POPULAR KOREAN DRAMAS GOBLIN AND SAIMDANG TO TOUCH FILIPINO HEARTS ONCE MORE ON HBO GO

Pinoy K-drama fans rejoice! Starting 20 May 2020, satiate your Korean drama cravings by watching again two of the most popular Korean drama series that touched our hearts – Goblin, one of the highest rated Korean dramas on cable television¹, and Saimdang, a love story set across time, on HBO GO. Also available on HBO GO are two episodes of Goblin Specials with cast interviews and behind-the-scene action from this popular series. 

Goblin, an epic story that spans centuries, boasts a star-studded cast including beloved actor Gong Yoo (Train To Busan), Lee Dong Wook (Hotel King), Yoo In Na and Kim Go Eun (The King: Eternal Monarch). Written by Kim Eun Sook (Mr Sunshine) and directed by Lee Eung Bok (Mr Sunshine), the masterminds behind the highly acclaimed Descendants of the Sun, relive the 16-episode Korean thrilling romantic drama that is set in a fantasy world of present day. The storyline follows the handsome Goblin (Gong Yoo) who is tired of his immortality. He needs a ‘goblin bride’ to end his life, leading him to cross paths with Euntak (Kim Go Eun), whom he falls in love with. Euntak is actually on the run from the Reaper (Lee Dong Wook), who is tasked with killing Euntak. The plot thickens when it is revealed that Goblin and Reaper are roommates, plunging them into a complicated pit as they wrestle with their emotions and duties. 

Another love story, but one set in both the 16th century Joseon era and present day, is Saimdang, a 30-episode series of fact and fiction about the life of historical Korean figure, Shin Saimdang. Lee Young-Ae (Dae Jang Geum) returned to the small screen return after 14 years since Jewel in the Palace, considered as one of the most popular and beloved K-dramas in the Philippines. She plays both female lead roles – present day Seo Jiyun, a part-time university lecturer, and the celebrated 16^th century Korean painter and calligraphist herself, Shin Saimdang. Spanning various time periods, the story revolves around the contemporary character discovering her 16^th century character’s diary and the secrets behind a mysterious portrait drawn by Lee Gyeom, played by Song Seung-Hoon (East of Eden).

Stream or download these two Korean dramas on HBO GO and choose between English and local language subtitles. Dubbing is also available in select languages. Don’t have HBO GO yet? Don’t worry. Just download the app now at App Store or Play Store and get a 7-day free trial. 

¹According to Nielsen Korea

Smart Music Live Online Sessions teams up with Bayanihan Musikahan to bring Regine Velasquez, Ogie Alcasid, Ryan Cayabyab to live online stage

Online concert to raise funds for the fight against COVID-19 continues with even bigger stars this May

Smart Communications stages Season 2 of Bayanihan Musikahan to continue to rally support for those affected by COVID-19 while uplifting the spirits of Filipinos staying safe at home. In partnership with Smart Music Live (SML) Online Sessions, the online concert series increases its vigor as the most visible Filipino citizen action platform at this time

Season 2 brings revved-up musical specials bannered by stars. The SML Online Sessions widens the reach of what promises to be a memorable night with . Asia’s Songbird herself, Regine Velasquez-Alcasid. She performs with her husband, the popular singer-songwriter Ogie Alcasid on Bayanihan Musikahan’s Facebook on Wednesday, May 20, to be streamed over Smart’s official Facebook page. 

Following the call from project lead and National Artist Ryan Cayabyab, the husband-and-wife tandem of Ogie and Regine immediately devoted time, effort, and talent to prepare for this livestream concert. Like the other 100+ musical artists who have participated, they do so gratis, and with the same big heart for their fellow Filipinos.  . 

The singer and the songwriter —who helped raise Php 5 Million for this particular show—are offering talent to assist urban poor communities find and sustain their own talent for survival. 

Exceptional team story

“Mr. C,” as Cayabyab is fondly called, emphasizes that Ogie and Regine now becomes part of an exceptional story. “The most exceptional story for me is that of working with this team in Bayanihan Musikahan.” 

“I haven’t met a team of people as highly motivated, intelligent and industrious as this team who have brought their respective expertise to the table and raised more than 70M pesos to help alleviate the plight of the most vulnerable of our brothers and sisters living in Metro-Manila and outlying provinces.” 

Mr. C refers to the more than 300 Filipinos working invisibly to produce Bayanihan Musikahan and to also take care that the donated funds are immediately translated into food packs are delivered to the urban poor. These hundreds of volunteers include community organizers who are themselves urban poor, who belong to the Samahan ng Nagkakaisang Pamilya ng Pantawid (SNPP) and its allied people’s organizations. 

A substantial number of enablers of the “end-to-end” project are those with Philippine Business for Social Progess (PBSP), which has taken up more than the work of fund management for which it is well known in social development circles. PBSP has taken up the multiple challenges of transportation, linking up with vegetable and rice farmers, and organizing logistics. 

The worst and best times for musicians 

For the music industry, the chance to virtually hold hands with civil society and with the most vulnerable Filipinos takes place at a time of vulnerability for the artists as well. Cayabyab who will also be seen in a Huntahan Musikahan program on the same day as the Ogie-Regine concert, describes the unusual situation: 

“It is the worst time, and the best time for musicians, creative artists and composers. The worst time, because there are no jobs available, no live performances, no gigs, no regular work that are needed for recordings, for live TV or taped TV shows, etc.” But he also says that :  “it is the best time – because then, we can practice more, have more time perfecting our craft because there are not many distractions, and no traffic that eats up a person’s work hours”. 

“It is also the time when much creativity is happening, to address the various situations we are faced with. We are circumventing or re-thinking how to use our talents to entertain. When at first it was only to express ourselves, we are now thinking of ways to monetize our performances online. We will get through this, and we will be better musicians, performers and creative thinkers and artists,” he explained,” he explains. 

There’s also a certain kind of intimacy that online concerts provide,  Mr. C continues “We are actually closer to our audience. Anyone can interact with us when we are online. Re online concerts – we have discovered that there is still no app that can approximate real time jam. So until this is realized, we can only produce live music videos from home using the technology available. But so far – ANYONE can do online concerts with just their device (phone, tablet, laptop) plus an array of acoustic or electronic instruments or solo voice.” 

Mr. C says that adjustments had to be done by both performer and audience. “We prepare much the same way as we have always done prior to any performance. Being professionals, we know how to rev up for a performance.” 

“The only distinct difference between live and virtual performance is the hollow feeling one gets after performing a piece. Performers feed off the energy given by spontaneous reactions from the audience, like applause and standing ovations, or catcalls and jeers. Without these reactions, a performer would have to make TREMENDOUS adjustments to his/her psyche – I know we will get through this, but we will have to grapple with that strange phase first. Hearts, likes and wows emoticons can help but the performers see these only when they stop to read interactive windows. Both performers and audience will have to adjust.” 

In this sense, the adjustments that had to be made on the ground by the relief distribution volunteers during a time of great personal danger, have been enormous—and yet, from all indications, successful. PBSP and SNPP have used the new technology to be efficient and highly-energetic. 

Grateful for connectivity 

The National Artist for Music hence emphasizes the pivotal role of connectivity during these uncertain times. “Connectivity is the big star now. Online connectivity is our fastest way to communicate and to learn what we need to do in a pandemic such as this. Online connectivity is also our center of entertainment in this period of extended quarantine. Everything is there. As in everything – from varied shows, all the way to food delivery. Chat groups and community billboards and marketplaces have sprung to address our needs as an individual, family or community. There is no other medium now that can equal what online connectivity can do.” 

He added, “We even attend mass online – and we can choose to attend our parish priest’s mass, or choose to attend the Pope’s! Now, more than ever, we get to see national leaders and medical practitioners of various countries doing what they can to alleviate their people’s plight with unique solutions that other countries can adopt. Caution must be observed though – because there is also so much trash and fake news that abound. But that is for the individual to discern.” 

Continuing what SML Online Sessions began last April, this new round of live online sessions remains a way to bring together the generous spirit of the Filipino and give everyone hope as the nation presses on in its endeavors to eradicate COVID-19 and heal as one. 

Easily make a donation by clicking on https://donate.paymaya.com/products/philippine-business-forsocial-progress. To watch some of your favorite artists live from your home on May 15, watch the Bayanihan Musikahan on Smart’s Facebook at https://www.facebook.com/SmartCommunications/.

Carousell Launches New Category, Breathing Life into Local SMEs in the F&B Industry

Carousell, ​one of the world’s largest and fastest growing online classifieds, has partnered with Unilever Food Solutions in providing the local food and beverage (F&B) community the opportunity to continue business operations online. As the threats of COVID-19 force people to observe social distancing and movement restrictions, the online marketplace breathes life into F&B businesses.

The launch of the new “Food & Drinks” category offers local eats, special promotions and increased visibility to the platform’s millions of ​users. It also intends to connect diners to a wide array of food choices offering self-arranged delivery and pick-ups.

“​Our love for food and eating is unquestionable. Food brings a sense of comfort, of belonging and excitement. We give utmost importance to strengthening our community and we know that the Filipinos’ shared love for food will connect us better. As we go through these trying times, we continuously find ways to innovate and bridge entrepreneurs and consumers through our platform’s newest food & drinks category. ​We support local F&B owners while they reinvent themselves online and thrive despite the current economic challenge,” ​shared Raffy Montemayor, General Manager, Carousell Philippines.

“​Small local business owners like us find difficulty in sustaining our businesses. Though the government has provided avenues for financial aid, not all are eligible. Due to the quarantine measures, diners can't eat out or visit our food stalls. As consumers shift from dine-in to food take-outs and deliveries, we look for ways to pivot operations that cater to the demands of a digitally-driven world. Carousell’s efforts to provide a marketplace that can accommodate our needs to reach a wider range of potential customers has been a great help to us,” ​said Jeff Uy from 24 Chicken (@24ChickenPH).

In partnership with Unilever Food Solutions, a key food service supplier with ​brands such as Knorr, Lady’s Choice, Best Foods, Lipton, and Carte D’Or, Carousell will be onboarding hundreds of F&B businesses onto the newly created “Food and Drinks” category on its platform. The onboarding process will ensure that business owners who have not had prior experience with online operations are still able to list on Carousell for increased visibility. With Carousell listings, F&B owners will be able to provide on-demand takeaway services without having to pay a premium or commission to external vendors, and Carousellers will be able to conveniently and directly support the local F&B establishments near them. Interested F&B outlets may list on Carousell following these simple guidelines:​https://carousell.app.link/SupportLocalEats

"At Unilever Food Solutions we believe in supporting every food business, big or small. We are pleased to partner with Carousell and provide F&B businesses a platform to reach more diners, without added costs. This partnership shows our effort to help operators create new revenue streams in a digital and online environment. While the situation remains tough, we believe the F&B industry can persevere and emerge stronger together. Sama-sama, tulong-tulong.” said BJ Carreon, Managing Director, Unilever Food Solutions, Philippines and Vietnam.
They can also apply for the platform’s #SupportLocal SMEs campaign​—a subscription service giving retailers a chance to gain exposure and keep businesses afloat. The company is committing Php 9 million worth of Carousell advertising currency to ​eligible applicants that apply via ​https://caro.sl/supportlocalph on or before May 31, 2020. 

In addition, from now till May 15, all active paid subscribers will get free ​CarouBiz​ for three months.

As the shift to the new normal persists, providing assistance and equipping local owners with tools essential to empower businesses is of utmost importance. For further information, you may visit www.carousell.ph​.

AXA offers teleconsultation service to support pandemic response efforts

The COVID-19 pandemic has brought on the reemergence of digital healthcare where patients and doctors communicate and hold remote medical consultations by telephone or by video link.

To foster better health outcomes, AXA is offering free teleconsultation to approximately 6.5 million people in Asia, including under-served patients in remote, rural areas with limited health care access.

In the Philippines, AXA, one of the country's leading insurers, is providing its customers easy and convenient access to health care services amid the crisis by offering medical teleconsultation service through one of its health partners MyPocketDoctor, the first telemedicine app in the country that allows people to consult with a medical doctor from the safety of their own homes.

"To give our policyholders access to quality healthcare while in quarantine, we are offering them this teleconsultation service to make sure they still get the care that they need without exposing themselves to other health risks," said AXA Philippines president and CEO Rahul Hora.

Providing 24/7 access to medical consultations, MyPocketDoctor is accessible anytime, anywhere as long as you have a smartphone. Simply download the MyPocketDoctor app from the Google Play or App Store only and register using your e-mail address and mobile number. Once registration is complete, you can have your virtual medical consultation by a simple tap of a button.

Teleconsultation via MyPocketDoctor is available as free service to policyholders of AXA health plans (Health Max, Health Start, and Global Health Access). From now until May 15, 2020, AXA is also giving a free one-time access to teleconsultation to its life insurance (non-health) policyholders and select general insurance customers.

To learn more, visit https://axa.com.ph/multimedia/articles/axa-as-a-health-partner.

Tagaytay Highlands, a worthy investment in times of uncertainty

Investing in real estate is still one of the wisest decisions that can be made these days. At this point when the global pandemic still has everyone in its grip, it is incredibly tough to manage and protect one’s wealth as capital flows and business acquisitions are expected to remain volatile. While few business opportunities are still fluid, there is nothing like a disruptive crisis to prove that Tagaytay Highlands remains a rational asset one can have for keeps.

Tagaytay Highlands continues to enact measures to keep the community safe and healthy during these trying times—such as creating a COVID-19 task force, routine cleaning and disinfection, protection for club frontliners, regulated operation of facilities as per government-mandated guidelines, and ongoing clean-up efforts in the wake of the recent Taal calamity.

According to research on trends and insights citing the pandemic’s impact on global real estate, the property industry offers good risk-adjusted returns compared to other asset classes even despite various downturns. 

Potential investors are seeing this in Tagaytay Highlands, a premier leisure development that continues to build themed residential communities. On its 25^th year of upholding its premium standing in the real estate industry, Tagaytay Highlands proves to be a worthy investment for property seekers with its new projects, improvements in facilities and amenities, and the expansion of its existing portfolio. 

Purchasing a leisure home in Tagaytay Highlands means acquiring access to its prime location and contemporary facilities. With approximately 1,200 hectares of land area, Tagaytay Highlands remains to be the only mountain resort of its kind and scale, covering the provinces of Cavite, Laguna, and Batangas. At 2,000 feet above sea level, the complex offers panoramic views of Taal Lake, Mt. Makiling, Canlubang Valley, and Laguna de Bay. 

The development’s gated and themed residential enclaves are designed to achieve a balance between the majestic natural environment and man-made conveniences. These communities are primed for expansion, making them foremost choices for investment. 

Horizon Terraces recently launched Westchase, its latest expansion. A project that features modern Asian-themed garden suites, Westchase comes with shared access to Horizon Terraces’ amenities—a lush Central Garden, swimming pools, a playground, therapeutic walkways, private nooks, and terraced gardens. 

In the pipeline is the completion of Horizon Terraces’ Garden Villas, a three-level townhouse development in the Midlands enclave. Its first cluster continues to undergo fast-track architectural and structural works.

As Tagaytay Highlands’ upscale farming community, The Grove at Plantation Hills shines as a leisure, residential and eco-farming concept-in-one. It offers orchard and garden lots ideal for growing fruit trees, herbs, and vegetables in the comforts of one’s own backyard. 

Prospective investors will be happy to note that Tagaytay Highlands is on an intensive drive to innovate for its customers.

It recently reconditioned its Swiss-engineered cable cars and funicular train transport system, which remain unique to the complex to this day. 

Recreational facilities and beverage outlets such as Peak Bar, Tagaytay Highlands Gold Club, The Country Club, and The Sports Center have also undergone renovation to improve its services to its residents, members, and guests. 

For a better Tagaytay Highlands experience, the development has likewise expanded its dining options. Its well-loved restaurants now include Concha’s Garden Café, Amare La Cucina, Lime and Basil, Gourmet Farms, Kaya Korean Restaurant, Brera Delicatessen, and Aozora Japanese Café + Bistro, while Highlander Steakhouse, Highlands China Palace, and The Great Room of The Spa and Lodge remain to be culinary hot spots. 

Investing in Tagaytay Highlands delivers higher appreciation for lot properties and condominiums. 

Bedtime Hacks to Sleep Better At Night

Getting quality sleep is easier said than done especially for people who are often exposed to stressful environments. According to Huffpost, stress is one of the major causes of brain hyperactivity which keeps us wide awake until the wee hours of the morning.

Sleep deprivation affects the body much more than people may think. Harvard Health says that aside from being cranky all day, not getting enough sleep also causes people memory loss, weight loss, slow learning, or worse—cardiovascular diseases.

With a few tricks that can be included in a daily night ritual, this stress can be managed in order for people to get that better sleep. Here are a few things to consider doing before hopping on the bed at night.

            Put down the phone

In this day and age, it’s no surprise that a lot of people are on their phones almost 24/7. Whether it’s current news, gossip, or communication with friends, almost everything can be done with just a few taps on the screen. However, one does not realize that being on the phone and on the internet at all times causes much more stress on the mind. 

Aside from physically hurting the eyes from the light of the screens which causes discomfort, it also makes a person psychologically active from scrolling through thousands of posts without end. Put it down. Those posts can wait in the morning.

 Get the right room temperature

According to SleepFoundation.org, the suggested room temperature in order to maintain an optimal sleep is somewhere around 18 degrees Celsius. By making sure that the room is in the right temperature, waking up in the middle of the night either freezing or sweating can be avoided.

Samsung Digital Appliances’ Premium Wind-Free Plus Wall-Mounted A/C with Wind-Free Cooling Technology has micro holes that gently disperses cool air. These holes create a still-air environment so there’s no annoying wind that directly hits the face in the middle of a peaceful sleep.

It also has AI Auto cooling which automatically optimizes its temperature setting through analyzing the usage behavior and even the outdoor temperature of the room. Once the desired temperature has been reached, that will be maintained so it doesn’t make the room any colder than you wanted.

Drink a cup of tea

According to Heathline, there are various teas that have been used as sleep remedies for centuries. In general, herbal teas have been great for bedtime. The process of making the tea can be a tranquil, mindful experience. It helps the body and mind wind down which makes the preparation as relaxing as drinking it. 

The best kinds of nighttime tea are chamomile, peppermint, and lavender tea, or as they are called “sleepy teas,” and are also non-caffeinated. 

The best kinds of nighttime tea are chamomile, peppermint, and lavender tea, or as they are called “sleepy teas,” and are also non-caffeinated.

Meditate to calm your mind

            

By simply sitting or lying comfortably, anyone (especially beginners) can meditate on their own. The key is to shut the eyes and focus solely on breathing. See how the body moves with the inhalation and exhalation. Do it for a couple of minutes and get to enjoy it for longer periods of time.

Having music as a background and using it to shut out other outside noises also helps in keeping the mind focused on meditating. As mentioned by SleepFoundation.org, slow tunes are ideal in these situations, especially classical, jazz, or folk music with 60 to 80 beats per minute. 

Sleep is a vital part of people’s everyday lives so no matter how stressful the environment is, it’s important to find time to give the body its much-deserved slumber. Get that needed rest by following these simple tips and using appliances with innovations that are meant to make people’s lives better..

To know more about premium Samsung products and its ongoing promos, visit https://www.samsung.com/ph/offer/2020/life-goals-raffle-promo/  

  

Join “The Pop Stage” to win Php1M and talent contract

Dreaming of becoming the next big pop star?  Well, even in quarantine, you might just get the big break that will change your life forever.

Singer-actor Matteo Guidicelli will be setting up an online talent reality competition titled "The Pop Stage" to discover the next idol in the entertainment industry. The show will be presented by Popeyes in partnership with Viva Artists Agency.

"There are so many talented Filipinos, a lot of viral videos, a lot of crazy performances going around, but we want to make it legit. We want everyone in the world to see your skills and what you can do," Guidicelli said during the online launch of Central Delivery, a new delivery service that also offers food items from Popeyes Philippines.

To join “The Pop Stage,” just visit www.thepopstage.ph and send a video of your audition piece. You may sing, dance, play instruments, do magic, or perform whatever talent worth showing off.

Of course, this once in a lifetime opportunity also comes with the most amazing prizes. The winner of "The Pop Stage" will receive a cash prize worth Php 1 million and a one-year contract with Viva Artists Agency.

Guidicelli explained that the entries will be deliberated by a panel of judges. Those who will be chosen will be featured on a weekly show that will be streamed both on The Pop Stage’s Facebook Page at @thepopstage and Matteo Guidicelli’s Facebook page at @matteog. No need for selected contestants to leave their homes for the weekly show - arrangements will be made so they can stream from their current locations. 

All individuals or groups (maximum of 4 members) who are ages 13 to 25 years old are encouraged to send their audition tapes from May 9 to May 27, 2020.

For more details, you can check out www.thepopstage.ph and follow The Pop Stage’s Facebook and Instagram at @thepopstage and the hashtag #thepopstage.

Feel good this Mother’s Day with this tribute to moms and frontliners

This Mother’s Day may feel a little tougher than usual because of the challenging times we live in, but that doesn’t mean it has to be cancelled this year. 

NutriAsia, the leading producer and distributor of sauces and condiments in the Philippines — home of well-loved brands Datu Puti, Silver Swan, UFC, Mang Tomas, and Papa, decided to pay tribute to the wonderful moms who have always been there for us through a funny but heartwarming Mother’s Day video of a son asking his mom for some help in cooking.

In the video, a son calls his mom up because he needs her help in cooking some ulam with some limited ingredients. The mom adorably does her best to teach her son even though using new technology can be challenging for her.

Showing that a mother knows exactly what to do with what she has, the mom shows her son that even with simple ingredients like a can of luncheon meat, a couple of carrots, and some potatoes in the fridge he can cook a Masarap at Masayang menudo, especially with the help of a pouch of UFC Ready Recipes Menudo Sauce she left in her son’s apartment.

UFC Ready Recipes Sauces are a range of ready to use cooking sauces, made from ingredients such as real tomatoes, selected spices and meat flavors. UFC Ready Recipe Sauces are convenient and easy to use. It is pre-mixed and pre-seasoned, and all you have to do is to pour the sauce and let it simmer. It’s available in different variants like Afritada, Menudo, Caldereta and Mechado.

At the end, it’s revealed that she raised a great, caring kid who looks out for others, as it turns out that he was cooking some food to give away to our brave frontliners! 

The video is definitely inspiring and perfect for Mother’s Day, as it shows us that our moms do know best and we can always turn to her for help whenever we need it—and, of course, that the best children are raised by the best mothers.

You too can show your mom some love on Mother’s Day! Easily make a Masarap at Masayang meal for her at home this Mother’s Day! 
You may visit https://nutriasia.com/recipe/ for recipe ideas!

#BDOAntiScam:BDO will NEVER send you links through text messaging or email and ask you to provide your personal information

Clicking on a link, no matter how harmless the link looks, is like opening your house’s front door to robbers. Once you click a link, you are letting scammers do all sorts of harm, not only to your computer, but to your life as well.

Scammers send links to gather your private data and using your identity, access your savings, credit card, or online shopping accounts to make transactions on your behalf.

Remember this: BDO will NEVER send you links through text messaging or email and ask you to provide your personal information or complete a transaction.

Don’t share your personal information with anybody, online and offline.

Personal data should always be private. Information like our names, birthdays, anniversaries, home and office addresses, passwords, ATM pins, One-Time Pins (OTPs), social security, bank or credit card numbers, and even data related to our education and schooling or our workplace—these and more can be used by hackers to break into our bank account.

With that level of potential harm, we should never carelessly share our personal information to a website, or send these to someone via text message, email, or chat.

Nowadays, scammers are able to create fake websites that pretend to be BDO’s, online shopping sites, or other legitimate institutions. Once we get tricked to log-in to these fake websites, they will be able to get more of our data and use it for illegal transactions.

So, never click on any links to websites if these are sent through email. Instead, check on the supposed sender of the email and type the web address of the bank, institution, or agency.

For example, if the sender is supposedly BDO, do an online search of the bank’s official website. BDO’s one and only website, www.bdo.com.ph, will provide you with the genuine and official email address.

But, let’s say you’ve already opened a website that looks genuine; just remember this rule of thumb: BDO will NEVER ask you to give your bank account numbers; credit card numbers as well as its expiry date and CVV; online banking login information, such as username and password; or even OTPs.

If you encounter a website that asks you to input such personal information, you can be sure that it’s fake. Don’t share your data.

We Filipinos believe that “sharing is caring.” But that doesn’t apply for usernames, passwords, OTPs, and other sensitive personal information. In this case, it’s best to keep such information only to yourself. And yes, even from your loved ones.

Eye on the ball

Remember, you are the first line of defense against scammers. If you do your part, we can reduce the cases of bank fraud and other illegal online transactions, and save each other from heartache, stress, and financial losses. If you have concerns regarding bank fraud and related matters, go to www.bdo.com.ph for more information.

Maxi-Peel Encourages the Community to ‘Keep Fighting’ As a Beautiful Tomorrow Awaits

How is everyone coping? I have high respect to all our frontliners as I have one, my daughter a bank employee who keeps on serving clients amid the pandemic. Its not an easy job, lets pray for all of them to keep safe and well. 

Everyday, we battle with different challenges that life throws at us. This time, the battle is not one of those daily stumbling blocks, rather, a global health crisis that has altered life’s normalcy. During these challenging times, a call for encouragement and a message of gratitude may come a long way, especially to those who work in health care, food, freight, and finance services among many other industries. These frontline workers risk their lives to keep the community going and functional amid the pandemic. This time, the fight they’re trying to overcome is for the common and greater good, in order to wake up to a beautiful tomorrow, not only for themselves and their families but for the whole country.

With a mission to boost the morale of our frontline workers, Maxi-Peel took on the initiative to become the bridge between our modern heroes and their loved ones who they might not have seen over the past weeks or maybe even months. With an online video with a title that sheds hope on its own - “Gaganda Muli Ang Bukas” - they were able to reach individuals whose moms, dads, aunts, and even friends are continuously fighting for a better tomorrow through their unwavering commitment and service as frontliners. This offered an opportunity for these people, who are close to the hearts of our frontliners, to send them messages and reminders to take a rest when they can, to also look out for themselves, and also to express how much they are missed. But moreover, through a short speech, these loved ones were able to share the pride and happiness of knowing that their family member is able to help a significant amount of those who are in need. 

Hope has always been something that Maxi-Peel believed in, and just like our brave frontline workers and their families who remain strong as they keep fighting, Maxi-Peel also urges us to not give up, reminding us na dapat #WagMongIsukoAngLaban, a message they stand for that has inspired women across the Philippines, which now they hope inspires the entire country. They understand that a simple push for encouragement may affect the lives of many in a positive way and they have taken this chance to cheer on every single one of us facing this battle to continue to fight, as we, as a nation come together to rise above the situation and welcome a beautiful tomorrow that awaits.

To watch the full video, click on this link, as we all remember, “Gaganda Muli Ang Bukas”.