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Friday, May 31, 2019

SM Prime & Hamilo Coast: Defining Beach Resort Living in the Philippines

Recognized as one of the largest integrated property developers in Southeast Asia, SM Prime offers innovative and sustainable lifestyle communities. Under its portfolio of leisure developments is Hamilo Coast, a master-planned seaside community located along Nasugbu, Batangas

Hamilo Coast is a sprawling coastline residential resort town that encompasses three major mountain peaks and 13 coves, three of which are Marine Protected Areas (MPAs). Its unique location at the head of the Nasugbu coastline makes it the gateway to the so-called “Philippine Riviera”.

Bounded by the vast West Philippine Sea and misty cloud-covered Pico mountain ranges in the east, Hamilo Coast carefully integrates residential, resort, leisure, commercial, and institutional land uses into its communities, wherein beach resort living will eventually be spun into an everyday lifestyle choice. 

Pico de Loro Cove, Hamilo Coast’s maiden development, is a vibrant community where environmental sustainability thrives. It boasts of a 1.5 km. stretch of fine white sand beach, a 4-hectare man-made lagoon centerpiece with pocket gardens, and a Beach and Country Club that features the most extensive land- and sea-based recreational facilities in Nasugbu. In 2007, Hamilo Coast teamed up with the World Wide Fund for Nature-Philippines, a partnership that continues to thrive up to this day. One of its environmental programs included declaring Pico de Loro Cove as one of its Marine Protected Areas. Conservation efforts under this partnership include ridge-to-reef management, the use of renewable energy, and guidance on the responsible and eco-handling of solid waste.

A membership at the Pico de Loro Beach and Country Club is a pass to a whole new world of exciting recreational adventures. A member has access to aquatic sports like sailing, kayaking, windsurfing and scuba diving and outdoor activities such as hiking, trekking, and birdwatching. Members can also enjoy indoor activities such as billiards, bowling, basketball, tennis, badminton, and swimming.

To enhance, Hamilo Coast continues to elevate beach resort living through its latest residential offering, Freia. Rising a few steps away from Pico de Loro Cove’s beachfront, Freia gives its future residents a breathtaking vista of the serene blue waters of the West Philippine Sea and verdant Pico mountains. 

Upon entering Freia, residents are welcomed by a grand, high-ceiling lobby designed by acclaimed consultant Budji+Royal. The beach condominium will offer 214 superior two-bedroom units and nine bi-level three-bedroom penthouses, each designed with living spaces, large picturesque windows, and spacious balconies, that open up to the owner’s chosen view. 

Only a 90-minute drive from the SM Mall of Asia, Hamilo Coast is the premier sustainable beach resort town of the Philippines. 

Hamilo Coast is the SM Group’s premier beach resort town in Nasugbu, Batangas. It is now approximately 90 minutes from Manila via Cavitex and the new Ternate-Nasugbu Road. For inquiries, call (632) 945-8000 or visit


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