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Thursday, March 13, 2014

Herve Leger Now Hugging the Manila Fashion Scene


MANILA BOUTIQUE OF HERVÉ LÉGER LAUNCHES IN ASIA


When you say Herve Leger all you could think of is that one tiny  bandage dress that is beautifully hugging and contouring someones body. Herve Leger make a statement with bandage dress originally called "bender" because of its form-fitting fashion.

Max Azria acquired the Hervé Léger fashion house in 1998.  In early 2007, Azria relaunched the Hervé Léger label with his own designs, which were quickly embraced by celebrities and trendsetters worldwide.



Herve Leger bandage dress comes in colors and styles that you could choose from. From a little black dress to a tight fitting gown to a one piece swimwear. Make heads turn, get ready to flaunt your figure,  Herve Leger is now opening its first store in Asia, the style capital Manila.

Originally founded in 1985, Hervé Léger was acquired by the BCBGMAXAZRIA GROUP where Designer, Chairman and Chief Executive Officer Max Azria brought new life to the label with his own fabulous creations, quickly embraced by today’s most renowned style-setters, inclu
ding Rihanna, Taylor Swift, Diane Kruger, Miranda Kerr and Jennifer Lopez.

Today, the exclusive and ultra chic fashion house responsible for pioneering the iconic “bandage dress,” comes to Manila fashion scene.

Flanked by equally high-end and luxurious brands, Hervé Léger opens at the upscale East Wing of Shangri-La Plaza.  Capturing the allure of the modern, powerful woman with its exclusive couture and dynamic ready-to-wear collections, the Hervé Léger look is designed with the infamous, body contouring dress in mind, seamlessly sculpting the female silhouette with signature banding construction.  Paying tribute to empowered femininity while maintaining the house’s heritage, it makes an unforgettable statement of glamour.


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