for Valentine’s Day, we give out two free movie tickets for couples who avail of P1,000 worth of salon services; recently we gave away five iPad minis to lucky customers who took part in our raffle draw. With a minimum of P250 worth of salon services, one is already entitled to one raffle ticket, and during the Christmas season, we have discounted package services (Hair Rebond with Hair Cellophane and foot spa). And also, just recently, we gave away free colognes (in vials) for every P250 worth, with discount coupons. We also have upcoming promos made especially for students, where they can avail free salon services (for the day) with every P250 worth of salon services availed and upon presentation of their school identification cards.”

These promos are part of Orange Blush salon’s effort to continually upgrade their services.

“Our aim as a company is to improve continuously; to do better every day, every week, every month, every year,” says Joby. “We strive to know our customers more and establish strong direct relationships with them. The market is ever-changing, and thus challenging; and we are aware that we need to keep up and step up to deliver the best salon services.”

To date, they have upgraded the interiors of all their company-owned branches, with the help of their partners, professional contractors and interior designers. “We want our salons to look very welcoming and attractive, and we also want to make sure that our customers are comfortable whenever they visit our salons. We also strive to offer only the best hair salon services and products, and we update and upgrade our hair salon services procedures and products every now and then to keep up with the customers and the trends in the industry.”

Another innovation that Orange Blush Salon has introduced is what Joby refers to as the Warranty Services. This is like a guarantee that clients will get only the best whenever they patronize the salon.

“We want our clients to know and feel that we do every hair procedure with outmost care and knowledge, and that our service extends beyond our treatments done inside the salon. We are ultimately responsible for our services that we render to our customers. We give out our warranty service slips, and customers are asked to come back to our salon for a free hair check-up, to check and see how our customers are doing and check on their hair/nails as well.”

Joby thinks that it is important for each customer to be treated fairly and with importance, and that every service should always be given with love and sincerity. “That is our way of showing them that we care.”