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Saturday, March 25, 2017

Grab x Tinder Partner to Spark New Connections with a Chance to Meet Your favorite Internet Stars



Grab, Southeast Asia’s leading technology company, is partnering with Tinder, the world's leading social app for meeting new people, to let you spend a day with your favorite internet personalities.

Book a ride today via the Grab x Tinder “Meet your Match” icon within the Grab app, and you may be in for a pleasant surprise, as you may end up sharing a free ride with one of Tinder’s Top 10 Personalities, such as Michelle Gumabao, Tohid Ajdani, Mauro Lumba, Karl Kramer, Jose Sarasola, Nix Damn P, Princess Legaspi, Tricia Santos, Roxanne Montealegre and Jaz Reyes.


Here’s how it works – today, the “Meet your Match” activation will have Tinder’s Top 10 Personalities roving in GrabCar vehicles and will be picking up passengers from 10am to 4pm around Makati and BGC CBDs. You can take this opportunity to get to know these internet stars while riding to your destination of choice.

Each ambassador will select the passenger he or she gets along with the most; Tinder and Grab will then arrange an outing for them to do an activity together – from dining in the coolest cafĂ© in the city to bungee jumping off a cliff – it all depends on the interests of the ambassador and passenger!

The rides will be filmed, and the most interesting and fun moments will be captured on video and shared on the Grab Facebook page starting on the 5th of April.

Spark new connections while on the go

Tinder’s first partnership in Southeast Asia puts the spotlight on Grab’s ride services and its strong reputation for delivering safe rides, so everyone can enjoy a safe online and offline environment for sparking new connections with people in the same city.

“Grab is a brand that delivers more than just rides and is all for creating memorable experiences for our passengers", said Cheryl Goh, Grab’s Vice President for Marketing.

“Tinder is a platform for meeting new people,” said David Wyler, VP of Global Partnerships at Tinder. “Our simple user interface makes it easy to meet people anywhere. We wanted to provide an opportunity for our users to connect with some of their favourite social media stars and still get to their next meeting on time. Grab is the perfect partner to make this happen.”

“Meet your Match” will be rolled out in five markets – Singapore, the Philippines, Vietnam, Malaysia and Indonesia – starting today. For more information, please visit www.grab.com/ph/grabtinder.



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