Search This Blog

Friday, September 8, 2017

Your #TeaReimagined with the New Starbucks Teavana Frozen Teas



Starbucks PH introduces their Starbucks New Teavana Frozen Teas following their successful Teavana Asia launch last year.




To those who love their teas frozen,  healthy and packed with antioxidants. Starbucks PH launches their refreshing, icy-smooth handcrafted beverages Starbucks New Teavana Frozen Teas on Sept 2 at Starbucks largest branch Diosdado Macapagal Boulevard with media. We got to try mixing and customizing our own frozen teas with the help of Starbucks barista Ms. Roma.

It was a fun whirling afternoon mixing our own concoctions. I customized mine with a little syrup and lots of pomegranate pearls. Yummy!!

My personal favorite is the new Starbucks Teavana Frozen Hibiscus Tea with Pomegranate Pearls. 






Starbucks Teavana Frozen Hibiscus Tea with Pomegranate Pearls

This refreshing beverage combines floral notes of hibiscus flowers and rose petals with the tropical flavors of papaya and mango, enhanced with hints of cinnamon and lemongrass. The beverage is topped with glistening, jewel-like pearls of pomegranate juice that burst on the tongue.




I also did my version of  Starbucks Teavana Frozen Chamomile Tea with Kyoho Grape and Aloe. I was generous with the toppings. The kyoho grapes goes well with chamomile tea. It was a perfect combination.

It is made with chamomile tea blended with honeyed white grapes and aloe cubes delivering a cool, lightly sweet taste. The beverage is generously topped with skinned and pitted whole Kyoho grapes – a popular variety from Japan known for its distinctive sweetness and generous size.



Following the successful Asia launch of Starbucks Teavana last year, which brought Starbucks modern tea experience brand to Asia for the first time, Starbucks today announced the introduction of new Starbucks Teavana Frozen Teas. These refreshing, icy-smooth handcrafted beverages combine the finest Teavana teas and botanical blends with premium ingredients like Kyoho grapes and pomegranate pearls.


“We want our customers to experience tea like they’ve never imagined. Drawing our inspiration from a love of tea in Asia and from popular new flavors. This year, Starbucks takes innovation in flavors and texture to the next level with a unique Frozen Tea platform to satisfy the growing sophistication of consumer preference.” said Keith Cole, head of marketing for Starbucks Philippines.

Starbucks Teavana Frozen Teas have been developed exclusively for customers across Asia, delivering a sophisticated and modern tea experience. Starbucks is committed to investing in Teavana in the region as it remains a strong growth driver for the brand.

Commenting on the growing interest in frozen beverages, Davina Patel, global food and drink analyst at Mintel, the global market intelligence agency which follows food and beverage trends in Asia, said: “Our research shows that consumers in Asia continue to gravitate towards beverages with textural and visual appeal, which has led to a growing interest in frozen products. Moreover, consumers are increasingly exploring the world of tea through flavor and variety, with preference shifting towards botanical teas such as herbs, fruits and spices.”


It was truly a fun afternoon of surprises as we arrived to our own gallery of snapshots (posted at the venue) taken at Starbucks teavanas launch last year.



We also tried to customize our own Starbucks pouch with lots of doodles and drawings. Talking about creativity. I am a minimalist so I just stenciled mine with colored hearts. This is how it went!










Starbucks Teavana Frozen Teas will be available for a limited time only starting September 12.


As a special treat, Starbucks Card customers can enjoy Starbucks Teavana Frozen Teas ahead of its public launch. Customers will just need to pay the full amount of the beverage using their Starbucks Card from September 9-11 to avail of the early access promo.





For more information about these new Starbucks Teavana Frozen Teas and the aforementioned promo, visit www.starbucks.ph.

No comments:

Post a Comment

Smile Train Philippines Celebrates World Smile Day

World Smile Day , a day devoted to smiles and acts of kindness, will be celebrated by people all over the world on the 2nd of October. Smile...