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Sunday, July 24, 2016

#OwnIt now at Smart Launchpad Upload Stations and get a chance to fly to LA!






I admit, I still go to tutorials when I do my winged eye and arch brows, and all those contouring. Its easier said than done. I still have to check those YouTube tutorials and learn over and over again. Its a trial and error session everytime I do my winged eye and eyebrows. It took me an hour to semi perfect that arches. Up to this day, I still have to practice. I am just thankful that when you google "strobing", "contouring",  "cat eyes", "arch brows", hundreds of videos pop up and you just check what site would suit you best.



Generations of today are luckier that in just a matter of googling, everything is within reach, with just the right and stable connection. You can share or upload to YouTube your original content for everyone to get their fair share of the information and learn to monetize your own content as well. Be it makeup tutorials, uboxing, or how to bake that sponge delicious cake, and basically "how to's" under the sun.



Smart unveils Smart Launchpad on July 23 at SM Megamall Atrium. This program helps budding content creators upload their own work on YouTube and broadcast it to the world via Upload Stations all over the country.



Not having a stable connection to upload videos can be a problem. So is the lack of knowledge and expertise. Aside from basic know how in video production, many aspiring online creators don't know the variety of content they can upload on YouTube.

"We understand that it may not always be easy for the young Filipino to express themselves on a digital platform there’s always the challenge of having the right equipment and of course, not having access to internet connection strong enough for video uploading." says Katrina Luna-Abelarde, Head of Wireless Consumer Operations for Smart.




Smart, recognizing the creative potential of Filipino youth as an untapped resource for new ideas and raw talent, encourages the use of YouTube and aims to break the aforementioned barriers experienced by the country’s digital generation. Smart continues to inspire change in the way the Filipino youth productively use technology and the Internet by empowering them with the tools to discover their passions, channel their creativity, and broadcast their talents to the world.




"We want to address these barriers because we have seen many of the world's digital generation get their start in content creation on the platform, showcasing their talent on video, and sharing their talent with the widest audience available on the web. We want to encourage the Filipino youth to explore this alternative medium not only for self-expression, but also as a way to secure a career for their future," she added.





Smart recently unboxed its slew of digital innovations, including “Own it" campaign, a platform that encourages everyone, especially the youth, to share their passions to the world, giving them a voice larger than themselves.


Selected malls in key areas nationwide will be chosen as the homes of Launchpad Upload Stations. During weekends, Smart subscribers can hang out, collaborate and create their own videos, and upload in real time using Smart's fast internet connection and Samsung devices. Upload Stations will also be deployed in different campuses and hotspots to bring the experience to where the Filipino youth is.




Aspiring content creators will get the chance to participate in Launchpad Workshops where they will learn from industry professionals and top YouTubers. Smart subscribers can join the workshops by creating an account on YouTube.




Upload their original videos on their account and register online.

Registration is open until September 15, 2016. In these sessions, they will learn how they can make content creation into a profession with modules available on hand.  How to monetize their YouTube channel, and create content plans.



By the end of the workshop, Smart will choose content creators to fly to Los Angeles, USA to collaborate with YouTube International Stars.

Visit www.smart.com.ph/launchpad for more information




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