Coinciding with the recent launch of the More Fun Awaits Campaign, the Department of Tourism (DOT) calls on Filipinos to be “Ambassadors of Fun” and promote their hometown’s tourist attractions using various social media platforms.
The campaign aims to build interest on local destinations by assigning a weekly theme, such as must-visit destination, must-try activity, or must-sample cuisine, which will be the basis for the posts. It will tap both ordinary netizens and local content creators as ambassadors of fun.
Coron, Palawan. Photo by Ryan Ramal (@layag.palawan)
For netizens, they can choose a platform—Tiktok, Facebook, Instagram, or Twitter—where they will post a photo or video of the destination/cuisine/activities in their area that they think should be experienced by tourists. The post should include the hashtags #MoreFunAwaits and #ItsMoreFunInThePhilippines and must tag the official DOT social media pages.
Selected posts will be featured on DOT’s social media pages or used as part of promotional campaigns for international tourists.
Siargao Island, Surigao del Norte. Photo by Sab (@sabrinuuuuuh)
The DOT has also collaborated with local content creators from from different regions to share what’s new in their respective locales, such as the changes since the pre-pandemic period, new places or dishes they have discovered, and customs and traditions that continue to flourish or had been given a new twist to adapt to the new normal.
With more ambassadors of fun, the DOT sees the collaborative campaign as an effective way to show tourists, both local and foreign, what More Fun Awaits on their next trips to the different destinations in the country.
For more information about the More Fun Awaits campaign, and travel updates and advisories about the Philippines, visit www.morefunawaits.com.
This is nice campaign which aims to promote beautiful place in our country .this will help to attract tourism as well as economic growth and development
ReplyDeleteA great campaign of DOT for promoting the beautiful destination in the country. More Fun Awaits Campaign, the Department of Tourism (DOT) calls on Filipinos to be “Ambassadors of Fun” and promote their hometown’s tourist attractions using various social media platforms.This advocacy will lightened the unique beautiful place anywhere in the Philippines.
ReplyDeleteHow I love to join here,no money expense! How I love to flaunt what's in my town ! And I'm sure almost all pinoys ❤️ love to see this in a beautiful perspective
ReplyDeleteWow tlaga nman napaka gandang campaign ito ng DOT, marami tayong makikitang mgagandang lugar sa ating bansa 😍❤️ and npaka dali lang kung paano maging Ambassador of fun . ❣️
ReplyDeleteVery nice campaign of DOT because they are giving a chance to the people to become the “Ambassadors of Fun” and promote their hometown’s tourist attractions using various social media platforms. There's a lot of good places here in our country that are worth to visit!
ReplyDeleteThis is a great Campaign of DOT. More Fun Awaits Campaign, nanawagan ang Kagawaran ng Turismo (DOT) sa mga Pilipino na maging "Ambassadors of Fun" at itaguyod ang mga atraksyong panturista ng kanilang bayan na ginagamit ang iba't ibang mga platform ng social media. Ang dami pa naman pong magagandang lugar dito sa ating bansa.. 💞
ReplyDelete