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Saturday, September 18, 2021

SM showed us the most uplifting way to best celebrate the season with “100 Days of Caring"

The past years have always had us counting down to the most wonderful time of the year when the ‘ber’ months roll in; Christmas carols fill the air, dazzling tree lights dot the streets, shopping for gifts becomes a sport, and everyone else goes on a diet to make way for Christmas feasts.

This year may not be as festive as previous years, but it will most certainly be more meaningful. SM showed us the most uplifting way to best celebrate the season with “100 Days of Caring”;  featuring 100 days of spreading love, thoughtfulness, and care for one another and for the communities surrounding our favorite SM malls. The virtual event showcasing the pledges happened Thursday, Sept 16, 2021 over FB Live and WatchSM on YouTube.

“100 days of Caring”. To kickstart the Christmas countdown, SM pledged to donate to over 10,000 beneficiaries, namely communities in need, hardworking SM employees, medical frontliners and dedicated delivery partners, among others. Some of the beneficiaries and their partner malls are as follows: 

‘Gift’ for your mental health. Aside from our physical health being at risk during a pandemic, our mental health is also affected due to the stress and anxiety these times bring. And since SM believes in the value of taking care of our mental health, Dr Gia Sison, MD DPCOM gave a  ‘Call to Share’ talk during the virtual launch. Dr Gia Sison is a mental health advocate and co-founder of PH Leader Livestrong Foundation. Her talk centered on how to cope during this stressful time and still find hope in a better tomorrow.

100 voices that care. If there’s one thing that binds us all Filipinos together, it’s our passion and love for music. While we may not be allowed to have big gatherings this year, SM entertained the audience with the performance of the 3 Divas – Rahda, Frenchie and Bituin Escalante; later on joined by 100 artists, singers, and SM employees and stakeholders who came together to sing during the virtual launch on Sept 16.

We may be in the middle of a pandemic, times may be tough, and many of us may be physically apart, but let’s not forget what this season truly means. To view the event, go to WatchSM on YouTube.

For more information, bookmark and follow @smsupermalls on all social media accounts.


  1. Thank you SM SuperMalls for lending unending support in care, love and happiness to our community.We are so happy that you never failed in giving back to people and Society.These donations will truly a big help to them .You will make our Christmas celebration more meaningful.

  2. As we all know, they're into sharing blessings eversince! A heartwarming initiative, no doubt they are blessed because they know how to share

  3. WOw that's awesome! Thank you Sm for your Generosity ❤️ For Giving Back The Blessings To other people

  4. Kudos to Sm Super Malls for their great generosity of sharing 100 days of care,love and happiness to our community.
    Sharing is really great care.
    May God shower you more blessings for you to be able to help more who are really in needs.

  5. Thank you Sm Super malls . Thank you for sharing 100 days of care love and happiness . Tlga nman malaking tong ito 😍❤️ and tlga nman magging msaya ang mga mpipili 😍❤️

  6. This “100 Days of Caring” are very nice because it is very helpful especially nowadays most of us are affected of pandemic especially yung mental health natin talagang nastress tayo and thanks for this SM because you can make a lot of people happy 😊

  7. So nice naman po nito. Napakalaking tulong po Talaga nito lalo na sa panahon ngayon, specially sa mga affected ng pandemic.. Thank you Sm Super Malls for sharing 100 days of care love and Happiness. Napaka generous nyo po


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