GrabCar : Rides Made Awesome
Taxis offer the convenience of having a car without the hassle and expense of parking and gas, and you can book a taxi with the use of the app available for iOS and Android, it enables users to pledge a tip to the driver to pick them up right where they want, whenever they need a ride. With that in mind comes, GrabTaxi, consumers can now grab an affordable private car without the hassle of ownership and provides the same safety standard.
GrabTaxi, the largest Southeast Asian taxi-booking mobile app, is launching GrabCar on the existing mobile app. GrabCar is a brand new service that provides an authorized on-demand private driver for anyone without the hassle of owning a private car.
This new service provides a new option for passengers and also expands the benefits of GrabTaxi to a new network of drivers. Like GrabTaxi, GrabCar offers private car drivers the opportunity to build on their income by providing them with a much wider user-base and an efficient driver-to-passenger matching.
Anthony Tan said, “What has ensured GrabTaxi’s success in Philippines has been its ability to adapt and evolve to meet our user’s needs. That’s why we are introducing GrabCar; we see that there is an opportunity to fill a gap in the industry without taking away business from our core user-base of taxis. GrabCar will give our passengers that upmarket personalized experience while ensuring a fun and authentic ride.”
|Brian Cu, Natasha Bautista and Anthony Tan|
GrabCar will complement the public taxi industry by providing an affordable alternative supply to meet this demand. GrabCar will provide passengers the option to select a private car if they require one and a higher chance to make a successful booking during peak hours.
Anthony Tan added,” GrabCar not only gives consumers more options, it will also be positive for taxi drivers in the GrabTaxi network. This will increase the volume of cars available to passengers and build consumer confidence and loyalty in GrabTaxi, eventually leading to more people using the GrabTaxi platform and more rides for taxi drivers.”
The introduction of GrabTaxi into the Philippines has helped repair an inefficient system and develop a safer environment for both passengers and drivers. As a core component of the mobile app, GrabCar holds closely to the pillars of GrabTaxi, which are safety, convenience and speed.
To use GrabCar, users can select the GrabCar option which appears on your GrabTaxi app. This will help narrow down the search to GrabCar vehicles for an affordable chauffeured trip.
The free GrabTaxi app which incorporates the GrabCar function for smartphones and tablets is available from Google Play (Android), App Store (iOS), Windows Phone, and the BlackBerry World app store.
GrabTaxi is a for-profit social start-up with a mission to revolutionize the taxi industry. GrabTaxi started in Kuala Lumpur and now has operations in Singapore, Philippines, Thailand and Vietnam. Runners-up in the 2011 Harvard Business School Business Plan Contest, its core product is a taxi-dispatch service with GPS-enhancements, allowing passengers to hail the nearest taxi with extreme ease. Since 2012, tens of thousands of taxi drivers have been using the GrabTaxi mobile application to receive bookings. Passengers can book taxis on their smartphones and tablets with ease and enjoy a great user experience. As a humble start-up, GrabTaxi believes that business and social value can be achieved in parallel. It hopes to make a difference in Philippines’ public transportation by making it easier, safer and more efficient to book taxis.