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Thursday, November 30, 2017

Tips for hassle-free shopping this Holiday Season



Filipinos are known to be one of the happiest people.  And why not, fiestas abound and Christmas starts in September!  Don’t we just love all the reunions, parties and gift giving during this season? Here are 3 tips for a hassle-free spend at this time of the year:

1.       Do online shopping. It relieves you of having to brave the monstrous traffic and the long lines in the counter.

2.       Use a debit card. This way, you keep within your spending power and avoid queuing in an  ATM to withdraw cash.

3.       Take advantage of promos and discounts. You get more value than what you actually spent.


Here’s the great news!  With RCBC Savings Bank MyDebit Mastercard, you get to experience a hassle-free shopping. For one, you can go cashless shopping with added security because of the EMV chip. All you have to do is swipe away.

As an added bonus, a P1,000 - single receipt purchase using your MyDebit Mastercard automatically lets you earn one electronic raffle to RCBC Savings Bank’s Debit & Win Raffle Promo from now until Dec 31, 2017.  You may win a Samsung S8+ Phone or a Samsung S3 Tablet or a Go Pro Hero 5 Black.

For more information, you may visit www.rcbcsavings.com. You may also follow RCBC Savings on facebook, twitter and instagram.

PILI partners with Southstar Drug in bringing the beauty benefits of the pili tree to a grander scale



It’s an innate Filipino trait to support our fellow men. Whether it’s our natural hospitality, our concept of bayanihan, or even the way we loudly cheer a part-Pinoy candidate on some international talent show. A shared geography—whether physical or social—gives us instinctive loyalty that binds us all together and unselfishly pushes us to help each other out when we need it.


Thus, when PILI, a natural beauty- and wellness-focused brand in the Philippines, decided it was time to introduce the beauty benefits of the pili tree to a grander scale, one of the first establishments to give them a boost is popular drugstore chain Southstar Drug. Both products of the Bicol (pili is a Bicolano signature), PILI and Southstar are jointly tapping into and propagating the region’s potential.

Pili grows from a tree that’s indigenous to the fifth region’s climate. The nut, which comes from the seed, may be its most popular byproduct, but the pili tree yields more significant benefits. A tree of life in its own right, oils extracted from parts of the pili have a variety of uses—which have be tapped by PILI, a natural beauty- and wellness-focused brand in the Philippines.

PILI takes this liquid resource to create a range of cosmetic and wellness products, anchored by a collection of today’s most popular elixir, essential oils.
Essentials oils, which are natural-occurring aromatic compounds found in plants, are used in day-to-day activities, particularly for health. PILI uses both the oil from the pulp of the fruit as well as the more potent elemi from the resin. Used by the world’s top luxury beauty companies (think Chanel, Dior, Gucci), both are scientifically proven to hydrate and moisturize the skin—on top of that, elemi is also anti-aging and anti-bacterial.

The pili-extracted oils are bolstered by the therapeutic promises of lavender, eucalyptus, citronella, citrus neem, wintergreen, juniper berry, cypress, ginger, menthol, and lemongrass—oils that are already rock stars in the world of aromatherapy.

Because wellness has neither a schedule nor a deadline, PILI’s essential oil blends are packaged to just fit your pocket or purse, ready to use for a quick pick-me-up. They’re already pre-mixed by certified chemists who studied the best permutation for every blend. It functions like a liniment—made to soothe, relieve stress, boost energy, and even prevent disease—but more sophisticated, fashionable, and fragrant.

The Rise and Shine, for example, amps up your energy levels thanks to its peppy citrusy aroma while the Sweet Dreams calms you right into a restful sleep. The Stress Away wipes away the stress from your muscles while the Breathe Easy keeps you, well, breathing easy.

PILI is available at selected Southstar Drug branches. It’s a fitting partnership: PILI and Southstar Drug both give tremendous pride to the Bicol region and both are enterprises that began from the ground up and grew to become top quality brands.

JUMANJI'S” LARGER-THAN-LIFE CHARACTERS IN SOLO POSTERS



The character posters for Columbia Pictures' upcoming action-adventure Jumanji: Welcome to the Jungle are now online, individually revealing the lovable ensemble.




In the brand new adventure Jumanji: Welcome to the Jungle, starring an all-star cast – Dwayne Johnson, Jack Black, Kevin Hart, and Karen Gillan – four unlikely friends get sucked into the perilous world of Jumanji, and are transformed into avatars with unique skills. They’ll have to go on the most dangerous adventure of their lives, or they’ll be stuck in Jumanji forever…



Dwayne Johnson plays archeologist and international explorer, Dr. Smolder Bravestone who's the consummate action hero.

Jack Black is Dr. Shelly Oberon who will help navigate Jumanji as an expert in cartography, archeology and paleontology.

Kevin Hart is Franklin “Moose” Finbar – an expert in zoology and a weapons valet.

Karen Gillan plays the powerhouse Ruby Roundhouse, the martial arts master and killer of men.

Lastly, Nick Jonas is Alex, another player in the game who will either help them in their quest – or be a sign of the danger that awaits them.





In Philippine cinemas January 8, Jumanji: Welcome to the Jungle is distributed by Columbia Pictures, local office of Sony Pictures Releasing International.


VIVO launches latest smartphone the V7 with new ambassador Julie Ann San Jose





Vivo, one of the leading smartphone brands in the country today, held a re-launch of its latest offering from the V series. The Vivo V7, was first unveiled in a grand launch at the SM City Bacolod Event Center North Wing last November 18 with Vivo influencer Boyband PH headlining the event.


The re-launch, which took place at the SM North EDSA Cyberzone Event Center last November 28, was graced by performances by R&B singer and Vivo influencer Julie Anne San Jose plus newest all-male group One Up. The event was also hosted by the DJ and Vlogger Ashley Rivera. The V7 re-launch was largely attended by members of the media from various networks and bloggers. Ms. Hazel Bascon, Vice President of Vivo Philippines and Head of Sales welcomed the members of the press and the audience in attendance.


Just in time for the holidays, Vivo is also mounting a special Christmas campaign to anchor the traditions of the most awaited holiday of the year and Vivo as a brand. The Christmas campaign involves booth stands in participating malls where Vivo enthusiasts may take their best Christmas selfie with Santa Claus, say hi to their favorite Vivo Family at the Vivo Phone Booth, get a chance to be Vivo’s all-screen cover girl or cover guy at the Cover Page booth and to experience the new Vivo V7 at the Experience tables. People who drop by the Vivo booth stand are also entitled to a prize upon completing their rounds in all of the featured booths.

The V7 is the result of Vivo’s on-going effort in understanding the needs of today’s young people, as the company continues its growth trajectory and international expansion by providing stylish and dynamic products to more consumers to show off their individuality and capture memories that is worth remembering.

The V7 reinforces Vivo’s leadership in selfies with its 24MP front-facing camera, which produces crystal-clear selfies. By keeping true-to-life color and contrast and a clear background at all times, V7 allows users to express themselves truly anytime, anywhere. Equipped with advanced technology, this phone is known for its exceptional photography features, screen quality and the overall product design.





For inquiries about Vivo, visit the Vivo website at www.vivo.com/ph or check out their Facebook (https://www.facebook.com/VivoPhil), Instagram (https://www.instagram.com/vivophil/), and Twitter (https://twitter.com/vivo_phil) accounts.

The King’s secrets: A Filipino tradition that is King Sue


Brands come and go but there are those that have been in the mindset of consumers for decades.  They continue to grow and remain relevant. Some have, in fact, become institutions in their own right.

Even before the onset of mass media, and later, social media networks and influencer marketing, one brand has always had the patronage of Filipinos -  King Sue hams and deli products.

And while it seems as though it was only yesterday when it first came out with its famous Chinese Bone-in Ham, the company is celebrating its 87th this year, proof that its is well-loved more than ever by four generations of customers.   A heritage brand, King Sue’s authenticity and reliability continue to draw market loyalty. But more than that, it’s that warm feeling of nostalgia and familiarity that has endeared it to Filipinos for over 80 years.

Like all success stories, King Sue’s is rooted on perseverance and persistence. Its modest origins began in the 1930s with the company’s patriarch Mr. Cu Un Kay, a native of Fookien, China who  came to Manila onboard a vessel with dreams of starting his own enterprise.  He set out to start his own small processed meat business with nothing but an aluminum cauldron and a primitive oven to cook with.  He named it King Sue, bearing  homage to the family’s origins - “King” which is the family’s surname and “Sue” from the Fookien term Su-weh which means small The rest was history.

Keeping the passion alive  and the brand relevant

Eighty-seven years on,  the family’s 3rd and 4th generations have kept the legacy of their patriarch very much alive with products made with the same passion for perfection.

They have managed to integrate King Sue seamlessly into the lives of Filipinos, creating, innovating, investing and engaging customers.
While a lot has been introduced and added to King Sue’s offerings, the company has remained consistent with the quality, freshness and taste of its meat products. Continuous innovation and product testing have also become an integral part of business operations.
To keep up with the exacting demands of its corporate clients, the company invests in hi-technology automated slicers, chopping and dicing machines, frozen block meat flakers, thermoforming machines, vacuum machines and modern refrigeration facilities  to ensure its products adhere to a high level of standard.

Institutional accounts
Today, King Sue has a very strong institutional presence like commissaries of chain restaurants and cafes, supermarket house brands, toll pack services offered, food cart negosyo supplier, call center and economic zone companies. This Yuletide, King Sue is one of the top choices of companies for their  Christmas giveaways.

The King Sue tradition lives on
King Sue is not only for special occasions. Its products are very versatile and can be enjoyed even on ordinary days.  Homemakers have their go-to products for the family’s everyday meals including King Sue tocino, longganisa, corned beef, bacon and sausages, which are staples in the breakfast table, and sliced hams, salami and frozen products like burger which are popular choices for merienda.

The company also offers an assortment of chorizos like Chorizo Bilbao, Chorizo Macao, and Chorizo Filipino, as well as gourmet sausages such as German Franks, Old English Pork Sausage, and Hungarian Sausage great for picnics and barbecue.

Indeed, with Filipinos penchant for King Sue meat products, the company is here to stay for many more years.

Call 881-0530 364-5430, 376-6441 and +639199889642 for inquiries and orders, and check out FB IG Twitter @kingsueham or email  sales@kingsue.com. Hashtags: #kingsueham #kingsue #ilovekingsue #cookingathome #philippines.  Also check out  www.kingsue.com


Wednesday, November 29, 2017

"Makati living" in Marilao made possible by SMDC Cheer



When people talk about  the province of Bulacan, Marilao isn't actually the first municipality that comes to mind--there's Baliwag, Meycauayan, Bocaue --know for their reputation for chicharon and fireworks.




Well in a few years time Marilao may just be the next big "thing" in bulacan thanks to a 5 star residential community that's  going to be built by SMDC


SM Development Corporation (SMDC) recently held its groundbreaking ceremony for SMDC Cheer Residences in Marilao, Bulacan last November 29. The event was graced by Marilao Mayor  Juanito H. Santiago, Vice Mayor Henry R. Lutao,  SMDC Cheer executives,  its partner engineering, design and contractor companies.





Cheer Residences is a perfect fit for rising modern Filipino families outside the city who are looking for a well-balanced lifestyle. It is the first vertical development of its kind in Marilao, Bulacan that offers the convenience of having its own mall, SM City Marilao, within the complex.

First-rate amenities will elevate the quality of life of the residents as they will get to enjoy an array of luxurious amenities such as a swimming pool, an interactive play area, a central park, and a clubhouse with a function area. Families would also feel safe and assured as Cheer Residences also provides 24-hour security and professional property management.

Located strategically along MacArthur Highway, in between the Marilao and Meycauayan exits in NLEX, and beside the proposed PNR station that will connect Bulacan to Tutuban, Cheer Residences offers its residents an advantage of easy access either by private or public transport.



“With its prime location, affordable price point, and five-star hotel-like features, Cheer Residences is the best option for those families who are looking for a modern and convenient lifestyle outside of the city,” Jose Mari Banzon, Executive Vice President of SMDC said. “This expansion to new areas such as the suburbs of Marilao, Bulacan is part of our commitment to make the Philippines a nation of homeowners.” Banzon added.



Cheer Residences also offers a unique open concept floor plan—called the Flexi Suite—that gives residents the freedom to utilize every inch of their home. Residents can design according to their preference and make every corner reflect the kind of lifestyle they have.



Construction of Cheer Residences is slated for completion by August 2020, with the turnover tentatively scheduled for August 2020.

For those who want to view the units, they can visit the Cheer Residences showroom at 2/F, SM City Marilao, Bulacan (beside SM Cinema).

Epson Singapore to boost enterprise and business segments


Epson Singapore recently announced its commitment to the business and office segments as it moves to strengthen its product offerings for enterprise and corporate customers in the B2B space. As the company continues to evolve to focus on the needs of businesses, it has seen positive growth, reflected in its business growth of 11.3% CAGR from FY15 to FY17 in SE Asia, and we expect this strong growth to continue.

Seiko Epson Corporation President Minoru Usui delivered the keynote address during Epson Singapore’s 35th Anniversary


Epson will continue to leverage its core technologies by drawing on its manufacturing expertise to create new innovations in its key areas of inkjet, visual communications, wearables and robotics that will bring new value to its customers through precision and smart technologies that will reduce the impact on our environment.

 
Seiko Epson Corporation President Minoru Usui delivered the keynote address during Epson Singapore’s 35th Anniversary. Mr. Toshimitsu Tanaka, Managing Director (Southeast Asia) Epson Singapore

Mr. Toshimitsu Tanaka, Managing Director (Southeast Asia) Epson Singapore

“Epson takes a unique approach to innovation and business, and is backed by a long history of artisanship and attention to the details. We are moving to expand our focus and deepen our efforts to serve the high growth potential markets in a range of business segments. We aim to continue to bring innovations to our business customers that will deliver on precision and performance, and to push the boundaries of imagination and possibility,” said Tanaka Toshimitsu, Managing Director (SE Asia), Epson Singapore.


Epson Moverio BT-350 and BT 2200 launched during Epson Singapore’s anniversary




Visual Communications for Businesses


Epson Moverio BT-350 and BT 2200 launched during Epson Singapore’s anniversary.

Epson continues to hold the dominant market leadership position for projectors as the top projector brand, at 37.3% in Southeast Asia as of FY17Q1 according to Futuresource. Through expanding its high brightness laser projector line-up, Epson aims to meet the needs of the different business segments across corporate, government and education sectors.

Epson’s latest Moverio smart glasses launched during the anniversary event, the BT-350 and BT-2200, provides an enhanced augmented reality experience catering to commercial and industrial environments. With enhanced durability and flexibility as key focus, the smart glasses are more compact and comfortable for increased performance.

The Moverio BT-350 is designed for a busy commercial environment suited for sharing with multiple users with the world’s first multi-unit docking station for easy multi-fleet management such as tourist attractions. The Moverio Pro BT-2200 smart headset is suited for industrial and other enterprise AR applications such as remote technical assistance and features a new hinge specifically designed to fit over front brim helmets.

Inkjet Printing for Businesses

Through its innovation in its Micro Piezo printhead technology, Epson aims to meet the needs for the different office segments from small businesses to large enterprises and to replace laser printers with inkjet. Epson is currently one of the leaders of the inkjet printer market, with 32% share in SE Asia.

The recent launch of the WorkForce Enterprise series, the WF-C20590, brought high-speed, high-productivity printers that deliver outstanding quality inkjet printing to enterprises, while helping companies lower total cost of ownership. Built with Epson’s PrecisionCore linehead technology, the printers print at breakthrough printing speeds of up to 100 pages per minute (ppm), one of the fastest speeds in inkjet printing, reinventing business printing in the office while rivalling laser printers in quality, durability, serviceability and cost.

  In professional printing, Epson will continue to drive the shift from analogue to digital textile printing for the large format printers to meet the growing demand. In the digital textile printing industry, Smithers Pira forecasts 17.5% annual growth for digital textile print, with a revenue growth forecast at an annual average of 12.3% for 2016 to 2021.



Epson continues to drive innovation in the commercial and industrial printer markets for photo graphics, signage, textile and label printing amongst printing providers, retail stores and the like, and is expanding throughout the Southeast Asia region.


Industrial Robotics

 
The latest Epson SCARA robots Mr. Munenori Ando, Executive Officer, General Administrative Manager, Sales & Marketing Division- Seiko Epson Corporation during the Key  Product Showcase

The recent launch of the new T3 series robots has expanded Epson’s comprehensive line up of SCARA robots and offers a low total cost of ownership with 30% less power usage than conventional SCARA robots. The compact and versatile entry-level model is ideal for simple pick-and-place applications such as assembly, inspection and feeding tasks. It comes with the option to combine with Epson’s Vision Systems that can enable the robots to ‘see’, with powerful image processing systems that detect and position objects reliably.

Epson is a global leader in high-precision SCARA robots which are deployed in the manufacturing industry for a wide variety of applications. Going forward, Epson envisions developing robots to see, sense, think and work like humans, and working alongside and supporting humans in a variety of situations.


Celebrating Epson Singapore’s 35th Anniversary 

Epson celebrated its 35th Anniversary by revealing product showcase and sharing its latest innovations in inkjet printing, visual communications and industrial robotics at Capella Singapore. Showcased for the first time in the region are the Moverio smart glasses BT-350 and BT-2200, alongside other key products including the T3 industrial robot, a digital textile printer and other innovations.

Tuesday, November 28, 2017

Toby’s Sports Elevates Store Design to World-Class Standards



Toby’s Sports, the largest multi-brand sports retailer in the Philippines, recently introduced a new store concept that transforms the customer experience in a streamlined, modern retail space as part of its efforts to continuously elevate its stores to match global standards.



Known for its long sports heritage, excellent repertoire of products, and strong sports and fitness advocacy, Toby’s Sports has captured the hearts and trust of Filipinos, leading the market for sporting goods retailing in the Philippines for almost 40 years with its dedication to improving its products, customer service, as well as expanding its doors to reach more and more customers. Not to rest on its laurels, Toby’s Sports has once again transformed its stores, introducing a new concept that is truly a cut above other players in the sports industry, and has elevated the brand to world-class retail standards.



The revamped store, dubbed the ‘Elite’ concept, focuses on improving the customer’s buying journey with distinct sections for Men, Women and Kids, and is then divided by the specific sports categories, namely Basketball, Running, Training, Fitness, Watersports, Team Sports, Outdoor and Martial arts. This makes it easy for customers to select all their gears for their intended sport or activity in one area. Each area is merchandised with well-curated selection of products from the world's best sports brands. Life-size mannequins, colorful graphics and digital displays adorn each section, showing off the latest technologies and equipment in each sport category. Each section is also staffed by knowledgeable and passionate sports specialists who provide can provide helpful advice for any type of athlete or skill level.



“We have managed to stay ahead all these years by continuously looking for ways to improve our stores, our product offerings and how we serve our customers.  In this new store concept, the design team at Toby's Sports set out to create a store that embodies our passion for sports, and at the same time elevate the overall look and customer experience to global standards,” said Toby Claudio, President of Quorum International Inc., the parent company of Toby’s Sports.

More Toby’s Sports stores get the new retail design treatment

The new store design concept was first introduced in its stores in SM Megamall, Greenhills and UP Town Center to overwhelmingly positive feedback. Toby’s Sports has since opened two more stores that follow the new concept, the latest of which is a 150-sqm store in Gateway Mall in Cubao, just a stone’s throw away from the legendary Araneta Coliseum, allowing Toby’s Sports to cater to sports fans that visit the area regularly.

“One of our greatest strengths as a retailer is having conveniently-located stores, being present in most of the major malls in the country. We now have over 50 stores that cater to millions of Filipinos nationwide, and the growth does not stop here. We have even bigger plans next year as we celebrate our 40th year anniversary that will surely excite our customers and further solidify our place as the number one multi-brand sports retailer in the country,” Claudio said.

Toby’s Sports is also set to re-open its SM City San Pablo branch in Laguna under the new concept store design this month, and plans to spend over P50M to renovate more of its stores to follow the new design in the coming year.

SM Markets launched the stylish limited edition SM Greenbag just in time for the holidays



Tis the season of shopping, when everyone is toting paper bags everywhere, in the malls, groceries or at the night market. What to bring during this season is an ecobag, big enough to carry all your gifts.  The bigger and stronger your eco bag is, the better. I remember owning an SM Greenbag before, its always a habit of mine to buy one to make room to all that shopping sprees. Im just glad that SM Markets offers bigger and stylish SM Greenbag this time of the year.




To celebrate the 10th year of the Philippines’ first reusable bag, the SM Greenbag, SM Markets launched the limited edition SM Greenbag just in time for the holidays; a time filled with multiple shopping trips to groceries, supermarkets, and malls. Whether it’s Christmas shopping, enjoying a get together or reunion meal with family and friends, or stocking up on supplies to make that special feast for our loved ones, we all can’t avoid that mad shopping rush the ‘Ber’ months bring.

PBE Sustainability Officer Ma. Katreena Pillejera, SM Markets’ Herson Sy and Hendrik Sy, Unilever Philippines CEO Benjie Yap, Celebrity guest Camille Prats-Yambao, SM Supermarket President Joey Mendoza, Unilever Philippines Legal Director Atty. Tina Reyes, Unilever Philippines VP for Supply Chain Marika Lindstrom, Unilever Philippines VP of Customer Development Fredy Ong, Unilever Philippines Modern Trade Head Diane Tan, Unilever Philippines VP of Sustainable Business and Communications Ed Sunico, SM Hypermarket SVP for Operations Arnold Daluz, Unilever Philippines Business Manager Sherwin Ang, and SaveMore Market President Jojo Tagbo



The new SM Greenbag sports stylish chevron waves of red and green that goes well with the Holidays but subtle enough to be used beyond the most awaited season. And for the same price, the new SM Greenbag now boasts a larger capacity of 3 shopping bags combined. This means, your holiday shopping just got better! Like the original SM Greenbag that started the green movement a decade ago, the new SM Greenbag’s reusability literally makes it an Earth-saver every time it is used and reused.

A multi-awarded decade of going green

“We would like to thank the support of the millions of shoppers who continue to reuse their SM Greenbags especially those who believed in our advocacy since day one; a time we were the only retailer pushing for reusable shopping bags. We know that our shoppers will be busy buying gifts for their loved ones as well as ingredients for upcoming parties and Noche Buena that’s why we are introducing the bigger and stronger SM Greenbag. By strengthening the pioneering SM Greenbag, we aim to continue doing our part for the environment in a stronger and more exciting way and this affirms our commitment towards greener and more sustainable shopping habits.” said SM Supermarket president Joey Mendoza.

SM Supermarket President Joey Mendoza, SM Retail Vice Chairman Herbert Sy, PBE Sustainability Officer Ma. Katreena Pillejera, SaveMore Market President Jojo Tagbo, SMIC Corporate Affairs and Sustainability Chito Macapagal and SMIC Government Relations Atty. Danny Cruz


Since its launch in 2007, there have been 38 million instances that SM Greenbags have been used which means over 75 million plastic bags were saved, assuming that one greenbag equates to two large plastic bags. SM Markets strengthened their advocacy by launching the Join the M.O.B. (MyOwnBag) campaign which declared every Wednesdays plastic-free days and rewarded SM Greenbag users with incentives.

It is our privilege to be a partner of SM’s Greenbag program to promote greener and more sustainable shopping habits,” said Unilever Philippines Chairman Benjie Yap. “Collaboration with like-minded companies allows us to address the public demand for socially and environmentally responsible companies and the accolades received by this program is a testament of the positive impact of partnerships,” says Yap.



Bigger, stronger, better
With the new limited edition SM Greenbag being bigger and stronger, shoppers can now worry less and carry more items when they shop with their SM Greenbag. Instead of toting around single-use throw-away bags, the sturdy limited-edition Greenbag will help you gather all your shopping and belongings easily. And with its new red and green style, you’ll look a lot more fashionable when you shop too! Lastly, it is the eco-friendly choice that can be quickly incorporated into our everyday life with minimal effort.

The SM Greenbag can be used for more than just your grocery shopping this holiday season. Bring it with you when you’re Christmas shopping and you’ll be able to cut back on unnecessary use of paper and plastic bags. You can also use it to carry your gifts when it’s time to give them out to your family and friends, or even when bringing those delicious dishes for your potluck parties.

Keep it everywhere
Even after the holidays, the SM Greenbag will still be your bestfriend. It’s not just good for bringing groceries, it’s also stylish and sturdy enough to use in the gym, to carry baby essentials, and to bring your much needed personal belongings.

An easy way to remember to use your Greenbag is by storing them in your car after every use, or by your front door and office desk so that you always have at least one Greenbag on hand when you need to carry all your different things or when you need to make an unscheduled grocery trip. The new limited edition SM Greenbag is available for a short period of time in SM Markets stores nationwide for only P35.

This holiday season can become more meaningful from start to finish when the season of giving isn’t limited to the gifts we give. It truly is better to give than to receive, especially when we’re giving back to our very own environment and community.


Goldilocks celebrates National Cake Day!



Filipinos always have a lot of reasons to celebrate in life - a celebration of an accomplishment, a celebration of another year in life, a celebration of commitment of vows, or a celebration of thanksgiving. That’s why Goldilocks continues to make these joyous occasions memorable and special because the company believes that behind every slice of Goldilocks cake is a sweet story.


November 26 is celebrated worldwide as “National Cake Day”. Being the country’s number one bakeshop, Goldilocks is once again at the forefront of this observance. Earlier in the week, they brought an assortment of delightful cakes – not to mention an array of delightful activities – to the residents of the Baseco Compound in Tondo, Manila.





On the day itself, Goldilocks aims to make the celebration even bigger and bolder by giving another “cake-all-you-can” buffet to all cake Goldilovers from Manila and different parts of the country, namely key stores in Batangas, Pangasinan, Cebu, Iloilo, Cagayan De Oro, Davao. In other Goldilocks branches nationwide, customers get a free slice of cake.

Goldilocks Marketing Director, Ms. Cherry Caluya



To learn more about Goldilocks’ events and how it is bringing the joy of National Cake Day to the Philippines, you may follow Goldilocks on Twitter or Instagram at @GoldiclocksPH, on the Goldilocks Facebook page, or the official Goldilocks website at www.goldilocks.com.ph []

Monday, November 27, 2017

PAMI Takes Financial Inclusion a Step Further


Philam Asset Management, Inc. (PAMI), Philam Life’s mutual fund providing subsidiary, heads into the fourth quarter of 2017 with a new thrust for financial inclusion   by launching new minimum investment amounts.

“Given the number of new investors that took advantage of our previous PHP5,000 minimum investment amount, we are ready to make wealth creation a reality for even more people,” noted Eric Lustre, CEO and President of PAMI. “Our overarching goal in PAMI has always been financial inclusion and empowerment for all Filipinos. This goal is driven by Philam Life’s core value of ‘malasakit’, which is why we are passionate about making the proper financial instruments accessible to those who need it the most,” he added.

In the past, a minimum amount of PHP5,000 was needed to start investing with PAMI, with subsequent investments from PHP1,000 upwards. This has been lowered considerably to PHP1,000, with subsequent investments of PHP500 upwards now accepted. 

The new minimum investment amounts cover conservative, moderate, and aggressive funds, so interested investors can choose from the PAMI Equity Index Fund (PEIF), Philam Managed Income Fund (PMIF), Philam Fund Inc. (PFI), and the Philam Bond Fund (PBF). For those who want to place their money in the PAMI Asia Balanced Fund (PABF), a minimum of US$200 is required, with subsequent investments of US$50 upwards.

“If you think about these minimum investment amounts, you can almost imagine the way prepaid mobile opened up telecommunications for all socio-economic classes,” Lustre pointed out. “If you can buy a cellphone and spend on load regularly, the same practice can now allow you to become a legitimate investor, participate in the market, and take advantage of the current economic climate to grow your money. This seems to be the mindset of countless new investors we’ve seen in the past weeks,” he concluded. 

#TeamNico wins the second leg of Golden Fiesta’s Heart Healthy Camp





You only have one body to love , so look and take care of it by watching your diet, set your fitness goals and life balance. Stress management, sleep and relaxation are all important in maintaining an overall healthy lifestyle. A fit body is a healthy body. The Golden Fiesta Heart Healthy camp helps deliver your healthy goals by putting up its 2nd leg of holistic fitness program.

Power couple Solenn and Nico


The Golden Fiesta Heart Healthy camp recently held its 2nd leg of fitness program led by celebrity health buffs in the country today.



The Golden Fiesta Heart Healthy camp held its 2nd leg of fitness program at the Titan BGC last Nov 26

Celebrity hotties led by the Power couple Solenn Heussaff and Nico Bolzico led other celebrities/fitness enthusiasts trying out various fitness routines. 



Golden Fiesta’s Heart Healthy Camp was also graced by former Philippine Azkals player Anton del Rosario and his fiancée, fashion designer royalty Sam Richelle; Miss Earth 2015 Angelia Ong; Mr. World Philippines 2016 Sam Ajdani; volleyball superstar Rachel Daquis; actress Maricar de Mesa; Miss World Philippines 2015 Hillarie Parungao; model-mom Angel Jones; singer-actress Ana Roces; and model June Macasaet.




The celebrities split into two groups—Team Solenn and Team Nico—as they compete in circuit training.

Team Solenn is composed of celebrities Anton Del Rosario, Angel Jones, Hillaire Parungao, June Macasaet and Maricar de Mesa. 



Team Nico wins the 2nd leg of Golden Fiesta together with his celebrity health buff members  Sam Richelle, Ana Roces, Angella Ong, Rachel Daquiz and Sam Ajdani




Scores of young professionals who aspire to be healthy had a chance to interact with their celebrity fitspirations as they learned and enjoyed new fitness techniques at the Golden Fiesta Heart Healthy Camp—all for free.




Aside from joining various stations of workout activities manned by professional coaches and trainers, participants watched a live cooking demo—using heart-healthy Golden Fiesta Canola Oil—by celebrity chef and fitness buff Jose Sarasola. The chef-actor teaches participants how to prepare simple but healthy recipes at home, like Golden Fiesta Lettuce Salad with Guyabano Vinaigrette, Golden Fiesta Bangus Back Fillet and Adobo Kangkong Duo, and Golden Fiesta Japanese Chicken Katsu in Curry Sauce. Registered nutritionist and dietician Fia Batua gives free consultations to participants on how to maintain a heart-healthy lifestyle.


“It’s not every day that we get a chance to train with our celebrity idols and fitspirations, not to mention jump-starting a new fitness regimen with them—for free. This is why we encourage everyone, especially residents of the metro and nearby areas, to sign up for the Golden Fiesta Heart Healthy Camp ” said Carl Constantino, category marketing manager at NutriAsia.

“It is a great opportunity for you to evaluate your lifestyle and initiate positive changes, including making the right food choices. After all, it’s an event made possible by heart-healthy Golden Fiesta Canola Oil.”

After the BGC leg, the Golden Fiesta Heart Healthy Camp will be held at Eton Centris Walk in Quezon City on December 3, Sunday.

The Golden Fiesta Heart Healthy Camp is coming soon to a venue near you, so don’t forget to check out Golden Fiesta’s official Facebook page at https://www.facebook.com/GoldenFiestaPH/ for updates on upcoming legs.

Golden Fiesta by NutriAsia, the country’s number one cooking oil brand, is available in leading supermarkets nationwide. NutriAsia is a powerhouse of beloved, timeless, and iconic Filipino food brands that include Datu Puti, UFC, Silver Swan, Papa, Jufran, Mafran, Mang Tomas, and Golden Fiesta.


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