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Tuesday, March 21, 2017

Manila Fashion Festival 2017 kicks off with a Veejay Floresca, Jaz Cerezo and Cheetah Rivera creation

Manila Fashion Festival, produced and staged by Art Personas, comes back this summer and showcases what’s coming up on Philippine fashion trends in a 4-day fashion event on March 21-24, 2017 at The Marquee in Edsa Shangri-La Manila.

I have witnessed the first fashion event on March 21 showcasing creations of today's emerging fashion designers such as Pablo Cabahug, Azucar, Cheetah Rivera, Jaz Cerezo, Veejay Floresca

My personal favorites among the 5 are the ones designed by Cheetah, Jaz and Veejay.

"Psyche" by Jaz Cerezo

Mua Ai by Cheetah Rivera

St. Tropez by Azucar
Dark Romanticism by Pablo Cabahug
Enchanted by Veejay Floresca

Once again, expect this season to showcase collections that are set to blaze the Philippine fashion scene with creativity and craftsmanship that will define what’s next in fashion. Witness impressive talent and vision from a roster of pioneer, emerging, and even new breed fashion designers and brands, translated into stellar, impeccable fashion pieces. The runway is also set for the make-up looks of the models by the artistry of MAC Cosmetics and trendy hair styles by the Folded & Hung Famous Salon.

With this world-class fashion event full of creative minds, the future of Philippine fashion is sure to move forward to a bigger platform. Pushing this forward, innovative brands such as Philips will provide PerfectCare Iron for the designers’ creations. The catwalk will also get more lively as you witness a parade of prints and patterns inspired by the designers’ limitless imagination made possible by EPSON’s digital textile printing technology.

Putting into the spotlight young, fresh talents, MFF will stage the comeback of SoFA Design Institute graduation show. Expect it to be another exciting showcase of fresh pieces by new breed talents that will surely set their names in the fashion industry.

AirAsia and MFF are also on the lookout for young aspiring designers in the country to further develop potentials and discover new talents. Two winners will showcase their designs and represent our country for the AirAsia Runway Ready Designer Search 2017 happening at the Kuala Lumpur Fashion Week 2017 this August. On-ground registration will be open for the hopefuls at the MFF.

At the end of the shows each day, afterparty celebrations will happen with overflowing drinks to be provided only by Grey Goose. To cap off the event, Folded and Hung will end the show, featuring its Spring/Summer 2017 collection, and will host a summer-themed finale party full of drinks and fashion.

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