UNIQLO launched JOIN: THE POWER OF CLOTHING, a global campaign to support activities for a better world

Global apparel retailer, UNIQLO, launched JOIN: THE POWER OF CLOTHING, a global campaign to support activities for a better world, on July 1, 2022 in Japan. The second phase of this campaign, to be conducted at UNIQLO stores in Japan, the uniqlo.com online store, and at select overseas locations, will start on Monday, October 3, and continue through Monday, October 31.

 

The aim of the JOIN: THE POWER OF CLOTHING campaign is to encourage UNIQLO customers to be a part of its ongoing sustainability activities. The program aims to raise awareness among customers of global problems such as ocean pollution, and to inspire actions that make the world a better place. 

During the campaign, when customers purchase UNIQLO fleece products made from 100% recycled polyester fabric, UNIQLO parent company, Fast Retailing, will donate US$1 to the Nippon Foundation for each item sold, to support activities that reduce ocean waste^*1. 

^*1up to 1 million USD.

 

In addition, from Monday, October 3, UNIQLO will sell a Furry Fleece Full-Zip Jacket (MENS, KIDS) with a design featuring “Doraemon Sustainability Mode”, the UNIQLO Global Sustainability Ambassador.

 

Furry Fleece Full-Zip Jacket with “Doraemon Sustainability Mode” Motif

UNIQLO will sell a Furry Fleece Full-Zip Jacket, made from 100% recycled polyester fabric derived from plastic bottles and featuring a “Doraemon Sustainability Mode” motif. The small needlepoint design, suitable for both men and women, allows parents and children to coordinate their outfits.

 

Product Details (*The following information is for the Japan market. Products for other markets to be announced as available.)

 

Launch date    October 3, 2022 (Monday)

Items               Doraemon Sustainability Mode Furry Fleece Full-Zip Jacket

MENS  XS-4XL, Made with recycled polyester fabric, equivalent to around 19 500ml plastic bottles^*2, Php 1,490

KIDS    100-160cm, Made with recycled polyester fabric, equivalent to around 10 500ml plastic bottles^*2, Php 990

Availability      Select stores in the Philippines and the uniqlo.com online store

 

^*2 MENS L size (Asia) and KIDS 130cm size, 500ml 1 PET bottle＝25g, Calculated based on The Council for PET bottle Recycling Annual Report, P6 “Targets and results for weight reduction of designated PET bottles and 17 main types (FY2020)”

Help reduce ocean garbage with purchases

During the campaign period from Monday, October 3 through Monday, October 31, when customers purchase the Doraemon Sustainability Mode Furry Fleece Full-Zip Jacket or other fleece products made from 100% recycled polyester fabric, UNIQLO parent company Fast Retailing will donate US$1 to the Nippon Foundation for each item sold, to support activities that reduce ocean garbage^*1.

 

List of Campaign Products

Product Name
MENS	Fluffy Yarn Fleece Full-Zip Jacket
MENS	Fleece Long-Sleeve Full-Zip Jacket
WOMENS	Fluffy Yarn Fleece Full-Zip Jacket
WOMENS	Light Pile-Lined Fleece Cardigan
KIDS	Fluffy Yarn Fleece Full-Zip Jacket
BABIES	Fluffy Yarn Fleece Jacket Long Sleeve
MENS	Doraemon Sustainability Mode Furry Fleece Full-Zip Jacket
KIDS	Doraemon Sustainability Mode KIDS Furry Fleece Full-Zip Jacket
MENS	Doraemon Sustainability Mode T- shirt
KIDS	Doraemon Sustainability Mode KIDS T- shirt
GOODS	Doraemon Sustainability Mode Pocketable Bag
GOODS	Doraemon Sustainability Mode Toy

 

Special website to find out more about ocean garbage

UNIQLO continues to add new content to its special website to help customers learn about environmental issues and take action. Special features explore the issues surrounding ocean garbage that are happening now, and measures to reduce the amount of plastic waste.

Special website: www.uniqlo.com/jointpoc